scholarly journals “COVID-19” MEME IN SOCIAL MEDIA: STUDY OF ROLAND BARTHES SEMIOLOGY

2020 ◽  
Vol 19 (2) ◽  
pp. 351-378
Author(s):  
Siti Isnaniah ◽  
Tiya Agustina
Keyword(s):  
Social Media ◽  
Secondary Data ◽  
Social Condition ◽  
Social Representation ◽  
Social Conditions ◽  
Roland Barthes ◽  
Primary Data ◽  
Media Study ◽  
The Social ◽  
Qualitative Descriptive

ABSTRACT The objective of this research is to reveal the meaning of Covid-19 memes in social media using study of Roland Barthes semiology. In addition, this research also explains the social representation in Covid-19 memes. The method of the research is qualitative descriptive using technical analysis of Roland Barthes semiology. The technique of collecting data is based on two resources. The primary data are collections of memes about Covid 19 in some social media, such as Instagram, Facebook, and Web Blog. The secondary data are references supporting the topic of the research. In validity technique, the primary data are collected based on the topic of the discussion. After that, the data are processed descriptively by explaining, and comparing the information gained from many resources. Then, the data are reduced and presented. The result of the study shows that the creators tried to reveal social condition through Covid-19 memes. The social conditions were presented in some types of memes, namely critical memes, parodist memes, and motivational memes. In relation to meaning presentation, some social problems were revealed Covid-19 memes. Keywords: Meme, Covid-19, Social Media, Roland Barthes Semiology

Personal Branding Digital Natives di Era Komunikasi Media Baru (Analisis Personal Branding di Media Sosial Instagram)

2020 ◽  
Vol 2 (1) ◽  
pp. 19-30
Author(s):  
Oryza Devi Salam
Keyword(s):  
Social Media ◽  
New Media ◽  
Research Question ◽  
Secondary Data ◽  
Digital Natives ◽  
Primary Data ◽  
Information Communication ◽  
Internet Users ◽  
Qualitative Descriptive ◽  
Personal Branding

The nature of humans in their lives is to carry out communication activities. An individual can be said to communicate with other people if both have an understanding of the meaning of the message conveyed in their interactions. The progress of information communication technology provides an opportunity for individuals to interact more easily through the internet. In 2017, the number of internet users in Indonesia was recorded at 143.26 million, or 54.68 percent of Indonesia's total population. This number increased compared to the previous year, namely in 2016 which was recorded at 132.7 million. Of the numbers recorded, 130 million of them are active on social media in term of New Media Communication, or noted as information technology-based communication, makes social media as primary chosen for individuals interacting socially in cyberspace. This study aims to analyze how the personal branding forming in social media instagram refer to eight laws of personal branding such as: specialization, leadership, personality, distinctiveness, visibility, unity, persistence and goodwill. The best personal branding must be meets on these eight laws. The type of research conduct as qualitative descriptive, which the method is case study. The data used are primary data from interviews with selected informants and secondary data: documents in the form of photos and texts of digital natives on their Instagram. The data were analyzed by data reduction, data display by arranging it according to the pattern and then verification that is drawing the conclusion to answer the research question. Refer to the results of the study, the conclusion is personal branding of digital natives on Social Media Instagram need to be manage to meet all eight laws of personal branding.Keywords: Communication, Digital Natives, New Media, Social Media

scholarly journals NILAI SOSIAL DAN TUJUAN HAROA PADA ACARA SYUKURAN MASYARAKAT MUNA DI DESA LIABALANO

2019 ◽  
Vol 2 (3) ◽  
pp. 57
Author(s):  
La Ode Monto Bauto ◽  
Wa Ode Nisma
Keyword(s):  
Cultural Values ◽  
Research Method ◽  
Social Values ◽  
Secondary Data ◽  
Primary Data ◽  
Cultural Life ◽  
Analysis Technique ◽  
The Social ◽  
Other Information ◽  
Qualitative Descriptive

Based on the phenomenon that occurred in Muna, he recognized one of the traditions of the Haroa culture every thanksgiving event. This study aims to determine and understand the social values and objectives of haroa at the Muna community thanksgiving event. The research method used is using qualitative research methods. The research method using a qualitative descriptive method is a research method that produces a narrative description of the procedures for implementing the haroa event that can be observed. The research technique used, namely by means of observation, interviews, and documentation. The informants in the study were 14 people in the community. Sources of data in this study, namely primary data and secondary data. The data analysis technique is that the researcher collects all the data obtained both from the results of observations, interviews and documentation, then the researcher sorts and selects the most accurate data about the focus of the related research. Then the researchers performed data processing to find other information related to the phenomenon of the social and cultural life of the Muna community. The results of the study showed that the social values of haroa in Muna society contained three socio-cultural values in the haroa culture, namely; the first is the value of solidarity, the two values of cooperation, and the third is the value of trust. While the purpose of haroa in the Muna community is as a form or manifestation of gratitude to Allah SWT, as a form of refusing reinforcements and for commemorating Islamic holidays

scholarly journals Dinamika Gerakan Pembentukan Daerah Otonom Baru Kabupaten Mandau-Riau

2016 ◽  
Vol 6 (1) ◽  
pp. 50
Author(s):  
Muhammad Ashsubli
Keyword(s):  
Social Movements ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Primary Data ◽  
Autonomous Region ◽  
The People ◽  
The Social ◽  
Qualitative Descriptive

The purpose of this study was to identify and analyze the dynamics of the movement forming a new autonomous region in the district of Mandau. The method used in this research is qualitative descriptive analysis. Sources of data in this study are primary data the authors obtained from interviews with informants and secondary data obtained from the nature of the documents, archives, and other results are available. The results found that the dynamics of the social movements of tangible movement collectivity of people in it to carry or resist change. All that could happen due to the nature of the people themselves who want change it is marked on the organizing societies Mandau and Pinggir were struggling collectively to realize combustion Mandau regency or Duri City.Tujuan dari penelitian ini adalah untuk mengetahui dan menganalisa dinamika gerakan pembentukan daerah otonomi baru di Kabupaten Mandau. Metode yang digunakan pada penelitian ini adalah Analisis Deskriptif Kualitatif. Sumber data dalam penelitian ini adalah data primer yang penulis peroleh dari hasil wawancara dengan informan serta data sekunder yang didapat dari dokumen-dokemen, arsip-arsip, dan hasil lain yang tersedia. Hasil penelitian menemukan adanya dinamika gerakan sosial yang berwujud gerakan kolektifitas orang-orang di dalamnya untuk membawa atau menentang perubahan. Semua itu bisa terjadi disebabkan sifat masyarakat itu sendiri yang menginginkan perubahan hal ini ditandai dari pengorganisasian masyarakat-masyarakat Mandau dan Pinggir yang berjuang secara kolektif untuk mewujudkan pemekaran daerah Kabupaten Mandau atau Kota Duri. 

scholarly journals Strategi pengembangan wisata alam Danau Tajwid di Kecamatan Langgam Kabupaten Pelalawan

Jurnal Zona ◽  
2021 ◽  
Vol 5 (1) ◽  
pp. 21-28
Author(s):  
Zulfikar Zulfikar ◽  
Sukendi Sukendi ◽  
Nofrizal Nofrizal
Keyword(s):  
Data Analysis ◽  
Environmental Economic ◽  
Gap Analysis ◽  
Secondary Data ◽  
Social Conditions ◽  
Primary Data ◽  
Social Aspect ◽  
Employment Opportunities ◽  
The Social ◽  
The Impact

This research aims to determine the impact of the development of Lake Tajwid natural tourism and the strategy of developing Lake Tajwid natural tourism. There are two data in this research, namely primary data and secondary data. data analysis using GAP analysis which is based on the SAPTA PESONA indicator. Sapta Pesona has 7 indicators, namely; safe, orderly, clean, beautiful, cool, friendly and memorable. based on the results of research on natural ecotourism development of Lake Tajwid impact on environmental, economic and social conditions. the environment will have an impact on environmental pollution if it is not wise in developing tourist areas. the economic aspect can grow the economy, the social aspect opens up employment opportunities. Then there is a gap between reality and charm. The strategies designed in this research to realize the natural tourism development of Lake Tajwid are; 1) instilling awareness of tourism, 2) structuring facilities and infrastructure, 3) increasing supporting facilities, 4) increasing information / innovation and promotion, and 5) preserving the environment.

scholarly journals IMPLEMENTASI PROGRAM KELUARGA HARAPAN DALAM UPAYA MENGENTASKAN KEMISKINAN DI KOTA BATU

2019 ◽  
Vol 3 (2) ◽  
pp. 68
Author(s):  
Cahyo Sasmito ◽  
Ertien Rining Nawangsari
Keyword(s):  
Social Service ◽  
Poverty Alleviation ◽  
Secondary Data ◽  
Data Sources ◽  
Primary Data ◽  
Data Display ◽  
The Social ◽  
Qualitative Descriptive ◽  
Secondary Data Sources

This research was conducted from February to April 2018 with qualitative descriptive methods. The data sources consist of: primary data sources and secondary data sources, primary data sources obtained from observations, and interviews. Interview with informants (purposive sampling) based on the interview guides as instruments, and the researchers as research instruments. While secondary data is obtained from documentation. Data analysis used the Miles and Huberman models of Sugiyono, 2017 whose activities include: data reduction, data display and conclution drawing / verification. The results of this study, the implementation of the Keluarga Harapan Program (PKH) effort to alleviate poverty in the Social Service Office of Batu City has been going well. Communication is established well with PKH Facilitators, and PKH Participants. The Social Service involves the Facilitators in meetings coordination, as provisions for improving professionals seminars and matrices in to help the Facilitators to assist PKH Participants in providing counseling to tell the terms and conditions that must be fulfilled by the Participants. The Government's Social Service of Batu City has exercised its authority both from aspects: communication, resources, disposition, and bureaucratic structure with PKH Assistants in the implementation to alleviate the PKH Participants' poverty. Therefore the implementation is being well because of the determined terms and conditions in education terms (permanent school participants) and in the health terms (long term health insurance), so that social assistance through PKH cash can be received by the Participants through the BNI account of each PKM Participant. Furthermore, the PKH Assistants help the Participants to counseling provide to PKH Participants in skills possessed develop by the each Participant. Therefore, for the long term PKH implementation in poverty alleviation efforts will be able to be realized by the Government's Social Service of Batu City.

scholarly journals IInterpretasi Dan Makna Kritik Sosial Dalam “Komik Strip Untuk Umum (Kostum)” Periode 1 Desember – 31 Desember 2017

2018 ◽  
Vol 6 (2) ◽  
pp. 96
Author(s):  
Babus Salam ◽  
Iwan Joko Prasetyo ◽  
Daniel Susilo
Keyword(s):  
Social Media ◽  
Social Criticism ◽  
Roland Barthes ◽  
Two Stage ◽  
Comic Strips ◽  
The Social ◽  
Qualitative Descriptive

Theres many ways can be done to appreciate the voices of messages and criticisms through creative ways, one of them through comics. One of the Indonesian comic artists who used comics as a medium of social criticism was Haryadhi through his "Komik Strip Untuk Umum (KOSTUM)” creation. KOSTUM Comics record the events that are happening and pour them into comic strips spread through social media. This research is a qualitative descriptive type using Roland Barthes' semiotics theory with two-stage significance (two orders of signification). From the results of the study, researchers found the implicit meaning that is to criticize and satirize the behavior of Indonesian people in a subtle way. Criticism expressed to comics is directed directly at the actors but is delicately wrapped with humorous portrayals through their characters. From the KOSTUM comics examined can be concluded that the social criticism described in the comic is an expression of the condition of the community related to the values that are used as a guideline for living in community groups.Keywords: Comics, Social Criticism, Semiotics, Roland Barthes

scholarly journals MODAL SOSIAL KELOMPOK NELAYAN DI WADUK GAJAH MUNGKUR (Studi Kasus Kelompok Mina Tirta, Kecamatan Wuryantoro, Kabupaten Wonogiri)

2015 ◽  
Vol 8 (2) ◽  
pp. 231
Author(s):  
Rizky Muhartono ◽  
Sonny Koeshendrajana
Keyword(s):  
Social Capital ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Annual Reports ◽  
Primary Data ◽  
The Social ◽  
Reservoir Fisheries ◽  
Qualitative Descriptive ◽  
Group Members ◽  
Fisheries Statistics

Modal sosial adalah serangkaian nilai-nilai atau norma-norma informal, seperti rasa saling percaya, saling pengertian, kesamaan nilai dan perilaku, yang membentuk struktur masyarakat dan menjadi perekat antar anggota kelompok yang berguna untuk koordinasi dan kerjasama dalam mencapai tujuan bersama. Makalah ini mengulas modal sosial yang terbentuk pada kelompok nelayan di perairan waduk Gajah Mungkur, khususnya di Kecamatan Wuryantoro, kabupaten Wonogiri. Metoda studi kasus dengan menggunakan data primer dan sekunder digunakan dalam penelitian ini. Pengumpulan data primer dilakukan pada bulan Juni 2012-Januari 2013 dengan melakukan wawancara mendalam pada informan kunci yang terdiri dari unsur nelayan, koperasi, pengurus kelompok dan dinas. Data sekunder diperoleh dari laporan tahunan, statistik perikanan serta referensi sesuai dengan topik kajian. Analisa deskriptif kualitatif digunakan untuk menjelaskan modal sosial. Hasil penelitian menunjukkan bahwakelompok Mina Tirta memiliki modal sosial yang baik dari unsur pengikat (bonding), penghubung (bridging), dan pengkait (linking). Modal sosial yang baik dalam kelompok nelayan dapat mendukung pengelolaan perikanan Waduk yang lestari. Title: Social Capital of Fisher’s Group at the Gajah Mungkur Reservoir (Case Study at Tirta Mina Group, Sub District Wuryantoro, Wonogiri District)Social capital is a set of values or informal norms, such as mutual trust, mutual understanding, in common values and behaviors , which form the structure of society and be the glue between group members that are useful for coordination and cooperation in achieving a common goal. The paper reviews the social capital formed in groups of fisher in Gajah Mungkur reservoir, in Wuryantoro Sub district, Wonogiri district. Primary and secondary data were used in this study. Primary data were collected in June 2012- January 2013 by conducting in-depth interviews to key informants, which consist of fisher, koperasi, groups of administrators and officials of fisheries agencies. Secondary data were obtained from annual reports, fisheries statistics and references according to the study topic. Qualitative descriptive analysis is used to explain social capital. The results showed that the Mina Tirta group have good social capital of elements- bonding, connecting/ bridging, and linking. Good social capital in the fisher’s group can support the sustainable management of reservoir fisheries.

Use of Social Media by Tourists at Religious Tourism Destinations in India

2021 ◽  
pp. 250-267
Author(s):  
Lakhvinder Singh ◽  
Dinesh Dhankhar
Keyword(s):  
Social Media ◽  
Secondary Data ◽  
Primary Data ◽  
Theoretical Understanding ◽  
Media Usage ◽  
Effective Manner ◽  
The Social ◽  
Religious Tourism ◽  
Tourism Destinations ◽  
Use Of Social Media

The chapter assesses the social media usage by tourists during their visit to religious tourism destinations and evaluates rationale and challenges faced by religious tourism establishments and other stakeholders in using social media as tools for marketing of religious tourism. The study used secondary data sources for getting a theoretical understanding of social media and religious tourism. Primary data conveniently collected through field survey from tourists and tourism establishment at religious tourism destination to know the extent of social media usage. The chapter indicating increased use of social media by tourists in searching, planning, booking, and sharing experiences about different products and services. The study identifies a crucial role of social media in the marketing and development of religious tourism along with certain challenges related to using as a mechanism to promote destination. Finally, implication and recommendations for different stakeholders were given to ensure adequate presence on social in more effective manner.

scholarly journals The Use of Meme as A Representation of Public Opinion in Social Media: A Case Study of Meme About Bekasi in Path and Twitter

Humaniora ◽  
2016 ◽  
Vol 7 (3) ◽  
pp. 333 ◽  
Author(s):  
Fitrie Handayani ◽  
Siti Dewi Sri Ratna Sari ◽  
Wira Respati
Keyword(s):  
Social Media ◽  
Public Opinion ◽  
Social Condition ◽  
Hot Temperature ◽  
The Social ◽  
Qualitative Descriptive ◽  
Descriptive Method

Article aimed at exploring the connection between meme in social media and public opinion representation. Object examined in this study was the meme about the social condition in Bekasi. A qualitative descriptive method was applied to analyze issues that are expressed by meme about Bekasi and the motivation of distributing them in social media. The result shows that opinion expressed in meme could carry more than one issues, such as distance, bad traffic, extreme hot temperature, and damaged roads. The motivation of using meme is because it is funny, easily understood, and more likely to get a response. The result also shows that responding to a meme by retweeting or repathing do not necessarily mean agreement with the issues. 

scholarly journals ANALISIS STRATEGI KOMUNIKASI PEMASARAN (Studi Kasus Strategi Komunikasi Pemasaran Merchandise di Kedai Digital 8 Solo)

2019 ◽  
Vol 3 (01) ◽  
Author(s):  
Doni Mardiyanto ◽  
Giarti Giarti
Keyword(s):  
Social Media ◽  
Data Analysis ◽  
Direct Marketing ◽  
Secondary Data ◽  
Communication Strategy ◽  
Primary Data ◽  
Marketing Communication ◽  
Structured Interviews ◽  
Analysis Technique ◽  
Qualitative Descriptive

This study aims to determine the marketing communication strategy in Kedai Digital 8 Solo in increasing sales of merchandise products. This study uses qualitative descriptive methods, namely research that seeks to describe or describe the object under study based on facts in the field. Data presented using primary data, secondary data through structured interviews, observations, and documentation relating to this study. The data analysis technique used in this study is qualitative data analysis. The results of this study indicate that the marketing communication strategy applied by Kedai Digital 8 Solo is advertising (advertising) and direct marketing (direct marketing). Advertising uses brochure media, banners / MMT and through social media. While direct marketing is done using media letters / proposals submitted to individuals and companies / agencies. Of the two strategies implemented, advertising through social media (online) is more routine because it is considered more effective and efficient. While direct marketing through media letters / proposals is carried out periodically at least once a year even rarely. Keywords: communication strategy, marketing, advertising

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