scholarly journals BASIS OF MASS MEDIA

2013 ◽  
Vol 1 (1) ◽  
pp. 132-135
Author(s):  
S. Abdurahmonova
Keyword(s):  
Mass Media ◽  
Modern World ◽  
The Media

The problem of raising the professional level of journalists are represented in the article. The need for analytical programs in the media are mainly stressed by the author. The specific areas of the media in the modern world are identified in the article.

scholarly journals The specifics of the vlog audience and its influence on the process of retial communication

2021 ◽  
Vol 8 (3) ◽  
pp. 261-272
Author(s):  
Elena V. Medvedeva ◽  
Keyword(s):  
Mass Media ◽  
Target Audience ◽  
Modern World ◽  
Interactive Communication ◽  
Media Space ◽  
Final Design ◽  
Communication Activity ◽  
The Media ◽  
Advertising Communication ◽  
Distinguishing Features

The demand for vlogs (video blogs) in the modern world stipulates the relevance of this work: having turned into a full-fledged media space, vlogs are steadily beginning to win back the position of leading mass media from television. The article studies the audience of vlogs as the most important factor which determines the model of communication of a vlogger and the final design of the media product as a whole and its issues in particular. The sources for the research are popular vlogs of the Runet which make it possible to trace distinguishing features of the vlog audience in comparison with the TV audience and to point out its similarities with the target audience in advertising communication. The retail communication act itself, which is initiated by a vlogger, demonstrates the similarity with the AIDMA model. As a result of the conducted analysis the author is able to make several conclusions: 1) about specific featuresof the audience of the vlog; 2) about the influence of the factor of the addressee on the vloggers’ work; 3) about different means of influence used by a vlogger to retain the audience’s attention and involve the audience in post-communication activity; 4) about the singularity of retail communication in vlogs. The active position of the addressee of communication in the virtual media space, the opportunity and the necessity of interactive communication for vlog promotion induce vloggers to constantly resolve the objectives of attracting and retaining the attention of subscribers, audience augmentation, and elaboration of topics for postcommunication activity of the audience. The vlog format, which is aimed at the creation and dissemination of media texts with complicated semiotics, enables and forces a vlogger to apply the widest range of verbal and nonverbal means of communication.

scholarly journals COVID-19 AS A LINGUISTIC PHENOMENON (BASED ON ENGLISH MASS-MEDIA TEXTS)

2020 ◽  
pp. 51-58
Author(s):  
Вероника Викторовна Катермина ◽  
Екатерина Андреевна Яченко
Keyword(s):  
Mass Media ◽  
Language Development ◽  
Social Institutions ◽  
Modern World ◽  
Public Consciousness ◽  
The Media ◽  
Lexical Composition ◽  
The Masses ◽  
Social Upheaval ◽  
Linguistic Phenomenon

Статья посвящена изучению COVID-19 как лингвистического явления на материале журнала “The Economist” за март-май 2020 года. В статье отмечается, что в современном мире, характеризующемся переломными моментами цивилизационного плана, особое значение приобретает изучение основ формирования общества, роли информационных технологий и новых дискурсивных практик социального взаимодействия. Начало 2020 года ознаменовалось эпидемией коронавируса, перешедшей в пандемию. Повсеместное распространение заболевания отразилось не только на функционировании медицины и других социальных институтов, но и на лексическом составе многих языков, в частности английского. В статье анализируется структурный и семантический план лексемы «COVID-19». Данная лексема и ее синонимы вводятся в дискурс средств массовой информации, что позволяет рассмотреть их в дискурсивном контексте, выражающем изменения общественного сознания в период пандемии. В статье подчеркивается, что в периоды социальной стабильности процессы языкового развития протекают размеренно и постепенно, а языковые изменения затрагивают отдельные участки системы. В пору социальных потрясений процессы языкового развития ускоряются, создается впечатление хаоса и нестабильности. В соответствии с особенностями ситуации в обществе изменяются психологические установки масс, их языковой вкус и чувство языка. Комплексный лингвистический анализ материала позволил установить, что лексема «COVID-19» в английском массмедийном дискурсе приобретает дополнительные коннотации и служит для формирования информационной картины мира, отражающей национально-культурные особенности мировосприятия и систему ценностных отношений. The article is devoted to the study of COVID-19 as a linguistic phenomenon on the material of The Economist (March-May 2020). The article notes that in the modern world, characterized by critical moments of the civilization plan, the study of the foundations of the formation of society, the role of information technology and new discursive practices of social interaction is of particular importance. The beginning of 2020 was marked by the coronavirus epidemic, which turned into a pandemic. The wide spread of the disease affected not only the functioning of medicine and other social institutions, but also the lexical composition of many languages, in particular English. The article analyzes the structural and semantic plans of the COVID-19 token. This token and its synonyms are introduced into the discourse of the media, which allows us to consider them in the discursive context expressing changes in public consciousness during the pandemic. The article emphasizes that during periods of social stability, the processes of language development proceed gradually, and language changes affect individual parts of the system. At a time of social upheaval, the processes of language development are accelerating, an impression of chaos and instability is created. In accordance with the peculiarities of the situation in society, the psychological attitudes of the masses, their linguistic taste and flair of the language are changing.A comprehensive linguistic analysis of the research material made it possible to establish that the lexeme COVID-19 in the English mass media discourse acquires additional connotations and serves to form an informational picture of the world that reflects the national-cultural characteristics of worldview and the system of axiological relations.

scholarly journals Kashubian and modern forms of media – new survival chances for endangered languages

2011 ◽  
Vol 2 (1) ◽  
pp. 109-124
Author(s):  
Nicole Dolowy-Rybińska
Keyword(s):  
Mass Media ◽  
Direct Contact ◽  
Minority Language ◽  
Modern World ◽  
Endangered Languages ◽  
Indirect Communication ◽  
Literary Language ◽  
Contemporary World ◽  
Important Means ◽  
The Media

Indirect communication channeled through various forms of media is undoubtedly dominant in the modern world. This is especially true in a situation when a minority language is no longer the most important means of communication within a given community, i.e. when most direct contact between representatives of that minority take place in the dominant language. If the use of a minority language therefore becomes impossible in direct situations, it becomes increasingly eagerly used in forms of indirect communication. Minority language can find natural niches where it can be used in the contemporary world, the most important of these being the mass media. During past 20 years the situation of Kashubian language has changed. The very interesting, complex, and not yet complete processes of standardization, codification,and propagation of a literary language have enabled the Kashubian language to establish its presence in schooling, literature, and the media. Not only has the character of the language changed thanks to these new niches of occurrence, but new cultural niches where the language is used and groups which use it have also emerged.

Orientalist Discourse in Communication and Media

2021 ◽  
pp. 904-919
Author(s):  
Nihal Toros Ntapiapis ◽  
Ezgi Kunacaf
Keyword(s):  
Mass Media ◽  
The Other ◽  
Visual Images ◽  
Modern World ◽  
Human History ◽  
The West ◽  
The World ◽  
The Media ◽  
East And West ◽  
Media And Communication

Today's people fall into the advertising network more and more every day with the developing technology. The modern world is exposed to many written and visual images in this area. All these images contain a whole of meanings. Advertising, which is one of the concepts that affects and transforms society, is also a collection of messages. While conveying his messages, the facts that create and transform society, cultures, and identities, and creation processes occur in this context. The created advertisements, the concepts of self, and the “other,” East and West, have existed since the formation of human history and have been influenced from time to time, and the Orientalist, re-orientalist perspective has shown itself in the advertisements. The underdevelopment of the East is a discourse aimed at religion, language, and races. The West spreads its Orientalist discourse to the world through mass media. This research investigates the orientalism effects in media and communication regarding how the media and communication field is affected by Orientalism.

The problem of mass media participation in "information wars" in the context of diplomatic work

2020 ◽  
pp. 37-41
Author(s):  
Y. V. Agafonova
Keyword(s):  
Mass Media ◽  
International Relations ◽  
Modern World ◽  
Global Information ◽  
Political Processes ◽  
Cross Border ◽  
Political Reality ◽  
The Media ◽  
Current Stage

The current stage in the development of international relations is characterized by an increase of the role of non-state actors, which, among other things, include the media. In diplomatic work, it must be borne in mind that the mass media, despite the lack of an independent status in world political processes, nevertheless make a serious contribution to the implementation of the foreign policy tasks of any countries and even form a political reality. Mass media create a global information space as a cross-border, interactive and rapidly updated environment. As a result, borders, barriers, bureaucratic restrictions, differences in languages, and other factors that had a certain impact on international relations are seriously losing their weight in modern world political processes.

scholarly journals THE ROLE OF MASS MEDIA IN FORMING THE RELIGIOUS IDENTITY OF CONTEMPORARY STUDENT YOUTH

2020 ◽  
Vol 4 (4) ◽  
pp. 400-411
Author(s):  
T.A. Vlasova ◽  
P.M. Chikurova
Keyword(s):  
Mass Media ◽  
Social Constructionism ◽  
Religious Identity ◽  
Online Survey ◽  
Religious Conversion ◽  
Modern World ◽  
The Internet ◽  
Final Decision ◽  
The Media

The article reveals the role of mass media in the process of forming the religious identity of modern student youth. The phenomenon of religious self-determination becomes particularly relevant as a process of religious change, which is influenced by factors whose number cannot but change in the modern world. Theoretically significant for this article are the works of Peter Berger, who develops social constructionism in sociology and considers the role and place of religion in modern secularized society. The work also used the theory of mediatization developed by S. Hjarvard and M. Levheim. The empirical basis is the results of qualitative and quantitative research. Using the results of interviews with UdSU students, it was possible to determine the features of practical student religiousness, as well as students' attitude towards the media. Using the results of an online survey of UdSU students, the relationship to religion and religious figures was analyzed depending on what news the student meets. In addition, the main indicators of religiosity were identified, as well as the sources of news about religion. Religious identity is formed primarily in the family. Students mostly go through the process of converting to religion in early childhood. The process of religious conversion is manifested in different ways - baptism, attendance of religious Sunday schools, discussions about religion, and imitation of family members. During student years, students question their religiosity. As active users of electronic technology, students encounter news about religion in the media (mainly on television and on the Internet). However, if they need information related to religion, students tend to turn primarily to religious officials with whom they know, religious relatives, friends who seem to be authority on the subject, and the Internet. The final decision, however, is made by the student.

scholarly journals Nowe horyzonty misji „Ad gentes” – normy prawa kanonicznego

2010 ◽  
Vol 53 (1-2) ◽  
pp. 21-40
Author(s):  
Arkadiusz Domaszk
Keyword(s):  
Mass Media ◽  
Canon Law ◽  
Modern World ◽  
Large Cities ◽  
New Horizons ◽  
Missionary Work ◽  
Cultural Spaces ◽  
Long Time ◽  
The Media ◽  
The Church

The mission of Church directed to non- believers didn’t finish. It still lasts. The mission ad gentes is topical, because 4 million people hadn’t believed in Jesus Christ. Also series of Magisterium of the Church documents from the last decades affirm the need to continue missionary work, including traditional distinguishing countries or missionary areas. At the same time the change of the modern world significantly influence on other parallel picture of the mission ad gentes. The processes of developing large cities and agglomerations as well as migrations of people constitute new challenge to Church and its Gospel ministry. These are new horizons of the mission ad gentes. Also the world of social mass media and other cultural areopaguses of the modern world belong to those new missionary spaces. The missionary work of Church (ad gentes) is present for a long time in common law (e.g. The Code of Canon Law 1983 and numerous instructions about above mentioned) and in particular law. Whereas the issue considering new missionary horizons, pointed out in Magisterium of the Church documents, is only partly regulated by the canon law. Pastoral activities have to respond to new challenges (large cities and the migration) as well as to presence of non- Christians in traditionally Christian countries. The Church uses social mass media in evangelization. It finds it response additionally in the canon law. The idea (on a legal ground) of introducing the Gospel into the media environment or other cultural spaces is less noticeable.

MEDIA SOCIALIZATION OF PERSONALITY IN THE CONTEXT OF INMUTATION IN THE MASS MEDIA

2021 ◽  
pp. 104-109
Author(s):  
Chernysh O.O.
Keyword(s):  
Mass Media ◽  
Negative Impact ◽  
Effective Interaction ◽  
Individual Characteristics ◽  
Media Culture ◽  
Active Growth ◽  
Media Space ◽  
The Media ◽  
The Individual

The urgency of the researched problem is connected with the growing role of mass media in modern conditions leads to change of values and transformation of identity of the person. The active growth of the role of the media, their influence on the formation and development of personality leads to the concept of “media socialization” and immutation in the media. The aim of the study is to outline the possibilities of the process of media socialization in the context of immutation in the media. The methods of our research are: analysis of pedagogical, psychological, literature, synthesis, comparison, generalization. The article analyzes the views of domestic and foreign scientists on the problem of immutation in the media and the transformation of the information space. In the context of the mass nature of the immutation of society, the concept of “media socialization” becomes relevant, which is the basis for reducing the negative impact of the media on the individual.The author identifies the lack of a thorough study of the concept of “media socialization” in modern scientific thought. Thus, media socialization is associated with the transformation of traditional means of socialization, and is to assimilate and reproduce the social experience of mankind with the help of new media.The article analyzes the essence of the concepts “media space”, “mass media” and “immutation”. The influence of mass media on the formation and development of the modern personality is described in detail.The study concluded that it is necessary to form a media culture of the individual, to establish safe and effective interaction of young people with the modern media system, the formation of media awareness, media literacy and media competence in accordance with age and individual characteristics for successful media socialization. The role of state bodies in solving the problem of media socialization of the individual was also determined. It is determined that the process of formation of media culture in youth should take place at the level of traditional institutions of socialization of the individual.The author sees the prospect of further research in a detailed analysis and study of the potential of educational institutions as an institution and a means of counteracting the mass nature of the immutation of society.Key words: immutation, media socialization, mass media, media space, information.

Analisa Wacana Pemberitaan Kasus Korupsi E-KTP Pada Media Kompas.com Terhadap Pembentukan Opini Publik

2019 ◽  
Vol 4 (1) ◽  
pp. 1-19
Author(s):  
Neri Widya Ramailis ◽  
Dede Nopendri
Keyword(s):  
Mass Media ◽  
Social Control ◽  
The Other ◽  
Main Function ◽  
General Knowledge ◽  
Visual Method ◽  
The Public ◽  
The Media ◽  
Private Entrepreneurs

Discourse is a series of sentences that relate and connect one proposition with the other propositions to from a unity. The main function of the news is not to warn, instruct, and make the public stunned, the main function of the news is to inform and then it is upto the public to utilize the news. There are two ways for the news to be useful to the public, the first to effort news as general knowledge and the second to effort the news a tool of social control. E-Ktp corruption cases are one of the biggest corruption cases that occurered in Indonesia. Therefore, many mass media reported heavilly on E-Ktp corruption cases, one of which was the kompas.com. furthermore, to find out how the writer gets the source the writer gets the source of data and information the writer uses the criminology visual method and then analyzes it using criminology newsmaking theory. However, the results of this study illustrate that the aspect highlighted are those of actors suspected of being involved in E-Ktp corruption cases. Where the media only emphasizes one institution, namely the people’s representative council, even though in this case the involved parties are not only the legislature but case the involved parties are not only the legislature but also from various institutions such as the interior ministry, state-owned enterprises, and private entrepreneurs. In the aspect of media projection Kompas.com make the bulk of the news about E- Ktp corruption cases as news headline and a tranding topic.

AUTISM IN THE DISCOURSE OF THE RUSSIAN MASS MEDIA: CONSTRUCTING OF THE IMAGE OF A HUMAN WITH ASD

2020 ◽  
pp. 37-43
Author(s):  
Saveleva Zh.V.
Keyword(s):  
Mass Media ◽  
Early Stage ◽  
Autism Spectrum ◽  
Media Discourse ◽  
Adults With Autism ◽  
Video Clips ◽  
The Media ◽  
Inner World ◽  
Spectrum Disorders ◽  
The Mass Media

The prevalence of autism is growing, the problems of stigmatization and discrimination of people with autism spectrum disorders in society are exacerbating. The mass media play an important role in enlightening and reducing stigmatizing effects, in connection with which the goal was formulated to study the construction of images of a person with ASD in the mass media by the method of qualitative and discourse analysis of video clips from the federal channel. According to the results of the study, it can be argued that the range of characteristics used to describe people with autism in media discourse is diverse, but in retrospect, dominant interpretation models can be identified. At an early stage, the prevailing image of a person with ASD was deprived of the quality’s characteristic of normotypical people who do not want to leave their world. People diagnosed with autism were referred to as the intolerant category of "autistic". Since 2013, there has been a discursive turn, within which the category “autist” is replaced by tolerant speech patterns, adults with autism get into the lens of the media, the topic of uncommunicability as a property of a person with autism is replaced by the intention of the lack of opportunities to communicate, one of the reasons for which is social exclusion. In television stories of recent years, the mass media are actively constructing the image of a person with autism spectrum disorder through his inner world, through the advantages that a person with ASD can have due to his characteristics. However, it cannot be said that there has been a complete change of the image: the old cliches, as a rule, manifest themselves at a more latent level of grammatical constructions and semiotic meanings.

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