scholarly journals PERENCANAAN PAKET WISATA TIRTA DI KABUPATEN BULELENG

Jurnal IPTA ◽  
2014 ◽  
Vol 2 (1) ◽  
pp. 7
Author(s):  
Luh Putu Swandewi ◽  
I Putu Sudana ◽  
Yayu Indrawati

Buleleng has variety attraction for tourism industry, such as natural and cultural potencies of tourism destination and most of it, is about marine tourism but there are none of them providing water tour packages. The purpose of this field study is to identify the marine tourism potency in Buleleng Regency and plan a marine package tour using distribution channel model of the marine package tour which have to planning for new brand on package tour in Bali, especially about the promotion for alternative tourism of the marine tour package must be increased the tourist arrivals to Buleleng Regency. The final result of this study indicated from the observations which the potencies of marine tourism in Buleleng has not been developed and get attention, especially from the local government with required the promotion for marine tourism attraction in Buleleng Regency. In addition of the marine tourism package can be used for the local society and make satisfied of the package tour for tourist who arriving for holiday in Buleleng Regency.

1970 ◽  
Vol 2 (01) ◽  
pp. 64-71
Author(s):  
I Made Adhi Gunadi

As an archipelago, Indonesia has huge potential to become a marine tourism destination, including cruise tourism. Cruise tourism is a very segmented tour and has developed into a complete, complex tourism business and at the same time being able to make a significant and promising contribution in the global tourism industry. This study seeks to assess the readiness of the Belawan port in providing support services to the complex cruise tourism. As an analysis tool, the approach of Manzano (2014) was used. The results of the study show that Belawan already has sufficient readiness to support cruise tourism, but also faces significant challenges so that the services provided can run continuously.


2015 ◽  
Vol 1 (1) ◽  
pp. 9
Author(s):  
I Wayan Pantiyasa ◽  
Ni Luh Supartini

Community based Tourism paradigm as a concept of alternative tourism has been able to provide distribution to community either in welfare or empowerment towards sustainable tourism. In relation to this paradigm, this study was conducted to analyze the impacts of rural tourism development in Pinge village. Pinge is one of the village in Tabanan- Bali which has been developed to be rural tourism destination.The approach used in this research was qualitative descriptive. Technique of collecting data was through interviewing with community leader and conducting field observations in order to find out positive and negative impacts to economy, socio cultural and environment to this village. The researcher found that the development of rural tourism provides positive and negative impacts to society in Pinge. From the result of data collection, there were found that economy of society was improved, the culture was preserved, and the environment was arranged well. The result of this study is expected to be a reference study in rural tourism development in Pinge village through controlling the negative impacts from this tourism destination development.


Encyclopedia ◽  
2020 ◽  
Vol 1 (1) ◽  
pp. 42-56
Author(s):  
Marios Sotiriadis

A holistic, multi-organization view of marketing or destination management organizations (DMOs) who must muster the best efforts of many partner organizations and individuals (stakeholders) to have the greatest success. Destination marketing is described as “a continuous, sequential process through which a DMO plans, researches, implements, controls and evaluates programs aimed at satisfying tourists’ needs and wants as well as the destination’s and DMO’s visions, goals and objectives”. The effectiveness of marketing activities depends on the efforts and plans of tourism suppliers and other entities. This definition posits that marketing is a managerial function/domain that should be performed in a systematic manner adopting and implementing the appropriate approaches, as well as suitable tools and methods. In doing so, it is believed that a tourism destination (through the organizational structure of a DMO) can attain the expected outputs beneficial to all stakeholders, i.e., the tourism industry, hosting communities/populations, and tourists/visitors. The effective implementation of tourism destination marketing principles and methods constitutes an efficient and smart pillar, a cornerstone to attain a balance/equilibrium between the perceptions and interests, sometimes conflicting, of stakeholders by minimizing the negative impacts and maximizing the benefits resulting from tourism. All the same, it is worth noting that marketing is not a panacea, nor a kind of magic stick.


2017 ◽  
Vol 6 (4) ◽  
pp. 16
Author(s):  
Akane Okubo ◽  
Kazuhiro Takeyasu

Tourists from abroad are increasing rapidly in Japan. Particular aims of local government are to overcome the common problems of an aging population and declining birthrate through tourism-generated income and to stimulate the local society through regional exchange and migration. In order to analyze economic aspects of tourism, accurate and up-to-date statistics and information regarding tourism are needed. Specifically, this study presents opportunities for inter-regional cooperation in marketing, in light of studies of tourist behavior at events featuring seasonal flowers and held in Kawazu town, which is located on the Izu Peninsula in Shizuoka Prefecture. In this paper, a questionnaire investigation is executed in order to clarify tourists’ behavior, and to seek the possibility of developing regional collaboration among local government, tourism related industry and visitors. Hypothesis testing was executed based on that. Some interesting and instructive results were obtained.


2017 ◽  
Vol 5 (1) ◽  
pp. 78
Author(s):  
Sabrina Sabila ◽  
Maya Damayanti

Benteng Kuto Besak (BKB) that is located in the middle of Palembang is a tourism destination with the main attraction of heritage buildings. Given that, the local government is expecting this area as the main destination in Palembang, it is expected that this destination can provide services that can satisfy visitors. Hence, this research aims to assess the service quality based on visitor perceptionThis research used quantitative descriptive as the method in collecting and analysing data. The results show that the BKB as a whole has satisfied the visitors need, but there are still some services that need to be improved, such as the information and promotion.


2020 ◽  
Vol 2 ◽  
pp. 3-7
Author(s):  
Nellyn Lutur

The aim of the research is the systematic search of promotion and quality of service with interest to visit tourist objects. This article is a systematic search that collects data from relevant indexed journals in Indonesia. These findings are discussed in a theoretical study so as to produce a conclusion. This article draws the conclusion that in the current era, the use of the right marketing strategy is very important because many new attractions are emerging as competitors. Applying the right marketing strategy will bring tourists and make tourists who have visited have an interest to visit again. The interest in revisiting is the encouragement of someone to carry out a visit to the destination that was visited. The regional tourism industry pays attention to the duties and functions of the promotion department and service quality in planning and implementing strategies that optimize a tourist interest. The quality of service within these institutions and local governments in the field of tourism is very closely related and has a strong influence on the tourism industry. There are promotion factors and service quality, connected with the interest of the local government in tourists visiting directly or indirectly, thus affecting the development of industries in the region. The attitude of the local government directly influences the visit of domestic and foreign tourists, then indirectly the situation and stable conditions in political, economic and security developments. The contribution of this research is to study theories about promotion and service quality with an interest in visiting tourist objects.


2021 ◽  
Vol 2 (4) ◽  
pp. 332-346
Author(s):  
Cathrine Linnes ◽  
Holly Itoga ◽  
Jerome Agrusa ◽  
Joseph Lema

Social media has had a strong presence in many people’s lives over the last decade. In addition, social media platforms have allowed people to share opinions, provide advice on numerous factors, including where to visit, as well as to stay connected and maintain friendships. The hospitality and tourism industry, however, can make effective use of these powerful tools for marketing purposes, collaboration and information sharing, and service offerings. Reviewing social media followers’ behaviors and interests offers a wealth of information and valuable data for a variety of tourism organizations. This case study focuses on an analysis of the social networks applied to the fortified town of Fredrikstad in Norway. The data used in this research study were collected from the Facebook site of the tourist authority. The results of this research project demonstrate the strengths of applying a social network analysis to a dataset, which can aid in the strategic direction of a tourism destination. The conversations of the greatest interest can successfully be identified as well as the growth of the online network. This paper adds knowledge to the literature through the application of a social network analysis regarding the success of a tourism destination and its future potential.


2021 ◽  
Vol 8 (2) ◽  
pp. 116-127
Author(s):  
Ida I Dewa Ayu Raka Susanty ◽  
Melissa Justine Renjaan

ABSTRAK Wabah COVID-19 di seluruh dunia telah membuat dunia terhenti, dan pariwisata menjadi yang terpuruk dari semua sektor ekonomi utama di seluruh dunia tak terkecuali Indonesia. Pulau – pulau kecil di Indonesia timur yang menggantungkan perekonomian dari segi pariwisata bahari juga terkena dampak besar akibat situasi pandemi. Kabupaten Maluku Tenggara adalah salah satunya. Pelonggaran terhadap aktivitas industri pariwisata dimulai sejak diumumkannya masa new normal oleh pemerintah. Dua destinasi unggulan Kabupaten Maluku Tenggara yakni Pantai Ngurbloat dan Ngursarnadan memulai aktivitas pada kawasan wisata dengan jumlah pengunjung yang didominasi oleh wisatawan lokal. Tingginya wisatawan lokal yang berwisata, menunjukan kebutuhan masyarakat terhadap aktivitas berwisata sangat tinggi. Perilaku wisatawan terhadap keputusan berwisata dalam masa new normal dapat dipicu oleh berbagai faktor. Proses pengambilan keputusan wisatawan dalam berwisata ke destinasi wisata pantai Ngurbloat dan Ngursarnadan sangat penting diketahui oleh stakeholder atau pengelola kawasan wisata Tujuan dari penelitian ini adalah untuk mengetahui dan menjelaskan pengaruh perilaku wisatawan secara simultan terhadap keputusan berwisata, pengaruh secara parsial perilaku wisatawan terhadap keputusan berwisata serta faktor yang paling menonjol mempengaruhi keputusan wisatawan dalam berwisata pada Pantai Ngurbloat dan Ngursardanan. Metode pengumpulan data pada penelitian ini menggunakan kuesioner dan wawancara dengan analisa regeresi linier berganda. Hasil penelitian ini menunjukan bahwa faktor budaya, sosial, pribadi dan psikologis secara simultan berpengaruh terhadap keputusan wisatawan berkunjung ke pantai Ngurbloat dan Ngursarnadan. Sedangkan, pengaruh secara parsial hanya pada faktor sosial, pribadi dan psikologis berpengaruh terhadap keputusan wisatawan untuk berkunjung ke Pantai Ngurbloat dan Ngursarnadan. Faktor yang paling dominan mempengaruhi keputusan berwisata wisatawan adalah faktor psikologis dengan nilai Koefisien sebesar 0.497 Kata Kunci : Perilaku Wisatawan, Keputusan berwisata, Pantai Ngurbloat, Pantai   Ngursarnadan ABSTRACT The worldwide outbreak of COVID-19 has brought the world to a standstill, and tourism has been the worst affected of all major economic sectors  in the entire world as well as Indonesia. In eastern Indonesia, the economy of small islands depends on the marine tourism sector which has been affected by the pandemic. Southeast Maluku Regency is one of the islands affected by pandemic. The government has suspended the activity of tourist and travel. The tourism industry is gradually starting to recovery and improve. reopened tourist areas in Southeast Maluku Regency have begun in August 2020 with the COVID-19 health protocol. Two leading destinations of Southeast Maluku Regency, Ngurbloat Beach and Ngursarnadan Beach, started activities in tourist areas with the number of visitors dominated by local tourists. The purpose of this study was to know and explain the influence of tourist behavior simultaneously on travel decisions, the partial influence of tourist behavior on travel decisions and the dominant faktor influencing the decision of tourists in visiting Ngurbloat and Ngursardanan Beaches. The results of this study showed that cultural, social, personal and psychological faktors silmultan influence the decision of tourists visiting Ngurbloat  and Ngursarnadan Beach. Meanwhile, the partial influence is only on social, personal and psychological factors on the decision of tourist to visit Ngurbloat and Ngursarnadan beach. The most dominant factor influencing the decision to travel is the psychological factor with a coefficient value of 0.497 Keywords: Tourist Behavior, Travel decisions, Ngurbloat Beach, Ngursarnadan Beach


2020 ◽  
Vol 3 (1) ◽  
pp. 24-36
Author(s):  
Ni Luh Ketut Ayu Sudha Sucandrawati ◽  
Ni Ketut Murdani

The purpose of this study is to increase the competitive advantage of Abian Salak Agro Tourism in Karangasem Regency . Bali is famous for its cultural tourism . Bali is also developing Agro-tourism as an alternative tourism . To be superior and compete , in the development of this tourism industry   can not be separated from the creativity and innovation of the managers . Abian Salak Agro Tourism has made innovations in creating coffee  products from Salak beans given the brand Salacca Coffee Bean . Research carried out by the method of qualitative descriptive . The competitive advantage of Abian Salak Agro Tourism is its unique fruit bark and product   coffee from beans Salak   are qualified


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