Organizational and Economic Potential of Joint Engagement of Venture Capital and Business Process Re-engineering in the Marketing Activities of Industrial Enterprises

2019 ◽  
pp. 17-29
Author(s):  
Leonid Hr. Melnyk ◽  
Oleksandr M. Derykolenko ◽  
Oleksandr M. Matsenko ◽  
Oleksiy O. Pasyevin ◽  
Yurii V. Khymchenko
Keyword(s):  
Venture Capital ◽  
Business Process ◽  
Business Processes ◽  
Business Environment ◽  
Innovation Activity ◽  
Economic Potential ◽  
Marketing Activity ◽  
Joint Engagement ◽  
Industrial Enterprises ◽  
Marketing Activities

The Ukrainian industry is a strategically important industry that retains the potential to contribute to the rapid development of the national economy. At the same time, this potential can be realized only choosing an innovation vector of the nearest future of the industry. Together with the activation of innovation activity, industrial entrepreneurs face the problem of the fund scarcity, high risks and outdated approaches to the conduct and organization of activities. In these terms, the authors of the article propose to investigate the organizational and economic potential of joint engagement of venture business and reengineering of business processes in the marketing sphere of industrial enterprises. It is marketing activity of industrial enterprises, which is recommended by the authors as the most effective for operative adaptation of the company to radical transformations in outer business-environment. Being in the tight connection with a customer (existing and potential) and its requirements, marketing activity is able to define strategic directions of company development and to implement new regulars of business in everyday company’s activity. Thus, the study analyses organizational principles of venture activity and reengineering business-processes in marketing activity, the relationship between these areas in the organization of innovation activities and common approaches to the development of strategic programs for the development of industrial enterprises under the conditions of sharp transformations in the external business environment. Reengineering business-processes in marketing activity is presented as an innovation, which could be engaged through venture capital, and in the same time, this innovation is able to carry out radical transformations in its organization and business-activity principle. The transformations should be carried out to ensure further effective use of engaged investments and to develop effective innovation activity. Key words: industrial enterprise, venture activities, marketing activities, re-engineering, business process, organization, resource, strategy, business environment.

scholarly journals INCREASING BUSINESS PROCESS RESULTS IN IT-OUTSOURCING ENTERPRISES

Management ◽  
2019 ◽  
Vol 29 (1) ◽  
pp. 130-142
Author(s):  
Yurii Grechyshkin
Keyword(s):  
Business Process ◽  
Production Efficiency ◽  
Business Processes ◽  
It Outsourcing ◽  
Innovation Activity ◽  
Practical Implementation ◽  
It Services ◽  
Industrial Enterprises ◽  
Business Goals ◽  
Practical Recommendations

Introduction. The practice of the world business shows that in order to achieve a competitive advantage it is advisable to use a benchmarking tool that allows you to use the experience of your competitors who have succeeded in different areas of activity. Of particular relevance is the use of benchmarking in the field of innovation, in particular in the IT industry, which has become a key driver of economic growth and productivity in many countries.Hypothesis. High-quality IT consulting services require not just the automation of a single process or the implementation of a specific system, but the modernization of the organization's IT infrastructure, bringing it into line with business goals. The practical implementation of such projects allows the organization to get a real increase in production efficiency. Complex consulting projects based on benchmarking are characterized by the use of various services in the field of IT consulting and consulting in related branches of management on the basis of borrowing the best world experience.The purpose of the study is to develop methodological provisions and practical recommendations for the implementation and use of benchmarking technology in the business management system.Methodology. The theoretical and methodological basis of the research is the scientific works of domestic and foreign scientists and specialists on the planning and organization of benchmarking outsourcing of IT services. The following methods are used in the research process: theoretical generalization, analysis, synthesis.Results: main types and stages of benchmarking realization are considered, application of the concept of benchmarking in the system of management of IT business processes is substantiated; developed methodological and practical recommendations for the implementation of benchmarking in the IT sector on the basis of outsourcing. The connection between the concepts of business process benchmarking and outsourcing has been established, a detailed description of business processes in IT outsourcing enterprises is given.Conclusions: The creation of a benchmarking platform that will increase the innovation activity of IT companies and will help to forge closer links between IT companies, industrial enterprises and public authorities.

Organizational and Economic Capabilities of Business Processes Re-engineering in the Marketing Activities of Industrial Enterprises under the Conditions of Economy Financialization

2019 ◽  
pp. 30-41
Author(s):  
Larysa L. Hrytsenko ◽  
Volodymyr M. Boronos ◽  
Mykola V. Melnyk ◽  
Vitaliy. M. Ignatchenko ◽  
Yaroslav S. Kovalev
Keyword(s):  
Business Process ◽  
Financial Management ◽  
Negative Impact ◽  
Business Environment ◽  
Industrial Enterprise ◽  
Real Sector ◽  
The Real ◽  
Industrial Enterprises ◽  
Marketing Activities ◽  
The Impact

The development of the Ukrainian economy largely depends on the ability of domestic industrial enterprises to withstand the pressure of transformations that determine the new business environment. Such enterprises form the real sector of the national economy, and their success is determined by the ability to adapt, attract investments and work effectively with innovations. Thus, the future of Ukrainian enterprises is closely linked to effective financial activity, which should reflect progressive world trends. In the same work, the author carried out studies to determine the impact on domestic industrial enterprises attracting investment for the success of their innovation activities in terms of financialization of the economy and sharp transformations in the business environment. The prevailing influence of geopolitical processes on the corresponding distribution and the weak level of the ability of the real sector of the economy, in particular, industrial enterprises to withstand radical and sudden changes in the external business environment, are determined. The author proposes to consider the possibility of business process re-engineering in the marketing activities of industrial enterprises to improve the position of the real sector of the economy in attracting and effectively mastering investments. The analysis of the correlation of principles and goals of business process re-engineering and different models of financial management is carried out. The emphasis is made on the peculiarities of business process re-engineering in the marketing activities of industrial enterprises, due to which the rapid adaptation of the enterprise to the sharp transformations in the external business environment can take place. The author determined the business process re-engineering of marketing activities of industrial enterprises to be capable of ensuring the effective transformation of the internal business environment of an industrial enterprise and minimizing the negative impact of financialization of the economy on the industrial sector. Key words: industrial enterprise, financialization, innovation, marketing activities, re-engineering, business process, real sector of the economy, business environment.

scholarly journals Personnel aspects of marketing activity reengineering at the industrial enterprises

2018 ◽  
Vol 14 (2) ◽  
pp. 26-34
Author(s):  
Leonid M. Taraniuk ◽  
Denys S. Kobyzskyi ◽  
Karina Taraniuk ◽  
Violeta Dimitrova
Keyword(s):  
Personnel Selection ◽  
Business Processes ◽  
Operating Efficiency ◽  
Research Subject ◽  
Marketing Activity ◽  
Organizational Changes ◽  
Managerial Decision ◽  
Industrial Enterprises ◽  
Marketing Activities ◽  
Selection Of

While implementing the radical transformations, such as the business processes reengineering in the work of industrial enterprises, there is a need to increase the personnel operating efficiency in the business processes redesign. The urgent increase of control by the top management of companies is demanded for observing the procedure and standards of business processes reengineering at the enterprises in order to increase its cost effectiveness. Therefore, the relevance of the scientific research subject is indisputable. The research works of academic economists concerning the features of staffing for the business processes reengineering of companies are analyzed. The ways to overcome the resistance to organizational changes of industrial enterprises by the staff are developed. The description of the effective members of the reengineering team in the work of the company has been improved by forming special features of each member of the reengineering team. The personal and professional competencies of the personnel are shaped and offered as the most effective ones for successful realization of marketing activity reengineering at the industrial enterprises. A questionnaire was developed as part of the analysis and selection of personnel during the marketing activities reengineering at the industrial enterprises. The resulting component of the questionnaire was developed for making managerial decision on personnel selection in reengineering teams.

scholarly journals Adaptive model to support business process reengineering

2021 ◽  
Vol 7 ◽  
pp. e505
Author(s):  
Noha Ahmed Bayomy ◽  
Ayman E. Khedr ◽  
Laila A. Abd-Elmegid
Keyword(s):  
Business Process ◽  
Success Factors ◽  
Business Processes ◽  
Business Environment ◽  
Process Time ◽  
Critical Success ◽  
Proposed Model ◽  
Before And After ◽  
Time Cycle ◽  
The One

The one constant in the world is change. The changing dynamics of business environment enforces the organizations to re-design or reengineer their business processes. The main objective of such reengineering processes is to provide services or produce products with the possible lowest cost, shortest time, and best quality. Accordingly, Business Process Re-engineering (BPR) provides a roadmap of how to efficiently achieve the operational goals in terms of enhanced flexibility and productivity, reduced cost, and improved quality of service or product. In this article, we propose an efficient model for BPR. The model specifies where the breakdowns occur in BPR implementation, justifies why such breakdowns occur, and proposes techniques to prevent their occurrence again. The proposed model has been built based on two main sections. The first section focuses on integrating Critical Success Factors (CSFs) and the performance of business processes during the reengineering processes. Additionally, it implements the association rule mining technique to investigate the relationship between CSFs and different business processes. The second section aims to measure the performance of business processes (intended success of BPR) by process time, cycle time, quality and cost before and after reengineering processes. A case study of the Egyptian Tax Authority (ETA) is used to test the efficiency of the proposed model.

«New» Executive Competencies in the Context of Digital Business Transformation

2021 ◽  
pp. 5-10
Author(s):  
Vasiliy Svistunov ◽  
Vitaliy Lobachyev
Keyword(s):  
Information Systems ◽  
Information Technologies ◽  
Business Processes ◽  
Business Environment ◽  
Priority List ◽  
Industrial Enterprises ◽  
Executive Competencies ◽  
A Priority ◽  
Corporate Information Systems ◽  
Corporate Information

Improving the competitiveness of domestic enterprises is based on the introduction of advanced business and management information technologies. The current business environment is increasingly causing an urgent need for managers to expand the horizon of digital vision not only for current, but also for future management of the company. Today, it is not enough for a Manager to simply have proper professional knowledge in certain functional areas of activity and have a broad managerial Outlook. A modern Manager should be able to initiate the introduction and use of advanced information systems and technologies in almost all implemented business processes of his company. When preparing the article, the materials of research conducted at a number of domestic industrial enterprises were used. Conclusions and main provisions are based on the results of analysis of real practice of implementation and operation of corporate information systems. The results obtained in the course of the research, including the opinions of experts, which were made by employees of industrial enterprises, were used in conducting targeted work to establish a priority list of the most relevant and significant professional areas of knowledge and professional qualities that can help a modern Manager achieve success in the implementation and practical use of corporate information systems. The main result of the research should be considered the formation of such a priority list.

The Role of Simulation in Business Process Reengineering

2010 ◽  
pp. 649-674
Author(s):  
Firas M. Alkhaldi ◽  
Mohammad Olaimat ◽  
Abdullah Abdali Rashed
Keyword(s):  
Business Process ◽  
Process Simulation ◽  
Business Processes ◽  
Business Process Reengineering ◽  
Ethical Issues ◽  
Business Environment ◽  
Process Reengineering ◽  
Management Skills ◽  
Future Challenges

This chapter discusses the importance of business process simulation, while illustrating the relationship between business process reengineering (BPR) and change management, it focuses the discussion on the role of simulation in supporting BPR and the effect of simulation on business environment related skills, business management related skills, leadership related skills, employees empowering level, process improvement, ethical issues, and stakeholders’ management skills. The chapter discusses the value of simulation in implementing reengineering strategies and argues the future challenges of business process simulation and describes the limitations of simulation technology in reengineering business processes. Finally, it concludes with a discussion of the characteristics of successful simulation and simulation applications.

Managers Performance Indicators System Management of in the Conditions of Various Business Processes Realization in the Microeconomic Aspect

2016 ◽  
Vol 5 (2) ◽  
pp. 74-79
Author(s):  
Котмышев ◽  
S. Kotmyshev ◽  
Кузнецова ◽  
I. Kuznetsova ◽  
Гагаринский ◽  
...  
Keyword(s):  
Business Process ◽  
Performance Indicators ◽  
Business Process Management ◽  
Work Performance ◽  
Metal Cutting ◽  
Process Management ◽  
Business Processes ◽  
Effective Work ◽  
Industrial Enterprises ◽  
Operational Level

This article discusses the problem of the effective work of managers of industrial enterprises, which is the basis of economic development in modern Russia. The authors suggest that the management of the system of performance indicators in managers in the conditions of realization of various business processes can reduce the risk of crises in the enterprise, and improve the efficiency of labor management and productivity in the company in a whole. According to the authors, improving the efficiency of management in the conditions of implementation of the various business processes of industrial enterprises is an integral element of the overall strategic development of the company. The article presents the results of work performance assessment of managers in the implementation of business process management. In this article there is developed performance business process management on the example of the metal cutting enterprise management levels: the corporate level, the first operational level, the second operational level, and the line level. For these indicators the performers are defi ned and criteria are given.

scholarly journals Forming of Model of Modernization of Domestic Agricultural Enterprises on the basis of Innovation Providing

2018 ◽  
Keyword(s):  
Innovation Process ◽  
Business Environment ◽  
The State ◽  
Innovation Activity ◽  
Innovative Technology ◽  
Industrial Complex ◽  
Innovative Development ◽  
Agricultural Enterprises ◽  
Industrial Enterprises ◽  
Innovative Products

The article is devoted to the model of modernization of agricultural enterprises on the basis of innovation providing. The level of innovative development of domestic agro-industrial enterprises is analyzed and the main problems that put backthe introduction of innovations in the agro-industrial sector of Ukraine under the current conditions are determined; the introduction of such a model of innovation development, which provided a balance between the modernization of production and the introduction of the results of scientific research, new products and production technologies is proposed; the vector of innovative development in the agricultural sector of Ukraine is investigated and the main trends in the development and implementation of innovations in the activities of enterprises engaged in agricultural production is identified; the model of modernization of domestic agroindustrial enterprises on the basis of innovation provision is developed, which is a set of intellectual (agrarian science), industrial (business environment of agroindustrial complex) and consumer (innovative products, innovative technology, innovation process) areas of innovation activity. The transition between these areas of the model of innovation provisioning is carried out with the help of progressive innovation (it helps ensure the interaction of the business environment of the agro-industrial complex with the scientific environment), innovation consulting (guarantees information and advice on innovative products and facilitates communication with business structures) and innovation-venture business (the main task is to promote the development of developed innovative products), a set of measures that must precede the implementation of the proposed model under the current conditions is defined. The role of the state in the process of innovation in agro-industrial enterprises at all three stages of the implementation of the innovation process, from the origin of the idea to the commercialization of innovation is defined. In particular, the functions assigned to the state are allocated for ensuring efficient financing of innovative activity of the agro-industrial complex.

scholarly journals Organization of Marketing Activities of Industrial Enterprises in Modern Business Conditions

2020 ◽  
pp. 139-145
Author(s):  
I. Fomichenko ◽  
◽  
O. Kondratenko ◽  
T. Rudenko ◽  
M. Brant ◽  
...  
Keyword(s):  
Management System ◽  
Systematic Approach ◽  
Marketing Management ◽  
Management Process ◽  
Marketing Activity ◽  
Industrial Enterprises ◽  
Modern Business ◽  
Marketing Activities ◽  
Innovative Tool ◽  
Business Conditions

The article considers topical issues of organization of marketing activities at industrial enterprises. The reasons for the need to implement and use methods and tools of modern marketing are indicated. The components and separate functional tasks of marketing activity at industrial enterprises are given. The stages of formation of the marketing management system of the enterprise are revealed. It is noted that a systematic approach to marketing management of the enterprise involves the use of marketing tools in the management process. The main elements of the marketing management system of the enterprise are investigated. Peculiarities and forms of manifestation of peculiarities of marketing activity organization at industrial enterprises in modern market conditions are revealed. 3D-marketing as an innovative tool of marketing activity is singled out, the spheres of its application, advantages of use, and also characteristic differences from traditional marketing are resulted.

scholarly journals Estimation of the marketing potential of industrial enterprises in the period of re-engineering of business processes

2018 ◽  
Vol 16 (2) ◽  
pp. 412-423 ◽  
Author(s):  
Leonid M. Taraniuk ◽  
Denys S. Kobyzskyi ◽  
Mark Thomson
Keyword(s):  
Business Processes ◽  
Marketing Activity ◽  
The Sustainable Development ◽  
Marketing Environment ◽  
Industrial Enterprises ◽  
Managerial Decisions ◽  
Innovation Activities ◽  
Business Entities ◽  
Further Development ◽  
Industrial Company

Activity of business entities requires a constant increase in the level of their economic potential and the level of competitiveness of the products on the market. This task can be fulfilled provided the concept of constant economic growth is formed in the activity of enterprises, which can be implemented through the management of changes in the economic activity of enterprises. One of the components is the marketing activity, which plays one of the leading roles in shaping the sustainable development of an industrial enterprise when carrying out transformational changes in its activity. These changes, which are the re-engineering of business processes, help the company management adapt to the changing market (marketing) environment and optimize the internal business processes. The relevance of the research is undeniable. The article presents the main directions of transition to the effective marketing activity in the period of re-engineering of industrial enterprises’ business processes based on the analysis of the main trends of marketing and innovation activities of economic entities from different countries. The authors developed the indices that characterize the marketing potential of the company during the business processes’ re-engineering. They proposed to use an integral index of the company’s marketing potential during radical transformations and to take effective management decisions based on the prevailing range of its criteria values when carrying out an economic estimation of the company’s marketing potential in the period of business processes’ re-engineering. The results obtained from the calculations demonstrate the final estimation of the industrial enterprise’s marketing potential during the business processes’ re-engineering, which allows the top management of the industrial company to determine the level of performance of the company marketing activity and make sound managerial decisions for its further development.

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