scholarly journals Effective communications and individual donors: a case study

Author(s):  
Keely Gregory

Background: The monies donated by individual donors to Healthy Minds Canada (HMC), a national charitable organization, have been decreasing since 2006. This Major Research Paper provides HMC with communication strategies to increase its funding. The strategies are based on the literature and on best practices. The literature review explores rhetoric as a method to appeal to donors. Other strategies that are examined include appeal letters, websites, and other communications such as providing donors with communication options and thanking donors. In addition, a comparative analysis is conducted between HMC and two other organizations, the Tourette Syndrome Foundation of Canada (TSFC) and Amyotrophic Lateral Scleroses Ontario (ALS Ontario). Conclusions: The analysis of rhetorical appeals determined that communications with donors should apply all three methods of Aristotle’s rhetorical theory of persuasion. These modes include the appeal to emotions (pathos), the appeal to reason (logos), and the appeal of personality or character (ethos). The exploration of appeal letters showed that HMC should thank donors for past or anticipated support, conclude with pleasantries, use negatively framed local mental health statistics, and include positive and moving stories. Moreover, images should be included where possible. Many recommendations are made for HMC’s website but in particular, engaging in social media is emphasized. Furthermore, in all communications to individual donors, HMC should provide these supporters with choices to receive direct mail or electronic mail, and offer opt-out options. Personal accounts can also be set up on HMC’s website that allow donors to select their communication preferences. It is also suggested that there be four mail-outs per year, the newsletter be recommenced, and thank-you letters be sent out within 24 hours of receiving a donation. Lastly, it is recommended that HMC hire another full-time employee to help with its donor communications.

2021 ◽  
Author(s):  
Keely Gregory

Background: The monies donated by individual donors to Healthy Minds Canada (HMC), a national charitable organization, have been decreasing since 2006. This Major Research Paper provides HMC with communication strategies to increase its funding. The strategies are based on the literature and on best practices. The literature review explores rhetoric as a method to appeal to donors. Other strategies that are examined include appeal letters, websites, and other communications such as providing donors with communication options and thanking donors. In addition, a comparative analysis is conducted between HMC and two other organizations, the Tourette Syndrome Foundation of Canada (TSFC) and Amyotrophic Lateral Scleroses Ontario (ALS Ontario). Conclusions: The analysis of rhetorical appeals determined that communications with donors should apply all three methods of Aristotle’s rhetorical theory of persuasion. These modes include the appeal to emotions (pathos), the appeal to reason (logos), and the appeal of personality or character (ethos). The exploration of appeal letters showed that HMC should thank donors for past or anticipated support, conclude with pleasantries, use negatively framed local mental health statistics, and include positive and moving stories. Moreover, images should be included where possible. Many recommendations are made for HMC’s website but in particular, engaging in social media is emphasized. Furthermore, in all communications to individual donors, HMC should provide these supporters with choices to receive direct mail or electronic mail, and offer opt-out options. Personal accounts can also be set up on HMC’s website that allow donors to select their communication preferences. It is also suggested that there be four mail-outs per year, the newsletter be recommenced, and thank-you letters be sent out within 24 hours of receiving a donation. Lastly, it is recommended that HMC hire another full-time employee to help with its donor communications.


Author(s):  
Diana Ziegleder ◽  
Felix Feldmann-Hahn

This case study looks at the postgraduate program in Criminology and Police Science at the Ruhr- University Bochum, Germany. This practice oriented course of study is designed as a distance learning course (blended learning) and therefore focuses on techniques of e-learning. The case study describes the history of origins and examines the educational situation before this master’s program was established and how an idea became reality. It is one of the very few possibilities in Germany to receive a deeper insight into criminology and police science. Despite the fact, that the students are all professionals and thus working mostly full time, the technical premises make a discourse possible as in on-campus programs. These innovative forms of learning are the focal point of the following case study. It is our aim to provide insight into how a master’s program could be set up and to promote new concepts of e-learning in the field of criminology.


2010 ◽  
pp. 1019-1035
Author(s):  
Diana Ziegleder ◽  
Felix Feldmann-Hahn

This case study looks at the postgraduate program inCriminology and Police Science at the Ruhr- UniversityBochum, Germany. This practice oriented course of study is designed as a distance learning course (blended learning)and therefore focuses on techniques of e-learning. Thecase study describes the history of origins and examinesthe educational situation before this master’s program was established and how an idea became reality. It is one ofthe very few possibilities in Germany to receive a deeper insight into criminology and police science. Despite the fact, that the students are all professionals and thus working mostly full time, the technical premises make a discourse possible as in on-campus programs. These innovative forms of learning are the focal point of the following case study. It is our aim to provide insight into how a master’s program could be set up and to promote new concepts of e-learning in the field of criminology.


Author(s):  
Kulari Lokuge Dona ◽  
Janet Gregory ◽  
Ekaterina Pechenkina

This paper presents findings of an institutional case study investigating how students and lecturers experienced a new opt-out, fully integrated lecture-recording system which enabled audio and presentation screen capture. The study’s focus is on how ‘traditional’ students (generally characterised as young, enrolled full-time and attending classes on campus) engaged with lecture-recording and how lecturers’ experiences with, and attitudes towards, lecture-recording differed depending on their discipline. Students were generally positive about the affordances of the lecture-recording system, whilst lecturers remained undecided on its value. Discipline-based differences in lecturer engagement with the system were noted between lecturers teaching engineering and sciences subjects and those teaching business and social sciences, the latter being more positive towards the system. The paper raises questions about the efficacy of a one-size-fits-all lecture-recording system given differences in disciplinary activities, lecturer styles and approaches to teaching.


2019 ◽  
Vol 37 (27_suppl) ◽  
pp. 297-297
Author(s):  
Stephanie Zechmann ◽  
Susan Schreiner

297 Background: Coordinating tumor boards is a complex resource intensive process. Nebraska Medicine has 16 oncology-based Tumor Boards weekly. Preparation included multiple emails between disciplines for each conference regarding case request, case reminders, agenda modification, final agendas and printing. Other tasks include recording of attendance, completion of staging sheets, tracking tumor board summaries, totaling cases presented, and completion of CoC summaries. A full time employee completed these tasks. Developing an efficient streamlined approach to managing tumor boards became critical. Methods: Standardized agenda templates and tumor board communication processes were created. Multiple email groups were developed per tumor board to allow for specificity and clarity for individuals within a targeted tumor group to reduce email traffic. Leveraged available technology within Microsoft Office 365 Suite at our organization. Microsoft Flow and SharePoint applications were selected to manage data information sharing and ease communication flow as well as provide immediate notification of agenda changes. SharePoint subsites were set up for each tumor board including: current agenda Excel file, archive agendas and summaries. Microsoft Flow turns repetitive tasks into multistep workflows. It makes decisions in workflow, running specific actions when certain conditions are met. Flow is used for automated emails for case requests, submission reminders, and final agendas to selected group of individuals including Imaging, Pathology, Physicians, Researchers and nurse. A condition was built in Flow for agenda modification. This auto-checks the agenda for updates and auto email notifies targeted individuals of updates. Results: Oncology Tumor Boards/Multi-Disciplinary Conference processes are automated with streamlined flow of communication, reduction in emails, better accommodation of late additions and greater number of patient presentations. This has improved patient care and reduction in employee time. Conclusions: Through exploration, collaboration and innovation, it is possible to automate tumor boards/MDC to create a seamless process, expand number of conferences and patient presentation while reducing resource utilization and staffing expense.


Blood ◽  
2020 ◽  
Vol 136 (Supplement 1) ◽  
pp. 23-23
Author(s):  
Francesco Passamonti ◽  
Florian H. Heidel ◽  
Rohan C. Parikh ◽  
Derek Tang ◽  
Betsy J. Lahue ◽  
...  

Introduction: Myelofibrosis (MF) is a myeloproliferative neoplasm characterized by cytopenia, splenomegaly, and debilitating constitutional symptoms, such as fatigue, night sweats, weight loss, bone pain, and pruritus. Prior to the approval of the selective Janus kinase-2 (JAK2) inhibitor fedratinib for adults with Intermediate (Int)-2 or High-risk MF in 2019, ruxolitinib (RUX) was the only FDA-approved JAK inhibitor and considered standard of care; treatment (tx) options after RUX were limited. Furthermore, although about 60% of pts carry JAK2 mutations, not all patients respond to RUX. The aim of this study was to describe real-world tx patterns and determine unmet need in pts with MF treated with RUX. Methods: We report interim data collected from the UK and USA as part of a global retrospective medical chart review of adult pts with Int-1, Int-2, or High-risk MF who started RUX tx between Jan 2012 and Dec 2016 in the USA, UK, Germany, Spain, Canada, and France, Pts were required to have discontinued RUX prior to data abstraction (Apr-May 2020). Prior tx was allowed, except for allogeneic hematopoietic cell transplantation or JAK2 inhibitor trial participation. Study measures included pt and tx characteristics at RUX initiation, tx patterns, dose modifications (DMs), and clinical outcomes. The rate of DMs (decrease or increase) during the first 6 months of tx was assessed. Recommended dose (REC) as per US FDA label of RUX was determined via baseline platelet count; atypical dose (ATY) was defined as non-REC RUX. The Kaplan-Meier method was used to estimate median overall survival (OS) from start of RUX tx. Descriptive statistics are used in this report. Results: A total of 183 pts (USA: 105, UK: 78) were included in the analysis. Mean age at diagnosis was 63 years, 69% were male, and 82% were White. Most pts had primary MF (84%), Int-2-risk disease (51%), and JAK2 V617F driver mutation (67%). RUX was first-line MF tx in 100 pts (55%). Of 140 pts with baseline platelet counts, 46% started on REC RUX, and 54% started ATY RUX. Of pts who initiated ATY RUX, those with platelet count below 200 ×109/L were more likely to receive a higher dose; those with a platelet count above 200 ×109/L, were more likely to receive a lower dose. The median time from diagnosis to RUX initiation overall was 1.3 months (mos); this was shorter in pts initiated on REC RUX and longer in pts initiated on ATY RUX (Table). The median duration of tx (DoT) was higher for pts who initiated ATY RUX vs REC RUX (Table). Among pts who had a dose change (n = 61), change in platelet/neutrophil count (43%), and inadequate response (33%) were the main reasons for the first dose change; dose changes due to toxicity were more common with ATY RUX (33%) vs REC RUX (5%). Eighty-six pts (47%) had clinician-defined inadequate response or progressed on RUX. Pts starting ATY RUX (63% vs 39% for REC RUX) or having a DM within 6 mos of initiation (59% vs 49% for no DM) had a higher proportion of progressive disease (PD). Of those with inadequate response/PD, 69% discontinued RUX and 22% continued RUX due to lack of other effective tx. Twenty-eight percent of pts that started REC RUX discontinued RUX due to experiencing no additional clinical benefit after initial improvement; for pts who started ATY RUX, progression due to anemia (33%) was the main reason for discontinuation. In pts who did not discontinue RUX immediately after inadequate response/PD, median time to RUX discontinuation from inadequate response/PD was higher in pts who received ATY RUX vs REC RUX (6.1 vs 1.9 mos). Of 164 evaluable pts, 32 (20%) received post-RUX tx, most commonly hydroxyurea (28%) or lenalidomide (27%, USA only). Median OS since RUX initiation was 44.2 mos. OS was shorter in pts who started ATY vs REC RUX (40.9 vs 43.1 mos) and those who had a DM vs no DM within 6 mos (38.6 vs 43.0). The most common causes of death were PD (34%) and progression to AML (19%) - pts who received DMs within the first 6 mos were more likely to die from progression to AML (27%) vs those with no DMs (19%). Conclusions: In this population of adults with MF, we provide observational data that indicates DMs, including starting ATY RUX at higher or lower than REC doses, may be associated with poorer survival outcomes and higher rates of discontinuation due to PD. Relatively few pts received subsequent tx after discontinuing RUX, underscoring a significant unmet need for newer and more effective tx for MF. Disclosures Passamonti: Novartis: Speakers Bureau; Roche: Other: Support of parent study and funding of editorial support; BMS: Speakers Bureau. Heidel:Novartis: Consultancy, Honoraria, Research Funding. Parikh:RTI Health Solutions: Other: I am a full-time employee of RTI Health Solutions, which received research funding from BMS to perform this study. RTI Health Solutions is a unit of Research Triangle Institute, an independent, nonprofit, research organization that does work for govern. Tang:BMS: Current Employment, Current equity holder in publicly-traded company. Lahue:BMS: Consultancy; Alkemi LLC: Current Employment. Nadal:BMS: Current Employment. Davis:RTI Health Solutions: Other: I am a full-time employee of RTI Health Solutions, which received research funding from BMS to perform this study. RTI Health Solutions is a unit of Research Triangle Institute, an independent, nonprofit, research organization that does work for govern; BMS, Astra Zeneca, Vertex, Novartis, Esai, United Therapeutics, Pfizer: Research Funding. Ajmera:RTI Health Solutions: Current Employment. Kee:Bristol Myers Squibb: Current Employment. Abraham:BMS: Current Employment, Current equity holder in publicly-traded company.


10.28945/2755 ◽  
2004 ◽  
Author(s):  
Niranjala Weerakkody

Taking a critical theory approach and the pluralist view of technology, this paper examines the problems in organizational communication that arose due to the implementation of a limited intranet electronic mail system as the main channel of communication between a rural state-owned organization and its city-based Head Office, installed at the sole discretion of the latter. The intranet was provided only to the administration division and managers of some units due to financial constraints. This required others to receive information carried via the intranet through a gatekeeper who due to information and work overload, failed to disseminate the information effectively and efficiently. Using a combination of qualitative data collection methods, this study found that the intranet had marginalized those without access to it and reinforced the privileged position of those already with higher status within the organization, contrary to the utopian predictions of new technologies as leading to social equality.


2016 ◽  
Vol 5 (2) ◽  
Author(s):  
Vinod N. Sambrani

India is a country which is in forefront of being called a developed nation. To be a developed nation, India has to first look at its rural development, because 70 percent of the population live in rural areas, which means more than 700 million people are spread across 6,27,000 villages. Rural development is more than ever before linked to entrepreneurship. Establishments and agencies promoting rural development now look at entrepreneurship as a strategic development medium that could speed up the rural development process. Development institutions believe that rural entrepreneurship offers a huge potential for employment. In this paper a case study of a young entrepreneur who has taken up horticulture (vegetable plants nursery) as his full time profession, with a mission to help the neighbouring farmers is studied, the purpose of this paper is to understand the government role (policies and schemes), the difficulties faced by the entrepreneur during the startup time and knowledge transfer from the horticulture department, nursery management. The methodology followed is in-depth interaction with the entrepreneur. The outcome of paper will be to understand how rural entrepreneurship is helping improve the quality of life for families, communities and individuals leading to sustainable economy and environment.


Geriatrics ◽  
2021 ◽  
Vol 6 (1) ◽  
pp. 29
Author(s):  
Kristina Marie Kokorelias ◽  
Einat Danieli ◽  
Sheila Dunn ◽  
Sid Feldman ◽  
David Patrick Ryan ◽  
...  

The number of family caregivers to individuals with dementia is increasing. Family physicians are often the first point of access to the health care system for individuals with dementia and their caregivers. Caregivers are at an increased risk of developing negative physical, cognitive and affective health problems themselves. Caregivers also describe having unmet needs to help them sustain care in the community. Family physicians are in a unique position to help support caregivers and individuals with dementia, but often struggle with keeping up with best practice dementia service knowledge. The Dementia Wellness Questionnaire was designed to serve as a starting point for discussions between caregivers and family physicians by empowering caregivers to communicate their needs and concerns and to enhance family physicians’ access to specific dementia support information. The DWQ aims to alert physicians of caregiver and patient needs. This pilot study aimed to explore the experiences of physicians and caregivers of people using the Questionnaire in two family medicine clinics in Ontario, Canada. Interviews with physicians and caregivers collected data on their experiences using the DWQ following a 10-month data gathering period. Data was analyzed using content analysis. Results indicated that family physicians may have an improved efficacy in managing dementia by having dementia care case specific guidelines integrated within electronic medical records. By having time-efficient access to tailored supports, family physicians can better address the needs of the caregiver–patient dyad and help support family caregivers in their caregiving role. Caregivers expressed that the Questionnaire helped them remember concerns to bring up with physicians, in order to receive help in a more efficient manner.


2020 ◽  
Vol 79 (Suppl 1) ◽  
pp. 1094.2-1095
Author(s):  
A. S. Siebuhr ◽  
S. F. Madsen ◽  
M. Karsdal ◽  
A. C. Bay-Jensen ◽  
P. Juhl

Background:Systemic sclerosis has vascular, inflammatory and fibrotic components, which may be associated with different growth factors and cytokines. Platelet derived growth factor (PDGF) is associated with the vasculature, whereas tumor necrosis factor beta (TGFβ) is associated with inflammation and fibrosis. We have developed a fibroblast model system of dermal fibrosis for anti-fibrotic drugs testing, but the effect of the fibroblasts mechanistic properties are unknown.Objectives:We investigated different mechanical capacities of PDGF and TGFβ treated human healthy dermal fibroblasts in the SiaJ setting.Methods:Primary human healthy dermal fibroblasts were grown in DMEM medium containing 0.4% fetal calf serum, ficoll (to produce a crowded environment) and ascorbic acid for up to 17 days. A wound was induced by scratching the cells at 0, 1, 3 or 7 days after treatment initiation. Wound closure was followed for 3 days. Contraction capacity was tested by creating gels of human fibroblasts produced collagens containing dermal fibroblasts and contraction was assessed at day 2 by calculating the percentage of gel size to total well size. Collagen type I, III and VI formation (PRO-C1, PRO-C3 and PRO-C6) and fibronectin (FBN-C) were evaluated by validated ELISAs (Nordic Bioscience). Gene expression was analyzed after 2 days in culture. Statistical analyses included One-way ANOVA and student’s t-test.Results:Generally, PDGF closed the wound in half the time of w/o and TGFβ, when treatment and cells are added concurrently or scratched one day after treatment initiation. When treatments were added 3 or 7 days prior to scratch, the cells treated with PDGF had proliferated to a higher degree than w/o and TGFβ. A consequence of this, was that when cells were scratch the sheet of cells produced was lifted from the bottom and fold over itself, leaving a much greater scratch than in the other treatments. However, despite this increased gap the PDGF treated cells closed the wound at the same time as w/o and TGFβ, confirming the results of the cells scratched at day 0 and 1.Inhibition of contraction by ML-7 of otherwise untreated cells inhibited contraction significantly compared to untreated cells alone (p=0.0009). Contraction was increased in both TGFβ and PDGF treated cells compared to untreated cells (both p<0.0001). TGFβ+ ML-7 inhibited the contraction to the level of w/o (p=0.0024), which was only 35% of ML-7 alone. In the contraction study the cells were terminated after 2 days of culture, thus prior to when biomarker of ECM remodeling is usually assessed. However, FBN-C was detectable and a significant release of fibronectin by TGFβ and PDGF compared to w/o was found in the supernatant (both p<0.0001). The gene expression of FBN was only increased with TGFβ (p<0.05) and not PDGF. ML-7 alone tended to decrease FBN-C and in combination with TGFβ the FBN level was significantly decreased compared to TGFβ alone (p<0.0001). However, the level of TGFβ+ML-7 was significantly higher than ML-7 alone (p=0.038).TGFβ increased the gene expression of most genes assessed, except Col6a1. PDGF increased the gene expression of Col3a1, Col5a1 and Col6a1 above the critical fold change of 2, but only significantly in Col5a1 and Col6a1 (both p<0.05).Conclusion:This study demonstrates that TGFβ and PDGF have different mechanical capacities in human healthy dermal fibroblasts; TGFβ increased gene expression of ECM related genes, such as collagens and have increased FBN release in the supernatant already 2 days after initial treatment. PDGF has increased contraction, proliferation and migratory capacities and less expression of ECM related genes and proteins.Disclosure of Interests:Anne Sofie Siebuhr Employee of: Nordic Bioscience, Sofie Falkenløve Madsen: None declared, Morten Karsdal Shareholder of: Nordic Bioscience A/S., Employee of: Full time employee at Nordic Bioscience A/S., Anne-Christine Bay-Jensen Shareholder of: Nordic Bioscience A/S, Employee of: Full time employee at Nordic Bioscience A/S., Pernille Juhl Employee of: Nordic Bioscience


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