scholarly journals THE HOUR TO UNDERSTAND AND FAMILIARIZE WITH CULTURAL SETTINGS FOR MARKETING IN THE THIRD MILLENNIUM

2018 ◽  
Vol 1 (2) ◽  
Author(s):  
Wachinga Gikonyo Simon
Keyword(s):  
Market Competition ◽  
Global Market ◽  
Marketing Strategies ◽  
The Other ◽  
The Third ◽  
Third Millennium ◽  
Market Opportunities ◽  
Interactive Relationship ◽  
The Impact ◽  
Quality Production

Much of the literature about culture is related to the crafting of strategic organizational culture. This is viewed as a lee-way to attainment of competitive advantage in the field of quality production at the expense of the impact that culture could have in not only influencing the consumerbehavior but more importantly in designing and planning marketing strategies in the era of globalization.This paper, therefore, undertakes to examine various cultural settings and along which their implications will be dealt with in detail in order to display the interactive relationship that prevails between culture and its attributes, and consumer behavior on one hand, and the implication of their interaction to strategize for global market opportunities by avoiding culture-marketing clash on the other hand. This paper will not provide a set of proposed strategies that should be adopted by a global marketer in order to avoid the cultural dilemmas. At best it will attempt to pin-point those areas of cultural settings that calls for intensive if not extensive understanding and familiarizing at the same note in this critical era of market competition as we head for the yet to be defined the third millennium.

scholarly journals Impact of COVID-19 Variants on the Second Wave in India and Subsequent Discretion of Possibilities of the Third Wave

2021 ◽  
pp. 115-126
Author(s):  
Sudarshan Ramaswamy ◽  
Meera Dhuria ◽  
Sumedha M. Joshi ◽  
Deepa H Velankar
Keyword(s):  
Herd Immunity ◽  
Sir Model ◽  
The Other ◽  
Third Wave ◽  
Focal Points ◽  
Current Analysis ◽  
The Third ◽  
The Impact ◽  
Second Wave ◽  
Insight Into

Introduction: Epidemiological comprehension of the COVID-19 situation in India can be of great help in early prediction of any such indications in other countries and possibilities of the third wave in India as well. It is essential to understand the impact of variant strains in the perspective of the rise in daily cases during the second wave – Whether the rise in cases witnessed is due to the reinfections or the surge is dominated by emergence of mutants/variants and reasons for the same. Overall objective of this study is to predict early epidemiological indicators which can potentially lead to COVID-19 third wave in India. Methodology: We analyzed both the first and second waves of COVID-19 in India and using the data of India’s SARS-CoV-2 genomic sequencing, we segregated the impact of the Older Variant (OV) and the other major variants (VOI / VOC).  Applying Kermack–McKendrick SIR model to the segregated data progression of the epidemic in India was plotted in the form of proportion of people infected. An equation to explain herd immunity thresholds was generated and further analyzed to predict the possibilities of the third wave. Results: Considerable difference in ate of progression of the first and second wave was seen. The study also ascertains that the rate of infection spread is higher in Delta variant and is expected to have a higher threshold (>2 times) for herd immunity as compared to the OV. Conclusion: Likelihood of the occurrence of the third wave seems unlikely based on the current analysis of the situation, however the possibilities cannot be ruled out. Understanding the epidemiological details of the first and second wave helped in understanding the focal points responsible for the surge in cases during the second wave and has given further insight into the future.

The Impact of Harmful Habits on Academic Performance and Sports Activities among Young People

2021 ◽  
Vol 9 (3) ◽  
pp. 267-273
Author(s):  
Victoria Yermilova ◽  
◽  
Natalia Stroiteleva ◽  
Zhanna Egorova ◽  
Ekaterina Vanina
Keyword(s):  
Gender Differences ◽  
Academic Performance ◽  
Alcohol Consumption ◽  
Young People ◽  
The Other ◽  
Control Group ◽  
The Third ◽  
The One ◽  
The Impact ◽  
Sports Activities

Smoking and alcohol consumption is a growing trend among young people worldwide. The purpose of this study was to provide students with a comparative analysis of adherence to harmful habits (smoking and alcohol) on the one hand and the frequency of sports and academic performance on the other, taking into account gender differences. The research was conducted in 2019-2020 in 5 cities of Russia; the sample included 1500 people aged 18.4 ± 1.1 years, divided into three equal groups. The control (first) group had students who are not engaged in sports, and the second group comprised students practicing sports but not professionally. The third group was made up of student-athletes. All participants were surveyed to determine the frequency of adherence to harmful habits. In the control group, boys smoked 50% more often than girls (p ≤ 0.05), while in the third group, smoking among boys was registered 70 times less often (p ≤ 0.001). Alcohol consumption in controls was 0.5 times more likely among boys (p ≤ 0.05). Harmful habits affect young people's free time and reduce their academic performance and ability to practice sports.

The Ambivalent Ralliement of La Croix

1980 ◽  
Vol 31 (1) ◽  
pp. 89-106
Author(s):  
Oscar Arnal
Keyword(s):  
Editorial Policy ◽  
Third Republic ◽  
The Other ◽  
The Third ◽  
Other Hand ◽  
Dreyfus Affair ◽  
The Impact

Beyond a doubt, the newspaper La Croix and its publisher, the Maison de la Bonne Presse, have played a central role in French Catholic journalism for over thirty years. Indeed, it was the leading Catholic press voice of the Third Republic from the Dreyfus Affair to the fall of France. No newspaper of Catholic inspiration could seriously contest its circulation dominance, with the possible exception of the Breton Christian Democratic L'Ouest-Eclair. However, the impact of this latter daily was limited to western France, and by the time it outdistanced La Croix's circulation, it had largely abandoned its Catholic or Christian character. La Croix, on the other hand, was known and read throughout France and remained forthrightly Catholic throughout the life of the Third Republic. Its editorial policy was openly papal, and it sought consciously to be the organ of the French Catholic masses.

The Development of Embossed Goldwork in Bronze Age Europe

2000 ◽  
Vol 80 (1) ◽  
pp. 27-65 ◽  
Author(s):  
Stuart Needham
Keyword(s):  
Bronze Age ◽  
The Other ◽  
Early Bronze Age ◽  
Small Scale ◽  
Time And Space ◽  
Parallel Development ◽  
The Third ◽  
Third Millennium ◽  
Third Millennium Bc ◽  
Craft Skills

The discovery of a pair of armlets from Lockington and the re-dating of the Mold cape, add substance to a tradition of embossed goldworking in Early Bronze Age Britain. It is seen to be distinct in morphology, distribution and decoration from the other previously defined traditions of goldworking of the Copper and Early Bronze Ages, which are reviewed here. However, a case is made for its emergence from early objects employing ‘reversible relief to execute decoration and others with small-scale corrugated morphology. Emergence in the closing stages of the third millennium BC is related also to a parallel development in the embossing of occasional bronze ornaments. Subsequent developments in embossed goldwork and the spread of the technique to parts of the Continent are summarized. The conclusions address the problem of interpreting continuity of craft skills against a very sparse record of relevant finds through time and space.

Prenegotiation Development of Optimism in Intractable Conflict

2015 ◽  
Vol 20 (1) ◽  
pp. 59-72 ◽  
Author(s):  
Dean G. Pruitt
Keyword(s):  
The Other ◽  
Third Party ◽  
Case Material ◽  
Face To Face ◽  
Intractable Conflict ◽  
The Third ◽  
A Chain ◽  
The Impact ◽  
Psychological Experiments

Except when there is substantial third-party pressure for settlement, participants in intractable conflict will only enter negotiation if they are motivated to end the conflict and optimistic about negotiation’s chances of success. The sources of such optimism are explored using case material from three intractable interethnic conflicts that were ultimately resolved by negotiation. In all three cases, optimism developed during prenegotiation communication between the parties. Also there were two main channels of communication, each channel providing credibility to the other and serving as a back-up if the other failed. In two of the cases the communication was face-to-face and friendly, but in the third it was distant and mediated by a chain of two intermediaries. A possible reason for this difference is that the parties were positively interdependent in the first two cases but not in the third. The paper concludes with a summary of three psychological experiments that demonstrate the impact of positive vs. negative interdependence.

scholarly journals Globalization and Bankruptcy of SMEs in Slovakia

2021 ◽  
Vol 92 ◽  
pp. 07015
Author(s):  
Jaroslav Dado ◽  
Lenka Hvolkova ◽  
Janka Taborecka
Keyword(s):  
Value Added ◽  
Structured Interview ◽  
Business Environment ◽  
Global Market ◽  
Market Potential ◽  
Negative Consequences ◽  
Negative Effects ◽  
Market Opportunities ◽  
Evidence Of Impact ◽  
The Impact

Research background: Globalization - the process of increasing social, cultural, political, and economic interdependence - has resulted in several changes in business environment. Global market opportunities and threats are major effects of globalization; they refer to the increases in market potential, trade and investment potential and resource accessibility. Global market threats refer to the increases in the number and level of competition, and the level of uncertainty. Global competitors can have the impact on bankruptcy of local SMEs in less developed or smaller countries. Are globalization in economics and company bankruptcy related? In the past, the cause of bankruptcy was mainly in the company itself. The development of globalization has brought a number of positive as well as a number of negative consequences for several areas of society. Is one of the negative effects of globalization the bankruptcy of companies? Purpose of the article: The paper presents a classification of external and internal causes of bankruptcy and indicators of the threat of company bankruptcy. The paper also focuses on the results of the research analysis about the causes of small and medium-sized enterprises mortality in Slovakia and the impact of globalization factors as the causes of their bankruptcy. The analysis of bankruptcies is oriented on the research of the causes of small and medium-sized enterprises mortality in Slovakia and the influence of globalization factors as the causality of their bankruptcy. Methods: The research sample presents structured interview with 16 SMEs´ owners. They identified more aspects of globalization impact to Slovak SMEs bankruptcy. Findings & Value added: The results of research indicate that there is an evidence of impact of globalization on the bankruptcy of SMEs in Slovakia, but there are some differences among various industries.

scholarly journals Objetivos transnacionales: El cine español del nuevo milenio

Periphērica ◽  
2020 ◽  
Vol 1 (2) ◽  
pp. 345-364
Author(s):  
Cristina Martinez Carazo
Keyword(s):  
Financial Models ◽  
Film Industry ◽  
Spanish Film ◽  
The Third ◽  
Third Millennium ◽  
Identity Markers ◽  
The Impact

Although transnationality as a phenomenon is as old as film, the contemporary reflection on this topic and the plurality of approaches that converge on it have opened new lines of analysis to evaluate the impact that this reality exerts on the film industry. My intention in this study is to propose a typology that reflects the impact of transnationality in the specific case of Spanish film to explore the dynamics that control our cinematic production in the third millennium. I propose six segments to structure my approach to the Spanish film industry: 1. Production modes; 2. Transnational subjects; 3. Aesthetic registers; 4. Themes; 5. Ethics and ideology; 6. Critical and moviegoer reception. Within this framework, I will explore the dialectics between the national essence of Spanish film and its transnationality, the impact of different financial models, the multidirectional movements of our actors and directors, esthetic influences, the ethics of the industry and the response of critics and viewers to a film industry that swings between preserving and erasing its identity markers.

The Political and Strategic impacts of the U.S. Advantage at Sea 2020 for the Brazilian Maritime Domain

2021 ◽  
Vol 07 (01) ◽  
pp. 01-09
Author(s):  
Bruno Carvalho ◽  
Jéssica Barreto ◽  
Victor Gaspar ◽  
Ana Carolina Farias
Keyword(s):  
New Technologies ◽  
The Other ◽  
The Political ◽  
English Version ◽  
The Third ◽  
Naval Power ◽  
Other Hand ◽  
Maritime Strategy ◽  
The Impact ◽  
The U.S

This the English version of our latest report on the document "U.S Advantage at Sea: Prevailing with Integrated All-Domain Naval Power (USAS)". Our main goal was to briefly indicate the impact of this document on Brazil, both politically and strategically. We contextualise the U.S strategic maritime documents since the 9/11 attacks, highlight the main concepts of the current USAS and elaborate on the consequences for Brazil. Our key finding was that, from a political standpoint, the USAS brings challenges to Brazil when qualifying enemies such as Russia and China. On the other hand, the focus on interoperability and new technologies might contribute to Brazil’s future maritime strategy. This brief analysis is divided into three parts: the first intends to contextualise the U.S strategic maritime documents since the 9/11 attacks; the second aims to summarize the USAS’ most relevant concepts for Brazil’s Sea Power, and the third part elaborates on the overall consequences for Brazil.

THE IMPACT OF THE MORPHOLOGICAL AFFIXES IN THE LINGUISTIC ECONOMY“A COMPARATIVE STUDY BETWEEN HEBREW AND ARABIC LANGUAGE”

2021 ◽  
Vol 3 (4) ◽  
pp. 320-338
Author(s):  
Ibtisam Jebur MNEHIL, Ban Salih Mahdi AL KHAFAJI ◽  
Rasheed Ghazwan MAJEED
Keyword(s):  
Comparative Study ◽  
Research Paper ◽  
Arabic Language ◽  
The Other ◽  
Foreign Languages ◽  
Great Similarity ◽  
The Third ◽  
Hebrew Language ◽  
The Rich ◽  
The Impact

The research paper focuses on the morphological affixes in the two languages, Arabic and Hebrew and the impact of these affixes in the linguistic economy. The study aims at gaining knowledge of what linguistic economy achieved by morphological affixes which contribute in creating the rich meaning by little pronunciation as well as making a comparison between the two languages to know the language that is the most economic than the other and investigating the reasons behind this economy. The research is divided into three sections. The first one focuses on the morphological prefixes; the second one on the internal affixations; and the third one on morphological suffixes. The study concluded that there is a great similarity between the Hebrew and Arabic languages in many of the morphological affixations in addition to the simple differences between the two languages. An aspect of this difference is that the Hebrew language tends to borrow the affixations from the foreign languages more than the Arabic language.

Some early descriptions of aurorae in China

1995 ◽  
Vol 13 (5) ◽  
pp. 517-521 ◽  
Author(s):  
P. K. Wang ◽  
G. L. Siscoe
Keyword(s):  
Chinese Literature ◽  
The Other ◽  
Low Latitude ◽  
The Third ◽  
Third Millennium

Abstract. Eight accounts from ancient Chinese literature have been found that describe phenomena in contexts and in metaphors that are distinctly auroral. These accounts relate to personages purported to have lived in the third millennium B.C. The historicity of the personages and the actual dates of their lives are still a matter of controversy. Thus the accounts should be considered at a minimum as valuable additions to the inventory of ancient allusions to the aurora. At the other extreme, if taken at face value, they document the occurrence of low-latitude aurorae in the third millennium B.C.

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