scholarly journals Communication Strategy of Content Collision Agency in Promoting the Blibli.com Brand

2021 ◽  
Vol 18 (2) ◽  
pp. 83-93
Author(s):  
William Ardo Nofrizal ◽  
Santi Delliana
Keyword(s):  
Digital Media ◽  
Research Method ◽  
Qualitative Data ◽  
Communication Strategy ◽  
Online Media ◽  
Qr Code ◽  
Call To Action ◽  
Marketing Process ◽  
Digital Agency ◽  
Qualitative Data Collection

The digital age has led to the emergence of many companies such as E-commerce, which in the marketing process, not only do marketing through offline media but also have penetrated online or digital media. BliBli.com promotes its brand in collaboration with the digital agency Content Collision to be able to provide SEO (Search Engine Optimization) that can increase PageRank on Google. The purpose of this research is to find out how the communication strategy is carried out by the Content Collision Agency. The research method used is descriptive qualitative data collection through interviews, observations, and study documents. The results showed that the communication strategy used by the Content Collision Agency in promoting BliBli.com was by managing BliBli's blog to be more interesting. Content contained on the website of articles, Slideshare, infographics, and live reports in the field, given a call to action on each document that has made. The content is SEO friendly, up to date, creative, informative, entertaining, distributed via online media, and accompanied by backlinks such as QR code and action buttons (buy now). This method makes it easier for readers to be able to get products and promotions available on Blibli.com. Readers can also share by clicking the share that serves as an expression to express like the article and want to share the information by others or just provide feedback for the content through comments. Reviews of products or services from the brand can increase the number of views and also to increase sales.

scholarly journals Implementasi Sistem Informasi Pemasaran Rumah Dengan Pendekatan Sistem Berorientasi Objek Pada Developer Property

2021 ◽  
Vol 20 (1) ◽  
pp. 156-164
Author(s):  
Mustar - Aman ◽  
Riyanto . ◽  
Suroso . ◽  
Ipang Sasono ◽  
Yunianto Agung Nugroho
Keyword(s):  
Research Method ◽  
Conceptual Analysis ◽  
Qualitative Data ◽  
Literature Study ◽  
Marketing System ◽  
Web Based ◽  
Marketing Process ◽  
Inhibiting Factors ◽  
Qualitative Data Collection ◽  
Property Developers

Marketing in this century has developed quite rapidly and is in demand by business actors because it has promising opportunities, including in big cities such as Tangerang. Property developer is a property developer engaged in housing. Until now, the marketing system for property developers is how to sell as much housing as possible in one month. The problem that occurs in the marketing system at property developers is that it is not yet computerized or web-based because the home marketing process is still using the technique of distributing brochures and data processing so far it is still conventional and the list of booking lists and pricelists of house unit prices are not yet detailed. The purpose of the research is to build a housing unit marketing system using conceptual analysis and to find out what supporting and inhibiting factors are on property developers. The research method used is descriptive qualitative. Data collection techniques were carried out by means of observation, interviews and literature study. The results of this study are in the form of software, namely a web-based housing marketing system that can display detailed housing information including housing building specifications, price lists, housing locations, stock units, location maps and payment details

scholarly journals Improve Arabic language and Islamic skills with BISA system to Arab Village

2021 ◽  
Vol 5 (S1) ◽  
pp. 624-632
Author(s):  
Ismail Akzam ◽  
Harif Supriady ◽  
Alfitri Alfitri
Keyword(s):  
Data Collection ◽  
Religious Education ◽  
Research Method ◽  
Qualitative Data ◽  
Reading Skills ◽  
Arabic Language ◽  
Advanced Material ◽  
Qualitative Data Collection ◽  
Selection Of ◽  
System Program

Improving the ability of Arabic (bi-ah lughawiyyah 'arabiyyah) and Islam with the BISA system program. The purpose of this study is to describe the application of Arabic and Islamic learning in the Bogor Arabic Village explicitly. The research method uses qualitative. Data collection techniques: (a). Observation, (b). Interview (c). Documentation study. Conclusion (1). Arabic learning with the muhadatsah model for speaking skills and the qawa'id method for reading skills. (2). Islamic religious education starts from tahfizhul Quran, creed material, worship, morals, and muamalah. The learning process impact is mastering the Arabic language and applying it to the practice of Islam. It combines village and school concepts with the selection of beginner, intermediate, and advanced material.

scholarly journals BANJARESE GREETINGS SYSTEM IN DISTRICT KAPUAS OF CENTRAL KALIMANTAN

2015 ◽  
Vol 1 (2) ◽  
pp. 67-75
Author(s):  
Indra Perdana ◽  
Achmad HP
Keyword(s):  
Data Collection ◽  
Research Method ◽  
Qualitative Data ◽  
First Generation ◽  
Native Language ◽  
Research Data ◽  
Central Kalimantan ◽  
The People ◽  
Qualitative Data Collection ◽  
Descriptive Qualitative

Research on the study of the use of greeting in Banjarese which stay in Kapuas District of Central Borneo.This Research focused to describe the greeting word used by the people, particularly the greeting word in Banjarese used by the first generetion in Kapuas. The research method used is descriptive qualitative. Data collection by observation with a look at, involved notes. Sources of research data used is the preference of all speech that is displayed by 1) Aged over 30 years, 2) Native language studied. 3) Knowing its own culture, 4) The Banjarese are the first generation derived from Banjarmasin, 5) The Banjarese who had lived in Kapuas. Based on this research shows 1) Greetings kinship to greet our parents (father + mother) → (+ Uma Abah); Greetings kinship parents to greet our father and mother (grandfather + grandmother) → (kai + nini); Greetings kinship to greet parents our grandparents are corrected; Greetings kinship to greet both parents protested was waring; Greetings kinship to say hello (brother + sister) → (kaka + ading). Greetings kinship to say hello if our children have children (grandchildren) → (grandchildren); Greetings kinship to say hello if we have children and grandchildren is a great-grandfather. And 2) The system of daily greeting, to call people who may be called ikam lifetime, lives. I use the word, unda to appoint themselves. As for honor or call older used the word pian, and said ulun to appoint its own self.

scholarly journals Nilai Syukur Masyarakat yang terpancar melalui Tradisi Sedekah Bumi di Desa Jepangrejo Kabupaten Blora

2019 ◽  
Author(s):  
Giftiyatul Fitriah
Keyword(s):  
Data Collection ◽  
Research Method ◽  
Qualitative Data ◽  
Social Values ◽  
Traditional Culture ◽  
Cultural Life ◽  
The People ◽  
The Government ◽  
The Times ◽  
Qualitative Data Collection

Along with the times, the existence of traditional culture began to be displaced and replaced with western culture. Preservation efforts continue by the government and also the local cultural community so that the existence of traditional culture is not only a historical trail but can be seen, felt and also enjoyed by generations of children and grandchildren. The writing of this article aims to illustrate the tangible form of gratitude to God for the favors that have been given and the traditions of the people that have an impact on life. The research method used is descriptive qualitative data collection techniques through interviews and documentation. The results of this study indicate that Sedekah Bumi must have positive values for life such as religious values and social values. Sedekah Bumi can be used as a medium of learning in social and cultural life that can maintain the characteristics of the indigenous people of the area.

scholarly journals Interferensi Leksikal Pada Vlog Kenta Manis Channel berjudul “Kenta Pamit, Semua Nangis Denger Surat dari Kenta”

2021 ◽  
Vol 3 (2) ◽  
pp. 95
Author(s):  
Ningrum Tresnasari ◽  
Faizal Muhammad Akbar ◽  
Naufal Muhammad Rafif ◽  
Raditya Jagadhita
Keyword(s):  
Research Method ◽  
Qualitative Data ◽  
Native Speakers ◽  
Speech Community ◽  
Data Source ◽  
Observation Method ◽  
Equivalent Method ◽  
Lexical Interference ◽  
Collection Methods ◽  
Qualitative Data Collection

Lexical interference is the case most often encountered in the speech community. This occurs when speakers (regardless of foreign or native speakers) experience vocabulary limitations or do not know the exact vocabulary equivalent in a particular language. The purpose of this study was to identify the forms of lexical interference contained in the kenta manis channel vlog entitled "Kenta Pamit, All Nangis Denger Surat from Kenta". The research method used is descriptive qualitative data collection methods observation method and the method of analysis used is the orthographic equivalent method. The data source used in this study came from the YouTube vlog of Kenta Manis channel. The total amount of lexical interference data in the study was 8 pieces of data. From the analysis that has been done, it can be concluded that lexical interference by kenta in his vlog is divided into two classifications, namely there are 7 lexical interference in English and 1 lexical interference in Chinese.

scholarly journals 'TIP OF THE TONGUE' DALAM UJARAN PENUTUR ASING BAHASA INDONESIA: STUDI KASUS MAHASISWA BIPA

2020 ◽  
Vol 5 (2) ◽  
pp. 201-211
Author(s):  
Fida Pangesti ◽  
Arti Prihatini
Keyword(s):  
Research Method ◽  
Qualitative Data ◽  
First Language ◽  
Lexical Retrieval ◽  
Mental Process ◽  
Mental Processes ◽  
The Mind ◽  
Tip Of The Tongue ◽  
Bahasa Indonesia ◽  
Qualitative Data Collection

Tip of the tongue (ToT) is experienced by BIPA students when speaking Indonesian due to delayed lexical access. This study aims to describe two focuses, namely: (1) the characteristics of the target vocabulary and the ToT vocabulary and (2) the mental processes when the ToT occurs. The theory used in this research is lexical retrieval in morphosemantics. This research method is descriptive qualitative. Data collection was carried out by observation and interview techniques during the learning process of BIPA Muhammadiyah Malang University. The results showed that ToT occurred in nouns (42%), verbs (24%), adjectives (21%), conjunctions (8%), and numeralia (5%). Tip of the tongue is accompanied by a lot of silence as a fallacy effect that appears in the speech. Gestur becomes a description of the meaning features of the target vocabulary. The mental process of ToT occurs in several events, namely (1) the speaker has a picture of the object in his mind, (2) the activation of the semantic set when the active vocabulary has a relation with the meaning of the target vocabulary, (3) activation of the meaning field when the speaker describes it, (4) activation of the phonological set when the similar sound vocabulary appears in the mind, and (5) the appearance of the first language and / or intermediate language.

scholarly journals Internalisasi pendidikan moral pada perguruan tinggi di Jepang

2020 ◽  
Vol 17 (1) ◽  
pp. 50-59
Author(s):  
Sutrisno Sutrisno
Keyword(s):  
Qualitative Research ◽  
Data Collection ◽  
Moral Education ◽  
Research Method ◽  
Qualitative Data ◽  
Japanese Society ◽  
Japanese People ◽  
Data Collection Methods ◽  
Collection Methods ◽  
Qualitative Data Collection

Penelitian ini bertujuan untuk Mengetahui konsep pembelajaran pendidikan moral di perguruan tinggi di Jepang. Penelitian ini merupakan penelitian kualitatif. Penelitian dilaksanakan di Tokyo Gakugei University. Metode penelitian yang digunakan dalam penelitian ini adalah deskriptif kualitatif.  Metode pengumpulan data diperoleh dengan cara observasi, wawancara dan dokumentasi.  Hasil penelitian ini menjelaskan bahwa Pendidikan moral pada perguruan tinggi di Jepang bertujuan untuk membangun karakter warga negara muda untuk berpikir bagaimana caranya hidup dan bertindak atas dasar penilaian otonom dan hidup sebagai orang yang proaktif bersama dengan orang lain. Pendidikan moral menjadi alat dan media untuk mentrasformasikan nilai-nilai dasar filosofis masyarakat Jepang. Pendidikan moral dapat tercermin pada karakter keseharian masyarakat Jepang yang memiliki etos dan semangat kerja tinggi dalam menjalankan setiap profesinya-----This study aims to determine the concept of learning moral education in universities in Japan. This research is a qualitative research. The study was conducted at Tokyo Gakugei University. The research method used in this study is descriptive qualitative. Data collection methods obtained by observation, interviews and documentation. The results of this study explain that moral education at universities in Japan aims to build the character of young citizens to think how to live and act on the basis of autonomous judgment and life as people who are proactive together with others. Moral education is a tool and media for transforming the basic philosophical values of Japanese society. Moral education can be reflected in the daily character of Japanese people who have high ethos and work spirit in carrying out every profession

scholarly journals EDUCATIONAL INNOVATION IN DEVELOPING QUALITY MANAGEMENT MUHAMMADIYAH BEST ELEMENTARY SCHOOL BANDUNG

2021 ◽  
Vol 10 (1) ◽  
pp. 9-24
Author(s):  
Iim Ibrohim ◽  
Agus Salim Mansyur ◽  
Muhibbin Syah ◽  
Uus Ruswandi
Keyword(s):  
Data Analysis ◽  
Quality Management ◽  
Research Method ◽  
Qualitative Data ◽  
Educational Innovation ◽  
School Management ◽  
Study Data ◽  
Inhibiting Factors ◽  
Qualitative Data Collection

This research aims to identify the supporting and inhibiting factors of educational innovation implemented by SD Muhamadiyah 7 Kota Bandung. By identifying supporting and inhibiting factors, the implementation of the innovation program is hoped can be more successful. The research method that was used in this research was descriptive qualitative. Data collection techniques through observation, interviews, and documentation study. Data analysis was performed by reducing data, displaying it, taking conclusions, verifying, analyzing, summarizing, and analyzing data. The research results show; supporting and inhibiting factors for educational innovation SD Muhammadiyah 7 Bandung City in developing the quality of school management, some are internal and external.

scholarly journals Peran Konselor dalam Mereduksi Tingkat Kenakalan Remaja di Kabupaten Pandeglang

2019 ◽  
Vol 10 (2) ◽  
pp. 171
Author(s):  
Dody Riswanto
Keyword(s):  
Juvenile Delinquency ◽  
Data Collection ◽  
Environmental Conditions ◽  
Research Method ◽  
High Speed ◽  
Qualitative Data ◽  
School Teachers ◽  
The Future ◽  
Qualitative Data Collection

Abstract: This study discusses juvenile delinquency studies in Pandeglang district and the role of counselors in resolving the juvenile delinquency phenomenon, the research method used is qualitative data collection techniques of interviews, observation, and documentation studies, researchers act as key instruments, observations carried out for 1 year, interviews were conducted with 3 respondents, and documentation studies were collected from various literature, the findings and discussion of the study illustrated that juvenile delinquency consisted of criminal theft of motorbikes, high speed motorbikes and modified exhausts, and did not care about the environmental conditions of the residence , the conclusion of the study is that the role of the counselor is very important in reducing the level of juvenile delinquency with the counselor's mental and psychological readiness, namely the ability of the counselor to lead, understand multiculturalism, provide reinforcement to students, and train themselves in order to have good personality competencies, the implications of this research are very important for school teachers and the community to measure the level of juvenile delinquency and how to prevent future levels of juvenile delinquency in the future.  Abstrak: Penelitian ini membahas tentang studi kenakalan remaja di kabupaten Pandeglang dan peran konselor dalam menyelesaikan fenomena kenakalan remaja tersebut, metode penelitian yang digunakan adalah kualitatif dengan teknik pengumpulan data wawancara, observasi, dan studi dokumentasi, peneliti berperan sebagai instrumen kunci, observasi dilaksanakan selama 1 tahun, wawancara dilakukan bersama 3 orang responden, dan studi dokumentasi dikumpulkan dari berbagai literature, hasil temuan dan pembahasan penelitian menjabarkan bahwa kenakalan remaja terdiri dari tindakan kriminal pencurian sepeda motor, memacu sepeda motor dengan kecepatan tinggi dan knalpot modifikasi, serta tidak peduli terhadap kondisi lingkungan tempat tinggal, kesimpulan penelitian adalah bahwa peran konselor sangat penting dalam mereduksi tingkat kenakalan remaja dengan kesiapan mental dan psikis konselor, yaitu kemampuan konselor dalam memimpin, memahami multikulturalisme, memberikan penguatan kepada siswa, dan melatih diri agar memiliki kompetensi kepribadian yang baik, implikasi penelitian ini sangat penting bagi guru sekolah dan masyarakat untuk mengukur tingkat kenakalan remaja dan bagaimana strategi dalam mencegah tingkat kenakalan remaja di masa mendatang.

scholarly journals Penanaman Karakter Pada Siswa Melalui Kegiatan Intrakurikuler dan Ekstrakurikuler Di Sekolah Dasar Terpadu Islam

2020 ◽  
Vol 1 (3) ◽  
pp. 303-322
Author(s):  
Ach. Baidowi
Keyword(s):  
Data Collection ◽  
Character Education ◽  
Extracurricular Activities ◽  
Research Method ◽  
Qualitative Data ◽  
Positive Thinking ◽  
Martial Art ◽  
Character Building ◽  
Islamic Values ◽  
Qualitative Data Collection

Character education is an effort to foster and shape student character according to school culture. The research objective was to describe the process of cultivating character in students through school intracurricular and extracurricular activities. The research method with qualitative, data collection with interview, observation, and documentation. The results showed (1) character planting through intracurricular activities with (a) strengthening learning, namely character building in accordance with the theme or material, and (b) spiritual paradigm by inserting Islamic values ??in the learning process. (2) character planting through extracurricular activities with (a) scouts, namely forming leadership characters, being independent, solving problems, and loving nature, (b) leadership, forming leadership characters, responsibility, and making decisions, (c) painting, forming detailed, focused, creative characters , (d) martial art, forming tough, skilled characters, (e) reciting recitation, forming religious, moral, orderly characters, (f) child preachers, forming brave characters, positive thinking, art of communication, influencing others. Pendidikan karakter merupakan upaya membina dan membentuk karakter siswa sesuai dengan budaya sekolah. Tujuan penelitian untuk mendeskripsikan proses penanaman karakter siswa melalui kegiatan intrakurikuler dan ekstrakurikuler di sekolah. Metode penelitian dengan kualitatif, teknik pengumpulan data dengan wawancara, observasi, dan dokumentasi. Hasil penelitian ini menunjukkan: (1) Penanaman karakter melalui kegiatan intrakurikuler dengan cara (a) Penguatan pembelajaran yaitu pembentukan karakter yang sesuai dengan tema atau materi, dan (b) paradigma spriritual dengan menyisipkan nilai keislaman dalam proses pembelajaran. (2) Penanaman karakter melalui kegiatan ekstrakurikuler, (a) Pramuka yaitu membentuk karakter kepemimpinan, mandiri, memecahkan masalah, dan cinta alam, (b) Kepemimpinan, membentuk karakter kepemimpinan, tanggung jawab, dan membuat keputusan, (c) Melukis, membentuk karakter detail, fokus, kreatif, (d) Pencak silat, membentuk karakter tangguh, terampil, (e) Mengaji, membentuk karakter religious, akhlak, tertib, (f) Pendakwah cilik, membentuk karakter berani, berfikir positif, seni komunikasi, mempengaruhi orang lain.

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