scholarly journals Formation of Tourist Image of the City as a Strategic Direction of Development of Territory Marketing

2020 ◽  
Vol 12 (515) ◽  
pp. 157-164
Author(s):  
L. V. Obolentseva ◽  
Keyword(s):  
Limited Resources ◽  
Competitive Advantages ◽  
City Development ◽  
Target Groups ◽  
Image Structure ◽  
Strategic Direction ◽  
Entire Complex ◽  
Internal Communications ◽  
The City ◽  
Component Image

The article is aimed at forming the tourist image of the city as a strategic direction of development of territory marketing. The article proves that a strong and positive image of the city is considered to be the effective and efficient mechanism allowing to fight for limited resources, competitive advantages and high competitiveness, representing a holistic set of characteristics, combining unique and original features of the city, as well as figurative ideas or perceptions that makes it possible for consumers, tourists, investors to distinguish and identify the city from among many other. The structure of the city’s potential, i. e., its economic, political, social and environmental components, on which the image of the territory is based, is provided. In the research, the existing instruments for creating and promoting a territorial image that can be used in both external and internal communications are proposed to be classified according to the four-component image structure, which includes conceptual, active, personal and attributive components. Studying the currently established image of the city and getting an idea of what position it occupies in the minds of target groups is an exceptionally important stage in the planning of urban marketing. Studying the image of the city is anything but easy task. That is why the article suggests to use an aggregate of different approaches, methods and specific tools in order to study the entire complex and multi-aspect nature of the image of the city of Kharkiv. An evaluation of such kind is needed in order to develop an algorithm for strategic management of the image of the territory. Whereas a positive and properly constructed relevant image can act as one of the instruments for attracting investments aimed at developing the territory and achieving the goals of the city development.

scholarly journals The Application of Discriminant Analysis to the Identification of Key Factors of the Development of Polish Cities

2019 ◽  
Vol 4 (343) ◽  
pp. 181-194 ◽  
Author(s):  
Barbara Batóg ◽  
Jacek Batóg
Keyword(s):  
Discriminant Analysis ◽  
Urban Development ◽  
Labour Market ◽  
Multidimensional Analysis ◽  
Limited Resources ◽  
City Development ◽  
Key Factors ◽  
Development Policies ◽  
Qualitative Variables ◽  
The City

Due to limited resources, effective urban development policies require the identification of key development areas and priorities. The existing development strategies or results of statistical analyses can be used for this purpose. In the latter case, one of methods of multidimensional analysis can be used – discriminant analysis. Although it is applied to many areas on a microeconomic scale, e.g. in predicting the bankruptcy of enterprises, it was rarely used to assess the competitive position or the dynamics of development of cities. The main aim of the paper is to identify the most important factors of development of Polish cities with powiat status and to analyse changes of these factors in time. Apart from typical areas, such as investment, income, employment, debt, or migration, the analysis uses qualitative variables which allow us to assess whether the size of the city and its location determine the dynamics of city development. The authors have found that the key factors determining the development of the largest Polish cities are related to the situation on the labour market and investments incurred by companies as well as by the cities themselves.

TATA RUANG KOTA CIAMIS PASCAPERDAGANGAN DUNIA ABAD KE-19 – 20

PANALUNGTIK ◽  
2019 ◽  
Vol 1 (1) ◽  
pp. 41-60
Author(s):  
Nanang Saptono
Keyword(s):  
20Th Century ◽  
Development Process ◽  
Industrial Area ◽  
Spatial Layout ◽  
Research Data ◽  
City Development ◽  
Descriptive Research ◽  
Economic Infrastructure ◽  
Ancient Maps ◽  
The City

The capital of Ciamis Regency has experienced several displacements. During the reign of Raden Adipati Aria Kusumadiningrat the development of the capital was encouraged to develop into a city. After the kulturstelsel era, many European capitalists invested in Ciamis. At the beginning of the 20th century economic infrastructure, especially the means of distribution of commodities is much needed. Building economic facilities have sprung up in several locations in Ciamis. Such conditions result in the development of the city. This study aims to get a picture of the spatial layout of Ciamis and the city development process. The research method applied descriptive research. Data collection is done through direct observation in the field and accompanied by the utilization of instrument in the form of ancient maps. In the area of Ciamis City there are still some old building objects that can be used as a spatial bookmark of the city. At a glance the city's development spontaneously, but visible on the basis of existing infrastructure, in the 20th century the city of Ciamis showed a planned city. The growth of Ciamis city is of course influenced by several factors including economic and geographical factors.Keywords: city, layout, planned, industrial area

Smart Urban Profiling And Management – New Insights For Enhancing Innovative And Sustainable City Development

2020 ◽  
Vol 9 (1) ◽  
pp. 36-46
Author(s):  
Rebecca Oberreiter
Keyword(s):  
Urban Development ◽  
Sustainable Urban Development ◽  
Management Model ◽  
City Management ◽  
City Marketing ◽  
City Development ◽  
Sustainable City ◽  
Framework Conditions ◽  
Fresh Impetus ◽  
The City

Rapidly changing framework conditions for city development such as globalization, demographic trends, deindustrialization, technological developments or the increasing urbanization as well as the economic, social and political changes are profound and change our urban life. This leads, that the cities of tomorrow will differ essentially from today´s city principles. Therefore innovative, strategically wise and quick action becomes a criterion for success. Here, more than ever, local conditions and requirements must be taken into account as well as global framework conditions. The responsible parties have to set the course so that the “City” remains competitive and sustainable in the future. Therefore, innovation processes and sustainable strategies for dealing with the diverse and complex agendas of a city in dialogue with those who are responsible for it must be initiated and management systems established so that new things can develop continuously and systematically. This work illustrates how the boundaries created to manage and market future liveable and sustainable city destinations are the root of the practical and academic problems that trouble city management these days.  This paper aims to develop the new integrated Smart Urban Profiling and Management model, which presents a new integrated approach for city marketing as an instrument of sustainable urban development. In this way, comprehensive research was conducted to evaluate if the holistic city marketing concept that integrates elements of smart city strategies and adaptive management is a more suitable instrument and integrative process than conventional city marketing in order to improve the sustainable urban development. Therefore, in this work, the designed “Smart Urban Profiling and Management model” for city management introduces an alternative and holistic perspective that allows transcending past boundaries and thus getting closer to the real complexities of managing city development in dynamic systems. The results offer the opportunity to recognize the city and consequently allow to developing successful strategies and implementation measures. This study targets to contribute to this endeavor in order to produce new impulses and incitements in the city management field and shall provide a fresh impetus for a new understanding of city marketing as the initiator of development processes, mobilization and moderator in concerning communication and participation processes. This paper is written from a perspective addressing those responsible for the city- management, city- & urban marketing and development.

Auditing, Attestation, and Financial Reporting for an Early American Charity

2017 ◽  
Vol 44 (2) ◽  
pp. 27-46
Author(s):  
Michael Braswell ◽  
Roger B. Daniels
Keyword(s):  
Financial Reporting ◽  
Agency Costs ◽  
Governance Structure ◽  
Social Costs ◽  
Limited Resources ◽  
Public And Private ◽  
Early American ◽  
Financial Condition ◽  
The City

ABSTRACT Our study examines assurance and attestation practices of the Charleston Orphan House from 1790 to 1825 and represents a response to Alchian and Demsetz's (1972) call for research into the nature of stewardship and agency costs among nonprofits by providing evidence of the largely unexplored early American practices (Moussalli 2008; Sargiacomo and Gomes 2011). We document the origins of the assurance and attestation techniques used to legitimize the Charleston Orphan House and to minimize the agency costs faced by its public and private funders. We find that assurance and attestation practices were reflected in the routine publication of the Committee on Accounts reports that served as vital elements of a governance structure that enabled the municipality and philanthropists to monitor the financial condition of the institution. These oversight efforts helped minimize agency costs that naturally arose between the Orphan House and resource providers, making it possible for the City of Charleston and private funders to efficiently allocate limited resources to mitigate social costs of managing the post-revolutionary orphan problem. Our findings provide new insights into early assurance and attestation practices and support Alchian and Demsetz's (1972) conjecture that nonprofits face similar economic motivations for utilizing financial reporting, auditing, and attestation as monitoring mechanisms as do their profit-seeking counterparts.

scholarly journals The effects of greening the supplier and innovation on environmental performance and competitive advantage

2013 ◽  
Vol 7 (1) ◽  
Author(s):  
Unine Van den Berg ◽  
Jean-Pierre Labuschagne ◽  
Hugo Van den Berg
Keyword(s):  
South Africa ◽  
Competitive Advantage ◽  
Environmental Performance ◽  
Competitive Advantages ◽  
Latent Constructs ◽  
Confirmatory Factor ◽  
Environmental Goals ◽  
The City ◽  
Strength Of Association ◽  
Managerial Innovation

Companies in South Africa should realise the important influence of greening their suppliers and of innovation to achieve environmental goals and competitive advantages. In order to prove this, a questionnaire survey was conducted with 75 companies from 11 industries in the City of Johannesburg Metropolitan Municipality region, South Africa. A confirmatory factor analysis was done, followed by bivariate correlations to determine the strength of association between the latent constructs. Correlations between greening the supplier, innovation, environmental performance and competitive advantages were done. The research found that a green innovative process had a significant effect on environmental performance. Green managerial innovation further had a significant correlation with competitive advantage. The primary result of the study indicated that all the constructs positively related to each other, meaning that greening suppliers, by means of green innovation, leads to an enhanced environmental performance and to competitive advantages.

scholarly journals Objectives and Indexes for Implementation of Sponge Cities—A Case Study of Changzhou City, China

Water ◽  
2018 ◽  
Vol 10 (5) ◽  
pp. 623 ◽  
Author(s):  
Zhengzhao Li ◽  
Mingjing Dong ◽  
Tony Wong ◽  
Jianbin Wang ◽  
Alagarasan Kumar ◽  
...  
Keyword(s):  
Water Quality ◽  
Flood Control ◽  
Water Security ◽  
Utilization Efficiency ◽  
Sustainable Urban Development ◽  
City Development ◽  
Lake Water Quality ◽  
Local Conditions ◽  
Sponge City ◽  
The City

This paper presents a framework of objectives and indexes for sponge cities implementation in China. The proposed objectives and indexes aims to reflect whether the city is in accord with the sponge city. Different cities have different objectives and indexes as each city has its own geologic and hydrogeological conditions. Therefore, the main problems (e.g., water security and flood risks) in the central urban area of Changzhou city, China were evaluated scientifically. According to the local conditions, four objectives and eleven indexes have been made as a standard to estimate the sponge city and set a goal for the city development to reach the goal of sustainable urban development. The strategy of process control was implemented to improve the standard of urban drainage and flood control facilities, regulate total runoff and reduce storm peak flow, and the ecological monitoring of the function of the rivers and lakes. The objectives of sponge cities include water security, water quality improvement, healthy water ecosystems, and water utilization efficiency. Urban flood prevention capacity, river and lake water quality compliance, and annual runoff control are the key objectives to encourage the use of non-conventional water resources.

Historic city, tourism performance and development: The balance of social behaviours in the city of Santiago de Compostela (Spain)

2016 ◽  
Vol 16 (3) ◽  
pp. 282-293 ◽  
Author(s):  
Belén Mª Castro Fernández ◽  
Rubén Camilo Lois González ◽  
Lucrezia Lopez
Keyword(s):  
Numerical Data ◽  
City Centre ◽  
City Development ◽  
Santiago De Compostela ◽  
Final Destination ◽  
City Tourism ◽  
Set Up ◽  
Historic City ◽  
The City ◽  
The Way

Santiago de Compostela is an iconic place. From the 9th century through to the present day the city has acted as the final destination of a major pilgrimage route named after it. In the article we ask ourselves how the contemporary reinvention of the pilgrimage and pilgrimages on the Way of St. James has boosted tourism development in the city. Development has been concentrated in the historic city centre and in the area around the cathedral. The importance of tourism has transformed the significance of the city itself, which acquires a magical component as a place of arrival and encounter for all kinds of visitors. The historic city has been set up in the 20th century as a destination for the Way and for cultural tourism. The buildings, particularly those connected with the pilgrimage route, become highly attractive and symbolic places and tourists carry out a number of rituals in them. They travel and enjoy Santiago as a unique experience. The study of tourism and of the tourist transformation of Santiago de Compostela is undertaken using a qualitative and quantitative method. The article analyses the heritage and symbolic value of the historic centre, together with the growth of its tourism activities. Numerical data are also provided on the perceptions and behaviour of visitors using surveys carried out by the city's Tourism Observatory.

scholarly journals Changes of Spatial Characteristics: Socio-Cultural Sustainability in Historical Neighborhood in Beijing, China

2021 ◽  
Vol 13 (11) ◽  
pp. 6212
Author(s):  
Huiming Liu ◽  
Bin Li
Keyword(s):  
Open Space ◽  
Morphological Characteristics ◽  
Analytical Framework ◽  
City Development ◽  
Original Design ◽  
Spatial Characteristics ◽  
Spatial Continuity ◽  
Cultural Sustainability ◽  
The City ◽  
Beijing China

This paper uses a typological approach as a tool to establish an analytical framework from a physical perspective to understand ‘place‘ and to identify key spatial characteristics that could adapt to local needs to deliver socio-cultural sustainability. Six representative housing types with their spaces and uses that were introduced in a historic neighborhood in Beijing, China are selected as case studies. Their morphological characteristics at the building, open space and neighborhood scales are examined, and typological transformations among the cases in terms of the degree of spatial continuity are identified. The paper proposes an analytical framework consisting of fifteen indicators to assess socio-cultural sustainability at the different morphological scales (building, open space and block/neighborhood) of the residents of the six cases. The score of changes from its original design is brought into calculations of continuities of spatial characteristics, which present the transitions and transformations of morphological characteristics in relation to adaptation of local needs and uses. The analysis results show that the spatial characteristics were changed when political-socioeconomic ideologies changed, and local needs and uses were transformed to follow these mutations, and finally, the methods of use in different morphological scales mostly differed from historical norms. Although the continuities of spatial characteristics were significantly changed, they are positively and continually accommodating the transformations and transitions of local needs and uses. On the other hand, the invariant spatial characteristics are important, which last despite transformation of the city development and changing of political-social-economic ideologies, and could be maintained for future development to enhance sociocultural sustainability.

CONTEMPORARY DIRECTIONS OF URBAN PLANNING IN THE REVIEW OF GRADUATION THESIS OF THE NEW GENERATION

2019 ◽  
Author(s):  
И.Г. Федченко
Keyword(s):  
Urban Planning ◽  
Public Space ◽  
Participatory Design ◽  
The Arctic ◽  
Transport Systems ◽  
University Graduates ◽  
City Development ◽  
Semantic Categories ◽  
Space Projects ◽  
The City

В статье представлен обзор тематики выпускных квалификационных работ по градостроительству, представленных на Международный смотр-конкурс дипломных проектов архитектурных вузов, проводимый Межрегиональной общественной организацией содействия архитектурному образованию (МООСАО) в 2018 и 2019 годах. Проведенный анализ позволил сформулировать современные направления развития градостроительного знания по смысловым категориям проектов: технологические проекты; стратегические проекты различных уровней; проекты развития урбанизированных территорий; проекты уникальных тематик (освоение космоса, Арктики, концепции города будущего, проекты на территориях зарубежных государств). The article provides an overview of the topics of diploma works on urban planning submitted to the International Review Competition of architectural projects of university graduates held by the Interregional Public Organization for the Promotion of Architectural Education in 2018 and 2019. The analysis made it possible to formulate a generalization of topics into semantic categories: technological projects (technologies for urban planning, environmental-friendly planning, participatory design); strategic projects of various levels (the development of agglomerations and resettlement systems, strategies for the development of cities and historical centers, the modernization of transport systems, as well as projects to form the “nuclei” of economic growth); urban development projects (reconstruction of existing buildings, renovation of communal and warehouse areas of the city, development of disturbed territories, public space projects under the federal program “Formation of a comfortable urban environment”); projects of unique topics (space exploration, the Arctic, the concept of the city of the future, projects in foreign countries).

THE FEATURES OF THE ENVIRONMENTAL TRANSFORMATION IN THE MODERN CITY (CASE STUDY OF KRASNOYARSK)

2021 ◽  
pp. 55-74
Author(s):  
Irina V. Kukina ◽  
◽  
Natalya A. Unagaeva ◽  
Irina G. Fedchenko ◽  
Alexei U. Lipovka ◽  
...  
Keyword(s):  
Public Spaces ◽  
Medium Size ◽  
Morphological Development ◽  
City Development ◽  
Residential Housing ◽  
City Environment ◽  
Lower Tier ◽  
Cultural Processes ◽  
Planning Concepts ◽  
The City

Urban planning concepts for mass housing construction were tested in the cities of Russia before the XXI century, the legislative framework changed, the centralized architectural activity lost its force. The diversification of the economy, the development of socio-cultural processes radically changed the approach to the formation of the city environment. The fulfillment of the requirements for the intensification and rationality of the use of territories without a comprehensive study of the city morphology changing often leads to the environment deformations. The purpose of the study is to identify the tendencies of the city morphology development under the influence of changes in ideas about the environmental quality. The city environment is understood as the unity of the natural and anthropogenic landscape, as well as the effective force – the citizens. In the study, the tasks were: to identify the most sustainable elements of the natural framework, constructed areas in a historical sequence; to determine the morphological periods of the Krasnoyarsk development, morphotops of the residential territories; to investigate the structure of the city fringe belts; to formulate the tendencies of the development of lower tier pf the residential housing and public spaces as the most susceptible to change under the influence of socio-cultural processes; to formulate the tendencies of the morphological development of Krasnoyarsk. To determine the boundaries of morphotops, calculate indicators CIS-tools with georeferenced data were used. To analyze the functional density of saturation of morphotopes with objects of small and medium-size business geoanalytical visualization of “functional flows” was performed. To assess pedestrian accessibility and visual connectivity, a spatial syntax method was used in the work. The main results of the calculated indicators were produced be the method of exploratory data analysis/ As a result of the study, the socio-cultural processes influencing the development of the morphology of the city were established; morphological period of the city development, morphotops of residential arears have been determined, changes have been made to the typology of public spaces, the concept of fringe belts has been confirmed, a new type of fixation line has been established, the pattern of development of lower tier of residential housing have been investigated. These results characterize he features of the transformation of the city environment and can be used for the purpose of architectural and urban design.

Sign in / Sign up

Export Citation Format

Share Document