PENERAPAN STORYBOARD DALAM VIDEO IKLAN LAYANAN MASYARAKAT “DIET PLASTIK”

2020 ◽  
Vol 13 (1) ◽  
pp. 46-52
Author(s):  
Ferdinanda Ferdinanda ◽  
Elianna Gerda Pertiwi
Keyword(s):  
Food Packaging ◽  
Social Issues ◽  
Rapid Development ◽  
Visual Media ◽  
Public Service Announcements ◽  
Plastic Waste ◽  
The Public ◽  
The Social ◽  
Information And Communication ◽  
The Creation

Plastic is one material that is often used by humans for various things, such as bags of groceries to food packaging. Plastic is a popular material used in common be- cause it is considered practical. On the other side, plastic also harms the environment if it is not used, because of the nature of the plastic that is difficult to decompose even though it has buried for decades. The increase in plastic waste that sourcing from daily activity needs to address immediately; one of them is through socialization and exposure to the public on the importance of reducing plastic waste. Public Service Announcements (PSA) are quite useful in informing an appeal to the public because they place more emphasis on the public interest that seeks to in-still awareness about the social issues in circulation. PSA can implement through information media such as newspapers, radio, posters to multimedia such as audio-visual media, which are increasingly popular these days due to the rapid development of Information and Communication Technology (ICT). In designing PSA, one of the stages that needs to be done is the creation of storyboards in the pre-production stage. The storyboard contains technical indicators such as picture descriptions, cameras, lighting and supporting properties visualized in the sketch. The suitability and the smooth production of advertisements or cinema are very dependent on the preproduction stage, one of which is the creation of storyboards.  

scholarly journals SOCIAL CAUSALITY, FOUNDATIONS AND PRINCIPLES OF CRIMINALIZATION OF THE CREATION OF A TERRORIST COMMUNITY AND PARTICIPATION IN IT

2021 ◽  
Vol 7 (73) (1) ◽  
pp. 342-348
Author(s):  
E.V. Gubanova
Keyword(s):  
Criminal Responsibility ◽  
Criminal Liability ◽  
Social Assessment ◽  
The Public ◽  
Theoretical Substantiation ◽  
The Social ◽  
The Creation ◽  
Community Creation ◽  
Social Causality

The article is devoted to the analysis, theoretical substantiation of the establishment of criminal responsibility for acts related to the creation and participation in a terrorist community, as well as an analysis of the social causality of the criminalization of a terrorist community creation and participation in it. The article reveals the purpose and grounds for the criminalization of this activity. The author has paid special attention to the principles of criminalization and their compliance with the decision of the legislator to establish criminal liability for the creation of a terrorist community and participation in it. Attention is paid to the public danger of creating a terrorist community and participation in it, on which the social assessment of criminal acts is based.

scholarly journals PEMANFAATAN SAMPAH MENJADI DEKORASI BUNGA GUNA UNTUK MEMINIMALISIR SAMPAH DAN MENINGKATKAN PENDAPATAN EKONOMI SAMPINGAN PADA IBU-IBU PKK DI DUSUN PAELOAN DESA SUMBERBARU

2020 ◽  
Vol 2 (2) ◽  
pp. 331-356
Author(s):  
Lilit Biati ◽  
Ridwan ◽  
Arif Hariyanto
Keyword(s):  
Social Change ◽  
Plastic Waste ◽  
Inorganic Materials ◽  
Selling Price ◽  
Participatory Action ◽  
The Public ◽  
The Social ◽  
The Subject ◽  
The Government ◽  
The Village

the use of plastics can provide convenience and practicality, plastic also has a particularly bad impact on the environment. Plastics contain artificial inorganic materials which are composed of chemicals that are dangerous enough for the environment. This waste of plastic is very difficult to decompose naturally. To decompose plastic waste itself, it takes approximately 80 years to completely degrade. Currently the government is increasingly active in providing awareness to the public to reduce the use of plastics in life, then providing teaching on how to treat plastic waste into goods that are beneficial to life. Participatory action research has three word elements, all of which have a connection between Participation, Action and Research. In the process of carrying out social change for the better, it must involve all levels of society who are the object or target as well as the subject where the social change must be carried out. utilization of organic waste which can be used as various kinds of valuable creativity and has a selling price that can improve the community's economy, and also make the environment clean and healthy. Making society in a harmonious and peaceful environment. There won't be any problems. The village will be safe and secure.

scholarly journals The Role and Importance of Social Marketing in the Economy

2014 ◽  
Author(s):  
Anara Kamalova
Keyword(s):  
Social Marketing ◽  
Political Party ◽  
Social Problems ◽  
Social Issues ◽  
Public Figure ◽  
Positive Image ◽  
The Social ◽  
The Creation ◽  
The Government ◽  
A Company

Today one of the most important problems of the Kyrgyz economy is the involvement of business to the social issues of society and social marketing. The main goal of social marketing is to raise the company's image, because it can promote a brand by solving social problems. Also compliance with the principles of social marketing in activity provides the conditions for the creation of a positive image of a company, political party or a public figure. Despite the fact that global social marketing is growing rapidly, unfortunately, in Kyrgyzstan, it has not yet received adequate development and only some businesses take responsibility for the performance of these functions and occasionally solve social issues. Analyzing the social marketing technologies in Kyrgyzstan, it should be noted that, their use is very unpopular. This is due to the lack of effective support from the government. In our opinion, it is necessary to provide tax breaks for companies that address social issues as well as provide moral and legal support to these enterprises.

scholarly journals PENTÁGONO DE POLÍTICAS PÚBLICAS COMO MODELO DE ANÁLISE NA IMPLEMENTAÇÃO DA INOVAÇÃO SOCIAL

2021 ◽  
pp. 24-41
Author(s):  
Maria José Da Silva Feitosa ◽  
Hironobu Sano
Keyword(s):  
Social Innovation ◽  
Social Issues ◽  
Public Policies ◽  
The Political ◽  
Innovation Implementation ◽  
Political Dimension ◽  
Unknown Variable ◽  
The Public ◽  
Public Action ◽  
The Social

O presente estudo tem como problema de pesquisa: De que maneira a sociologia política da ação pública contribui para esclarecer as barreiras e indutores na implementação da inovação social? Para responder tal problema, esta pesquisa propõe a utilização do pentágono de políticas públicas como modelo de análise na implementação da inovação social, tendo em vista a capacidade do mesmo para análise de aspectos cognitivos dos atores, que podem contribuir para explanar a dimensão política da inovação social, a qual é tida como incógnita que demanda esclarecimento. O estudo da implementação da inovação social a partir de um modelo de análise de implementação de políticas públicas é possível porque tanto a inovação social quanto a ação pública levam em conta os quadros cognitivos decorrentes da interação e articulação de atores, aspectos subjetivos e objetivos, com foco na solução de uma questão social como a desigualdade social, a pobreza, o crime, o analfabetismo. Tanto a ação pública quanto a inovação social consideram importante a diversidade de atores e a atuação ativa destes, o empoderamento, o protagonismo dos mesmos, na busca por soluções para questões sociais. O estudo da inovação social é relevante para toda sociedade, pois é um tema que aborda questões de interesse coletivo. O presente trabalho inova na medida em que propõe que a implementação da inovação social seja analisada por meio do pentágono de políticas públicas. Palavras-Chave: Pentágono de Políticas Públicas. Inovação Social. Barreiras. Indutores. Implementação.   Abstract: The present study has the following research problem: How does the political sociology of public action contribute to clarify the barriers and dravers in the implementation of social innovation? To answer this problem, this research proposes the use of the public policies pentagon as a model of analysis in the social innovation implementation, given its ability to analyze cognitive aspects of actors, which contribute to explain the political dimension of social innovation, which is considered a unknown variable that requires clarification. The study of social innovation implementation from a model of public policy implementation analysis is possible because both social innovation and public action take into account cognitive aspects arising from the interaction and articulation of actors, subjective and objective aspects, focused on solving a social issue such as social inequality, poverty, crime, illiteracy. Both public action and social innovation consider important the diversity of actors and their active role, their empowerment, their protagonism, in the search for solutions to social issues. The social innovation study is relevant to society as a whole, as it is a topic that addresses issues of collective interest. The present study innovates in that it proposes that the implementation of social innovation be analyzed through of the public policies pentagon. Keywords: Public Policies Pentagon. Social Innovation. Barriers.  Drivers. Implementation.  

scholarly journals Digital Marketing Study, Through Instagram Media Case Study of Private Universities in the Tangerang Region

2020 ◽  
Vol 18 (2) ◽  
pp. 1
Author(s):  
Indra Gunawan ◽  
Tjong Se Fung ◽  
Diana Silaswara
Keyword(s):  
Social Media ◽  
Rapid Development ◽  
Learning Activities ◽  
Public Confidence ◽  
Tertiary Institution ◽  
Tertiary Institutions ◽  
The Public ◽  
The Social ◽  
Use Of Social Media

The rapid development of technology makes a big change to every activity carried out both individuals and organizations. The speed of information is a necessity for every individual and organization. Universities as institutions engaged in education make changes in communication to the community. In implementing the tri dharma of tertiary institutions in each of their activities, the tertiary institution utilizes social media. One of the social media chosen is Instagram because it is loved by millennials. The use of Instagram as a medium of communication has an impact on increasingly creative tertiary institutions conducting information on each of their activities. With the use of social media, tertiary institutions can inform the public about their creativity so that it impacts on public confidence in their learning activities

scholarly journals The Citizen Professional, Mediatization, and the creation of a Public Domain

2018 ◽  
Vol 9 (3) ◽  
pp. 279-306 ◽  
Author(s):  
Karin Christof
Keyword(s):  
Housing Stock ◽  
Public Domain ◽  
Welfare States ◽  
The Public ◽  
Spatial Concept ◽  
Physical Environments ◽  
The Social ◽  
The Creation ◽  
Governmental Institutions ◽  
Lived Spaces

Situated within the transition experienced by our welfare states, citizens have become ever more involved in the re-use of derelict public housing stock throughout Europe. These citizens are tentatively to be called ‘citizen professionals’ in the urban realm, a term that serves as a sensitizing concept to explore the social worlds of their contributions to the public domain. Employing various types of media to communicate their progress and success, these urban actors seek to gain the trust of the neighborhood and governmental institutions to sustain their projects within a broader community. Just as the media influence and structure cultural domains and society as a whole, the social-cultural activities carried out by citizen professionals in the public domain are mediatized not only by the actors themselves, but also by municipal organizations, policy workers, and governmental institutions. Grounding mediatization as a socio-spatial concept within empirical practice, the article examines the practices of citizen professionals and describes how they endeavor to attain public acknowledgment by representing their projects as showcases within a public domain. The article builds on pilot interviews conducted in Rotterdam (NAC, Reading Room West) and Vienna (Paradocks) to expound on the projects as lived spaces between mediatized and physical environments. Positioning citizen professionals within contemporary developments in the urban field, the article then investigates the underlying values of the spatial interventions, as well as how governmental bodies relate to their practices. Seen through the lens of mediatization, the article provides insights into how citizen professionals employ their social imaginaries and mobilize their activities around their agenda regarding the creation of a public domain.

scholarly journals COMMUNICATION EFFECTIVENESS OF SURABAYA CITY GOVERNMENT THROUGH TWITTER AND FACEBOOK

2021 ◽  
Vol 19 (1) ◽  
pp. 170-182
Author(s):  
Saodatul Qhamariyah ◽  
Achmad Nurmandi
Keyword(s):  
Social Media ◽  
City Government ◽  
Accurate Information ◽  
Communication Effectiveness ◽  
The Public ◽  
The Social ◽  
Information And Communication ◽  
The Government ◽  
Social Media Tool ◽  
Better Than

Advances in information and communication technology encourage the government as a stakeholder to have social media accounts. Likewise, the community is also required to have social media as a means of communication. The importance of social media has a very significant impact, especially in the field of government, for example as a medium in conveying suggestions and complaints from the public to the government or vice versa. Twitter and Facebook are some of the social media that are very popular with Indonesians. Including the Surabaya City Government, to support and develop policy programs made, they use this social media tool as an effective medium of communication. The purpose of this study was to determine the level of effectiveness of Surabaya city government communication via Twitter and Facebook. The research method used is descriptive qualitative by utilizing the Nvivo application to process the data. In this study, there are several assessment indicators used as benchmarks, namely (1) Accuracy, (2) Creativity, (3) Activeness, (4) Interaction, (5) Transparency. From the research results, it is known that the effectiveness of communication via Twitter is better than Facebook in terms of accurate information, creativity, activeness, and transparency. Meanwhile, in terms of interaction, Facebook is higher. Therefore, the Government is required to be even more innovative in conveying information to the public, so that people have an interest in knowing information about government and policies that have been announced.

The Material World of a Household and Collection

2017 ◽  
Author(s):  
Tom Hamilton
Keyword(s):  
Early Modern ◽  
Social Hierarchy ◽  
Professional Expertise ◽  
Material World ◽  
The Public ◽  
Printed Books ◽  
The Social ◽  
Information And Communication ◽  
Insight Into

This chapter demonstrates the significance of the Palais de Justice at the summit of Parisian office-holding society and as a centre of information and communication in the capital. It situates L’Estoile in the social hierarchy of the Palais, analysing his duties in its Chancery and his involvement in the sale of offices, a crucial factor in the complex and developing administration of the early modern French state. Like most office-holders, L’Estoile openly criticized the sale of offices while tacitly practising it. His understanding of his colleagues’ use and abuse of this system reveals how it worked from the inside. From his position in the Chancery, L’Estoile was particularly involved in the licensing of printed books, and his professional expertise gives his diaries unparalleled insight into the public presence of print in Paris and the limits that contemporaries imposed on its sale and circulation.

Beyond Pedagogies of Repression

2016 ◽  
Vol 67 (10) ◽  
pp. 57 ◽  
Author(s):  
Henry A. Giroux
Keyword(s):  
Young People ◽  
Critical Pedagogy ◽  
Common Good ◽  
Social Issues ◽  
Historical Memory ◽  
High Stakes Testing ◽  
High Stakes ◽  
The Public ◽  
The Social ◽  
Critical Literacies

At a time when the public good is under attack and there seems to be a growing apathy toward the social contract or any other civic-minded investment in public values and the larger common good, education has to be seen as more than a credential or a pathway to a job, and pedagogy as more than teaching to the test. Against pedagogies of repression such as high-stakes testing, which largely serve as neoliberal forms of discipline to promote conformity and limit the imagination, critical pedagogy must be viewed as crucial to understanding and overcoming the current crises of agency, politics, and historical memory faced by many young people today. One of the challenges facing the current generation of educators and students is the need to reclaim the role that education has historically played in developing critical literacies and civic capacities. Education must mobilize students to be critically engaged agents, attentive to important social issues and alert to the responsibility of deepening and expanding the meaning and practices of a vibrant democracy.&hellip; At the heart of such a challenge is the question of what education should accomplish in a democracy.&hellip; In a world that has largely abandoned egalitarian and democratic impulses, what will it take to educate young people to challenge authority, resist the notion that education is only training, and redefine public and higher education as democratic public spheres?<p class="mrlink"><p class="mrpurchaselink"><a href="http://monthlyreview.org/index/volume-67-number-10" title="Vol. 67, No. 10: March 2016" target="_self">Click here to purchase a PDF version of this article at the <em>Monthly Review</em> website.</a></p>

Public School Elites in Early-Victorian England: The Boys at Harrow and Merchant Taylors' Schools from 1825 to 1850

1982 ◽  
Vol 21 (2) ◽  
pp. 87-117 ◽  
Author(s):  
Edward A. Allen
Keyword(s):  
Public Schools ◽  
Public School ◽  
Middle Class ◽  
Victorian England ◽  
Middle Classes ◽  
The Public ◽  
Social Elite ◽  
The Social ◽  
The Creation ◽  
The One

Historians agree that the public schools played a central role in the creation of Victorian society and that in particular they were seminal in the construction of that “mid-Victorian compromise” which made the mid-century an era of “balance,” “equipoise,” and accommodation. There is further agreement that the cadre of boys produced by the newly reformed public schools became that mid-Victorian governing and social elite which was at once larger, more broadly based, more professional and, to many, more talented than the one which preceded it. The importance of the public schools in this regard was, as Asa Briggs affirms, twofold. They assimilated the “representatives of old families with the sons of the new middle classes,” thereby creating the “social amalgam” which, in Briggs' view, “cemented old and new ruling groups which had previously remained apart.” Secondly, the singular expression of that amalgamation was an elite type, the “Christian Gentleman”—the result of an “education in character” administered under the influence of Dr. Arnold. Arnold was able to do this because he “reconciled the serious classes” (that is, the commercial middle class) “to the public schools,” sharing as he did “their faith in progress, goodness, and their own vocation.” At first, the schools “attracted primarily the sons of the nobility, gentry and professional classes.” Later, it was the “sons of the leaders of industry” who were, like earlier generations of boys, amalgamated with “the sons of men of different traditions” in a broadened “conception of a gentleman.”

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