scholarly journals The Effects of Social Media on Reading Habits

2019 ◽  
Vol 21 ◽  
pp. 46-65
Author(s):  
Muhammad Rafiq ◽  
Andleeb Asim ◽  
Muhammad Tufail Khan ◽  
Muhammad Arif
Keyword(s):  
Social Media ◽  
Reading Habits ◽  
Media Usage ◽  
Positive Effects ◽  
The Social ◽  
Significant Difference ◽  
Difference Of Opinion ◽  
Usage Patterns ◽  
Data Collection Instrument ◽  
Structured Questionnaire

The study aimed to conduct a quantitative inquiry to understand the effects of social media on the reading habits of the students. The study explored the social media usage patterns and statistically analyzed the effects of social media on reading habits by applying descriptive and inferential statistics. A structured questionnaire was developed by analyzing the related literature and reliability test (Cronbach alpha) testifies that data collection instrument was stable enough to measure the phenomenon. Data collected from a sample of 430 students. The findings of the study revealed the positive effects of social media on reading habits. However, distraction during the time of the study noted as the adverse effect. There was a significant difference of opinion among males and females opinion in terms of certain effects. The study mentioned that Facebook, Whatsapp, Google+ and YouTube were used daily by students. Most of the students were using social media through cell phone. The study has theoretical implications for researchers and practical implications for academia, teachers, policy institutions, and higher education institutions.

scholarly journals Social Media and Youth: Uses, Problems, and Prospects in Southern Punjab (Pakistan)

2019 ◽  
Vol IV (I) ◽  
pp. 138-146
Author(s):  
Muhammad Bilal Nawaz ◽  
Abdul Wajid Khan
Keyword(s):  
Social Media ◽  
Social Interactions ◽  
Sampling Technique ◽  
Demographic Characteristics ◽  
Data Collection Tool ◽  
Media Usage ◽  
Uses And Gratification ◽  
The Social ◽  
Significant Difference ◽  
Usage Patterns

The current study aimed to explore and investigate the social media uses and gratifications among the youth of Southern Punjab with regard to problems and prospects. The researcher aimed to investigate the social media usage behavior, preferences, gratification,and motives of the youth aged between 17-25 years to measure the prospects and problems of social media usage patterns. It was also measured that the level of impact of social media on social interactions, on religious information and level of trust and reliability over the information provided by social media websites. A survey research design has been utilized as a data collection tool. A total of 1200 respondents were selected by purposive sampling technique from the three selected districts. The results supported both theories Uses and Gratification and Social Learning as there was significant difference in usage patterns among youth belonging to different socio-demographic characteristics.

scholarly journals Impact of Fake News on Readers’ Usage Behaviour for News Items on Facebook and Twitter

2019 ◽  
Vol 8 (2) ◽  
pp. 2564-2568
Keyword(s):  
Social Media ◽  
Primary Data ◽  
Fake News ◽  
Media Usage ◽  
Media Design ◽  
Indian Context ◽  
The Social ◽  
Behaviour Changes ◽  
The Impact ◽  
Structured Questionnaire

Purpose: The goal of this study is to identify the major changes in the usage behaviour of social media users due to the presence of fake news and also to find the impact various behavioural changes of fake news on overall usage behaviour of social media. Design/Methodology: The present study is descriptive in nature. A well structured questionnaire was used for the collection of primary data. Five point Likert scale has been used in the questionnaire. A total number of 263 duly filled questionnaire were collected at the end of the field survey which were found fit for the study. Mean and multiple regression were used for data analysis. Findings: Fake news on social media significantly reduces the engagement rate of the social media users. There happens an increase in removal of friendship, unfollowing of the page / person. However the results differ as per the objectives of social media usage specially with respect to staying updated with the latest news. Originality/ Value: There is hardly any research in the Indian context that explains about the impact of fake news on various aspects of usage behaviour of social media users. The study has investigated the impact of various social media behaviour changes with respect to fake news with empirical evidences

Social Media Usage During Disasters: Exploring the Impact of Location and Distance on Online Engagement

2019 ◽  
Vol 14 (2) ◽  
pp. 183-191
Author(s):  
Qing Deng ◽  
Yi Liu ◽  
Xiaodong Liu ◽  
Hui Zhang ◽  
Xiaolong Deng
Keyword(s):  
Social Media ◽  
Situation Awareness ◽  
Psychological Distance ◽  
Three Dimensions ◽  
Media Usage ◽  
Online Engagement ◽  
The Social ◽  
Usage Patterns ◽  
The Impact ◽  
The Relationship

ABSTRACTSocial media play an important role in emergency management. The location of citizens and distance from a disaster influence the social media usage patterns. Using the Tianjin Port Explosion, we apply the correlation analysis and regression analysis to explore the relationship between online engagement and location. Citizens’ online engagement is estimated by social media. Three dimensions of the psychological distance – spatial, temporal, and social distances – are applied to measure the effects of location and distance. Online engagement is negatively correlated to such 3 kinds of the distance, which indicates that citizens may pay less attention to a disaster that happens at a far away location and at an area of less interaction or at a relatively long period of time. Furthermore, a linear model is proposed to measure the psychological distance. The quantification relationship between online engagement and psychological distance is discussed. The result enhances our understanding of social media usage patterns related to location and distance. The study gives a new insight on situation awareness, decision-making during disasters.

scholarly journals What Drives Continuance Intention towards Social Media? Social Influence and Identity Perspectives

2020 ◽  
Vol 12 (17) ◽  
pp. 7081 ◽  
Author(s):  
Athapol Ruangkanjanases ◽  
Shu-Ling Hsu ◽  
Yenchun Jim Wu ◽  
Shih-Chih Chen ◽  
Jo-Yu Chang
Keyword(s):  
Social Media ◽  
Social Identity ◽  
New Media ◽  
Social Influence ◽  
Perceived Usefulness ◽  
Continuance Intention ◽  
Positive Effects ◽  
The Social ◽  
Media Platform ◽  
Continuous Usage Intention

With the growth of social media communities, people now use this new media to engage in many interrelated activities. As a result, social media communities have grown into popular and interactive platforms among users, consumers and enterprises. In the social media era of high competition, increasing continuance intention towards a specific social media platform could transfer extra benefits to such virtual groups. Based on the expectation-confirmation model (ECM), this research proposed a conceptual framework incorporating social influence and social identity as key determinants of social media continuous usage intention. The research findings of this study highlight that: (1) the social influence view of the group norms and image significantly affects social identity; (2) social identity significantly affects perceived usefulness and confirmation; (3) confirmation has a significant impact on perceived usefulness and satisfaction; (4) perceived usefulness and satisfaction have positive effects on usage continuance intention. The results of this study can serve as a guide to better understand the reasons for and implications of social media usage and adoption.

Study of Consumer Brand Following Intention on Instagram

2021 ◽  
Vol 11 (2) ◽  
pp. 32-51
Author(s):  
Simran Kaur Madan ◽  
Payal S. Kapoor
Keyword(s):  
Social Media ◽  
Consumer Motivation ◽  
Media Usage ◽  
Consumer Skepticism ◽  
Consumption Decisions ◽  
The Social ◽  
Media Platform ◽  
Relationship Of ◽  
The Relationship

The research, based on uses and gratifications theory, identifies consumer motivation and factors that influence consumers' intention to follow brands on the social media platform of Instagram. Accordingly, this study empirically examines the role of need for self-enhancement, the need for entertainment, and deal-seeking behaviour on the intention to follow brands on Instagram. Further, the study investigates the mediation of social media usage behaviour for consumption decisions on eliciting brand following behaviour. Moderation of consumer skepticism on the relationship of deal-seeking behaviour, and intention to follow brands is also investigated. Findings reveal a significant direct effect of need for self-enhancement, need for entertainment, and deal-seeking behaviour on intention to follow brands. Indirect effect of social media usage behaviour for consumption decisions was also significant; however, moderation of consumer skepticism was not found to be significant. The study will help marketers create engaging content that enables consumer-brand interactions.

The effects of social media usage on loneliness and well-being: analysing friendship connections of Facebook, Twitter and Instagram

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Shaoyu Ye ◽  
Kevin K.W. Ho ◽  
Andre Zerbe
Keyword(s):  
Social Media ◽  
University Students ◽  
Design Methodology ◽  
Well Being ◽  
Self Report ◽  
Access Time ◽  
Content Type ◽  
Media Usage ◽  
Usage Patterns ◽  
Social Media Platforms

Purpose This study aims to clarify the effects of different patterns of Facebook, Twitter and Instagram usage on user loneliness and well-being in Japan. Design/methodology/approach Based on responses to a self-report questionnaire in Japan, 155 university students were separated into 4 groups: users of Twitter only, users of Twitter and Facebook, users of Twitter and Instagram and users of all three social media. The effects of social media usage on loneliness and well-being for each group were analysed. Findings No social media usage effects on loneliness or well-being were detected for those who used only Twitter or both Twitter and Instagram. For those using both Twitter and Facebook, loneliness was reduced when users accessed Twitter and Facebook more frequently but was increased when they posted more tweets. Users of all three social media were lonelier and had lower levels of well-being when they accessed Facebook via PC longer; whereas their their access time of Facebook via smartphones helped them decrease loneliness and improve their levels of well-being. Originality/value The findings reported here provide possible explanations for the conflicting results reported in previous research by exploring why users choose different social media platforms to communicate with different groups of friends or acquaintances and different usage patterns that affect their loneliness and well-being.

scholarly journals The Personality of the Influencers, the Characteristics of Qualitative Discussions and Their Analysis for Recommendations to Cultural Institutions

Heritage ◽  
2018 ◽  
Vol 1 (2) ◽  
pp. 239-253 ◽  
Author(s):  
Vassilis Poulopoulos ◽  
Costas Vassilakis ◽  
Angeliki Antoniou ◽  
George Lepouras ◽  
Anastasios Theodoropoulos ◽  
...  
Keyword(s):  
Social Media ◽  
Experimental Evaluation ◽  
Cultural Institutions ◽  
Experimental Procedure ◽  
Media Usage ◽  
Cultural Institution ◽  
Cultural Organization ◽  
The Social ◽  
Funded Project ◽  
Museum Experience

Social media usage is affecting peoples’ views through opinion sharing, a fact that has started to attract cultural institutions, as it is possible that this procedure can possibly be a part of a museum experience. As the main goal of a cultural institution is the maximization of senses stimulation, the device that is offered to the visitors’ hands everyday and every moment, becomes an important tool for the art spaces. In this notion we perform research on issues that can be of great importance for the museum’s online presence and attraction. We focus on establishing the personality of influencers related to culture, as well as the characteristics of qualitative discussions on the social media. Crosscult Project is an EU funded project, that aims to spur a change in the way European citizens appraise History, and sets that basis of our research as the experiments are conducted within its scope of. Through the experimental procedure, we collect information in order to define the character of the influencer and the substances of a “serious” conversation. “Serious” conversations are regarded the ones in which a cultural organization can participate actively and benefit from the participation. We present the results of our experimental evaluation and analyze how cultural institutions can benefit from the outcomes of our research.

scholarly journals Assessment of Attitudes and Practices Related to Social Media Usage among Dental Practitioners in their Dental Practice in Sangli-Miraj-Kupwad City: A Cross-sectional Survey

2021 ◽  
pp. 264-269
Author(s):  
Tanushri Dalvi ◽  
Shrivardhan Kalghatgi ◽  
Samruddhi Metha ◽  
Amol Karagir ◽  
Madhuri Sale ◽  
...  
Keyword(s):  
Social Media ◽  
Health Care Services ◽  
Cross Sectional Survey ◽  
Cross Sectional ◽  
Media Usage ◽  
Attitudes And Practices ◽  
Care Services ◽  
Dental Practitioners ◽  
Significant Difference ◽  
Information And Communication

Background: In the last few decades, information and communication technology in social media has brought tremendous changes in the whole business, educational and political system; Dentistry is not an exception. The rise of social media has transformed how health professionals interact with their patients and deliver different types of health care services. Aim: To assess the attitudes and practices related to social media usage among dental practitioners in Sangli-Miraj-Kupwad city. Methods: A self-designed questionnaire survey was conducted among all dental practitioners in Sangli-Miraj-Kupwad city, Maharashtra, India. The questionnaire consisted of first part with socio-demographic variables like age, gender, years of experience and area of expertise and second part to assess attitudes and practices towards social media usage. Results: Among total of 138 dental practitioners, majority (68.1%) were belonging to age of 36-44 years followed by those above 45 years of age (17.4%). Around 49.3% dental practitioners were practicing dentistry since less than 5 years. Gender wise comparison showed no significant difference between attitudes and practices for social media usage. Although significant difference was found for question 3, 6 and 11 for P < 0.05. Conclusion: There has been wide adoption of social media among dental practitioners and shows no significant difference with different genders for both attitudes and practices.

COVID-19 Infodemic

Glimpse ◽  
2021 ◽  
Vol 22 (2) ◽  
pp. 119-130
Author(s):  
Sarah Lwahas ◽  
Keyword(s):  
Social Media ◽  
Northern Nigeria ◽  
The Social ◽  
Media Services ◽  
The Media ◽  
Setting Theory ◽  
Fact Checking ◽  
Managerial Positions ◽  
The Impact ◽  
Structured Questionnaire

Journalism like many other professions is facing a crucial phase with the emergence of Coronavirus pandemic. The impact of Coronavirus phenomenon is enormous on social and cultural relationships of many communities who depend on the media for information to connect with each other and participate in governance freely. Journalists globally are facing enormous crisis of managing the infodemic of the pandemic streaming particularly from social media; as well as controversies of the media perpetuating disinfodemic or disinformation and distrust in the society. Besides arrests and restrictions of movement, journalists are also under intense threats of losing their jobs, and exacerbated psychological and physical pressures owing to the devastating effects of COVID-19. Using the Social Responsibility theory, that emphasises improved standards of journalism, safeguarding the interests of journalism and journalists among others, and the Agenda setting theory, that controls access to news, information, and entertainment; this research interrogates how journalists from selected states in Northern Nigeria are responding to the challenges of reportage of COVID-19. This research sampled the views of journalists using structured questionnaire administered online and interviewed seven senior journalists holding managerial positions. Findings revealed that journalists are embracing fact checking of the avalanche of information even within familiar sources to verify reports on COVID-19. Similarly, they are deploying digital and multimedia strategies to provide a continuum of media services and sensitive reporting to engage this new infodemic of COVID-19, now globally considered the “new normal”. This research recommends that, since COVID-19 is a novel disease, professionals across countries need to talk with each other, and journalists particularly from Africa and indeed Nigeria; need to put some structure and some science in place, especially in the performance of their jobs, so that professionalism can be sustained without compromising the future of the journalism.

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