Determinants of the Citizen Engagement Level of Mayors on Twitter

2022 ◽  
pp. 917-930
Author(s):  
İbrahim Hatipoğlu ◽  
Mehmet Zahid Sobaci ◽  
Mehmet Fürkan Korkmaz
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Empirical Studies ◽  
Relevant Literature ◽  
Citizen Engagement ◽  
Political Actors ◽  
Local Politicians ◽  
The Status ◽  
Election Results ◽  
Use Of Social Media

Today, politicians like other political actors use social media to interact with their audiences. In the relevant literature, studies on the use of social media by politicians focus more on how politicians use social media for political communication during the election periods and its impact on the election results. Furthermore, these studies mainly focus on national politicians. Few studies focus on the use of social media during a non-election period by the local politicians, and these studies analyse the purpose of using social media. Therefore, in the relevant literature, there is a need for empirical studies to measure the citizen engagement level of local politicians during the non-election period and analyse its determinants beyond the purpose of using social media. In this context, this study aims to analyse the relationship between some factors and the level of citizen engagement of the mayors on Twitter in Turkey. The findings of the analysis show that there is a relationship between the status of municipalities and the engagement level of mayors.

Determinants of the Citizen Engagement Level of Mayors on Twitter

2020 ◽  
pp. 143-158
Author(s):  
İbrahim Hatipoğlu ◽  
Mehmet Zahid Sobaci ◽  
Mehmet Fürkan Korkmaz
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Empirical Studies ◽  
Relevant Literature ◽  
Citizen Engagement ◽  
Political Actors ◽  
Local Politicians ◽  
The Status ◽  
Election Results ◽  
Use Of Social Media

Today, politicians like other political actors use social media to interact with their audiences. In the relevant literature, studies on the use of social media by politicians focus more on how politicians use social media for political communication during the election periods and its impact on the election results. Furthermore, these studies mainly focus on national politicians. Few studies focus on the use of social media during a non-election period by the local politicians, and these studies analyse the purpose of using social media. Therefore, in the relevant literature, there is a need for empirical studies to measure the citizen engagement level of local politicians during the non-election period and analyse its determinants beyond the purpose of using social media. In this context, this study aims to analyse the relationship between some factors and the level of citizen engagement of the mayors on Twitter in Turkey. The findings of the analysis show that there is a relationship between the status of municipalities and the engagement level of mayors.

scholarly journals Social media and democracy: How the Facebook usage patterns of Toronto city councilors influence political engagement

2021 ◽  
Author(s):  
Christian Campbell
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Political Engagement ◽  
Small Communities ◽  
Political Actors ◽  
The Public ◽  
Usage Patterns ◽  
Media Platform ◽  
Use Of Social Media ◽  
National Governments

In the early days of the Internet, many political communication theorists held the utopian belief that political actors would use online tools to communicate directly with members of the public, and thereby bolster political engagement and enrich democracy. Unfortunately, studies over the past two decades found that political websites were not usually used to interact directly with the public, but instead were used to simply disseminate information in a one-way information-sharing model. However, the emergence of social media sites presents political actors with the opportunity to interact with the public far more easily than websites had previously allowed. Given the widespread adoption and high usage rates of social media sites, these online resources could potentially open up a space for public discussion about politics and allow political actors to interact directly with members of the public. Literature indicates that this type of shared space is conducive to the kind of civic mindset that leads to higher rates of political engagement. Research on political uses of social media tends to focus on the use of social media engagement. Research on political uses of social media tends to focus on the use of social media within elections, such as the 2008 U.S presidential election, and on the use of social media by national governments. I have chosen instead to examine how a group of municipal councilors in Toronto, Ontario uses social media. These politicians have the greatest need to interact directly with individuals throughout their term of service because municipal councilors are expected to know the members of their ward far more intimately than federal, or even provincial, politicians. My study focuses on the use of Facebook because literature indicates that it is the most political social media platform and that it presents politicians with the greatest opportunity to foster political engagement online. Through analysis of the Facebook pages of Toronto city councilors this study examines the degree to which councilors use Facebook to engage their followers, whether certain citizens are consistently engaged in ongoing political discussions, and whether small communities of politically engaged citizens develop around the Facebook profiles of councilors.

scholarly journals Komunikasi Politik dan Branding Pemimpin Politik Melalui Media Sosial: A Conceptual Paper

2021 ◽  
Vol 5 (2) ◽  
pp. 145-161
Author(s):  
Festy Rahma Hidayati
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Political Communication ◽  
Relevant Literature ◽  
Public Support ◽  
Political Leader ◽  
Political Leaders ◽  
The Public ◽  
Conceptual Paper ◽  
Use Of Social Media

The presence of digital media, such as social media allows us to connect without any limitations of space and time. Consumption of social media brings changes in various aspects of life, including the habits of communicating and interacting in today's network society. In the political field, social media creates opportunities for political leaders to carry out political communication. As a strategic political communication channel, social media plays a role in receiving and responding to public aspirations. In fact, the use of social media for campaigns by political leaders shows a trend of increasing popularity and electability due to the influence of branding on social media. The use of social media by political leaders in building specific branding is at the core of this article. Political leaders optimize their personal social media accounts for political communication. The positive perception of the public allows for an increase in popularity and electability which brings to the national political stage. This article is a conceptual paper that analyzes the concept of branding in politics in the era of digital political communication by utilizing social media. The author uses relevant literature reviews from previous studies. This article reveals that several political leaders that have been studied have optimized social media to carry out political communication to their citizens. They display digital content to gain public support and trust, and display branding as a populist, professional, humanist, and responsible political leader.

scholarly journals KOMUNIKASI POLITIK SEMESTER 5 KELOMPOK 3

2020 ◽  
Author(s):  
Mona Maghfira
Keyword(s):  
Social Media ◽  
New Media ◽  
Political Communication ◽  
Human Beings ◽  
Political Actors ◽  
Media Technologies ◽  
Keywords Internet ◽  
Challenges And Opportunities ◽  
Use Of Social Media ◽  
The One

Abstarknyo The development of communication technology has penetrated the lives of human beings. One form of communication is the development of new media technologies who gave birth to social media. Political world is also not free from the influence of new media and social media. Social media are like two sides of a coin for political actors. On the one hand, the success by using social media is getting positive support. But on the other hand failure by using social media is the risk by damaging the image. This paper discusses the challenges and opportunities of social media on political actors. Exposure to the use of social media in political communication becomes the first part of this paper. The second section discusses the challenges faced by political actors in the 2.0 era. The third section gives an offer opportunities for political actors in the utilization of social media. There is also the fourth and final section is a conclusion that contains what should be done by political actors to minimize the risks and maximize the opportunities offered by social media. Keywords: internet, new media, social media, political communication

scholarly journals Social media and democracy: How the Facebook usage patterns of Toronto city councilors influence political engagement

2021 ◽  
Author(s):  
Christian Campbell
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Political Engagement ◽  
Small Communities ◽  
Political Actors ◽  
The Public ◽  
Usage Patterns ◽  
Media Platform ◽  
Use Of Social Media ◽  
National Governments

In the early days of the Internet, many political communication theorists held the utopian belief that political actors would use online tools to communicate directly with members of the public, and thereby bolster political engagement and enrich democracy. Unfortunately, studies over the past two decades found that political websites were not usually used to interact directly with the public, but instead were used to simply disseminate information in a one-way information-sharing model. However, the emergence of social media sites presents political actors with the opportunity to interact with the public far more easily than websites had previously allowed. Given the widespread adoption and high usage rates of social media sites, these online resources could potentially open up a space for public discussion about politics and allow political actors to interact directly with members of the public. Literature indicates that this type of shared space is conducive to the kind of civic mindset that leads to higher rates of political engagement. Research on political uses of social media tends to focus on the use of social media engagement. Research on political uses of social media tends to focus on the use of social media within elections, such as the 2008 U.S presidential election, and on the use of social media by national governments. I have chosen instead to examine how a group of municipal councilors in Toronto, Ontario uses social media. These politicians have the greatest need to interact directly with individuals throughout their term of service because municipal councilors are expected to know the members of their ward far more intimately than federal, or even provincial, politicians. My study focuses on the use of Facebook because literature indicates that it is the most political social media platform and that it presents politicians with the greatest opportunity to foster political engagement online. Through analysis of the Facebook pages of Toronto city councilors this study examines the degree to which councilors use Facebook to engage their followers, whether certain citizens are consistently engaged in ongoing political discussions, and whether small communities of politically engaged citizens develop around the Facebook profiles of councilors.

scholarly journals PERAN MEDIA SOSIAL DALAM MEMPERKENALKAN BAKAL CALON MENJELANG PEMILIHAN UMUM LEGISLATIF 2019 DI KABUPATEN ACEH JAYA

2018 ◽  
Vol 4 (1) ◽  
Author(s):  
Aminah Aminah
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Field Research ◽  
Political Actors ◽  
Reading Material ◽  
Library Research ◽  
Use Of Social Media ◽  
Internet Network ◽  
Legislative Election

This research aims to explain about to examine about the role of social media in introducingbilled candidate ahead of the legislative election 2019 in the district of Aceh Jaya and theadvantages and disadvantages in the use of social media by every political actors of Aceh Jaya.The data that is required in writing is obtained through library research and field. Libraryresearch done with how to read text books, legislation, and other reading material related tothis research. While field research done by interviewing informants. The results of the studyshowed that social media has an important role in introducing the embryo candidate forlegislative members. Through social media particularly Facebook, the embryo candidate forlegislative members can promote itself faster, right and would not eat a large amount of moneyin campaigning. In addition, social media users there is no limits in campaigning. Anytime andanywhere during can still be reachable by internet network, so everyone can take advantage ofit. But despite this, social media also has a shortage of displays the existence of the party who isnot responsible to take photos to be made as a mock materials or arranged by these accountscrowd and distributed so that they can execute the popularity and elektabilitas from billedcandidate for legislative members.Key Words: The Role, Media, Political Communication and Legislative Election

scholarly journals Political communication in the age of social media

COMMICAST ◽  
2021 ◽  
Vol 3 (1) ◽  
pp. 1-7
Author(s):  
Ahmad Munardin Hadma ◽  
Juliardi Dwi Anggoro
Keyword(s):  
Social Media ◽  
New Media ◽  
Political Communication ◽  
Communication Technology ◽  
Technology Development ◽  
Human Life ◽  
Political Actors ◽  
Challenges And Opportunities ◽  
Use Of Social Media ◽  
The One

The development of communication technology has penetrated human life. One form of communication technology development is new media (new media) which then gave birth to social media. The world of politics cannot be separated from the influence of the development of new media and social media. Social media are like two sides of a coin for political actors. On the one hand, the success of using social media can enable political actors to get positive support. But on the other hand, failure to take advantage of social media risks damaging the image he has. This article uses a qualitative approach to discuss the challenges and opportunities of social media for political actors. The explanation of the use of social media in political communication is the first part of this paper. The second part discusses the challenges faced by political actors in this 4.0 era The third part offers an opportunity for political actors to use social media. The fourth or final part is a conclusion that contains what political actors should do to minimize risks and maximize the opportunities offered by social media.

scholarly journals Social network sites: an innovative form of political communication? A socio-technical approach to media innovation

2014 ◽  
Vol 1 (2) ◽  
pp. 97-125 ◽  
Author(s):  
Sandrine Roginsky
Keyword(s):  
Social Media ◽  
Political Communication ◽  
European Parliament ◽  
Full Potential ◽  
Media Technology ◽  
Political Actors ◽  
Innovative Tool ◽  
Use Of Social Media ◽  
Social Media Technology

This article’s objective is to explore the interrelations between social media technology and users in order to assess whether and how actors drive innovation. I am interested in understanding how social media technology configure users, how users reconfigure technologies to meet their needs and what users do with social media technology. The mainstream perspective on politicians who use social media has been based on the premise that social media technology is, by nature, an innovative tool and that politicians are not using it to its full potential. However I argue that technology is not innovative by nature and further that emerging practices are actually accompanying the use of social media by political actors but that those practices are related to the collaborative production of speech and rearrangement of editorial rules in political communication. Thus the bulk of the paper is devoted to showing that, through the use of social media technology, media and political communication are converging. The article builds upon examples from the use of social media technology by Members of the European Parliament (MEPs). I provide empirical insights into how Members of the European Parliament and their staff adapt to social media technology while using it in a creative way and how uses contribute to changes in the technology itself. This article is empirically grounded and aims at providing examples to highlight the role of actors in defining and developing innovation in the field of media technology. The argument of the paper is that innovation in media technology takes place at the level of practices. Yet new and old practices are interfering as more established practices meet social media technology, challenging the notion of newness and pointing out to the role and influence of the institutional context on innovation. This article finally outlines some of the existing claims made for the innovative potential of social media regarding politics and lays out a number of issues and questions that should lead us to be wary about celebratory accounts.

scholarly journals Social Media Adoption, Usage And Impact In Business-To-Business (B2B) Context: A State-Of-The-Art Literature Review

2021 ◽  
Author(s):  
Yogesh K. Dwivedi ◽  
Elvira Ismagilova ◽  
Nripendra P. Rana ◽  
Ramakrishnan Raman
Keyword(s):  
Social Media ◽  
Media Use ◽  
State Of The Art ◽  
Relevant Literature ◽  
Comprehensive Analysis ◽  
Social Media Use ◽  
Weight Analysis ◽  
Social Media Tools ◽  
Use Of Social Media ◽  
Business To Business

AbstractSocial media plays an important part in the digital transformation of businesses. This research provides a comprehensive analysis of the use of social media by business-to-business (B2B) companies. The current study focuses on the number of aspects of social media such as the effect of social media, social media tools, social media use, adoption of social media use and its barriers, social media strategies, and measuring the effectiveness of use of social media. This research provides a valuable synthesis of the relevant literature on social media in B2B context by analysing, performing weight analysis and discussing the key findings from existing research on social media. The findings of this study can be used as an informative framework on social media for both, academic and practitioners.

An Evidence-Based Approach to the Use of Social Media to Promote Political Literacy among Youth in the Sultanate of Oman

2017 ◽  
Vol 8 (2) ◽  
pp. 30-39
Author(s):  
Mohammed Nasser Al-Suqri ◽  
Salim Said AlKindi ◽  
Abdullah Khamis Al-Kindi
Keyword(s):  
Social Media ◽  
Young People ◽  
Best Practice ◽  
Political Conflict ◽  
Evidence Based ◽  
Citizen Engagement ◽  
Sultanate Of Oman ◽  
Political Literacy ◽  
The Government ◽  
Use Of Social Media

This paper presents the findings of a review of literature to understand the issues facing the Sultanate of Oman in this area, and to identify international examples of best practice in the use of social media to promote political literacy among young people. Evidence-based recommendations for the Government of the Sultanate of Oman are developed, which include the provision of social media literacy training at school and university level, as well as the establishment of an online citizen engagement portal. By adopting international best practice in the use of social media to promote political literacy and citizen engagement among young people, it is believed that the Sultanate of Oman can provide a model for other Middle Eastern Arab states, helping to reduce the potential for political conflict in these countries and promoting participatory approaches to policy-making which reflect the growing demands of young citizens.

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