How to foster employee satisfaction by means of coaching, motivation, emotional salary and social media skills in the agri-food value chain

New Medit ◽  
2021 ◽  
Vol 20 (1) ◽  
Author(s):  

Most employee satisfaction studies do not consider the current digital transformation of the social world. The aim of this research is to provide insight into employee satisfaction in agribusiness by means of coaching, motivation, emotional salary and social media with a value chain methodology. The model is tested empirically by analysing a survey data set of 381 observations in Spanish agribusiness firms of the agri-food value chain. The results show flexible remunerations of emotional salary are determinants of employee satisfaction. Additionally, motivation is relevant in the production within commercialisation link and coaching in the production within transformation link. Whole-of-chain employees showed the greatest satisfaction with the use of social media in personnel management. Findings also confirmed that employees will stay when a job is satisfying. This study contributes to the literature by investigating the effect of current social and digital business skills on employee satisfaction in the agri-food value chain.

Author(s):  
Reena Lakha ◽  
Prof (Dr) A C Vaid

In recent years, the hotel industry has started to follow social media marketing strategy as part of its marketing campaign to improve its brand value. Social networking channels are the means a hotel is promoting itself through. There are various channels that the hotels use to communicate with the clients. This paper aims to pick the best channel and use it wisely, so it helps the hotel industry the most. This paper aims to identify the available social media sites for the hotel industry. This study adds new knowledge regarding the hotel's most common social media site. The paper will provide insight into the medium of the social site used for communications and the use of social media advertisements as an integral part of the hotel's marketing strategy.


2017 ◽  
Vol 10 (1) ◽  
pp. 9-32
Author(s):  
Magdalena Danileț ◽  
Claudia Stoian

Abstract The purpose of this paper is to explore the role of social media in the employment setting as it is perceived by the job seekers. The study is a qualitative investigation in which thirteen in-depth interviews based on Zaltman Metaphor Elicitation Technique (ZMET) were conducted in order to gain a deeper understanding of the link between social media and the process of employment. The 22 elicited bipolar constructs associated with the role of social media in the employment setting were framed into six deep metaphors: Connection, Resource, Journey, Control, Affective Distress and Transformation. The size of the sample and the deeply subjective nature of answers provided by the subject’s limits the generalization of the results for a wider range of job seekers in the social media environment. This research provids an insight into deep-seated motivations, attitudes and behaviors involved in the use of social media by job seekers.


2021 ◽  
Vol 6 (2) ◽  
pp. 170-180
Author(s):  
Ridoni Ridoni ◽  
Dian Puspita eka Putri ◽  
Gita Wulandari ◽  
Novita Sari ◽  
Rizky Tamila

Adolescence is a period that shows the nature of the transition from childhood to adolescence. Social media has a huge impact on the morals of teenagers today. Simple examples are not uncommon for teenagers' daily activities to be shared via social media. As is evident in Air Gegas Village, they are accustomed to being educated and nurtured by their parents to do, namely good deeds (behavior), but on the other hand, there are still some teenagers who have bad morals. So that it can result in them being influenced by the social media they use in everyday life without any direct filter from parents. Because the impact of that action can affect the morals of a teenager. This research uses quantitative methods. This research will also measure the level of use of social media. Akhlakul karimah in Air Gegas village increased by a value of 956. This shows that the existing Social Media variables contribute positively to morals, so that the more complete social media is, the more akhlakul karimah teenagers in Air Gegas Village will increase. There is an influence of social media on the morals of teenagers in Air Gegas Village. Remaja merupakan masa yang menunjukkan sifat transisi dari kanak-kanak menjadi remaja. Media sosial membawa dampak sangat besar terhadap akhlakul karimah remaja di masa sekarang.  Contoh sederhana tidak jarang aktivitas sehari-hari remaja di bagikan lewat media sosial. Seperti yang nyata terjadi di Desa Air Gegas, mereka terbiasa dididik dan diasuh oleh kedua orang tuanya untuk melakukan, yakni perbuatan (perilaku) yang baik, namun disisi yang lain, masih terdapat beberapa remaja yang memiliki akhlak yang kurang baik. Sehingga dapat mengakibatkan mereka terpengaruh oleh media sosial yang digunakannya dalam kehidupan sehari-hari tanpa ada filter dari orang tua secara langsung. Dampak yang ditimbulkan dari perbuatan itu dapat mempengaruhi akhlakul karimah seorang remaja. Penelitian ini menggunakan metode Kuantitatif.Penelitian ini dilakukan akan diukur pula tingkat penggunaan media social. akhlakul karimah desa Air Gegas meningkat sebesar nilai 956. Hal tersebut menunjukkan bahwa variabel Media Sosial yang ada berkontribusi positif bagi akhlakul karimah, sehingga makin komplet Media Sosial, makin meningkat pula akhlakul karimah remaja Desa Air Gegas.Ada pengaruh media sosial terhadap akhlakul karimah remaja desa Air Gegas.  


2019 ◽  
Vol 10 (1) ◽  
pp. 101
Author(s):  
Asare Evans Kwabena ◽  
Kaodui Li ◽  
Osei-Assibey Mandella Bonsu ◽  
Obeng Belinda Faamaa ◽  
Baah Alexander

The possibilities for companies to reach out more people to get in-depth understanding about brand, products, and services is through social media pages. We examined effects of social media on performance and customer relations of companies in Ghana. We obtained data from 390 respondents through structured questionnaires, and was analyzed with statistical package for social science (SPSS). The findings indicate increased awareness and usage of social media by companies in Ghana. However, customer’s desire for a products could be influence by company’s advertisement through social media post. We established that, managers are expectant with the use of social media enhancing customer’s relationship. Therefore, managers should modify their website to complement the social media strategies, identify the actions, wants and demands of customers to improve performance. We discussed several managerial recommendations.


Author(s):  
V.T Priyanga ◽  
J.P Sanjanasri ◽  
Vijay Krishna Menon ◽  
E.A Gopalakrishnan ◽  
K.P Soman

The widespread use of social media like Facebook, Twitter, Whatsapp, etc. has changed the way News is created and published; accessing news has become easy and inexpensive. However, the scale of usage and inability to moderate the content has made social media, a breeding ground for the circulation of fake news. Fake news is deliberately created either to increase the readership or disrupt the order in the society for political and commercial benefits. It is of paramount importance to identify and filter out fake news especially in democratic societies. Most existing methods for detecting fake news involve traditional supervised machine learning which has been quite ineffective. In this paper, we are analyzing word embedding features that can tell apart fake news from true news. We use the LIAR and ISOT data set. We churn out highly correlated news data from the entire data set by using cosine similarity and other such metrices, in order to distinguish their domains based on central topics. We then employ auto-encoders to detect and differentiate between true and fake news while also exploring their separability through network analysis.


2021 ◽  
Vol 8 (2) ◽  
pp. 113-118
Author(s):  
Noora Shrestha

Food and beverage marketing on social media is a powerful factor to influence students’ exposure to social media and application for food and beverage. It is a well-known fact that most of the food and beverage business target young people on the social media. The objective of the study is to identify the factors associated to the students’ exposure in the social media platforms for food and beverage. The young students between the ages 20 to 26 years completed a self-administered questionnaire survey on their media use for food and beverages. The questionnaire was prepared using Likert scale with five options from strongly agree to strongly disagree. The data set was described with descriptive statistics such as mean and standard deviation. The exploratory factor analysis with varimax rotation method was used to extract the factors. The most popular social media among the respondents were Facebook, Instagram, and You Tube. 73.3% of the students were exposed to food and beverage application in their mobile device and 76% of them followed the popular food and beverage pages in social media. The result revealed that social media posts, promotional offer, and hygienic concept have positively influenced majority of the students’ exposure to social media for food and beverage. Keywords: Factor analysis, Social Media, Food and Beverage, Student, Promotional Offer.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Xiangyu Liu ◽  
Bowen Zheng ◽  
Hefu Liu

PurposeAlthough social media is widely used for organizational communication, studies have begun to show its controversial effects on job performance in the workplace. To investigate these effects, this study developed a conceptual framework for how social media interactivity affects communication quality and work interruption, as well as how such effects impact job performance.Design/methodology/approachThe proposed theoretical model was empirically validated through a survey study of 556 employees in China.FindingsThe results verified a social media interactivity paradox that indicated social media interactivity increased both communication quality and work interruptions. The results further showed that high levels of social media dependency were a detriment to organizations.Originality/valueThis study verified the existence of a social media interactivity paradox in the use of social media for workplace communication. Moreover, results revealed that the effect of social media interactivity on organizational outcomes depends on its respective dimensions.


2019 ◽  
Vol 13 ◽  
pp. 67-75
Author(s):  
Muhammad Abdullahi Maigari ◽  
Uthman Abdullahi Abdul-Qadir

This paper examines the abduction of the schoolgirls in Chibok Local Government Area of Borno State, Nigeria in 2014. The paper examined how the abduction of the schoolgirls generated responses and support for the rescue of the abducted girls from people and organization from different parts of the globe. The Islamists terrorist organization operating in Borno State has attracted the attention of the world since 2009 when they started attacking government establishments and security installations northeast which later escalated to major cities in Northern Nigeria. Methodologically, the paper utilized secondary sources of data to analyze the phenomenon studied. The paper revealed that the development and innovations in information and communication technology which dismantled traditional and colonial boundaries enabled people to express support, solidarity and assist victims of conflict who resides millions of Kilometers away. This shows that Internet-based communications technology has reduced the distance of time and space that characterised traditional mass media. The campaign for the release of the schoolgirls on the social media platforms particularly Twitter and Facebook has tremendously contributed to the release of some of them. Furthermore, the girls freed from abduction have received proper attention: education and reintegration programmes which enable them to start post-abduction life. In this regard, social media has become a tool for supporting the government in moments of security challenges which the Bring Back Our Girls campaign attracted foreign and domestic assistance to Nigeria in the search of the abducted girls and the fight against the Islamist insurgents.


2014 ◽  
Vol 3 (2) ◽  
pp. 1-32
Author(s):  
Susan Codone

Mainstream church leaders have taken to Twitter as a platform for spreading their message and promoting their churches. This study examines two American mega-church pastors, Rick Warren of Saddleback Church in Orange County, California, and Andy Stanley of North Point Community Church in Atlanta, Georgia. The main objectives of this study are to analyse the Twitter activity of both pastors in an attempt to categorize their tweets according to research-based guidelines and to suggest new categories for ministry leaders who use social media. The study also tracks the Twitter activity over the life of the @rickwarren and @andystanley accounts. The study shows intriguing applications of Twitter by these two pastors and makes recommendations for those in ministry leadership who wish to use Twitter as a broadcast platform for their personal and ministry messages. Because research in ministerial use of social media is young, future studies are needed to determine if these recommendations can apply to the social media activity of other ministry leaders and to explore how ministry leaders across the religious spectrum are using social media.


2019 ◽  
Vol 173 (1) ◽  
pp. 36-52 ◽  
Author(s):  
Xinyu Zhao

This article investigates Chinese international students’ everyday transnational family practices through the use of social media. Specifically, the article highlights the relevance of two interlinked forms of disconnection in these students’ daily negotiations of ambivalent cross-border family relations in an age of always-on connectivity. The first form involves their disconnection from the general public via their creation of intimate spaces on social media that are exclusive to their family members. The second form involves the students detaching themselves from such intimate spaces, often temporarily, to escape and resist familial control and surveillance. I conclude the article by developing the notion of ‘disconnective intimacy’ to conceptualise contemporary Chinese transnational families. This article contributes to the literature on the transnational family by providing an insight into the micro-politics of mediated co-presence through the trope of ‘disconnective practice’.


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