scholarly journals A CRITICAL DISCOURSE ANALYSIS OF AN ESSAY: EMPLOYING RUTH WODAK’S MODEL

2020 ◽  
Vol 7 (1) ◽  
pp. 23
Author(s):  
Ameer Ali ◽  
Mohammad Ibrahim Soomro

Critical Discourse Analysis demystifies power mechanisms operating in different kinds of discourse. It sets forth hidden discourses and meanings for common people. Besides, the current research assignment has studied Bernard Lewis’ essay: The Roots of Muslim Rage using Ruth Wodak’s Discourse Historical Model (2004). Moreover, the researchers have employed purposive sampling as a research design to collect the data. The research is qualitative as it answers the research questions using Wodak’s model. The purpose of this research was to expose hermeneutic interpretations of orientalist discourse that reflect implausible thinking about Muslims. However, much work has been done on discourse of orientalism, yet from Wodak’s point of view much work is to be done; hence, the current research paper has also contributed to the field of critical discourse analysis. The subjectification of the Muslims through oriental norms is the main theme in Lewis’ essay as revealed by analysing lexical and syntactic units. Thus, the current research has concluded the findings in accordance with the research questions and research objectives.

2020 ◽  
Vol 1 (1) ◽  
pp. 16-31
Author(s):  
Ameer Ali ◽  
Mohammad Ibrahim Mohammad Ibrahim

The current research work is a critical discourse analysis of Donald Trump's Inaugural Address (2017). The researcher has made use of Ruth Wodak’s Discourse Historical Model (2004) to study the inaugural address. Moreover, the current research work is qualitative in its approach and analysis, as it answers the research questions in accordance with Ruth Wodak’s Discourse Historical Model (2004). Furthermore, research design used in this research is both descriptive and explanatory; and, it also contains purposive sampling as a data collection method. Although much CDA research has been already carried out on Trump’s speeches, the current research studies Trump’s speech in the context of history and power using Ruth Wodak’s Discourse Historical Model (2004). The researcher has focused lexical and syntactic items in Trump’s speech. Besides, the researcher has found out that power relations, historical norms, ideological constraints, and American values have played a significant role in the discursive construction of Trump’s Inaugural address (2017). Finally, the current research convincingly achieves its objectives and answers its questions.  


2021 ◽  
Vol 11 (2) ◽  
pp. 135-157
Author(s):  
Anne Golden ◽  
Toril Opsahl ◽  
Ingebjørg Tonne

In this article, we analyze the use of the term ‘morsmål’ (‘mother tongue’) in official Norwegian documents and in media texts to identify if and how its conceptualization has changed in the era of increasing globalization. Our point of view is explorative. When examining our data, we highlight the importance of reflecting openly about the instability of powerful concepts. We highlight two partly conflicting conceptualizations that we name the ‘traditional use’ and the ‘novel use’, respectively. Building on critical discourse analysis and conceptual metaphor theory we explore how the conceptualizations reveal certain aspects of ideologies and the potential management of multilingualism in society. A broader understanding of how conceptualizations of mother tongue(s) are played out in the Norwegian context may contribute to the dialogue about multilingualism as it is understood and recognized across diverse contexts.


2019 ◽  
Vol 9 (3) ◽  
pp. 213
Author(s):  
Atin Fitriana

<p>The Javanese culture has a specific perspective on the ideal figure of women. This perspective is generally manifested in the classical texts, for example, in Serat Wulang Putri Adisara. Written by Nyi Adisara. Serat Wulang Putri contains the teachings for royal daughters in living their life as Javanese women based on Javanese teachings. In this manuscript, the readers can see the women figure portrayed from the perspective of a woman writer. This paper discusses the ideal women’s discourse in Serat Wulang Putri using the approach of critical discourse analysis from van Dijk. The analysis is conducted by considering the text’s microstructure, macrostructure, and cultural context. Through the analysis, we can see the ideal discourse of Javanese women based on Serat Wulang Putri. Furthermore, the text discusses women as figures who must pay attention to their attitudes and behavior, and can control their hearts, minds, and feelings. In this case, the author uses the male point of view to describe the characteristics of ideal Javanese women. Javanese women are also described as a weak figure and must obey what men command or expect from them.</p>


Diksi ◽  
2021 ◽  
Vol 29 (2) ◽  
pp. 175-188
Author(s):  
Ikha Adhi Wijaya ◽  
Annas Annas ◽  
Sumarlam Sumarlam

(Title: The Evaluation of Trump’s Political Perspectives at The  “Save America Rally”). This paper explores Trump speech in online media CBC news entitled “Live Coverage: Protesters Swarm Capitol, Abruptly Halting Electoral Vote Count” in the point of view of discourse analysis. This research belongs to qualitative research. The method used to analyze is distributional and referential method. It analyzed Trump ideology’s Perspectives through structure manifested by Emotive words, phrases, sentences from his speech, specifically it explored from critical discourse analysis conducted by Teun A .Van Dijk.  It resulted and indicated that Trump conveyed his political will by protesting the result of the ballots. He said there was fraud in the middle of the election. In fact, instead of protesting the election, he also conveyed the autocritics towards the government (himself). Key Words:  speech, Trumps, critical discourse analysis, ideology


The present study analyzes the narratives by Russian bloggers on the 2008 South-Ossetia conflict. This analysis of political discourse is underpinned by the principles of cognitive linguistics, developed on the basis of bodily experience of human beings. The combination of different approaches leads to a more comprehensive analysis and concise interpretation of events taking place in society. This cognitive-discursive perspective differs from traditional studies of mass media narratives which mostly base on Discourse Analysis (DA) and/or Critical Discourse Analysis (CDA), i.e., language in use is studied from the perspective of meaning on/ above the level of sentences and through the relationship between language and society, as well as language and power. Methodologically, this study was conducted on the basis of integrative speech analysis, critical discourse analysis, and cognitive linguistics. From the cognitive point of view, bloggers’ discourse is based on concepts evaluated positively (BENEFIT, FAIRNESS/HONORABLE CASE), negatively (CONQUER, PROBLEM, VANDALISM, NEGOTIATED MATCH), and neutrally (DEMONSTRATION, TEST). From the linguistic point of view, in their discourse, bloggers extensively use metaphors, which belong to the most effective ways of expressing opinions and are widely used by the media to create vivid images of the events described. A qualitative generalization of the data of content analysis proves that the attitude of Russian bloggers to the conflict is quite diverse, there is no consensus about how the war was fought, about its results, about the current situation and future prospects for the region.


2010 ◽  
Vol 7 ◽  
pp. 67-82
Author(s):  
Joana Ormundo

This paper examines the language of the blogs from the point of view of Critical Discourse Analysis as it is conceived by Norman Fairclough. The main aim is to analyse discourse practices in the on-line context. The interactive process and the constitution of discourse community in blogs will be examined according to the genre analysis approach developed by Bakhtin (1997) and the concept of discourse community developed by Swales(1990).


2018 ◽  
Author(s):  
Siti Rafiah.MH

The aims of this study are trying to give us a deep understanding of what Critical Discourse Analysis is. This study starts with a discussion of the origin of Critical Discourse Analysis (CDA), then exploring interdisciplinary based on the renowned theories in CDA which proposed by Fairclough, van Dijk and Wodak. In the last part of the article discussed the principles of CDA form Fairclough point of view. The present article uses a descriptive qualitative approach from reputable references which is relevant to the topics.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
José-Santiago Fernández-Vázquez

PurposeThis paper examines how organic candies are marketed as healthy and ethical choices on commercial websites through the use of visual, rhetorical and promotional strategies.Design/methodology/approachThe study uses social semiotics and multimodal critical discourse analysis to identify the narratives and discursive traits that organic candy manufacturers reproduce on their websites as part of their ethical branding policy. The dataset is formed by 10 websites that commercialize organic confectionery.FindingsThe findings indicate that sellers try to associate organic candy to healthiness, simple and traditional lifestyles and social awareness to distinguish themselves from their competitors. Often the ethical claims that organic candy websites reproduce are not justified.Research limitations/implicationsA major limitation of this study is that the investigation does not evaluate the effectiveness of rhetorical and discursive strategies on real consumer decisions. Further research of an ethnographic or empirical nature would be required for this purpose.Practical implicationsThis study recognizes the strategies that organic candy sellers reproduce can help consumers make more informed choices. From the point of view of marketers, understanding the multimodal, rhetorical and discursive strategies that organic candy brands employ can be useful to devise their own marketing approaches.Originality/valueThe investigation contributes to a growing body of research about multimodal critical discourse analysis within food marketing studies. To the best of the author's knowledge, this is the first paper that analyses organic candy branding from a multimodal perspective.


Author(s):  
Lanqing Qin ◽  
Awad Ibrahim

This chapter addresses the native speaker question and construct from a representational point of view. Through a critical discourse analysis (CDA) of an ELT website in China's context, the authors discuss what and who is profiled as ‘native speaker' and how this category is represented on the website. Existing studies dealing with the ‘native speaker' abound, but only in recent years have a few efforts been made on the construction of this discourse, and the online representation of ELT in China is worthy of more examination. Consequently, this chapter aims to problematize the term ‘native speaker', deconstruct the process of how a discourse of ‘native speaker' takes on shape through online representation, and reveal how it is a racialized category. In conclusion, they offer pedagogical and policy implications.


2020 ◽  
Vol 42 (3) ◽  
pp. 313-339
Author(s):  
Megan E. Cullinan

This article explores intertextuality, research questions, and arguments scientists use to articulate the legitimacy of geoengineering practices as “good science.” I employ critical discourse analysis to draw out patterns in articles from an invited special forum about the validity of geoengineering technology as a solution to climate change. Articulation theory guides my study of how scientists define what counts as “good science” by analyzing how geoengineering scientists legitimize their research as methodologically strong and beneficial to society. This project serves as a first step in clarifying how scientific debate influences broader circles and the potential social impacts of these debates.


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