scholarly journals BUSINESS-PLANNING OF ENTERPRISE PRODUCT PROMOTION COMPLEX IN INTERNET

Author(s):  
Vitalii LUTSIAK ◽  
Kateryna MAZUR ◽  
Tetiana MOSTENSKA

Given paper is devoted to the substantiation of the structure and development of a business-plan for promoting the company on the Internet, using modern digital marketing tools for obtaining commercial and social benefits. The results are based on the methodology of strategic management, marketing and competitiveness theory. The structural characteristic of the business plan was obtained by summarizing the experience of consulting firms. The business plan reveals the essence of products (services) production process, contains the characteristics of a market audience, a description of the stages of the technological process, a list of basic technological equipment, indicative project cost, production output and labor costs, marketing plan, presented the project results of the implementation of the business plan. Obtained results allowed proposing further business development strategy and concept of activity after the project implementation. The content of the social effect from the implementation of the business plan is separately disclosed. The analysis of profitability shows that for 1 spent UAH will have an income of 6.3 UAH, and the payback period of the project will be 2.5 months taking in to account the fulfillment of the constraints.

2019 ◽  
Vol 14 (2) ◽  
pp. 174-190 ◽  
Author(s):  
April Rose Panganiban ◽  
Gerald Matthews ◽  
Michael D. Long

Human–Machine teaming is a very near term standard for many occupational settings and still requires considerations for the design of autonomous teammates (ATs). Transparency of system processes is important for human–machine interaction and reliance but standards for its implementation are still being explored. Embedding social cues is a potential design approach, which may capture the social benefits of a team environment, yet vary with task setting. The current study examined the manipulation of transparency of benevolent intent from an AT within a piloting task requiring suppression of enemy defenses. Specifically, the benevolent AT maintained task communication as in a neutral condition, but included messages of support and awareness of errors. Benevolent communication reduced reported workload and increased reported team collaboration, indicating that this team intent was beneficial. In addition, trust and acceptance of the AT were rated higher by individuals tasked with depending on the system to protect them from missile threats. The need for information from ATs is beneficial, however may vary depending on team type.


2013 ◽  
Vol 12 (1) ◽  
pp. 124-139
Author(s):  
Monika Jean Ulrich Myers ◽  
Michael Wilson

Foucault’s theory of state social control contrasts societal responses to leprosy, where deviants are exiled from society but promised freedom from social demands, and the plague, where deviants are controlled and surveyed within society but receive some state assistance in exchange for their cooperation.In this paper, I analyze how low-income fathers in the United States simultaneously experience social control consistent with leprosy and social control consistent with the plague but do not receive the social benefits that Foucault associates with either status.Through interviews with 57 low-income fathers, I investigate the role of state surveillance in their family lives through child support enforcement, the criminal justice system, and child protective services.Because they did not receive any benefits from compliance with this surveillance, they resisted it, primarily by dropping “off the radar.”Men justified their resistance in four ways: they had their own material needs, they did not want the child, they did not want to separate from their child’s mother or compliance was unnecessary.This resistance is consistent with Foucault’s distinction between leprosy and the plague.They believed that they did not receive the social benefits accorded to plague victims, so they attempted to be treated like lepers, excluded from social benefits but with no social demands or surveillance.


2020 ◽  
pp. 219-234
Author(s):  
Michael Lucey

This chapter makes the case that Proust's Recherche offers a way of perceiving how our pleasure in aesthetic objects (novels, septets) can, when viewed from the appropriate angle, reveal the topography of the social world through which we must all necessarily find our way. How might the experience of a particularly social level of reality be communicated in a novel?  The social world can be understood in Bourdieusian terms as a space of immanent tendencies, one in which some people are more likely to follow one kind of social trajectory than another. Proust’s novel shares with Bourdieu’s sociology an interest in how a work of art, being the product of a social world, can on occasion serve as an instrument that reveals something of the immanent structures that contribute to the shape of the social topography around it.  It does so by producing differential effects on its public. The Vinteuil Septet is presented in the Recherche as a work that has this kind of differential social effect:  by producing different effects on different listeners it becomes a diagnostic instrument revealing the social topography around it. 


2021 ◽  
Vol 2 ◽  
pp. 37-41
Author(s):  
Larisa V. Schennikova ◽  

The author proves the idea of sanctity of the testator’s will and the development of opportunities for its most complete implementation in the laws as well as in the modern notarial practice. Judicial practice in cases on acknowledgment of a will invalid is in the center of the author’s attention. Its analysis has allowed to identify the tendency of acknowledgment of wills made in favor of persons taking care of the elderly over the last years of their lives invalid based on claims of relatives showing no concern and paying no attention to the elderly during their lifetime. In the meantime, wrongful acts of notaries expressed in violation of the procedure and the rules for performance of notarial actions have served as the grounds for acknowledgment of wills invalid. The author encourages notaries and judges to pay more attention to the testator’s will (intentions) and create all conditions to implement such will after the testator’s death as adequately as possible.


Author(s):  
Svetlana Yurievna Abdulova ◽  
Olga Anatolievna Gavrilova

The article dwells upon the continued decrease of income level of the Russian population as a result of the financial crisis and rising inflation, which is followed by yearly contraction of needs and savings. The analysis of the income structure of the Russian people confirmed the growth of the share of wages while reducing income from the use of property, business income, and social benefits. The tendencies to changing the income level in the different industries and regions of the Russian Federation have been identified. The average income level of the population of the Astrakhan region has been defined, the finance dynamics for the period from 2016 to 2018 has been evaluated. The tendencies to changing individual components of the population income in the Astrakhan region have been investigated: wages, business income, employment of property, social benefits. There has been estimated the average monthly wage in the region (in nominal and real terms) and the rate of its changes over the studied period. The estimation of the size of social payments to the population of the Astrakhan region has been made. The main part in the total volume of social payments to the population comes to pensions (74.8%). The criteria of the subsistence minimum both in the country and in the region have been given. It has been inferred that the living cost in the country is greatly underestimated, actually, in half, compared to the real living cost, which is related to saving the budget. In the Astrakhan region a great proportion of the population has incomes below the minimum subsistence level: 16.0% of the region’s population is below the poverty line. To reduce the level of poverty, to increase incomes of the population and to reduce the share of citizens with incomes below the subsistence minimum there have been proposed a number of that will help to reach a higher standard of living in accordance with the requirements of the social market economy.


2019 ◽  
Vol 10 (2) ◽  
pp. 155-170
Author(s):  
Asri Christiyani

This article discusses social development by the community carried out by Paguyuban Jamu Gendong Lestari in Kuningan Barat Village, Mampang Prapatan Subdistrict, South Jakarta through the creative economy sector, namely jamu gendong business as a culinary sub-sector based on culture and local wisdom. This study uses a qualitative approach with descriptive types. The results show that the Paguyuban Jamu Gendong Lestari as a community that runs a business in the creative economy, namely jamu as an Indonesian cultural heritage has succeeded in carrying out the social development process based on seven characteristics of social development. The social development strategy that is carried out is a social development strategy by the community through which the members of the Paguyuban Jamu Gendong Lestari are members who work together harmoniously to meet their needs, solve their problems and try to create opportunities to improve lives through the management of jamu businesses.AbtrakArtikel ini membahas mengenai pembangunan sosial oleh masyarakat yang dilakukan oleh Paguyuban Jamu Gendong Lestari di Kelurahan Kuningan Barat Kecamatan Mampang Prapatan Jakarta Selatan melalui budaya dan kearifan lokal. Penelitian ini menggunakan pendekatan kualitatif dengan jenis deskriptif. Hasil menunjukkan bahwa Paguyuban Jamu Gendong Lestari sebagai komunitas yang menjalankan usaha di bidang ekonomi kreatif yaitu jamu sebagai warisan budaya Indonesia telah berhasil melakukan proses pembangunan sosial berdasarkan tujuh karakteristik pembangunan sosial. Strategi pembangunan sosial yang dijalankanadalah strategi pembangunan sosial oleh masyarakat melalui wadah Paguyuban Jamu Gendong Lestari. Masyarakat yang menjadi anggota saling bekerja sama secara harmonis untuk memenuhi kebutuhan mereka, memecahkan masalah mereka dan berupaya menciptakan kesempatan guna memperbaiki hidup melalui pengelolaan usaha jamu gendong.


2020 ◽  
pp. 42-54
Author(s):  
Anna Cudny

Influence of social capital of inhabitants on shaping common spaces in a housing environment The last two decades of the century have brought unusually many changes in the built environment. These include not only changes directly related to the emergence of a new urban fabric, but also changes in social attitudes towards common spaces located in residential areas. The built environment has never been evaluated so strongly. This assessment translates not only into the everyday outdoor activities of residents (necessary, optional and social activities), but also to economic projects (purchase, sale and rental of real estate). At the same time, the city ceases to be, as it has been so far, mainly subjected to criticism, and the residents are gradually changing their demanding attitude concerning the development of space to participate in the process of its creation. Society wants to have a real impact on urban space, especially on the space closest to them. Thus, the right to the city is no longer a privilege or a duty, but it becomes a need. Trying to meet this need results in a phenomenon which we can increasingly observe in Poland, and which we have been witnessing abroad for many years: activities in public space are changing into activities for public space. They include the transformation of common spaces related to the place of residence—improving their aesthetic quality, functional changes, modernization of development elements. Observing numerous examples of public participation in shaping public spaces, it was noticed that the initiation, course and effects of activities largely depend on the social capital of the group undertaking said activity. Accordingly, there is a need for research on the mutual relation between the level of social capital and the issue of shaping and managing public space with the participation of local communities, which will be the main topic of the paper. To investigate the above-mentioned issue, qualitative research methods were used in relation to the relationship: site visit, non-participant observation and focus interviews. This contributed to a comparative study of three selected Warsaw case studies. They were analysed in terms of meeting the qualitative criteria selected for the study. These criteria have been indicated on the basis of the Social Capital Development Strategy 2020, which is one of the parts of the Medium-Term National Development Strategy. The result of the analyses is an indication of derived factors from within the group of space users and external factors that have a positive and negative impact on initiating, carrying out and maintaining the effects of changes in common spaces developed with the participation of local communities in Polish conditions. The conclusions can be used to improve future participation processes related to urban space - both by non-professionals participating in them, as well as experts - architects and town planners.


Author(s):  
Mel Cousins

Abstract This chapter focuses on the link between migration and social protection in Ireland. The chapter has two main goals. First, it presents the general legal framework regulating the social protection system in Ireland, paying particular attention to any potential differences in terms of conditions of access to social benefits between national residents, non-national residents, and non-resident nationals. Secondly, the chapter discusses how these different groups of individuals access social benefits across five policy areas: unemployment, health care, family benefits, pensions, and guaranteed minimum resources. The chapter concludes with a discussion of the relationship between migration and social protection policy.


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