scholarly journals Open access to global health information in mass media: Specialized translation and Russian-German-Spanish terminology

2021 ◽  
Vol 8 (1) ◽  
pp. 90-98
Author(s):  
Olga B. Koreneva ◽  
Keyword(s):  
Mass Media ◽  
Mass Communication ◽  
Medical Personnel ◽  
Global Level ◽  
Medical Terminology ◽  
Joint Work ◽  
Healthcare Organizations ◽  
Cognitive Approach ◽  
The Public ◽  
The Times

The situation triggered by the coronavirus pandemic has demonstrated the need to simplify medical terminology for better understanding by the public. The goal of specialized communication on medical topics is to more efficiently transfer and assimilate information that is important to human health, which has become literally vital in the times of COVID-19. Such circumstances lead to the fact that medical terminology is no longer the exclusive prerogative of the professional vocabulary of medical personnel, but is already more and more integrated into the vocabulary of everyday use, and is also widely used in mass media. A cognitive approach to terminology helps to extract specialized knowledge encoded in terms, simplifies specialized translation and contributes to mass communication at a global level. This study, using the example of Russian-German-Spanish medical terminology, demonstrates the fact that an effective and intuitive presentation of specialized concepts helps to correctly apply international terminology, and most importantly, allows its target audience to assimilate the knowledge behind it in a structured form. This cognitive approach to medical terminology serves public health purposes by facilitating the communication between doctor and patient, on the success of which the life and health of society depends. It also argued that the correct interlanguage terminology management facilitates the constructive exchange of experience and cooperation between doctors, specialists, scientists, healthcare organizations and specialized translators, whose joint work at the global level is now especially necessary for medicine.

Archaeology and the Public Image

1960 ◽  
Vol 25 (3) ◽  
pp. 402-403 ◽  
Author(s):  
Robert Ascher
Keyword(s):  
Mass Media ◽  
Mass Communication ◽  
Public Image ◽  
Technical Knowledge ◽  
Life Magazine ◽  
Knowledge And Skills ◽  
The Public

AbstractThe archaeological content of ten years of Life magazine is analyzed in an attempt to identify what may go into formulating the public's images of the archaeologist and his goals. The four themes which appear in the 34 Life articles are: chance nature of archaeological discovery, role of the archaeologist as an expert, emphasis on technical knowledge and skills, and heavy use of superlatives. Analysis of other mass media, including fiction and cartoons, might lead to the identification of other themes. The image of archaeology presented by mass communication is considered important in a science so dependent upon public cooperation.

Mass Communication and the 'Nationalisation' of the Public Sphere in Former Yugoslavia

Res Publica ◽  
1997 ◽  
Vol 39 (2) ◽  
pp. 259-270
Author(s):  
Spyros A. Walgrave
Keyword(s):  
Mass Media ◽  
Public Sphere ◽  
Mass Communication ◽  
Former Yugoslavia ◽  
Cultural Space ◽  
Political Actors ◽  
Peace Movements ◽  
The Public ◽  
The Public Sphere

Although the quasi-confederal character of Yugoslavia, especially after the introduction of its 1974 constitution did not encourage the development of a genuine Yugoslavian public sphere wherepublic debate could transcend ethnic and republic divisions, it nevertheless allowed the formation of what could be called Yugoslav cultural space, a space within which social and political actors (feminist, peace movements) forged their identities regardless of the ethnic or national diversity that characterised their membership. However, the existence of this 'space' had a limited impact in Yugoslav politics partly due to the breakdown of inter-republic communication and the fragmentation of the Yugoslavian mass media. This paper traces the process of disintegration of the Yugoslav cultural space and the emergence of national 'public spheres' in the republics and provinces of former Yugoslavia and attempts to assess the role of the mass media and cultural institutions in these developments by identifying the key strategies of representation employed in the process of the fragmentation and 'nationalisation' of the public sphere of former Yugoslavia.

scholarly journals Fulfilling the journalistic principles of truth and objectivity in the context of mediatisation of political communication – the terrorist attacks in Paris in November 2015

2017 ◽  
Vol 43 (5) ◽  
Author(s):  
Rafał Leśniczak
Keyword(s):  
Mass Media ◽  
Political Communication ◽  
Time Frame ◽  
Political Life ◽  
Political Actors ◽  
The Public ◽  
The Mass Media ◽  
The Public Sphere ◽  
The Times

The mediatisation of political communication indicates two main functions of the mass media: they report on events from the world of politics and create the images of political actors in the eyes of the public. I attempt to answer the question: can one talk about respecting the basic principles of journalistic ethics (the truth and the objectivity principles) in the times of the mediatisation of the public sphere? The theme of the article applies to terrorism, which is a form of political communication, having its own special expression. The activities of terrorist organisations influence the actions of the leaders of political life, citizens and the mass media. The research material consisted of Polish opinion-making weeklies Newsweek Polska and Polityka and national dailies in their printed versions: Gazeta Wyborcza and Rzeczpospolita. The time frame covered a period from 1 November 2015 to 11 December 2015. The topic of the article was treated as a case study.

LABOUR'S BRITAIN, FIGHT FOR IT NOW!

2009 ◽  
Vol 52 (3) ◽  
pp. 667-695 ◽  
Author(s):  
LAURA BEERS
Keyword(s):  
Mass Media ◽  
Interwar Period ◽  
Mass Communication ◽  
Coalition Government ◽  
National Party ◽  
Popular Opinion ◽  
The Public ◽  
The Media ◽  
Political Advantage

ABSTRACTThis article argues for the central role of publicity and propaganda in the Labour party's 1945 landslide election victory. While the ‘swing to the left’ in the first years of the war provided an opportunity for Labour, popular radicalism did not automatically translate into support for the party. The following discussion shows how the national party leadership made use of the BBC, print media, and visual propaganda to associate itself in the popular mind with the successes of the coalition government and the promises of the Beveridge report. While the Conservatives' propaganda machinery fell into abeyance during the war, Labour deftly exploited new means of mass communication which had grown up during the interwar period to build a broad national constituency in favour of its return to power. In order properly to understand the link between ‘high politics’ and popular opinion, political historians need to consider not only the languages through which elite policies were translated and communicated to the public, but also the media of communication. This article argues that, contrary to common perceptions, Labour was successful in 1945 in part because of its ability to embrace and exploit the new mass media to its political advantage.

scholarly journals KEKUATAN MEDIA SOSIAL DALAM KEMENANGAN POLITIK

2017 ◽  
Vol 10 (2) ◽  
pp. 283
Author(s):  
Andi Ardiansyah
Keyword(s):  
Mass Media ◽  
Social Factors ◽  
Mass Communication ◽  
Careful Consideration ◽  
Human Beings ◽  
The Public ◽  
The Media ◽  
Cognitive Knowledge ◽  
And Behavior ◽  
Attitudes And Behavior

It is argued that media have great impact on human beings. Mass communication was able to persuade the public from cognitive (knowledge) and affective aspects (emotional and feeling) to changes in behavior. These effects are related to each other. This is due to the fact that when people receive messages, they do not immediately accept it, but the messages are filtered with careful consideration. And there are still personal and social factors which determine the extent to which mass media have impacts on changes in human attitudes and behavior. Indeed, humans live in a world that is filled with a variety of needs and interests, in which the  media has a  big role. The people’s  actions may not directly result from the influence of the media. However, it cannot be denied that the global community will increasingly depend on the media.

scholarly journals A Closer Look at Dominations Diversity In Mass Media

2018 ◽  
Author(s):  
nitaprakasiwi
Keyword(s):  
Mass Media ◽  
Mass Communication ◽  
Theoretical Framework ◽  
Global Media ◽  
The Public ◽  
Global Context ◽  
Dominant Ideologies ◽  
The Media

This study discussed a closer look at dominations diversity in mass media. Mass media is, channels, means, or tools used in the process of mass communication, that is communication directed to the public. The aspects of this study are the global context, the global media, theoretical framework, ideological control, the Media and Dominant Ideologies, Concluding Remark.

scholarly journals POSISI DAN PERAN MEDIA DALAM KEHIDUPAN MASYARAKAT

TASAMUH ◽  
2018 ◽  
Vol 16 (1) ◽  
pp. 119-138
Author(s):  
Husnul Khatimah
Keyword(s):  
Social Media ◽  
Mass Media ◽  
Mass Communication ◽  
Positive Impact ◽  
Entertainment Education ◽  
The Public ◽  
The Media ◽  
The Mass Media ◽  
Important Position

Mass media has an important position in people's lives, so mass media is placed as mass communication which acts as a communicator and agent of change, being a pioneer of change in the public environment that can influence audiences through messages such as information, entertainment, education and other messages and accessible to the public at large. As a form of the importance of media can be seen from the influence felt by the public, starting from the cognitive, effective, to conative aspects of the mass media and the negative-positive impact of social media. Even though the position and role of the media are very important, the community must also be careful with media remember that the nature of the media is so flexible. Negative values ​​of the role of the media in Indonesia can occur either from the mass media or social media, so there needs to be attention from each party, both from the media manager to the community itself. The participation of several parties in paying attention to the media is expected to filter out negative things that might occur.

scholarly journals The Visegrad Group in the Russian Foreign Policy Planning and Mass Media (1991–2018)

2021 ◽  
pp. 147-173
Author(s):  
Tatiana A. Danielova
Keyword(s):  
Foreign Policy ◽  
Mass Media ◽  
Public Space ◽  
Policy Planning ◽  
Media Content Analysis ◽  
Genetic Method ◽  
The Public ◽  
News Reports ◽  
The Times ◽  
Visegrad Group

The article examines the role and place of the Visegrad Group countries, as well as the Central European region as a whole, in the foreign policy planning of Russia in 1991–2018. Based on the historical and genetic method to create a holistic image of the region’s perception, the article analyzes the step-by-step changes that have occurred in the minds of the highest political leadership and the public in relation to it since the times of the USSR (1968–1985, 1985–1991, 1991–1995, 1996–1999, 2000–2008, 2008–2018). This method is supplemented by media content analysis, which makes it possible to identify approaches to cooperation between Russia and the Visegrad countries not only at the official level, but also in the public space. The article also analyses growth and decline of the level of Russian mass media interest in this topic, taking into consideration the newsbreaks that arose in the field of bilateral interaction, as well as on the global agenda of this period. The research rests on the study of the foreign policy concepts of the Russian Federation (1993, 2000, 2008, 2013, 2016) and its concept of national security (1997), speeches, records of conversations of Russian and Western politicians, media articles and news reports.

scholarly journals Kritik Sosial dalam Stand Up Comedy (Analisis Semiotika Show “Pragiwaksono World Tour”)

Koneksi ◽  
2020 ◽  
Vol 4 (2) ◽  
pp. 185
Author(s):  
Reynord Leonardo ◽  
Ahmad Junaidi
Keyword(s):  
Mass Media ◽  
Mass Communication ◽  
Social Criticism ◽  
Qualitative Approach ◽  
Semiotic Analysis ◽  
The Public ◽  
Ferdinand De Saussure ◽  
Stand Up Comedy ◽  
The People ◽  
Analysis Technique

This study discusses the stand up comedy that is popular among the people. Stand up comedy itself is a singular comedic art whose contents from ordinary jokes contain social criticism. Pandji Pragiwaksono is one example of a comic where he likes to bring stand up comedy material containing social criticism where there are some social problems that we are experiencing in the form of comedy. The theory used by researchers is the theory of mass communication, mass media, social criticism, stand up comedy. This study uses a qualitative approach with the semiotic analysis technique method Ferdinand De Saussure which divides the selected sign into two namely signifier and signified. In this study it was found that the show stand up comedy made by Pandji Pragiwaksono namely Pragiwaksono World Tour slipped a number of social criticisms in which social criticisms were presented including criticism of children's names, criticism of children 's Youtubers, critics of PSSI chairmen, critics of the profession of people, criticisms of humanity , criticism about fans, criticism about animals, and criticism of the attitude of Indonesian citizens. The result is stand up comedy is not just a tool to entertain the public but can also slip social criticism in the form of comedy criticism delivered by Pandji made with satire and comedy so that the message received can be captured easily by his listeners.Penelitian ini membahas tentang stand up comedy yang sedang populer dikalangan masyarakat. Stand up comedysendiri merupakan seni melawak secara tunggal di mana isi dari lawakan berupa kritik sosial. Pandji Pragiwaksono menjadi salah satu contoh komika di Indonesia yang membawakan materi  stand up comedyberisi kritik sosial terhadap beberapa masalah sosial. Teori dan konsep yang digunakan peneliti adalah komunikasi massa, media massa, kritik sosial, stand up comedy. Penelitian ini menggunakan pendekatan kualitatif dengan metode teknik analisis semiotika Ferdinand De Saussure yang membagi tanda menjadi dua yaitu signifierdansignified. Penelitian ini menemukan bahwa pertunjukan stand up comedyPandji Pragiwaksono yaitu Pragiwaksono World Tourmenyelipkan beberapa kritik sosial antara lain kritik nama anak, kritik youtuberanak-anak, kritik ketua PSSI, kritik tentang profesi orang, kritik kemanusiaan, kritik tentang fans, kritik tentang satwa, dan kritik sikap warga Indonesia. Kesimpulan dari penelitian ini yaitu stand up comedybukan menjadi alat untuk menghibur masyarakat namun juga menyelipkan kritik sosial dalam bentuk komedi kritik yang dibuat dengan satir dan komedi sehingga pesan yang diterima dapat ditangkap dengan mudah oleh pendengarnya.

Breaking “News”: Majority Can’t Define Mass Communication

2018 ◽  
Vol 74 (1) ◽  
pp. 92-101
Author(s):  
Kevin Ells
Keyword(s):  
Mass Media ◽  
Mass Communication ◽  
Public Understanding ◽  
Communication Education ◽  
Mediated Communication ◽  
Breaking News ◽  
The Public ◽  
Core Concepts ◽  
The Public Sphere ◽  
Definition Of

Current communication textbooks proffer conflicting, vague, or incomplete definitions of the core concepts of “mass communication” and “news,” contributing to confusion among students, and subsequently in the public sphere, of what experts in the field mean when discussing news and mass media. The analysis in this article disentangles a clear definition of mass communication from the related concepts of mass media and mediated communication, as well as clearly differentiating the concept of “news” from the adjacent concepts of journalism and entertainment. Discussion concludes with implications for communication education and improved public understanding of the field.

Sign in / Sign up

Export Citation Format

Share Document