scholarly journals PENGARUH CITRA DESTINASI, E-WOM, TERHADAP KEPUASAN WISATAWAN DAN KEPERCAYAAN

2019 ◽  
Vol 4 (1) ◽  
pp. 85-95
Author(s):  
Devi Aprilia S ◽  
Eni Endah Pujiastuti ◽  
Lukmono Hadi

AbstractThe purpose of trying to make the uniqueness of tourism products is to be able to attract tourists to visit and have future behavioral intentions. Therefore this study aims to examine the influence of destination image variables, e-wom on satisfaction and trust. The problem raised is whether the Destinastion Image has a significant effect on Tourist Satisfaction? Does E-WOM have a significant effect on the Tourist System? Is the Image Objective Significant to Trust? Does E-WOM have a significant effect on Trust? Trust? . Research is conducted on tourists who visit the tourist attraction of Tebing Breksi DI Yogyakarta. The number of samples used was 115 people using systematic random sampling. Analysis techniques using SEM. The results showed that the Destinastion Image had a significant effect on Tourist Satisfaction, E-WOM had a significant effect on Tourist Satistfacton, Destination Image had a significant effect on Trust, E-WOM had a significant effect on Trust, Tourist Satisfaction had a significant effect on Trust.Key word : Tourism, destination, behavior intention, Tebing Breksi, E-WOM

2019 ◽  
Vol 3 (2) ◽  
pp. 131
Author(s):  
Eny Endah Pujiastuti ◽  
Sadeli Sadeli ◽  
Anisa Destiana

The purpose of this study is to understand the influence between Destination Image, Tourist Atraction, Tourist Satisfaction and Post Visit Behavioral Intention. In this study, a total of 115 effective questionnaires were collected which would then be processed using Structural Equating Modeling (SEM) which was operated using the AMOS application. The results of the study show that 1). Destination image has a significant effect on tourist satisfaction. 2). Tourist attraction has a significant effect on tourist satisfaction. 3). Destination image has a significant effect on the post visit behavior intention. 4). Tourist attraction has a significant effect on the post visit behavior intention. 5). Tourist satisfaction has a significant effect on the post visit behavior intention. 6). Destination image has an indirect effect on post visit intention behavior through tourist satisfaction. 7). Tourist attraction influences indirectly on post visit intention behavior through tourist satisfaction. Based on the results of the research, the research not only provides advice for the government tourism sector, but also provides direction for future research.


2017 ◽  
Vol 57 (7) ◽  
pp. 856-870 ◽  
Author(s):  
Jong-Hyeong Kim

The current study develops a theoretical model of the effect of memorable tourism experiences (MTEs) on behavioral intentions by examining the structural relationships between destination image (DI), tourist satisfaction, revisit intention, and word-of-mouth (WOM) publicity. The results show that MTEs influence future behavioral intentions both directly and indirectly through DI and tourist satisfaction. Moreover, MTEs are found to be the most influential determinant of behavioral intentions. Thus, the results challenge those practitioners and researchers who perceive visitor satisfaction to be the most important indicator of destination performance. Theoretical and managerial implications are discussed based on the study results, and directions for future research are provided.


2016 ◽  
Vol 6 (1) ◽  
pp. 995
Author(s):  
Oce Ridwanudin ◽  
Nugraha Adi Saputra

The attraction of tourists to use the tour affecting travel services until they feel the satisfaction or dissatisfaction as a result of the products and services provided to tourists by a company providing travel services. This research was conducted with the aim to describe the attraction of the tour at the TJP Seratour, tourist satisfaction and the influence of the attraction of the tour to tourist satisfaction. The population in this study is the tourists who use the services of a travel in Seratour TJP 100 respondents. The method used is descriptive and verification with research time of less than one year (cross-sectional method). The sampling technique used is systematic random sampling. The data analysis technique used is the technique of multiple regression analysis. Hasi This study shows that the highest impact on the attraction of the tour is the variable sub lowest access and influence is convenience. Simultaneously te attraction of the tour to have a significant impact on tourist satisfaction, the same thing happens to the partial test, which occurred a significant influence between the attraction of the tour to tourist satisfaction.


2021 ◽  
Vol 21 (2) ◽  
pp. 78-95
Author(s):  
Dilla Dilla ◽  
Sugeng Raharjo ◽  
Heru Suprapto

Abstract:                The purpose of this study was to determine the effect of electronic word of mouth and destination image variables on visiting interest either partially or simultaneously. Besides that, to find out the variables that have the most dominant influence on visiting interest.                This research is a quantitative study using multiple regression analysis techniques with the help of the SPSS 20.0 for Window program, using a questionnaire with a sample of 91 (ninety one) from a population of 910 (nine hundred and ten) visitors to Ladaya. The results showed that the variable electronic word of mouth (X1) and destination image (X2) had a simultaneous and partial effect on visiting interest (Y). From the t test, it can be seen that the electronic word of mouth (X1) variable has a greater t-count coefficient than the destination image (4.631>3.881). Thus, it can be concluded that the electronic word of mouth (X1) variable has the most dominant influence on interest in visiting Ladaya Kutai Kartanegara.   Keywords: Electronic Word Of Mouth, Destination Image, Visiting Interest


2021 ◽  
Vol 2 (1) ◽  
pp. 1-18
Author(s):  
Anna Manisha Rames ◽  
Tan Gek Siang ◽  
Yeo Sook Fern

This study examines the determinants of excursionists’ satisfaction and destination loyalty towards architectural tourism destination in Ipoh Township, since in view of its economic, social and cultural importance, there are limited studies focusing on tourist satisfaction and destination loyalty towards architectural tourism in the extant literature. In addition, the downturn of the tourism sector in Malaysia has mirrored in the state of Perak which raises an alarming signal to the state tourism authorities as domestic tourists are shifting away to tourism destinations in other states and cities in Malaysia. It is postulated that Destination Image, Authenticity, Safety of Destination and Cultural Differences as direct determinants of excursionists’ satisfaction and destination loyalty. Using convenience sampling technique, this study surveyed 250 excursionists who are visiting architectural tourism destination in Ipoh Township. The data were analysed to ensure the attainment of internal reliability before further analyses were conducted. Multiple linear regression analyses found that all determinants had a significant positive effect on excursionists’ satisfaction and destination loyalty. The findings suggest managerial implications to the tourism stakeholders in preserving the heritage and cultural value of the Ipoh Township. Limitations and suggestions for future research are also highlighted.


2017 ◽  
Vol 11 (02) ◽  
pp. 69-90
Author(s):  
Neneng Nurhayati ◽  
Alimatus Sahrah

The objective of this study is to predict the effect of tourism destination image and tourist satisfaction on foreign tourists’ intention to revisit the Special Region of Yogyakarta. Subjects of the study were 90 foreign tourists of 20 to 60 years old. The data used in the study were collected using a revisiting intention scale, a tourism destination image scale, and a tourist satisfaction scale. The data were analyzed by using a multiple liniear regression technique. Results of the study show that tourism destination image and tourist satisfaction simultaneously had a significantly positive effect on the foreign tourists’ revisiting intention with p = 0,000 (p < 0,01) and a determinant coefficient of 0,189. This means that tourism destination image and tourist satisfaction were simultaneously able to predict the revisiting intention of 18,9 %, so that 81,1 % was predicted by other variables that were not examined in the study. In addition, tourism destination image partially had a significantly positive. Effect on the revisiting intention with the regression coefficient of p = 0,000 (p < 0,01) and a determinant coefficient of 0,109 or 10,9 %, while tourist satisfaction partially had a significantly positive effect on the revisiting intention with p = 0,000 (p < 0,01) and a determinant coefficient of 0,16 or 16 % on the revisiting intention. Keywords: Tourism Destination Image, Tourism Satisfaction, Revisiting Intention


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Shefali Saini ◽  
Chris Niyi Arasanmi

Purpose This study aims to examine the consequences of tourism destination image and satisfaction on digital advocacy in a touristic environment. The study also tested the mediation role of satisfaction in the relationship between the tourism destination image and tourists’ advocacy. Design/methodology/approach This study adopts a quantitative research design, suing the intercept survey method to collect data from 185 international tourists in New Zealand. The process macro regression method was used to analyse the collected data. Findings The findings from this study are: firstly, the study demonstrates that tourism destination image influenced tourists’ digital advocacy behaviour. Secondly, tourists’ satisfaction significantly changed tourists’ advocacy behaviour. Thirdly, tourists’ satisfaction mediates the relationship between the tourism destination image and tourists’ advocacy behaviour in this study. Research limitations/implications This study examined tourism destination image and satisfaction as predictors of tourist digital advocacy behaviour; the findings have some valuable impacts for organisations, especially the destination marketing organisation’s tourism strategies. The result also implies that customer satisfaction is a predictor of advocacy behaviours; and the need to focus on increasing tourist satisfaction by putting in place well-crafted tourism products and services. Practical implications The finding also implies that customer satisfaction is an important antecedent of advocacy behaviours; and the need to focus on increasing tourist satisfaction by putting in place well-crafted tourism-based strategies. Originality/value This study is one of the few investigations on tourists’ digital advocacy behaviour. The study also assessed the mediating impact of customer satisfaction in the relationship between tourism destination image and tourists’ advocacy behaviour, an area, which suffers from a languor of research.


Author(s):  
Onan Marakali Siregar ◽  
Selwendri Selwendri ◽  
Maulidina Maulidina

North Sumatra Province is an area that has several attractions, both natural and cultural attractions. Some well-known tourist objects from abroad to foreign countries such as Lake Toba, and Mount Lawang with Sumateran orangutans. While is one of the gateways to reach tourist destinations in North Sumatra Province, including the city that has the Maimun City Palace and the Great Mosque that represents the history of the continuity of the Malay Kingdom, the Tjong A Fie House and the colonial colonial buildings that have talked about for years. This study aims to analyze and determine how to encourage tourists, destination images, and tourist satisfaction with tourist loyalty in North Sumatra Province. This research uses quantitative methods with data analysis methods. Multiple linear regression because it is based on two or more independent variables on variables, after that the data processing technique uses SPSS version 22 as a tool. This study found that the results consisted only of motivation variables which did not have a significant effect, while other variables had a significant effect on tourist loyalty. The results showed that the independent variables consisted of motivation variables (X1), destination image variables (X2), and satisfaction (X3) positively and significantly towards the variables supported by tourist loyalty (Y) visiting the tourist area of North Sumatra Province. This study obtained results consisting of the majority of visitors consisting of students aged 17 to 25 years. Lake Toba, Bukit Lawang, and Berastagi are the dominant mainstay sectors, and the level of tourist visits to the Province of North Sumatra is still categorized as low.


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