scholarly journals THE INFLUENCE LIFESTYLE, GROUP PREFERENCE, PERCEPTION BRAND LUXURY AND PRODUCT QUALITY TOWARD CONSUMER WILLINGNESS TO PAY ( Study of consumer iPhone at Malang )

2018 ◽  
Vol 6 (1) ◽  
Author(s):  
Ghifari Alief Putra

The purposes of this study was determine the influence of lifestyle, group preference, perception brand luxury and product quality toward consumer willingness to pay on iPhone product. The population in this study consist of society in Malang that buy iPhone product, which the value was unknown. Based on Maholtra analysis, number of sample are 85 respondent. This study use purposive sampling as the sampling technique. Data analysis was used in this study was multiple regression analysis. The result of this study shows that lifestyle, group preference influence have significant toward consumer willingness to pay partially. In addition, the results of the F test describes that  lifestyle, group preference, brand luxury and product quality influence on have significant consumer willingness to pay simoultaneosly

2017 ◽  
Vol 6 (1) ◽  
Author(s):  
Yunia Wardi ◽  
Hendri Andi Mesta ◽  
Ilda Rahmayeni

This research is aimto analyze the influence of trust and satisfaction on customer loyalty of Mitra Beasiswa AJB Bumiputera 1912 of Pariaman. The population in this research is the Mitra Beasiswa AJB Bumiputera 1912 of Pariaman in 2015. The sample was taken by purposive sampling using the formula of Slovin, with sample size as much as 90 respondents. Data analysis is performed multiple regression analysis and hypothesis testing using F test and t-test. The results of this study show that trust and satisfaction have a significant effect on customer loyalty of Mitra Beasiswa AJB Bumiputera 1912 of Pariaman.


2020 ◽  
Vol 13 (2) ◽  
pp. 90
Author(s):  
Wuryanti Kuncoro ◽  
Alfazar Edi Putra

Improving good employee performance can have an impact on company success, employees are always required to work optimally where good or poor employee performance can affect overall company income. One of the most important in improving employee performance is Intrinsic Motivation. This study aims to determine and analyze the influence of Islamic leadership, emotional quotient, intrinsic motivation on employee performance. The population of this research is all employees at Sultan Agung Islamic Hospital Semarang, Indonesia. The number of samples studied in this study was 100 respondents with a purposive sampling technique, that is by determining specific characteristics in accordance with the research objectives. Data analysis in this study used multiple regression analysis. The results of this study indicate that there is an influence between Islamic leadership on employee performance, emotional quotient on employee performance, intrinsic motivation on employee performance, Islamic leadership on intrinsic motivation, and emotional quotient on intrinsic motivation.


2019 ◽  
Vol 3 (01) ◽  
pp. 81-89
Author(s):  
Ronni Andri Wijaya

Research objectives to analyze: (1) the influence of trust on customer retention insurance Askrida. And the effect of satisfaction on Askrida's customer retention insurance. The population in this study are customers who already use the services of PT. Asuransi Bangun Askrida (ASKRIDA) Padang for more than 1 year or more. The sampling technique used is purposive sampling. The type of data used in this study are primary and secondary data. Data analysis technique used descriptive and inductive analysis through multiple regression analysis using SPSS program version 22.00. The results of this study indicate that: (1) confidence positively and significantly affect customer customer retention PT. Asuransi Bangun ASKRIDA in Padang city, (2) satisfaction have positive and significant effect to customer retention of PT. Asuransi Bangun ASKRIDA in Padang city.


2020 ◽  
Vol 4 (1) ◽  
pp. 14
Author(s):  
Ecclisia Sulistyowati ◽  
Tri Wisudawati ◽  
Wahyu Adhi Saputro

Sugar serves as a source of energy/calories for the body. The demand for sugar in Region of Yogyakarta has increased along with the increasing population. Consumers have their own criteria for choosing and consuming sugar. This study aims to know and analyze about factors that influence the purchase decision of sugar in DIY. The approach used is descriotive quantitive with a population of sugar consumers who shop at mini markets and super markets in DIY. Determination of sampling using purposive sampling. Respondents numbered as many as 40 people. Data analysis used multiple regression analysis. The results showed that simultaneously of product quality, price, packaging, product and brand guarantees has influence to purchased decision of sugar, but separately the quality, product and brand guarantees has influence, while price and packaging has no influence to purchase decision of sugar in DIY.


2017 ◽  
Vol 24 (2) ◽  
pp. 144-153
Author(s):  
Yunita Fitri Wahyuningtyas

This research is conducted upon the emergence of many companies producing the same product of the same kind and function. It leads to the urgency of proper and well planned marketing strategy. This research aims to investigate how far the influence of branding, product quality, and price toward consumer’s satisfaction in beverage franchise business. This research utilizes 5 likert scale questionnaire which is tested by using multiple regression analysis to reveal whether or not there is partial and simultaneous influence of branding, product quality, and price toward consumer’s satisfaction in beverage franchise business. Sampling method is accidental sampling technique, in which sample of particular population is taken based on the accessibility and availability of the sample during the sampling process. Sample used is 100 samples among consumers or customers of Mang Endy Milkshake. The result shows that branding, product quality, and price influence consumer’s satisfaction in beverage franchise business.


2021 ◽  
Vol 5 (1) ◽  
Author(s):  
Jati Prastyo ◽  
Bambang Mursito ◽  
Istiqomah Istiqomah

The purpose of this study is to examine purchasing decisions through online applications (e-commerce) on an online motorcycle taxi-based delivery service. This study uses a quantitative approach, namely by collecting data from respondents using a questionnaire. The number of samples is 100 people, calculated using the Slovin formula for buyers for three months. The sampling technique uses purposive sampling on consumers who have bought Sapa Kopi products through the Grabfood application. In testing multiple regression analysis using SPSS version 21, the calculated F value of 64.530 (p> 3.09) and a significance value of 0.000 (p 1.98) with a significance value of 0.000 (p 1.98) with a significance value of 0.000 (p 1.98) with a significance value of 0.017 (p


Jurnal MD ◽  
2017 ◽  
Vol 3 (2) ◽  
pp. 141-160
Author(s):  
Cintami Farmawati

A da'i must have a good personality when entering the field of da'wah so as to move or spur the mad'u to arise awareness in performing charity and that the goal of da'wah can be achieved. This study aims to explain effect of da’i personality and da'wah bil-hal towards spiritual motivation of mad’u. Its population is all mad'u and da'i in Boarding School of Bahrul Ulum of Pemalang Regency. The sample in this study is 77 mad'u which is divided into 35 people (45,5%) women and 42 people (54,5%) men. As for the entire population of da'i is used as a sample, which is 4 da'i. Sampling technique used is nonprobability sampling. The measuring tools used are personality scale, bil-hal da'wah scale, and spiritual motivation scale in the form of Likert. The data analysis used is Multiple Regression Analysis at 0.05 significance level. The results showed that there was a significant effect of da’i personality and da’wah bil-hal towards spiritual motivation of mad’u. The variables that show the most dominant positive tendencies and significantly influence the spiritual motivation of mad'u are the personality of extraversion, openness to experience, agreeableness, religious, education, organization and social.


2019 ◽  
Vol 17 (1) ◽  
pp. 92
Author(s):  
Andreas Sarjono ◽  
Maria Josephine Tyra

A study entitled �The Influence of Characteristics, Attitude and Skill of Pempek Entrepreneurs in Palembang toward Successful Business Achievement� is an entrepreneurship study related to the influencing factors of succesful business achievement of pempek entrepreneurs in Palembang. This purpose of this study is to find out whether or not the entrepreneurs� characteristics, attitude and skill factors affect the succesful business achievement. Sample was selected by using purposive sampling technique. The hypothesis was tested by using multiple regression analysis. The t-test of SPSS calculation implied that the significant value of characteristics was 0.709, attitude was 0.213 and entrepreneurship skill was 0.287 (less than 0.05). Therefore, the results of the study implied that there was no correlation between characteristics, attitude and entrepreneurship skill of pempek entrepreneurs in Palembang toward succesful business achievement.


2018 ◽  
Vol 11 (2) ◽  
pp. 128
Author(s):  
Damar Tedja Sukmana ◽  
Indarto Indarto

<p>Penelitian ini bertujuan untuk mengetahui hubungan antara kepemimpinan dan integritas terhadap kinerja anggota polri Ditreskrimum Polda Jateng dengan kepuasan kerja sebagai variabel intervening.</p><p>                Sampel penelitian 96anggota polri Ditreskrimum Polda Jateng yang didapatkan dengan teknik <em>purposive</em> sampling. Alat ukur yang digunakan pada penelitian ini adalah SmartPLS 3.0. Metode analisis data yang digunakan pada penelitian ini adalah analisis regresi berganda.</p><p>                Hasil penelitian menunjukkan bahwa semua variabel independen (kepemimpinan dan integritas) mempengaruhi kinerja anggota polri Ditreskrimum Polda Jateng secara langsung. Kepuasan kerja Gaya kepemimpinan mempengaruhi kinerja anggota polri Ditreskrimum Polda Jateng sementara kepuasan kerjaterbukti sebagai variabel mediasi antara kepemimpian dan integritas terhadap kinerja anggota Polri.</p><p> </p><p><em>This study aims to determine the relationship between leadership and integrity to police officer performance at Ditreskrimum Polda Jateng with work satisfaction as intervening variable. </em></p><p><em>The research sample was 96 members of the police officerDitreskrimum Polda Jateng obtained by purposive sampling technique. Measuring instrument used in this study is Smart PLS 3.0. Methods of data analysis used in this study is a multiple regression analysis. </em></p><p><em>                The results showed that all variable independent (leadership and integrity) affent to police officer performance directly. work satisfaction affent to police officer performance and work satisfaction as intervening variable between leadership and integrity to police officer performance.</em></p>


2017 ◽  
Vol 20 (2) ◽  
pp. 190 ◽  
Author(s):  
Tulus Suryanto

Penelitian ini bertujuan untuk menguji pengaruh pengungkapan akuntansi, akuntansi harmonisasi dan pemeriksaan committies untuk mendapatkan kualitas. Penelitian ini dilakukan untuk perusahaan manufaktur yang terdaftar di excange saham dari 2009 sampai 2013. Berdasarkan sampel mengumpulkan menggunakan purposive sampling untuk mendapatkan sampel dari 48 perusahaan. Analisis data menggunakan program SPSS dengan analisis regresi berganda. Hasil penelitian menunjukkan bahwa pengungkapan akuntansi belum berpengaruh ke pendapatan quality.In sisi lain, akuntansi harmonisasi dan pemeriksaan committies memiliki efek positif untuk mendapatkan kualitas.This research aims to examine the effect of accounting disclosure, accounting harmonization and audit committies to earning quality. This research was conducted to manufacturing company listed on the stock excange from 2009 until 2013. Based on sample collecting using purposive sampling to obtain a sample of 48 companies. Data analysis uses SPSS programs with multiple regression analysis. The result showed that accounting disclosure hasn’t effect to earning quality.In other hand, accounting harmonization and audit committies have a positif effect to earning quality.


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