scholarly journals WHAT DRIVES CITY BRAND ATTRACTIVENESS? AN EMPIRICAL STUDY ON SOME PROVINCES IN INDONESIA

2021 ◽  
Vol 38 (4) ◽  
pp. 1299-1308
Author(s):  
Pasaman SILABAN ◽  
Keyword(s):  
Structural Equation ◽  
Equation Modeling ◽  
City Management ◽  
International Level ◽  
City Brand ◽  
Safety And Health ◽  
Key Factor ◽  
Job Opportunity ◽  
Brand Attractiveness ◽  
Age Range

Current study is aiming to investigate the key determinant factors of city attractiveness. Research background was triggered by, firstly, the lack of literature focused on this phenomenon. Secondly, the concern of people to live in environmentally friendly place and the local plan to complete city management in order to increase economics performance and international competitiveness by using visibilities and economics benefit globally. This research took sampling with specific target (600 respondents) from local potential talents, such as young entrepreneurship, international business, high educated persons with age range 25 until 45 years old. A ten likert scale is used to evaluate city brand which is considered as a key factor to influence city attractiveness. A structural equation modeling is deployed to analyze the city attractiveness driven. Those driven factors such as environmental outlook, responsive social service, tourism and cultural tangible, education and job opportunity, safety and health, international level and city attractiveness performance. Statistical outputs demonstrated that all hypotheses (H1 until H5) have shown significant antecedents of city attractiveness. H6 stated that international level is insignificant as a driver for city attractiveness performance.

The Effect of City Brand Love on Tourist Based City Brand Equity

2018 ◽  
Vol 9 (3) ◽  
pp. 44-60 ◽  
Author(s):  
Elia Ardyan ◽  
Ari Susanti
Keyword(s):  
Structural Equation Modeling ◽  
Brand Equity ◽  
Structural Equation ◽  
Equation Modeling ◽  
Brand Experience ◽  
Brand Love ◽  
City Brand ◽  
Brand Attractiveness

This article develops and tests a model through multi-sampling comparison by considering city brand attractiveness as antecedents of a memorable city brand experience. A memorable city brand experience is an antecedent of city brand love; and tourist-based city brand equity (TCBE) as a consequence of a memorable city brand experience and city brand love. This study examined 169 tourists who came to Jakarta and 200 tourists who came to Yogyakarta as respondents respectively. The analysis used in this study is the structural equation modeling (SEM) using AMOS 20 as the supporting equipment. The results of this study show similar results between samples of Jakarta and Yogyakarta in the components of the influence of city brand attractiveness on memorable city brand experience; memorable city brand experience on city brand love; and memorable city brand experience on city brand equity. Different result between the samples of Jakarta and Yogyakarta is shown in the component of the influence of city brand love on tourist based city brand equity.

The Effect of City Brand Love on Tourist Based City Brand Equity

2019 ◽  
pp. 1171-1190
Author(s):  
Elia Ardyan ◽  
Ari Susanti
Keyword(s):  
Structural Equation Modeling ◽  
Brand Equity ◽  
Structural Equation ◽  
Equation Modeling ◽  
Brand Experience ◽  
Brand Love ◽  
City Brand ◽  
Brand Attractiveness

This article develops and tests a model through multi-sampling comparison by considering city brand attractiveness as antecedents of a memorable city brand experience. A memorable city brand experience is an antecedent of city brand love; and tourist-based city brand equity (TCBE) as a consequence of a memorable city brand experience and city brand love. This study examined 169 tourists who came to Jakarta and 200 tourists who came to Yogyakarta as respondents respectively. The analysis used in this study is the structural equation modeling (SEM) using AMOS 20 as the supporting equipment. The results of this study show similar results between samples of Jakarta and Yogyakarta in the components of the influence of city brand attractiveness on memorable city brand experience; memorable city brand experience on city brand love; and memorable city brand experience on city brand equity. Different result between the samples of Jakarta and Yogyakarta is shown in the component of the influence of city brand love on tourist based city brand equity.

Iranian Coaches Forgiveness and Relationship Quality to Their Athletes

2021 ◽  
pp. 1-8
Author(s):  
Hassan Gharayagh Zandi ◽  
Sahar Zarei ◽  
Mohammad Ali Besharat ◽  
Davoud Houminiyan sharif abadi ◽  
Ahmad Bagher Zadeh
Keyword(s):  
Relationship Quality ◽  
Structural Equation ◽  
Equation Modeling ◽  
Data Sets ◽  
Mediating Role ◽  
Interpersonal Behaviors ◽  
Key Factor ◽  
The Relationship

Coaching has often been viewed as a context within which coaches operate to largely bring about changes in athlete’s performance and flourishing. One key factor to successful outcomes in coaching is the quality of the relationship between coaches and athletes. The coach–athlete relationship is at the heart of coaching; however, limited studies have been conducted on its antecedents. The aim of this study was to investigate the relationship between coaches’ forgiveness and perceived relationship quality toward their athletes through verifying the mediating role of interpersonal behaviors of coaches. A total of 270 Iranian coaches participated in the survey, and the data sets were analyzed using structural equation modeling. Results revealed that forgiveness positively predicted the coaches’ perceived relationship quality with their athletes, and this pathway was mediated by the coaches’ interpersonal behaviors.

scholarly journals Factor affecting user satisfaction in agricultural e-commerce applications: Facing the new normal

2020 ◽  
Vol 4 (02) ◽  
pp. 49-60
Author(s):  
Alfa Nursyamiza Nusifera ◽  
Mukhamad Najib ◽  
Kirbrandoko Kirbrandoko
Keyword(s):  
User Satisfaction ◽  
Consumer Satisfaction ◽  
Structural Equation ◽  
Information Quality ◽  
Loyalty Programs ◽  
Equation Modeling ◽  
Retail Business ◽  
Significant Difference ◽  
Age Range ◽  
Customer Satisfaction And Loyalty

Agricultural E-Commerce with a retail business model has a big challenge to become an alternative sales distribution of agricultural products. Consumer satisfaction and loyalty can be a strategy for companies to maintain and increase sales. The purpose of this study was to analyze the users of agricultural e-commerce application characteristics and variables that affect customer satisfaction and loyalty. It was conducted by a survey in the Greater Jakarta area, Indonesia. Research data were collected using a questionnaire with a convenience sampling method to 170 respondents. The majorities of respondents were women with an age range of 20-30 years. Structural Equation Modeling (SEM) results show that there is a significant influence between information quality, design, response, security, delivery on satisfaction, and satisfaction with loyalty. On the other hand, there is no significant difference between ability, payment, user service, and satisfaction. Companies can create loyalty programs to increase product purchase retention in agricultural e-commerce.

scholarly journals Explaining Sex Differences in Motorcyclist Riding Behavior: An Application of Multi-Group Structural Equation Modeling

2020 ◽  
Vol 17 (23) ◽  
pp. 8797
Author(s):  
Savalee Uttra ◽  
Napat Laddawan ◽  
Vatanavongs Ratanavaraha ◽  
Sajjakaj Jomnonkwao
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Behavioral Changes ◽  
Equation Modeling ◽  
Internal Factors ◽  
Men And Women ◽  
Key Factor ◽  
Perceived Behavior Control ◽  
Motorcycle Rider ◽  
Self Administered Questionnaire

Road accidents are caused by humans, vehicles, and road environments. Human attitudes affect behavioral changes and can lead to unsafe riding behavior. The sex of an individual is a key factor that affects their riding behavior. We aimed to use structural equation modeling (SEM) by analyzing the multi-group SEM between men and women and applying the theory of planned behavior (TPB) and the locus of control (LC) theory. The data used in the research were collected from all over Thailand, consisting of 1516 motorcycle riders (903 men and 613 women) aged over 20 years. A self-administered questionnaire was designed for data collection of the riding behavior using the Motorcycle Rider Behavior Questionnaire (MRBQ), including traffic errors, control errors, stunt frequency, and safety equipment. We found that riding behaviors between men and women were significantly different in both theories. For men, TPB showed that the main factors that highly influenced motorcycle riding behavior (MRB) were the attitudes based on health motivation (AHM) and perceived behavior control (PC); for women, AHM produced a stronger effect than in men. However, for the subjective norms (SN) factor, we found no direct effect on MRB, but did find an indirect effect through the attitudes based on severity (ASE) in both sexes. Particularly for women, the indirect influence value of the SN factor was higher. For women, the LC showed that internal factors had more influence than external factors. The same was found for men, but the effect in women was significantly stronger. We found that sex significantly affected the MRB. Therefore, policies must be implemented that address each group specifically as their attitudes and behaviors are different.

scholarly journals Influencing Factors of Facial Spa Treatment on Visit Intention: An Importance-Performance Matrix Analysis (IPMA) Approach

2021 ◽  
Vol 21 (3) ◽  
pp. 1087-1100
Author(s):  
Sook-Fern Yeo ◽  
Cheng-Ling Tan ◽  
Kah-Boon Lim ◽  
Elaine Lam
Keyword(s):  
Service Quality ◽  
Structural Equation ◽  
Brand Image ◽  
Target Population ◽  
Matrix Analysis ◽  
Equation Modeling ◽  
Performance Matrix ◽  
Wide Range ◽  
Spa Treatment ◽  
Age Range

Nowadays, grooming is considered an essential part of life to maintaining and up keeping a healthy and hygienic outlook which plays a key role in social bonding. As it turns out, the desire to looking good has spawned a wide range of beauty products causing the beauty industry to thrive and grow at a rapid rate. In other words the Malaysian Beauty Salon Markets have become big business today, driven by a rising population, disposable incomes, urbanisation and increasing influence of western culture to look good and to feel good. The beauty market is valued at USD 119.24 million and is expected to grow at a CAGR of 5.23% in the next five years, to USD 153.86 million in 2015. As a result of a highly fragmented in this market, the need for differentiation from other salons is impendency for this industry. This research aims to study the different attributes of customer's concerns and reveals the final factors that generate customer intention to visit facial spa treatment centres in Malaysia. The effort is devoted to identifying those dimensions of services provided in facial spa treatment centres for instance, atmospheric, service quality, price, brand image and location which aid to build up a greater relationship with their patrons. Data is collected via questionnaires distribution from the target population of the female with the age range from 16-63 years old. A sample size of 308 was studied and data analysis involving Structural Equation Modeling SmartPLS version 3.0 software were used. Service quality reached the conclusion as the strongest predictor in influencing customer intention to visit facial spa treatment centres, followed by the factors of price and brand image. Further to that, an Importance-Performance matrix analysis was conducted in order to identify factors that need to be given priority for spa owners in Malaysia. These findings made contributions beyond the high context services for instance beauty salons, massage salons, hair salons, nail salons, financial consulting and medical care with the matching services characteristics.

scholarly journals Family Resilience Model: The Influence of Cultural Identity, Coping, Family Strain, Socioeconomic Status, and Community Support on Family Resilience among the Batak Toba Ethnic Group

2021 ◽  
Vol 25 (2) ◽  
pp. 153-169
Author(s):  
Sri Redatin Retno Pudjiati ◽  
Sri Hartati Dewi Reksodiputro ◽  
R. Urip Purwono
Keyword(s):  
Socioeconomic Status ◽  
Cultural Identity ◽  
Structural Equation ◽  
Community Support ◽  
Family Resilience ◽  
Equation Modeling ◽  
Measurement Tool ◽  
Family Strain ◽  
And Coping ◽  
Age Range

A resilient family is capable of survival, overcoming difficult challenges, and growing stronger. Cultural identity is among many factors that play a role in forming family resilience because the understanding and values of family resilience must be built in accordance with local culture. This study aims to analyze the factors that build family resilience in Indonesian families, especially those from the Batak Toba. It uses the Walsh Family Resilience Questionnaire to measure family resilience (α = 0.879), the Responses to Stress Questionnaire to measure coping (α =0.755), and the Family Strains Index to measure strain (α =0.763). Another measurement tool is the Batak Toba Adat Questionnaire, which is used to measure cultural identity (α = 0.677), community support, and socioeconomic status (SES). The data is analyzed using linear structural relations through structural equation modeling (SEM). The study participants are individuals who use Batak Toba surnames (N = 295) of whom 51.2% are female and 48.4% are male, with an age range of 30 to 65 years. The percentage of subjects from big families is 50.85%. Results show that cultural identity, coping, family strain, community support, and SES contribute together to build family resilience. The final generated model shows community support as a mediator of cultural identity and SES in the formation of family resilience, which is directly influenced by family strain and coping.

The effect of brand authenticity on consumer–brand relationships

2019 ◽  
Vol 28 (2) ◽  
pp. 231-241 ◽  
Author(s):  
Hyunjoo Oh ◽  
Paulo Henrique Muller Prado ◽  
Jose Carlos Korelo ◽  
Francielle Frizzo
Keyword(s):  
Behavioral Intentions ◽  
Structural Equation ◽  
The Self ◽  
Equation Modeling ◽  
Content Type ◽  
Brand Authenticity ◽  
Key Factor ◽  
The Usa ◽  
The Impact ◽  
The Relationship

Purpose This paper aims to explore the impact of brand authenticity on forming self-reinforcing assets (enticing-the-self, enriching-the-self and enabling-the-self), which subsequently influence the brand-self connectedness and consumers’ behavioral intentions. Design/methodology/approach The authors surveyed 347 consumers in the USA and Brazil and used structural equation modeling to test the relationship among brand authenticity, self-reinforcing assets, brand-self connectedness and behavioral intentions. Findings Brand authenticity was found to influence the self-reinforcing assets. In turn, the self-reinforcing assets promoted closeness toward the brand, thereby increasing the behavioral intentions of consumers to buy a product, visit a store/website in the future and recommend the brand to other people. Practical implications Marketing practitioners can use these results to promote better brand positioning by considering brand authenticity as a key factor in how consumers cognitively assess brands. Originality/value This paper shows that brand authenticity is a key antecedent of consumer–brand self-reinforcing assets.

Self-efficacy and work performance: The role of work engagement

2019 ◽  
Vol 47 (12) ◽  
pp. 1-7
Author(s):  
Guixian Tian ◽  
Jian Wang ◽  
Zhuo Zhang ◽  
Yuping Wen
Keyword(s):  
Work Engagement ◽  
Self Efficacy ◽  
Structural Equation ◽  
Work Performance ◽  
Well Being ◽  
Equation Modeling ◽  
Work Related ◽  
Key Factor ◽  
Practical Implications

We investigated the influence of self-efficacy on work performance and its mediated link through work engagement by developing a theoretical model based on a literature review. Data from 241 employees of 3 banking companies in China showed that self-efficacy was significantly correlated with work engagement, and work engagement was significantly correlated with work performance. Structural equation modeling results indicated that work engagement acted as a partial mediator in the self-efficacy–work performance relationship. These findings highlight the role of work engagement as a key factor in work-related well-being that can change the effects of self-efficacy on work performance. Theoretical and practical implications are discussed.

An empirical investigation on TQM practices and knowledge sharing mediation in software industry

2017 ◽  
Vol 29 (5) ◽  
pp. 725-743 ◽  
Author(s):  
Anam Iqbal ◽  
Muhammad Asrar-ul-Haq
Keyword(s):  
Knowledge Sharing ◽  
Structural Equation ◽  
Employee Performance ◽  
Mediating Effect ◽  
Equation Modeling ◽  
Total Quality ◽  
Content Type ◽  
Business Excellence ◽  
Key Factor ◽  
Core Elements

Purpose The adequate culture of knowledge sharing in organizations is considered a key factor for improving the employees’ performance. Along with knowledge sharing, total quality management (TQM) practices are the ways to achieve business excellence. The purpose of this paper is to explore the mediating effect of knowledge sharing on the relationship between TQM practices and employees’ performance. Design/methodology/approach The quantitative study has been carried out in software houses of Pakistan. Data were collected from 340 employees using survey questionnaires from software houses of Pakistan and is analyzed through structural equation modeling technique using SPSS 22.0 and SmartPLS 2.0. Findings The results reveal that knowledge sharing partially mediates between TQM practices and employee performance. Furthermore, the results indicate that the TQM practices should be implemented holistically rather than individually. Research limitations/implications The generalization of the results is limited as the sample size is relatively small and represents software houses of only four regions in Pakistan. Moreover, the study findings were only based on software houses. So, these should be applied to other sectors with caution. Originality/value This study complements the previous researches and seeks to extend literature that how the core elements of knowledge sharing mediate between TQM practices and employees’ performance especially, in developing countries like Pakistan.

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