scholarly journals STRATEGI PENINGKATAN KUALITAS PRODUK BODY SCRUB PT BALI TANGI DENGAN METODE QUALITY FUNCTION DEPLOYMENT

2018 ◽  
Vol 6 (4) ◽  
pp. 365
Author(s):  
Ni Ketut Titi Triastuti ◽  
A.A.P. Agung Suyawan Wiranatha ◽  
Luh Putu Wrasiati

The purposes of this research were to find out the attributes of customer importance, to measure the level of customer satisfaction and to find out the strategy in improving the product quality of PT. Bali Tangi’s Body Scrub. The Quality Function Deployment (QFD) was used to gain customer’s perception and building the house of quality. The results of this study indicate that the attributes of customer importance are the information on packaging, product’s safety, product’s benefits, product’s contents, product’s hygiene, product’s certification, product’s aroma, shelf life product, packaging’s form, product’s dose, packaging’s color, product’s form and product’s color. The customer satisfaction levels are satisfaction and quite satisfaction. The attributes of product with satisfaction are obtained in attribute of information on packaging, product’s safety, product’s benefits, product’s contents, product’s hygiene, product’s certification, product’s aroma, shelf life product, packaging’s form, product’s dose, packaging’s color and product’s color. The attributes of product with quite satisfaction is obtained in the product’s form. The strategy in improving the product quality that can be recommended are the company need to evaluate the attributes of customer importance and technical parameters to reach the company’s target. The priority attributes are the product’s form with an improvement ratio of 1.47 and the determination of materials formulation with a technical importance level of 452.00. Keywords: Quality Function Deployment, Body Scrub.

2019 ◽  
Vol 7 (1) ◽  
pp. 21
Author(s):  
Pandila Diahtaradipa Ganantrya ◽  
Amna Hartiati ◽  
Cokorda Anom Bayu Sadyasmara

Consumer satisfaction in a restaurant can be improved through good product quality in accordance with the wishes and needs of consumers. Improving product quality is an important problem for a restaurant because it is beneficial for restaurants and consumers. The purpose of this study are: (1) to know the attributes of fried chicken that are considered important by consumers in the original Prambanan fried chicken restaurant, (2) to measure the level of importance of the quality of fried chicken products, (3) to measure the level of consumer satisfaction with the quality of fried chicken products and (4) knowing the strategy to improve the quality of fried chicken products. This study uses the Quality Function Deployment (QFD) method. The results of this study indicate that there are 11 attributes of product quality that are considered important by consumers with very important criteria. The biggest value of consumer interest is the attribute of fried chicken taste of 3.78. On the value of consumer satisfaction attributes of fried chicken chili variants have the smallest value of 3.08 with the highest IR of 1.30 need to provide and improve the quality of the product on the attributes of the fried chicken chili sauce. Keywords: fried chicken, product quality, customer satisfaction, quality function deployment (QFD)


2020 ◽  
Vol 8 (4) ◽  
pp. 502
Author(s):  
Fitria Alfiana ◽  
Amna Hartiati ◽  
I Wayan Gede Sedana Yoga

The increasing competition of coffee shop makes entrepreneurs keep on improving the quality of their product in order to satisfy the consumers’ desire and need. One of the coffee shops in Denpasar named Kovfee with its flagship product that is milk coffee has not yet measured the consumer satisfaction with their iced milk coffee products. This study discusses the product attributes that are considered important by consumers, measures the level of consumer interest in the quality of coffee products, as well as the level of consumer satisfaction with the quality of milk coffee products in Kovfee coffee shop. The method used is the Quality Function Dep loyment (QFD) method. The research data were obtained from 91 survey respondents. The results of the questionnaire validity test of interest and satisfaction showed that there are 7 products attributes which are considered as important by consumers. The results of the reliability test calculations from the questionnaire of interests (0.715) and satisfaction (0.688) can be considered reliable. The highest value of the consumer interest is the taste attribute (3.92) which showed that the taste attribute is the most important need and desire for consumers. The lowest value of the customer satisfaction is the aftertaste attribute (2.76) with the highest IR (1.45) that indicates Kovfee coffee shop needs to provide and improve product quality in the aftertaste attribute. Keywords: iced milk coffee, product quality, customer satisfaction, quality function deployment (QFD)


2019 ◽  
Vol 4 (2) ◽  
pp. 68
Author(s):  
Ratna Ekasari ◽  
Nurul Aziza ◽  
M Adhi Prasnowo ◽  
Khoirul Hidayat

<div class="page" title="Page 1"><div class="layoutArea"><div class="column"><p><span>AdiTeknik </span><span>is one of the garages in Sidoarjo, East Java, Indonesia, engaged in repairing services industry tools. This garage recently has problems in attracting customers. Prior studies suggest that one of the things that affect the number of customers is customer satisfaction. After listening to complaints from several consumers, consumers said that they are less satisfied with the quality of the garage. This phenomenon become the trigger for us to investigate the customer satisfaction especially on the </span><span>AdiTeknik </span><span>garage. One method that can be used to help companies to improve the quality according to customer point of view is Quality Function Deployment (QFD). We find that there are twelve attributes of the desires and needs of consumers to improve the quality of garage service of </span><span>AdiTeknik. </span><span>Those are the quality of repair, cleanliness and neatness of the garage, complete facilities for customer, employee performance, repair results in accordance with demand, timeliness of completion, the ability to analyze problems, clarity fees and the completion time, warranty repair results, employee friendliness, ease of contacting a workshop, and a willingness to give feedback. </span></p></div></div></div>


2019 ◽  
Vol 7 (4) ◽  
pp. 604
Author(s):  
Dwiki Firmandiri Natakusumah ◽  
A. A. P. Agung Suryawan Wiranatha ◽  
I Ketut Satriawan

This study aims to analyze consumer perceptions of the level of importance and performance of companies related to Ice Coconut Long Black products and to develop appropriate strategies for improving the quality of Ice Coconut Long Black products at Titik Temu Coffee Shop, Seminyak, Badung. This study uses a survey method with the distribution of questionnaires, namely an analysis of the importance and performance of Ice Coconut Long Black products and an analysis of the importance of consumers of Ice Coconut Long Black products and competing products namely Coconut Espresso Martini at Missibu Coffee Shop. These analyze use two methods, namely the Importance Performance Analysis (IPA) method and the Quality Function Deployment (QFD) method. In the analysis of the IPA, there are 3 attributes in the first quadrant of cartesius diagram, which is the top priority. Such product taste, product color and product price. While the value of the total suitability obtained is still below 100%, which is equal to 89,15%, which means that the importance of consumers have not been fulfilled by the performance of the company/product. Whereas QFD produces the priority of increasing product attributes starts from the product’s taste because it gets the highest repair ratio value, while the priority of increasing technical parameters starts from controlling the quality of ice cubes, coconut water and espresso because it gets the highest level of technical importance. Keywords: Importance Performance Analysis, Quality Function Deployment, Ice Coconut Long Black


2018 ◽  
Vol 3 (5) ◽  
Author(s):  
Diana Khairani Sofyan ◽  
Amri Amri

CV. Rapi Kana is a furniture company in Ule Reuleng North Aceh, the company produces cabinets, study chairs, tables, study tables and more. The chair and lecture desk is one of the most closely related factors in improving the quality of student learning. Discomfort in learning to make students less focused and tend to get tired quickly in doing tasks and lecture activities. The main cause lies on the desk used. The lesson used is less suitable for the student body size. Dissociation between study desk and student body size is one of the obstacles in the effort to improve the quality human resources. The impact of desks that arenot in accordance with body size can lead to many students experiencing fatigue. Nonconformity of the desk leads to feelings of discomfort (restlessness), lack of concentration, drowsiness, and so forth. In this case will be done research related to the design of the mini desk, where the study table produced by the company will be analyzed its shortcomings and advantages, followed by redesign for the desk. The design is adapted to the posture of the human body. The method used to start with the determination of product characteristics with Quality Function Deployment (QFD) method and also from the calculation of antropometry data so that the result of mini table design in accordance with consumer desire that is comfortable, effective and efficient.Keywords: Quality Function Deployment (QFD) method, Anthropomentry, Mini tabledesign


INFO ARTHA ◽  
2017 ◽  
Vol 5 ◽  
pp. 35-54
Author(s):  
Guruh Supenget ◽  
Nur Aisyah Kustiani

This study aims to determine the quality, the importance of service attributes and the appropriate effort to improve the quality of public services provided by the Client Coordinator at the Direktorat Jenderal Bea dan Cukai. This study uses SERVQUAL questionnaire, Kano Model and Quality Function Deployment. SERVQUAL questionnaire is used to assess customer satisfaction (quality of service) by comparing customer expectations and the actual quality of service received by the customer. KANO model is used to determine which service attributes are important based on the perception of the customer. Moreover, the important service attributes identified by customer is analyzed in the house of quality (Quality Function Deployment method) to determine appropriate effort by government. A blend of these methods can be replicated in other efforts to improve public services so that the improvement will match with the needs of customers (community). 


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ajit Kumar Singh ◽  
A.M. Rawani

PurposeThis study aims to integrate the Technique for Order of Preference by Similarity to Ideal Solution (TOPSIS) method with quality function deployment (QFD) which helps to improve the weight of technical attributes by calculating the closeness of particular attributes with the best attributes and farthest from the worst technical attributes simultaneously.Design/methodology/approachFor the fulfilment of the aim of the study, detailed literature is reviewed and a suitable tool for score calculation has been selected. Further, the proposed methodology is applied in a literature-based case study, and a new weight is calculated and compared with the previous weight.FindingsThe finding of the study suggests that higher weightage is assigned to those technical attributes which is very close to the best technical attribute, and lower weightage is assigned to the technical attributes which are very close to worst technical attributes. Therefore, the weight calculated with the help of the proposed methodology will suggest to optimally invest the resources on technical attributes so that the maximum customer satisfaction is achieved.Practical implicationsThe proposed method will help in better score calculation of QFD. Therefore, the use of the proposed method will help in better product and service design for maximum customer satisfaction.Social implicationsProposed methodology aims to help managers, administrators, QFD practitioners and product/service designers to design a new product/service or mange the quality of existing product/services in an effective way.Originality/valueThis is the first kind of study, in which modification in score calculation has been proposed. This modification will help in the better assignment of resources for maximum customer satisfaction.


Jurnal Ecogen ◽  
2019 ◽  
Vol 1 (4) ◽  
pp. 880
Author(s):  
Teguh Iman Saputra Nasution ◽  
Tri Kurniawati

Abstract: The objectives of this study are to: 1) Analyze the effect of product quality on customer satisfaction on Nissan Grand Livina Products. 2) Analyzing the effect of service quality on customer satisfaction on Nissan Grand Livina Products. 3) Analyzing the effect of product quality and quality of service simultaneously on customer satisfaction on Nissan Grand Livina Products. The type of method of this research is quantitative research methods. The population in this study is to customers who use the Nisaan Grand Livina product whose numbers are unknown. Sampling technique using accidental sampling is the determination of samples based on respondents who meet the criteria, namely those who use Nissan Grand Livina products. Furthermore, using the Cochran formula, so that a sample of 100 people is obtained.Data collection techniques using primary data in the form of questionnaires. For data analysis used multiple regression analysis using the SPSS program. The results showed that product quality and service quality had a significant effect on customer satisfaction.Keyword:product quality, service quality and customer satisfaction.


2013 ◽  
Vol 3 (2) ◽  
pp. 116-123
Author(s):  
Evanila Silvia

The research objective is to determine the customer expectations, the activities process and their’s importance level; determine the relationship between customer expectations and process activity; determine the product’s performance against competitor’s product; and formulate recommendations for improving the product quality. The method used is Quality Function Deployment (QFD) with 42 persons as consumer respondents. The results showed that the importance level of the consumer expectations to Bleberan dried fish by ranking are moisture content, shelf life, shape, texture, price, aroma, microorganism content, colors, packaging and additives. The importance level of process activity is the drying process, packing, salting, separation and sorting, and washing or cleaning. The eminence of Bleberan dried fish in Bengkulu City is for its water content, texture and aroma when it compared to competitor products. Unfortunately, the shelf life, price and packaging are still below competitors' products. While Shape, content of microorganisms and additives of Bleberan dried fish in Bengkulu city is equal to competitors' products. The quality attributes that need to be improved is the shelf life, packaging and content of microorganisms. According to quality improvement, the three main activities of process that must be improved are drying process, packing and salting.


2018 ◽  
Vol 9 (3) ◽  
pp. 840
Author(s):  
Sergio Alejandro Oviedo Albarracin

In the industrial sector, the work of the research and development departments is related both to the processes performed and to the products to be marketed, and it includes everything from the design and development of a new product to the redesign or development of the process of production. Therefore, response time represents a key point in the structure of the company, provided that the response is fast and effective. Besides, the quality of the development and design is not limited to the benefits of the product. Quality Function Deployment (QFD) for Pharmaceutical Products Research and Development appears as an important tool that allows us to face the design or modification of a product or process according to customers needs, and to their expectations about the product quality requirements. In this work we deal with the development of a plasma derived product, on the basis of QFD rules. The application of QFD fulfilled the proposed objectives. QFD added simplicity and reliability to the production as well security and highly competitive costs to both, the product development and the final product itself. QFD was supplemented with Good Manufacturing Practices (GMP), and it also proved to be highly applicable in the pharmaceutical industry even in the case that certification for a quality system is not pursued.


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