scholarly journals Pemanfaatan Mailchimp Sebagai Trend Penyebaran Informasi Pembayaran Bagi Mahasiswa Di Perguruan Tinggi

2018 ◽  
Vol 2 (2) ◽  
pp. 41-54
Author(s):  
Untung Rahardja ◽  
Eka Purnama Harahap ◽  
Sarah Pratiwi
Keyword(s):  
Information Technology ◽  
Information Dissemination ◽  
Digital Marketing ◽  
Online Information ◽  
Case Study Method ◽  
Existing Problems ◽  
Data Files ◽  
Marketing Tool ◽  
Observation Method

Teknologi informasi berkembang makin pesat dan semakin banyak orang yang menggunakan untuk menyelesaikan suatu pekerjaan atau mendapatkan informasi penting, namun masih banyak yang belum dapat merasakan keuntungan dari penggunaan teknologi informasi karena penyebaran informasi belum tercakup baik. Penyebaran informasi biasanya masih dilakukan secara konvensional pasti akan memerlukan banyak kertas dan biaya hanya untuk memberikan informasi tertentu. Saat ini mayoritas pengguna gadget pasti memiliki email, email adalah media yang paling aman dan sangat mudah untuk saling bertukar file data atau hal pribadi lainnya, semestinya kita harus bisa memaksimalkan penggunaan fasilitas yang sudah ada salah satunya yaitu MAILCHIMP. Mailchimp merupakan tool digital marketing yang bisa menjadi trend baru dalam penyebaran informasi yang dapat menyebarkan informasi secara akurat, efektif dan efisien bagi semua kalangan. Dengan adanya Mailchimp sebagai media informasi online akan memudahkan mahasiswa dalam mendapatkan informasi yang diinginkan dan menjadi suatu trend baru di kalangan IT. Sehubungan dengan permasalahan yang ada peneliti menggunakan 2 (dua) metode penelitian yaitu Metode observasi dan metode studi kasus. Diharapkan dengan adanya metode penelitian ini, masalah yang ada dapat terselesaikan dengan baik dan menghasilkan implementasi yang bermanfaat bagi mahasiswa di Perguruan tinggi maupun kalangan luas. Kata kunci : Informasi, Mailchimp, Trend Information technology is expanding rapidly and more and more people are using to complete a job or get important information, but many still can't feel the benefits of using information technology because information dissemination hasn't been covered well. Dissemination of information is usually still done conventionally it will require a lot of paper and cost just to provide certain information. Currently the majority of gadget users must have email, email is the most secure media and very easy to exchange data files or other personal things, we should be able to maximize the use of existing facilities one of which is MAILCHIMP. Mailchimp is a digital marketing tool that can be a new trend in the dissemination of information that can disseminate information accurately, effectively and efficiently for all circles. With Mailchimp as an online information media will facilitate students in getting the desired information and become a new trend among IT. In relation to existing problems, the researcher uses 2 (two) research methods that are observation method and case study method. It is expected that with this research method, the existing problems can be solved well and produce a useful implementation for students in universities and the wider community. Keywords: Information, Mailchimp, Trend  

scholarly journals KESALAHAN BERBAHASA PEMELAJAR BIPA DI KBRI NEW DELHI (LANGUAGE ERROR OF BIPA STUDENTS IN KBRI NEW DELHI)

Kadera Bahasa ◽  
2018 ◽  
Vol 10 (2) ◽  
pp. 91-104
Author(s):  
Lefrand Rurut
Keyword(s):  
New Delhi ◽  
Teaching Program ◽  
Case Study Method ◽  
Learning Modules ◽  
Language Knowledge ◽  
Important Input ◽  
Error Field ◽  
Observation Method ◽  
Indian Students

The aims of this research are to (1) describe the types of language error which is done by the students who follow the BIPA program at Indonesian Embassy, New Delhi, India and (2) to elaborate the way to solve the language error problem which is done by the students who follow the BIPA program at Indonesian Embassy, New Delhi, India.  This research use case study method. The collecting data procedure in this research is done by using observation method.  The writer himself does the teaching program and the observation directly, then record the data.Based on the result of data analyses, it can be concluded that the types of language error which is done by the students of BIPA program in Indonesian Embassy, New Delhi India are (1) expressing error, (2) personal error, (3) group error, (4) analogy error, (5) teacher error. Besides, the students of BIPA program in Indonesian Embassy, New Delhi India make error on phonology, morphology, and syntax field. To solve those problems, the writer suggest that the teacher has to understand previously those student’s language errors, then allocating more time to give the proper comprehension to the students so that the language errors mentioned can be solved or at least can be minimalized.Moreover, to solve the student’s language error on phonological, morphological, and syntax, the writer suggest to the teacher to provide time or special class for especially learning grammar because commonly the learning modules or the materials of BIPA do not input the complete grammar material.This research contributes the important input to the BIPA teacher who will teach Indonesian language for Indian students. This research also to add the language knowledge especially in language error field.

scholarly journals TRAVEL SELFIE DAN DESTINATION IMAGE: STUDI KASUS TAMAN BUNGA JALAN JALUR LINGKAR SELATAN (JJLS) YOGYAKARTA

2018 ◽  
Author(s):  
Ari Yuniarso ◽  
Tri Wiyana ◽  
Arif Zulkarnain ◽  
Iwan Khrisnanto
Keyword(s):  
Social Media ◽  
Alternative Media ◽  
Qualitative Approach ◽  
Destination Image ◽  
Online Information ◽  
Case Study Method ◽  
Tourist Destination ◽  
Tourist Destinations ◽  
The Masses

<p>Fotografi dan pariwisata saat ini dianggap tidak dapat dipisahkan. Secara umum, tren yang terjadi dalam fotografi serta teknologinya telah berubah secara signifikan dan telah menjadi jauh lebih kompleks dan berbasis <em>online</em><em> media</em>. Media sosial dan beberapa jejaring sosial telah muncul sebagai suatu fenomena yang sebagai sumber informasi online baru yang dibuat, diinisiasi, diedarkan dan digunakan oleh konsumen yang bermaksud untuk mendidik satu sama lain tentang produk, merek, layanan, kepribadian, dan masal. Pembahasan dalam penelitian ini adalah tentang <em>travel selfie</em> sebagai media alternatif promosi destinasi wisata. Obyek penelitian ini berdasarkan fenomena kebun bunga di sepanjang pinggir Jalan Jalur Lintas Selatan(JJLS) Desa Srigading, Kecamatan Sanden, Kabupaten Bantul, Yogyakarta. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus. Data yang akan dianalisis adalah hasil <em>interview</em> pengunjung dan pemilik kebun bunga. Juga dilakukan pengamatan foto-foto yang muncul di media sosial untuk melihat respon terhadap obyek wisata tersebut. Tujuan penelitian ini untuk mengetahui kategori paling populer terhadap suatu citra destinasi, dan selanjutnya analisa deskripsi dilakukan untuk mendapatkan model bahwa <em>travel selfie</em>dianggap sebagai elemen yang lebih penting untuk media alternatif destinasi wisata.</p><p> </p><p><strong>Kata Kunci: </strong>travel selfie, social media, destination image</p><p> </p><p> </p><p align="center"><strong><em>ABSTRACT</em></strong><strong><em>:</em></strong><em></em></p><h5><em>Photography and tourism are now considered inseparable. In general, trends in photography and technology have changed significantly and have become much more complex and online-based media. Social media and social networks have emerged as a phenomenon as a new source of online information created, initiated, circulated and used by consumers who intend to educate each other about products, brands, services, personalities, and the masses. The discussion in this study is about travel selfie as an alternative media promotion of tourist destinations. The object of this research is based on flower garden phenomenon along the edge of Jalan Jalur Lintas Selatan (JJLS) of Desa Srigading, Kecamatan Sanden, Kabupaten Bantul, Yogyakarta. This research uses qualitative approach with case study method. The data to be analyzed is the result of interviews of visitors and flower garden owners. Also observed photographs appearing on social media to see the response to these attractions. The purpose of this research is to know the most popular category of destination image, and further description analysis is done to get the model that travel selfie considered as more important element for alternative media of tourist destination.</em></h5><p><strong><em> </em></strong></p><p><strong><em>Keywords</em></strong><strong><em>: </em></strong><em>travel selfie, social media, destination image</em></p>

scholarly journals The Information System Development Based on Knowledge Management in Higher Education Institution

2020 ◽  
Vol 9 (3) ◽  
pp. 98 ◽  
Author(s):  
Mukhneri Mukhtar ◽  
Sudarmi Sudarmi ◽  
Mochamad Wahyudi ◽  
Burmansah Burmansah
Keyword(s):  
Higher Education ◽  
Information Technology ◽  
Information System ◽  
Data Collection ◽  
Management Information System ◽  
Education Institution ◽  
Research Data ◽  
Case Study Method ◽  
Management Information

The purpose of this study is to express the experiences, ideas, needs, and the use of information technology for the development of management information systems in a higher education institution. This study is qualitative approach research using the case study method. The research data collection uses the techniques of observation, interview, and documentation study. The research procedure used in this research consists of several research steps utilizing the case study method of Robert K. Yin: research planning, research design, research preparation, research data collection, research data analysis, and doing the research report. The research analysis is done by pattern matching. The data validity testing through data source triangulation and technique triangulation. The result of the study presents: (1) the analysis of management information system based on tacit and explicit knowledge through the process of exchanging experience, idea, and initiative, (2) the management information system design based on the needs analysis, and (3) the development of management information system using information technology.

scholarly journals PERANCANGAN SISTEM INFORMASI PENJUALAN BERBASIS E-COMMERCE STUDI KASUS TOKO KUN JAKARTA

2018 ◽  
Vol 10 (2) ◽  
pp. 182-189
Author(s):  
Sutri Handayani
Keyword(s):  
Information Technology ◽  
Information System ◽  
Data Processing ◽  
Data Storage ◽  
Media Campaign ◽  
Existing Problems ◽  
Study Case

Information technology is very influential for the progress of a business. Various ways are done to promote the business owned, one of them by using ecommerce website. E-commerce is a buying and selling activity conducted online through the website or website. In KUN Toko case study case, the problem that often faced is the promotion media using only banners, the sale is still limited to offline, data storage and printing report is still in the form of records in the form of archives. The purpose of the research is to provide solutions to solve existing problems by designing an ecommerce-based sales information system. The results and conclusions of this research is ecommerce-based sales website can be used as a media campaign, simplify the process of selling done online, and can simplify the data processing and printing reports that no longer require recording in the form of archives.

scholarly journals Analysis of the Evolution of E-Business in the Channel Enhancement Stage in Retail Companies in Indonesia (Case study at PT Indomarco Prismatama (Indomaret))

2022 ◽  
Vol 3 (1) ◽  
Author(s):  
Elsa Zulfita ◽  
Deby Nofriansyah ◽  
Indah Wulan Sari Batubara ◽  
Nurbaiti Nurbaiti
Keyword(s):  
Information Technology ◽  
Data Collection ◽  
Qualitative Approach ◽  
Case Study Method ◽  
Maximum Extent ◽  
Evolution Stage

This study aims to find out how the evolution of e-business in the Channel Enhancement stage occurred in one of the largest retail companies in Indonesia. The sample of this research is PT Indomarco Prismatama (Indomaret). In this study, using a case study method with a qualitative approach. Data collection techniques were carried out using literature studies, observation and documentation studies. The results of this study indicate that the company PT Indomarco Prismatama or Indomaret has optimally utilized the development of information technology by implementing it into a website and digital application. Thus, the company has entered and implemented the Channel Enhancement evolution stage to the maximum extent.

A Model for Operationalising Influencing Factors in IT Strategy Deployment

2011 ◽  
Vol 1 (4) ◽  
pp. 48-59 ◽  
Author(s):  
Tiko Iyamu
Keyword(s):  
Information Technology ◽  
Influencing Factors ◽  
Structuration Theory ◽  
Time Constraint ◽  
It Strategy ◽  
Case Study Method ◽  
Technology Advances

The reliance on information technology (IT) keeps increasing and rapidly as technology advances. Information technology has become so significant that it is critical to the success or failure of many organisations. Hence the organisations emphasises on strategy for IT, to enable and support their processes and activities, periodically. The IT strategy is influenced by many factors at both development and implementation levels. These factors enable and at the same time constraint during the development and implementation of the IT strategy in the organisation. The research examines the types of factors which exist during the development and implementation of IT strategy. This includes the roles of the factors and how they manifest to influence IT strategy. In achieving this object of the research, a case study method was employed and Structuration Theory was applied to examine the factors which emerge and how they impact the development and implementation of IT strategy in the organisation.

scholarly journals The impact of mobile marketing in airport

2016 ◽  
Vol 6 (1) ◽  
pp. 1 ◽  
Author(s):  
Lázaro Florido-Benítez
Keyword(s):  
Mobile Devices ◽  
21St Century ◽  
Design Methodology ◽  
Mobile Marketing ◽  
Research Approach ◽  
Passenger Satisfaction ◽  
Data Files ◽  
Marketing Tool ◽  
The Impact

Purpose: This paper seeks to analyze the effects of mobile marketing tool at airports and passengers. Design/methodology: This research approach consist of going through data files and bibliographical sources in search of information gathered by authors, institutions and organizations regarding our case study. Findings: Mobile marketing to increase passenger satisfaction and commercial income in the airports. Large airports are taking advantage of the consolidation of mobile devices in the 21st century to create applications for branding and communication. Originality/value: This paper is the first research that examines the impact of mobile marketing in airports. First, to evaluate the effects that mobile marketing is having over the levels of passenger satisfaction at airports. Second, to analyze the impact of mobile marketing on passengers behavior in the aerodrome; lastly, to study the effects of this tool on the perceived image of an airport.

A Model for Operationalising Influencing Factors in IT Strategy Deployment

2013 ◽  
pp. 159-170
Author(s):  
Tiko Iyamu
Keyword(s):  
Information Technology ◽  
Influencing Factors ◽  
Structuration Theory ◽  
Time Constraint ◽  
It Strategy ◽  
Case Study Method ◽  
Technology Advances

The reliance on information technology (IT) keeps increasing and rapidly as technology advances. Information technology has become so significant that it is critical to the success or failure of many organisations. Hence the organisations emphasises on strategy for IT, to enable and support their processes and activities, periodically. The IT strategy is influenced by many factors at both development and implementation levels. These factors enable and at the same time constraint during the development and implementation of the IT strategy in the organisation. The research examines the types of factors which exist during the development and implementation of IT strategy. This includes the roles of the factors and how they manifest to influence IT strategy. In achieving this object of the research, a case study method was employed and Structuration Theory was applied to examine the factors which emerge and how they impact the development and implementation of IT strategy in the organisation.

scholarly journals PEMANFAATAN DIGITAL MARKETING UNTUK PENGEMBANGAN BISNIS PADA KARANG TARUNA PERMATA ALAM PERMAI GEDANGAN SIDOARJO

2020 ◽  
Vol 4 (2) ◽  
pp. 326
Author(s):  
Rudi Santoso ◽  
Achmad Yanu Alif Fianto ◽  
Novan Ardianto
Keyword(s):  
Information Technology ◽  
Social Media ◽  
Community Service ◽  
Market Competition ◽  
Digital Marketing ◽  
Youth Organization ◽  
Start Up ◽  
Service Activity ◽  
Marketing Tool ◽  
Use Of Social Media

Nowadays, the development of social media and marketplaces as part of information technology contributes to business activities. This development has also changed the pattern and map of market competition to become much more competitive. Therefore, mastery of the use of social media and marketplaces is important and strategic that every business actor must have. However, this is in contrast to business people who are still pioneering or have just started their business, such as the youth at Karang Taruna Permata Alam Permai Gedangan Sidoarjo. With minimal knowledge and insight about social media and marketplaces it can hinder them from developing their start-up businesses. Therefore, this community service activity aims to increase the insight and knowledge of the Karang Taruna Permata Alam Permai Gedangan Sidoarjo in the use of social media and marketplaces to develop business. The methods used in the implementation of community service activities include training and mentoring related to increasing knowledge and insight. Knowledge and insight referred to in this activity is the use of information technology. This information technology can be used to develop a wider marketing reach. This activity has been going well and has an important contribution in improving the quality of the Permata Alam Permai Gedangan Sidoarjo Youth Organization which has been able to apply social media and marketplaces as part of the digital marketing tool. The use of this media can also encourage increased sales due to the development of exposure of the products being sold

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