ANALISIS PENGARUH KUALITAS PELAYANAN, PRODUK, HARGA, DAN LOKASI TERHADAP KEPUASAN NASABAH (STUDI KASUS PADA PT BANK RAKYAT INDONESIA (PERSERO) Tbk. UNIT NGESREP SEMARANG)

This study aims to determine and analyze the effects of service quality, product, price, and place towards the customers satisfaction (Case Study at PT Bank Rakyat Indonesia (Persero) Tbk. Unit Ngesrep Semarang) both simultaneously or partially. The population in this study are all the customers at PT Bank Rakyat Indonesia (Persero) Tbk. Unit Ngesrep Semarang. The data used in the research are primary and secondary data. The sample used of 100 respondents collected through the questionnaire by following the accidental sampling technique. Data analysis model using Multiple Linear Regression Analysis Model. Meanwhile, data analysis techniques use Statistical F Test, Coefficient of Determination Test (Adjusted R Square), and Statistical t Test. The result of the analysis and discussion show that the variables of service quality, product, price, and place simultaneously have a significant effects towards the customers satisfaction at PT Bank Rakyat Indonesia (Persero) Tbk. Unit Ngesrep Semarang. Partially, the variables of service quality, product, price, and place each have a positive and significant effect towards the customer satisfaction at PT Bank Rakyat Indonesia (Persero) Tbk. Unit Ngesrep Semarang.

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PENGARUH KUALITAS PELAYANAN DAN KUALITAS PRODUK TERHADAP KEPUASAN PELANGGAN PADA PT ANEKA TATA NIAGA

Jurnal Ilmiah Ekonomi Manajemen: Jurnal Ilmiah Multi Science ◽

10.52657/jiem.v11i01.1193 ◽

2020 ◽

Vol 11 (01) ◽

pp. 46-57

Author(s):

Hermanto Hermanto ◽

Nora Pitri Nainggolan

Keyword(s):

Customer Satisfaction ◽

Service Quality ◽

Product Quality ◽

Linear Regression Analysis ◽

Sampling Technique ◽

Multiple Linear Regression Analysis ◽

Coefficient Of Determination ◽

Validity And Reliability ◽

Margin Of Error ◽

Quality Product

The purpose of this study was to determine the effect of service quality and product quality on customer satisfaction at PT Aneka Tata Niaga using slovin sampling technique with a margin of error of 5% of 155 customers so as to produce 112 respondents who are customers at PT Aneka Tata Niaga. Data collection methods are questionnaires. Data quality test in this study uses the validity and reliability test, the classic assumption test and the influence test in this study using multiple linear regression analysis and coefficient of determination analysis (R2), while the hypothesis testing in this study uses (t test) and (F test ) by using SPSS version 23 software program. the results show that service quality has a partially significant effect on customer satisfaction and product quality has a partially significant effect on customer satisfaction, and service quality and product quality together have a significant simultaneous effect on customer satisfaction at PT Various Commerce. Keywords: Service Quality, Product Quality, Customer Satisfaction

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ANALISIS PENGARUH BAURAN PEMASARAN TERHADAP PENGAMBILAN KEPUTUSAN MENABUNG BRITAMA PADA PT BANK RAKYAT INDONESIA (PERSERO), Tbk CABANG PEMBANTU PURI ANJASMORO SEMARANG

KEUNIS ◽

10.32497/keunis.v7i1.1530 ◽

2019 ◽

Vol 7 (1) ◽

pp. 20

Author(s):

Kinanda Nor Cahya Ningtias ◽

Embun Duriany Soemarso

Keyword(s):

Decision Making ◽

Data Analysis ◽

Linear Regression Analysis ◽

Sampling Technique ◽

Primary Data ◽

Coefficient Of Determination ◽

Price Promotion ◽

Analysis Model ◽

Product Price ◽

Physical Evidence

This study aims to determine the significance of marketing mix variables consisting of product, price, promotion, place, people, processe, and physical evidence of BritAma saving decision making at PT Bank Rakyat Indonesia (Persero), Branch of Puri Anjasmoro Semarang. This study uses primary data from the distribution of questionnaires and secondary data from book literature and research journals. The population of this research is all the savings customers of BritAma PT Bank Rakyat Indonesia (Persero), Tbk Branch of Puri Anjasmoro Semarng. Sampling technique in this research is purposive sampling and accidental sampling. Data analysis method in this research is Multiple Linear Regression Analysis Model. Besides, data quality test in this research is done by using validity test and reliability test, and classical assumption test in the form of normality test, heteroskedasticity test, and multicolonierity test. In this study used data analysis techniques in the form of F test, t test, and coefficient of determination (R2). Based on the results of the analysis and discussion shows that the product, price, promotion, place, person, process, and physical evidence simultaneously significantly influence the decision of saving BritAma at PT Bank Rakyat Indonesia (Persero), Tbk Branch of Puri Anjasmoro Semarang. While partially there are only four variables that have a significant effect on Britama saving decision making is the product, promotion, place, and process. For the other three variables are price, people, and physical evidence have no significant effect on the decision of saving BritAma at PT Bank Rakyat Indonesia (Persero), Tbk Branch of Puri Anjasmoro Semarang.

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Analysis of Factors that Increase Customer Satisfaction Coffee Products

Journal of Digital Marketing and Halal Industry ◽

10.21580/jdmhi.2020.2.2.6352 ◽

2020 ◽

Vol 2 (2) ◽

pp. 155

Author(s):

Edy Suryawardana ◽

Doni Nurdeagraha

Keyword(s):

Customer Satisfaction ◽

Service Quality ◽

Product Quality ◽

Hypothesis Test ◽

Linear Regression Analysis ◽

Sampling Technique ◽

Multiple Linear Regression Analysis ◽

Coefficient Of Determination ◽

Product Diversity ◽

Quality Product

Satisfaction is the level of feeling where someone states the comparison of the product's performance (service) received and expected. This study aimed to determine the effect of price, service quality, product quality, product diversity, promotion, and location on customer satisfaction. This study uses a quantitative approach. The sample is the consumer "P" Coffe Gajahmada Semarang branch. The sampling technique used purposive sampling—sources of data were obtained through the distribution of closed-question questionnaires. The data analysis technique used multiple linear regression analysis. Hypothesis test results show that price, service quality, product quality, product diversity, promotion, and location have a positive and significant effect because all independent variables have a significant probability value <0.05. The coefficient of determination showed 0.845 or 84.5%. It is necessary to increase product diversity in the form of completeness, brand, and variety in the future.

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Black Coffee Shop Customer Satisfaction Based on Product Quality and Service

Journal of Economics Education and Entrepreneurship ◽

10.20527/jee.v2i2.3924 ◽

2021 ◽

Vol 2 (2) ◽

pp. 44

Author(s):

A Razak ◽

Amrusi Amrusi ◽

Asmaul Husna ◽

Musfiana Musfiana ◽

Achmad Mustofa

Keyword(s):

Customer Satisfaction ◽

Service Quality ◽

Product Quality ◽

Linear Regression Analysis ◽

Sampling Technique ◽

Simple Random Sampling ◽

Multiple Linear Regression Analysis ◽

Coefficient Of Determination ◽

Analysis Model ◽

Coffee Shop

This research was conducted with the aim of knowing the level of customer satisfaction at the Black Coffee Shop business in the city of Banda Aceh. This research was conducted using a quantitative approach with descriptive methods. The sampling technique was simple random sampling, where each sample was taken randomly without looking at the strata. By using the Slovin formula, the number of samples in this study was 80 consumers. Analysis of research data using multiple linear regression analysis model which is used to see the effect between product quality and service variables (independent variables) on customer satisfaction (dependent variable). The results of the partial calculation of the variable product quality and service quality have a positive and significant effect on customer satisfaction. Between product quality and service quality, the more dominant quality is product quality. The results of the calculation of the coefficient of determination show that the variables of product quality and service quality can explain the change in customer satisfaction by 62.9%, while the remaining 37.1% is influenced by other factors not discussed in this study.

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PENGARUH KUALITAS PELAYANAN, KUALITAS PRODUK DAN KEPERCAYAAN TERHADAP LOYALITAS PELANGGAN AROMANIA PARFUMERY DI KOTA BENGKULU

Jurnal Ilmiah Akuntansi, Manajemen dan Ekonomi Islam (JAM-EKIS) ◽

10.36085/jam-ekis.v4i1.1381 ◽

2021 ◽

Vol 4 (1) ◽

Author(s):

Sri Ekowati ◽

Selamat Riyadi

Keyword(s):

Service Quality ◽

Product Quality ◽

Customer Loyalty ◽

Hypothesis Test ◽

Linear Regression Analysis ◽

Sampling Technique ◽

Multiple Linear Regression Analysis ◽

Quality Product ◽

Using Data ◽

Positive Effect

ABSTRACTThis study aims to determine the effect of service quality, product quality and trust on customer loyalty aromania parfumery Bengkulu. This type of research is a survey research with a quantitative approach, the object of this research is the consumers in Aromania parfumery, which is precisely located on Jl. Kapuas Raya, Lingkar Barat, Kec. Gading Cempaka, Bengkulu City. with the sampling method, namely non-propability technique, namely insidential sampling technique. The number of respondents in this study were 105 people. The data collection method used a questionnaire. By using data analysis techniques using Multiple Linear Regression Analysis Test, and Hypothesis Test, namely test t and test f. The results of this study can be concluded that the variable service quality Aromania parfumery has a positive effect on customer loyalty, product quality has a positive effect on customer loyalty, and trust has a positive effect on customer loyalty.Keywords: Service Quality, Product Quality, Customer Trust and Loyalty.

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PENGARUH KUALITAS LAYANAN DAN HARGA TERHADAP KEPUASAN KONSUMEN MEMBELI DI J.CO DONUTS DAN COFFE PALU GRAND MALL

Jurnal Ilmu Manajemen Universitas Tadulako (JIMUT) ◽

10.22487/jimut.v5i3.156 ◽

2020 ◽

Vol 5 (3) ◽

pp. 240-250

Author(s):

Dede Kuriang Listanto ◽

Chalil Chalil ◽

Ira Nuriya Santi

Keyword(s):

Regression Analysis ◽

Data Analysis ◽

Linear Regression ◽

Service Quality ◽

Multiple Linear Regression ◽

Linear Regression Analysis ◽

Sampling Technique ◽

Total Sample ◽

Multiple Linear Regression Analysis ◽

Purposive Sampling

This study aims to know the influence of service quality and price to consumen satisfaction at J.CO Donuts and Coffe Palu Grand Mall. Total sample in this study are 60 respondent, with Purposive sampling as sampling technique. Data analysis methode used in this research is Multiple Linear Regression Analysis. The result shows that service quality and price simultaneously have a signifikan influnce to consument satisfaction at J.CO Donuts and Coffe Palu Grand Mall. Service quality partially have a signifikan influence to consument satisfaction at J.CO Donuts and Coffe Palu Grand Mall. Price partially have a signifikan influence to consument satisfaction at J.CO Donuts and Coffe Palu Grand Mall. Tujuan dari penelitian ini yaitu untuk mengetahui pengaruh kualitas layanan dan harga terhadap kepuasan konsumen di J.CO Donuts dan Coffe Palu Grand Mall. Sampel yang digunakan penelitian ini yaitu sebanyak 60 responden, dengan teknik penarikan sampel yang digunakan adalah purposive sampling. Metode analisis data yang digunakan dalam penelitian ini adalah Regresi Linear Berganda. Hasil penelitian menunjukkan bahwa kualitas layanan dan harga secara serempak berpengaruh siginifikan terhadap kepuasan konsumen di J.CO Donuts dan Coffe Palu Grand Mall. Kualitas layanan secara parsial berpengaruh signifikan terhadap kepuasan konsumen di J.CO Donuts dan Coffe Palu Grand Mall. Harga secara parsial berpengaruh signifikan terhadap kepuasan konsumen di J.CO Donuts dan Coffe Palu Grand Mall.

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EFFECT OF COMPANY VALUE, LEVERAGE, AND COMPANY SIZE ON PROFIT PERSISTENCE IN JAKARTA ISLAMIC INDEX (JII) LISTED COMPANIES

International Journal of Economics Business and Accounting Research (IJEBAR) ◽

10.29040/ijebar.v5i1.2164 ◽

2021 ◽

Vol 5 (1) ◽

Author(s):

Budi Prasetyo ◽

Satiti Utami ◽

Alwazir Abdusshomad ◽

Mukti Wijaya ◽

Nawang Kalbuana

Keyword(s):

Regression Analysis ◽

Firm Value ◽

Linear Regression Analysis ◽

Secondary Data ◽

Sampling Technique ◽

Multiple Linear Regression Analysis ◽

Earnings Persistence ◽

Company Size ◽

Analysis Model ◽

Company Value

The purpose of this study was to determine the effect of Company Value, Leverage, and Company Size on Earnings Persistence in Companies Listed in the Jakarta Islamic Index (JII). Data obtained from the page www.idnfinancial.com. The data in this study are secondary data. The approach used in this research is a quantitative approach. Sampling technique using purposive sampling technique and data analysis using multiple linear regression analysis. Samples that fit the criteria were obtained by 23 companies during the 2015-2019 observation period. Then the data were analyzed using the SPSS data regression analysis model.26.0 The results showed that firm value had no significant effect on earnings persistence, leverage and firm size had a significant effect on earnings persistence on companies listed on the Jakarta Islamic Index (JII) for the 2015-2019 period.

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Apakah Religiusitas sebagai Faktor Penarik Terhadap Kepuasan Nasabah (Studi Kasus BMT Idrisiyyah Tasikmalaya)

JURNAL SOSIAL EKONOMI DAN HUMANIORA ◽

10.29303/jseh.v6i1.79 ◽

2020 ◽

Vol 6 (1) ◽

pp. 62-67

Author(s):

Dede Aji Mardani ◽

Riska Gunawati

Keyword(s):

Customer Satisfaction ◽

Service Quality ◽

Research Method ◽

Mutual Influence ◽

Linear Regression Analysis ◽

Field Research ◽

Sampling Technique ◽

Multiple Linear Regression Analysis ◽

T Test ◽

Coefficient Of Determination

The purpose of this study is to know and analyze the implementation of services, perceptions of religiosity of institutions and customer satisfaction, as well as the influence of service quality and religiosity perceptions in BMT Idrisiyyah to customer satisfaction BMT Idrisiyyah Tasikmalaya.The research method used in this research is the field research method (field reaserch), while the data collection techniques are done through the spread of questionnaires and interviews. The sampling technique using slovin formula with the number of respondents 100 customers and the analysis tools used are classical assumption test, multiple linear regression analysis, coefficient of determination test, t-test and F test.Based on the results of research and F-test results (simultaneous) showed that service and perceptions of religiosity together affect the customer satisfaction. The result of t-test (partial) which have positive effect significantly to customer satisfaction from service quality is variable of reliability, responsiveness variable, assurance variable and empathy while for physical proof (tangible) has no effect to customer satisfaction. For the perception variable religiosity also does not affect customer satisfaction. For the mutual influence of service quality and religiosity perception have an effect on customer satisfaction in BMT Idrsiyyah with significance value 0,000 and F value equal to 6,750.

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Pengaruh kualitas pelayanan, harga, dan lokasi terhadap kepuasan pelanggan PT.Dwi Karya Sartika

Jurnal Paradigma Ekonomika ◽

10.22437/jpe.v16i1.12082 ◽

2021 ◽

Vol 16 (1) ◽

pp. 81-96

Author(s):

Fenny Krisna Marpaung ◽

Irma N. Hutagalung ◽

Maria Mariana Tinambunan ◽

Nico Jeremi Siahaan ◽

Lamhoras H. Siregar

Keyword(s):

Customer Satisfaction ◽

Service Quality ◽

Linear Regression Analysis ◽

Reliability And Validity ◽

Sampling Technique ◽

Multiple Linear Regression Analysis ◽

Free Variable ◽

Coefficient Of Determination ◽

Research Implementation ◽

Independent Variable

The purpose of the implementation of this research is to prove and determine the magnitude of the influence of the independent variable of service quality, the independent variable of price, and the independent variable of location on the dependent variable of customer satisfaction at PT.Dwi Karya Sartika Medan. The sampling technique used was random sampling, thus the sample used was to carry out regression testing on 84 research respondents and 30 study respondents to carry out the reliability and validity test. Hypothesis testing is to use multiple linear regression analysis. The results of the research implementation of the independent variable of service quality, the independent variable of price, and the independent variable of location contributed partially to the dependent variable of customer satisfaction PT.Dwi Karya Sartika. The result of the test of the coefficient of determination is 0.758, which means that the resulting or predicted influence of the free variable of service quality (X1), price free variable (X2), and location independent variable (X3) on the dependent variable of customer satisfaction (Y) is 75.8%, while the remaining 24.2% is predicted or influenced by independent variables which are not included in the implementation of this research. Keywords: Service quality, Price, Location, Customer satisfaction.

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The Effect of Auditor Ethics, Auditor Experience, Audit Fees, and Auditor's Motivation on Audit Quality (Case study of a Public Accounting Firm in Semarang)

MALIA: Journal of Islamic Banking and Finance ◽

10.21043/malia.v3i2.6879 ◽

2020 ◽

Vol 3 (2) ◽

pp. 139

Author(s):

Ika Mulyani

Keyword(s):

Audit Quality ◽

Linear Regression Analysis ◽

Sampling Technique ◽

Simple Random Sampling ◽

Audit Fees ◽

Multiple Linear Regression Analysis ◽

Statistical Test ◽

Primary Data ◽

Coefficient Of Determination ◽

Analysis Model

The purpose of this paper is to identify the effect of Auditor Ethics, Auditor Experience, Audit Fees, and Auditor’s Motivation on Audit Quality.The population of this research is the Auditor at the Public Accountant Office in Semarang. The sampling technique uses Simple Random Sampling. The data used in this study are primary data taken by distributing questionnaires. The analysis model uses multiple linear regression analysis models, while the analysis technique uses the Statistical Test F, the Coefficient of Determination (, and the Statistical test t.The results of the analysis and discussion showed that the auditor's ethical variables, auditor's experience, audit fees, and auditor's motivation simultaneously had a significant effect on audit quality. Auditor ethics, auditor experience, and Auditor Motivation on the quality of each audit partially significant effect on audit quality. Whereas Audit Fee partially has no significant effect on Audit Quality.

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