scholarly journals Potensi Wisata Alam Air Terjun Kuning Sebagai Daya Tarik Wisata Alam Di Kawasan Desa Taman Bali, Kecamatan Bangli, Kabupaten Bangli

2019 ◽  
Vol 10 (2) ◽  
pp. 136
Author(s):  
Ni Putu Eka Oktaviantari ◽  
Damiati Damiati ◽  
Ni Made Suriani
Keyword(s):  
Drinking Water ◽  
Physical Condition ◽  
Swot Analysis ◽  
Tourist Attraction ◽  
Nature Tourism ◽  
Parking Lots ◽  
Tourism Potential

ABSTRAK Tujuan dari penelitian ini adalah untuk mengetahui potensi objek wisata alam Air Terjun Kuning sebagai daya tarik wisata alam di kawasan Desa Taman Bali Kecamatan Bangli Kabupaten Bangli. Dalam penelitian ini, peneliti menggunakan tiga metode yaitu metode wawancara, observasi dan analisis SWOT. Hasil penelitian ini yaitu (1) kondisi fisik Air Terjun Kuning memiliki ketinggian 25 meter dengan kedalaman 3 meter, dan tempat peristirahatan seluas 1 are, (2) keadaan lingkungan disekitar air terjun masih sangat alami, (3) Keunikan Air Terjun Kuning memiliki tempat sumber mata air minum dan melukad yang disakralkan, yang digunakan sebagai tempat melukad, (4) Kegiatan yang dapat dilakukan di Air Terjun Kuning yaitu jasuzz dan pembuatan vlog, (5) Fasilitas penunjang Air Terjun Kuning yaitu pos informasi, tempat parkir, restaurant. Berdasarkan hasil penelitian diatas dapat disimpulkan bahwa Air Terjun Kuning memiliki potensi sebagai daya tarik wisata alam. Kata Kunci : Air Terjun Kuning, Potensi Wisata Air Terjun Kuning, Daya Tarik Wisata Alam ABSTRACT The purpose of this study was to find out the potential of the Yellow Waterfall as a natural tourist attraction in the area of Taman Bali Village, Bangli District, Bangli Regency. In this study, researchers used three methods, namely the method of interview, observation and SWOT analysis. The results of this study are (1) the physical condition of Yellow Waterfall has a height of 25 meters with a depth of 3 meters, and a resort area of 1 acre, (2) the environment around the waterfall is still very natural, (3) The uniqueness of Yellow Waterfall has its source sacred drinking water and burdens, which are used as a place of burial, (4) Activities that can be done in Waterfall Kuning are jasuzz and vlog making, (5) Yellow Waterfall supporting facilities, namely information posts, parking lots, restaurants. Based on the results of the above research it can be concluded that Yellow Waterfall has potential as a natural tourist attraction. Keywords: Yellow Waterfall, Yellow Waterfall Tourism Potential, Nature Tourism Attraction

scholarly journals ANALISIS PENGEMBANGAN OBYEK WISATA ALAM DI RESORT BALIK BUKIT TAMAN NASIONAL BUKIT BARISAN SELATAN

2015 ◽  
Vol 3 (1) ◽  
pp. 51
Author(s):  
Meizannur . ◽  
Christine Wulandari
Keyword(s):  
Community Development ◽  
Swot Analysis ◽  
Descriptive Analysis ◽  
Tourist Attraction ◽  
Conservation Area ◽  
Resource Potential ◽  
Nature Tourism ◽  
Tourism Potential ◽  
Made In ◽  
Literature Data Analysis

ABSTRACT Taman Nasional Bukit Barisan Selatan (TNBBS) is a nature conservation area which has a lot of potential, flora, fauna and natural attractions that have a high value of naturalness. One of the resorts that were recently developed tourist attraction is its natural Resort Balik Bukit. This study aims to: (1) determine the resource potential of nature in Resort Balik Bukit, (2) determine the potential of human resources that exist around the Resort Balik Bukit, (3) determine that management made in the development of natural attractions Behind Hill Resort, and (4) formulating development strategies of natural attractions Resort Balik Bukit TNBBS.  The study was conducted for 3 months, from January to March 2013.  Data collected through direct observation, interviews, and literature.  Data analysis was done in 2 ways descriptive analysis and SWOT by calculating the weight and rating of EFAS and IFAS.  The results showed Resort Balik Bukit TNBBS has tourism potential interest to visitors such as Waterfall, River Way Sepapa, Lower Mountains Forest Ecosystem, Flora and Fauna, Nature landscape, and Stone shaped beam.  Potential around the Resort Balik Bukit that support community development activities is the ability to make crafts.  Management of natural attractions Resort Balik Bukit performed by TNBBS ranging from planning, organizing, implementation, and supervision, but the development is still less than optimal conducted and no other parties are involved.  Based on the research results of the most important strategies that can be applied to the Great Hall TNBBS is promoting potentials in Resort Balik Bukit to the tourist market and cooperated with the parties so that the development of natural attractions Resort Balik Bukit can be better. Keywords: Potential of Nature Tourism, SWOT Analysis , Taman Nasional Bukit Barisan Selatan, Resort Balik Bukit

scholarly journals IDENTIFIKASI POTENSI PENGEMBANGAN OBJEK WISATA ALAM DANAU PICUNG DITINJAU DARI ASPEK PRODUK WISATA DI MUARA AMAN PROVINSI BENGKULU

NALARs ◽  
2019 ◽  
Vol 18 (2) ◽  
pp. 93
Author(s):  
Ria Dwi Putri ◽  
Ardiansyah Ardiansyah ◽  
Abdurrachman Arief
Keyword(s):  
Public Transportation ◽  
Swot Analysis ◽  
Arts And Crafts ◽  
Tourist Attraction ◽  
Nature Tourism ◽  
Tourism Product ◽  
Natural Beauty ◽  
Qualitative Descriptive ◽  
Tourism Potential ◽  
Tourism Attractions

ABSTRAK. Danau Picung merupakan objek wisata alam yang terletak di Muara Aman Kabupaten Rejang Lebong Provinsi Bengkulu yang memiliki potensi dan keindahan alam yang sangat menarik. Objek wisata alam danau Picung dilihat dari produk wisata ( atraksi, amenitas, aksesibilitas ) masih belum berkembang dengan baik. Hal ini bisa dilihat dari pola penataan fasilitas sarana dan prasarana belum tertata dengan baik serta jumlah nya masih sangat sedikit sehingga kunjungan wisatawan belum maksimal. Penelitian ini menggunakan metode diskriptif kualitatif. Analisis yang digunakan dalam penelitian ini adalah analisis SWOT (strenght, weakness, opportunity, theart). Penelitian ini bertujuan untuk mengetahui potensi obyek wisata alam danau Picung ditinjau dari aspek produk wisata, menganalisis strategi pengembangan obyek wisata alam danau Picung terkait aspek produk wisata, dan mengetahui rencana  pengembangan dan arahan desain zonasi kawasan objek wisata alam Danau Picung. Potensi yang bisa dikembangkan di danau Picung adalah sebagai wisata alam dan rekreasi yang memiliki perbedaan keindahan dan keunikan dari objek wisata yang lainnya. Strategi pengembangan kawasan wisata alam danau Picung dengan peningkatan atraksi budaya, atraksi buatan, dan atraksi alam serta amenitas yang memiliki potensi keaslian dan keunikan yang menarik, serta peningkatan SDM di daerah sekitar kawasan objek wisata dengan memberikan pembinaan dan pelatihan sehingga bisa meningkatkan kompetensi. Program pengembangan produk wisata adalah pengembangan atraksi wisata agro, wisata fauna (Kebun binatang, kolam pemancingan), outbond, waterpark, taman hiburan, taman bunga, atraksi kereta gantung, perahu bebek, festival budaya, kesenian dan kerajinan khas ( souvenir ). Pengembangan amenitas hotel/ resort terapung, restoran terapung, pusat informasi wisatawan, toilet, mushola, kios souvenir,  gazebo, loket.  Peningkatan kualitas aksesibilitas dengan menjaga kondisi jalan dan dibuat sarana transportasi umum. Kata kunci: Produk Wisata, Potensi Wisata Alam, Danau Picung ABSTRACT. Lake Picung is a natural tourist attraction located in Muara Aman Rejang Lebong District Province Bengkulu which has the potential and natural beauty that is very interesting. Lake Picung's natural attractions seen from tourism products (attractions, amenities, accessibility) are still not well developed. This condition can be seen from the arrangement of facilities and infrastructure facilities that have not been well organized, and the amount is still minimal so that tourist visits have not been maximum. This research uses a qualitative descriptive method. The analysis used in this research is a SWOT analysis (strength, weakness, opportunity, threat). This research aims to determine the potential of Lake Picung's natural attractions in terms of aspects of tourism products, analyzing the strategy of developing Lake Picung's natural attractions in terms of tourism products and find out about the development plan and direction of zoning design in the area of Lake Picung's natural tourism. The potential that can be developed in Lake Picung is as a natural and recreation tourism that has differences in the beauty and uniqueness of other tourist objects. The strategy for improving the natural tourist area of Lake Picung with the increase of cultural attractions, human-made attractions, and natural attractions and amenities that have the potential for authentic and exciting uniqueness, and increasing human resources in the area around the tourist attraction area by providing coaching and training so that it can improve competence. Tourism product development programs are the development of agro-tourism attractions, fauna tourism (zoos, fishing ponds), outbound, waterpark, recreation park, flower garden, attractions of cable cars, duck boats, cultural festivals, distinctive arts and crafts (souvenirs). Development of hotel/resort amenities, floating restaurants, tourist information centers, toilets, prayer rooms, gazebos, the place to buy an entrance ticket. They are improving accessibility quality by maintaining road conditions dan making public transportation facilities.Keywords: Tourism Product, Nature Tourism Potential, Lake Picung

scholarly journals STRATEGI PENGEMBANGAN PARIWISATA BERBASIS MASYARAKAT DI DESA KEMETUL, KABUPATEN SEMARANG

2018 ◽  
pp. 91
Author(s):  
Rindo Bagus Sanjaya
Keyword(s):  
Human Resources ◽  
Qualitative Method ◽  
Swot Analysis ◽  
Institutional Development ◽  
Local Communities ◽  
Tourist Attraction ◽  
Community Based ◽  
Inhibiting Factors ◽  
Tourism Potential ◽  
Depth Interviews

This research aims to determine the potential of tourism based on supporting and inhibiting factors of rural tourism development in Desa Kemetul and analyzing the strategy of community-based tourism in Desa Kemetul. The research was conducted in Desa Kemetul Kecamatan Susukan Kabupaten Semarang. This study uses qualitative method which the data obtained through depth interviews with Kepala Desa Kemetul, Chairman of POKDARWIS Sekar Kanthil, Local Communities, and Dinas Pariwisata Kabupaten Semarang, and then the data were analyzed using SWOT analysis. The study concluded that Desa Kemetul has a lot of tourism potential to become tourist attraction. Desa Kemetul needs to consider strengthening flagship product, the strategy of sustainable development of a tourist attraction, and strategies for institutional development and human resources.

scholarly journals Nature Tourism Potential in KPH Unit XIII Rajabasa, Way Pisang, Batu Serampok, Lampung Province

2018 ◽  
Vol 6 (2) ◽  
pp. 84
Author(s):  
Rohany Yanti Sihite ◽  
Agus Setiawan ◽  
Bainah Sari Dewi
Keyword(s):  
Development Strategy ◽  
Swot Analysis ◽  
Hot Spring ◽  
Director General ◽  
Market Area ◽  
Forest Protection ◽  
Nature Tourism ◽  
Tourism Potential ◽  
Tourism Attractions

KPH Unit XIII Gunung Rajabasa, Way Pisang, Batu Serampok has several potential natural tourism objects including waterfalls and sulfur spring. However the visitors were still a few. This study aimed to assess the natural tourism potential in this area and to develop an appropriate development strategy for priority natural attractions. Potential assessment and determination of natural attractions priority were conducted using Operation Areas Analysis of Object and Natural Tourism Attraction (ADO-ODTWA) guidelines issued by the Director General of Forest Protection and Natural Conservation (PHKA) 2003. Development strategy of natural attractions priority was conducted by identifying strengths, weaknesses, opportunities and threats using SWOT analysis. Result showed that among various natural tourism attractions in thearea, Kecapi Waterfall plus Way Belerang Simpur Hot spring were selected as the most potential tourism spot. Based on SWOT analisys, this object is located among growing market area that makes this objectin a favorable condition because they have a positive strength and opportunity in terms of natural tourism development. Strategies needed in order to create a developing plan are increasing the information spreading and promotion trough offline either online mass media. Keywords: Potential Tourism Assessment, Natural Tourism.

scholarly journals Strategi Pengembangan Potensi Pariwisata di Pantai Kuri Caddi Desa Nisombalia, Kabupaten Maros

2021 ◽  
Vol 1 (2) ◽  
pp. 114-124
Author(s):  
Farah Alivia Yunita Laoh ◽  
Agus Salim ◽  
Rusneni Ruslan
Keyword(s):  
Development Strategy ◽  
Local Community ◽  
Swot Analysis ◽  
Tourist Attraction ◽  
Chi Square ◽  
Factors Affecting ◽  
Job Opportunities ◽  
Potential Development ◽  
Beach Tourism ◽  
Tourism Potential

Abstract. This study aimed to identify what factors affecting the development of tourism in Kuri Caddi Beach, Nisombalia Village, Maros Regency. As well as to identify a strategy for developing tourism potential on Kuri Caddi Beach, Nisombalia Village, Maros Regency. The variables used consisted : (1) Tourist Attraction; (2) Supporting Facilities; (3) Safety and Comfort; (4) Information and Promotion; (5) Accessibility; (6) Job Opportunities; (7) (Income). The analytical method used chi-square, likert scale scoring, and SWOT analysis. There were four variables that have effect on the tourism potential development strategy in Kuri Caddi Beach, which are tourist attraction, safety and comfort, job opportunities and income. Meanwhile, there were three variables that have no effect, such us supporting facilities, information and promotion, and accessibility. The strategy that can be used for developing tourism potential on Kuri Caddi Beach is by utilizing the tourist attraction of Kuri Caddi Beach by referring to the Maros Regency Regional Regulation number 2 of 2014, concerning the implementation of tourism, involving the community in developing Kuri Caddi Beach tourism  based on the Regional Tourism Development Master Plan, and involves investors in developing Kuri Caddi Beach tourism, so that PAD and local community income are increased.. Abstrak. Tujuan dari penelitian ini adalah untuk mengidentifikasi faktor apa saja yang mempengaruhi pengembangan pariwisata di Pantai Kuri Caddi Desa Nisombalia Kabupaten Maros. Serta untuk mengidentifikasi strategi pengembangan potensi pariwisata di Pantai Kuri Caddi Desa Nisombalia Kabupaten Maros. Variabel yang digunakan terdiri dari tujuh diantaranya: (1) Daya Tarik Wisata; (2) Sarana Penunjang; (3) Keamanan dan Kenyamanan; (4) Informasi dan Promosi; (5) Aksesibilitas; (6) Peluang Kerja; (7) (Pendapatan). Metode analisis yang digunakan berupa chi-square, sistem skoring Skala Likert dan analisis SWOT. Variabel yang memiliki pengaruh terhadap strategi pengembangan potensi pariwisata di Pantai Kuri Caddi ada empat variabel yaitu daya tarik wisata, keamanan dan kenyamanan, peluang kerja dan pendapatan. Sedangkan variabel yang tidak memiliki pengaruh ada tiga yaitu sarana penunjang, informasi dan promosi, serta aksesibilitas. Sehingga strategi yang dapat digunakan dalam strategi pengembangan potensi pariwisata di Pantai Kuri Caddi Desa Nisombalia Kabupaten Maros yaitu dengan memanfaatkan daya tarik wisata Pantai Kuri Caddi dengan mengacu pada pada Perda Kabupaten Maros nomor 2 Tahun 2014, tentang penyelenggaraan kepariwisataan, melibatkan masyarakat dalam mengembangkan wisata Pantai Kuri Caddi berdasarkan Rencana Induk Pengembangan Kepariwisataan Daerah, serta melibatkan investor dalam mengembangkan wisata Pantai Kuri Caddi, sehingga dapat meningkatkan PAD dan pendapatan masyarakat lokal.

scholarly journals STRATEGY FOR DEVELOPMENT OF TOURIST VILLAGE IN BALI ISLAND

2020 ◽  
Vol 8 (3) ◽  
pp. 324-330
Author(s):  
I Ketut Widnyana ◽  
I Putu Karunia ◽  
I Putu Sujana
Keyword(s):  
Rice Field ◽  
Swot Analysis ◽  
Matrix Analysis ◽  
Tourist Attraction ◽  
Swot Matrix ◽  
Calculation Results ◽  
Qualitative Descriptive ◽  
Tourist Village ◽  
Tourism Potential

The Indonesian government is promoting the development of the potential of villages through the tourism village program, but the formation of a tourism village requires prior study to assess its feasibility as a tourism destination. This study aims to analyze the potential and develop strategies for developing Babahan Village in Tabanan Regency, Bali Province as a culture-based tourism village. This research is a qualitative descriptive study which begins with data collection of tourism potential using SWOT analysis and continued with the IFAS-EFAS method. IFAS-EFAS calculation results show the strength factors of the development of Babahan Village as a culture-based ecotourism village are : having a tracking path (0.305), good natural potential (0.305), the existence of Besikalung Temple (0.302), and beautiful rice field views (0.300). SWOT matrix analysis is in Quadrant I (Supporting Aggressive Strategies) with the results of four Strengths-Opportunities (SO) development strategies, namely: a). maintaining and improving the quality of tourist attraction, b). develop and organize the natural potential that exists, c). improve the quality of service to tourists, d). development of tour packages. The conclusion is Babahan Village, Tabanan Regency, Bali has the potential to be developed into a tourism village.

scholarly journals Strategi Peningkatan Kunjungan Wisatawan Ke Danau Dendam Tak Sudah Kota Bengkulu

2021 ◽  
Vol 18 (1) ◽  
pp. 20
Author(s):  
Eti Arini ◽  
Budi Astuti ◽  
Adi Sismanto
Keyword(s):  
Swot Analysis ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Primary Data ◽  
Tourist Attraction ◽  
Qualitative Descriptive ◽  
Management Roles ◽  
Tourism Potential ◽  
Data Collection Technique ◽  
The City

ABSTRACTThe purpose of this study is to determine the marketing strategy, strengths, weaknesses, opportunities and threats to the natural tourism of Lake Dendam Tak Sudah, Bengkulu City in order to increase tourist visits. Based on the natural tourist attraction, this research was conducted in the tourist attraction of Danau Dendam Tak Sudah, Bengkulu City. The methods used in this research are interviews, documentation, and observation. Sources of data used are secondary data and primary data. The data collection technique in this study was accidental sampling with a qualitative descriptive analysis method. Then the data were analyzed using SWOT analysis to determine the factors inhibiting the lack of tourists visiting Dendan Tak Sudah Lake natural attractions in Bengkulu City. Based on the results of the study and discussion, it can be concluded that the area has enormous opportunities and strengths in the form of a very beautiful and exotic tourism potential, located in the middle of the city but with minimal facilities and infrastructure, public facilities. , promotion and management roles are not maximal in structuring so that tourists who come are still very minimal.Keywords                    : Strength, Weaknesses, Opportunities, and Threats (SWOT)Correspondence to      : [email protected] ABSTRAKTujuan dari penelitian ini adalah untuk mengetahui strategi pemasaran, kekuatan , kelemahan, peluang dan ancaman terhadap wisata alam Danau Dendam Tak Sudah Kota Bengkulu dalam rangka meningkatkan kunjungan wisatawan. Berdasarkan daya tarik wisata alam tersebut maka penelitian ini dilakukan di obyek wisata Danau Dendam Tak Sudah Kota Bengkulu. Metode yang digunakan dalam penelitian ini adalah wawancara, dokumentasi, dan observasi. Sumber data yang digunakan adalah data sekunder dan data primer. Teknik pengumpulan data dalam penelitian ini adalah secara accidental sampling dengan metode analisis deskriptif kualitatif, Kemudian data dianalisis dengan menggunakan analisis SWOT untuk mengetahui faktor-faktor yang menjadi penghambat kurangnya wisatawan berkunjung ke wisata alam Danau Dendan Tak Sudah di Kota Bengkulu. Berdasarkan hasil kajian dan pembahasan dapat disimpulkan bahwa daerah tersebut memiliki peluang dan kekuatan yang sangat besar berupa potensi wisata yang sangat indah dan eksotis, terletak di tengah kota namun minim sarana dan prasarana, fasilitas umum, promosi dan pernanan manajemen kurang maksimal dalam penataan sehingga wisatawan yang datang masih sangat minim.Kata Kunci: Kekuatan, Kelemahan, Peluang, dan Ancaman (SWOT)

scholarly journals Strategi Pengembangan Daya Tarik Wisata Air Terjun di Desa Sambangan

Media Wisata ◽  
2021 ◽  
Vol 18 (2) ◽  
pp. 185-194
Author(s):  
Sara Hotnida Manalu
Keyword(s):  
Qualitative Analysis ◽  
Development Strategy ◽  
Swot Analysis ◽  
Tourism Development ◽  
Strategic Plan ◽  
Tourist Attraction ◽  
Tourist Attractions ◽  
Tourism Potential

The research objective was to describe the potential for waterfall tourism in Sambangan Village and to analyze strategies to develop the tourist attraction of the waterfall in Sambangan Village. Collecting data by means of observation, interviews, and document recording was analyzed with qualitative analysis to describe the potential for waterfall tourism in Sambangan Village and SWOT analysis to formulate a waterfall tourism development strategy. The results showed (1) classification of waterfall tourism potential in Sambangan Village, namely the classification of low tourism potential (Barak Wall Waterfall), medium tourism potential classification (Changing Waterfall, Dedari Waterfall, Cemara Waterfall), and high tourism potential classification ( Aling Aling Waterfall, Kembar Waterfall, Kroya Waterfall, Pucuk Waterfall) and (2) A strategic plan for developing a waterfall tourist attraction, namely by developing and improving various components including tourist attractions, accessibility, facilities, institutions, and preservation. environment to increase tourists to the waterfall in Sambangan Village.

scholarly journals Strategi Pengemasan Wisata Heritage di Desa Wisata Kerta, Kecamatan Payangan, Kabupaten Gianyar, Bali

2019 ◽  
Vol 7 (1) ◽  
pp. 155
Author(s):  
Dinov Sambadi Adistria Laksana ◽  
I Nyoman Sukma Arida
Keyword(s):  
Theoretical Basis ◽  
Heritage Tourism ◽  
Secondary Data ◽  
Cultural Tourism ◽  
Local Economy ◽  
Primary Data ◽  
Tourist Attraction ◽  
Nature Tourism ◽  
The World ◽  
Tourism Potential

Tourism is the largest and fastest growing industry in the world. Tourism in one of the most important sector and has a significant influences in the economic development of the country. Tourism contribution is considered important for economic growth in Indonesia, because in addition to bring in foreign exchange, also felt able to open a new job for the community. Tourim in Bali has developed quite rapidly, tourism potentials in Bali has been developed well enough, so that it can be enjoyed by tourists, which became a leading tourist attraction in Bali that is nature tourism and cultural tourism. This research focuses on the planning and strategy of the packaging of heritage tourism products in Kerta Tourism Village in order to improve the local economy, considering that Kerta Tourism Village has so many heritage tourism potential that has not been developed yet. This research is expected to benefit local communities and Gianyar Government in adding data, as preliminary data, and consideration data for further in-depth research. This research has a scope that is limited to two variables, that is identifying the heritage tourism potential owned by Kerta Tourism Village and compile a strategy to package heritage tiourism in Kerta Tourism Village. The data sources used are primary data obtained from interviews with the informants, observations, and documentation in Kerta Tourim Village, and the secondary data is obtained from various books used as the theoretical basis to supporting the research. Based on the results obtained, in Kerta Tourism Village there are many tourism potentials that can be developed into a tourism attraction, one of which is heritage tourism that can be combined with cycling tourism activities and certainly useful for local people and tourists. Keywords: Heritage Tourism, Cycling Tourism, Kerta Tourism Village.

scholarly journals Persepsi Wisatawan Daerah Terhadap Pengembangan Wisata Alam Lava Bantal, Berbah, Sleman, Yogyakarta

2018 ◽  
Vol 9 (1) ◽  
Author(s):  
Wisnu Hadi
Keyword(s):  
Local Community ◽  
Tourist Attraction ◽  
Nature Tourism ◽  
Visitor Satisfaction ◽  
Access Road ◽  
Community Tourism ◽  
Tourism Potential ◽  
Perception Development

Abstract - Tourism is an activity that directly gives, touches and involves the community so as to have an impact on the local community, Tourism now has become a necessity for people in various layers not just for certain circles only. For that it needs the development of tourism so that the potential and tourist attraction can be famous. One of nature tourism potential and education is in Lava Bantal natural tourism in Berbah, Kabupeten Sleman where this tour has developed and save a lot of natural potential that can be an educational tour. Tourists assess this tourist attraction to have a strategic access road location so easy to visit. The facilities are well prepared and adequate. The atmosphere is beautiful and comfortable giving the visitor satisfaction to linger in the sights. Managers are also always trying to keep the aspects of cleanliness and security of visitors to make tourists feel satisfied with the condition even though there is little shortage in its management. The desire of tourists to visit the attractions is very dominant to make the manager responsible for developing Lava Pillow tourism for the better. Keywords: Perception, Development and Tourists Abstrak - Pariwisata adalah suatu kegiatan yang secara langsung memberi, menyentuh dan melibatkan masyarakat sehingga membawa dampak terhadap masyarakat setempat., Pariwisata sekarang telah menjadi kebutuhan bagi masyarakat di berbagai lapisan bukan hanya untuk kalangan tertentu saja. Untuk itu perlu pengembangan pariwisata agar potensi dan daya tarik wisata dapat terkenal. Salah satu potensi wisata alam dan pendidikan ada di wisata alam Lava Bantal yang ada di Berbah, Kabupeten Sleman dimana wisata ini telah berkembang dan menyimpan banyak potensi alam yang dapat menjadi wisata pendidikan. Wisatawan menilai obyek wisata ini mempunyai akses jalan yang strategis lokasinya sehingga mudah dikunjungi. Sarana-prasana sudah ditersedia dengan baik dan memadai. Suasana yang asri dan nyaman memberi kepuasaan pengunjung untuk berlama di obyek wisata tersebut. Pengelola juga selalu berupaya menjaga dari aspek kebersihan dan keamanan pengunjung membuat wisatawan merasa puas dengan kondisi tersebut meski ada sedikit kekurangan dalam pengelolaannya. Hasrat wisatawan untuk berkunjung ke obyek wisata tersebut sangat dominan membuat pengelola bertanggungjawab untuk mengembangkan wisata Lava Bantal agar lebih baik. Kata Kunci : Persepsi, Pengembangan dan Wisatawan.

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