scholarly journals HOW DOES CRYSTAL KNOW? FOLK THEORIES AND TRUST IN PREDICTIVE ALGORITHMS THAT ASSESS INDIVIDUAL PERSONALITY AND COMMUNICATION PREFERENCES

2019 ◽  
Vol 2019 ◽  
Author(s):  
Tony Liao

In recent years, there has been a rise in predictive algorithms that focus on individual preferences and psychometric assessments. The idea is that an individual social media presence may give off unconscious cues or indicators of a person's personality. While there has been a growing body of research into people's reactions, perceptions, and folk theories of how algorithms work, there has been a growing need for research into these hyper-personal algorithms and profiles. This study focuses on a company called CrystalKnows, which purports to have the largest database of personality profiles in the world, many of which are generated without an individual's explicit consent. Through qualitative interviews (n=31) with people after being presented with their own profile, this study explores how people perceive the profiles, where they believe the information is coming from, and what contexts they would be comfortable with their profile being used. Crystal profiles also contain predictions about how people will communicate and potentially work together in teams with people of other personality dispositions, which also raises concerns about inaccurate assessments or discrimination based on these profiles. The findings from this study and how people rationalize these algorithms not only builds on our understanding of algorithmic perception and folk theories, but also has important practical implications for the trust in these systems and the continued deployment of hyper-personal predictive algorithms.

2021 ◽  
Vol 7 (2) ◽  
pp. 205630512110101
Author(s):  
Tony Liao ◽  
Olivia Tyson

This article examines Crystal Knows, a company that generates automated personality profiles through an algorithm and sells access to their database. These algorithms are the result of a long line of research into computational and predictive algorithms that track social media practices and uses them to infer individual characteristics and make psychometric assessments. Although it is now computationally possible, these algorithms are not widely known or understood by the general public. Little is known about how people would respond to them, particularly when they do not even know their online activities are being assessed by the algorithm. This study examines how people construct “snap” folk theories about the ways personality algorithms operate as well as how they react when shown their outputs. Through qualitative interviews ( n = 37) with people after being presented with their own profile, this study identifies a series of folk theories that people came up with to explain the personality algorithm across four dimensions (data source, scope, collection process, and outputs). In addition, this study examined how those folk theories contributed to certain reactions, fears, and justifications people had about the algorithm. This study builds on our theoretical understanding of folk theory literature as well as certain limitations of algorithmic transparency/sovereignty when these types of inferential and predictive algorithms get coupled with people’s hopes and fears about employment, hiring, and promotion.


2017 ◽  
Vol 33 (11) ◽  
pp. 1-3 ◽  
Author(s):  
Kamal Sharma ◽  
Mukund R. Dixit

Purpose This paper aims to discuss key aspects of the longevity of business enterprises across the world. It explores the parameters that set apart a company which had survived for more than 1,400 years from most large companies which survive for a fraction of this time. Design/methodology/approach The paper integrates observations from two important research papers on the topic, and from the author’s own research. Findings Contrary to expectations, long-surviving firms are usually conservative about change, exploit their opportunities rather than explore more, diversify in relevant areas, and co-operate even with their competitors to live long. Research limitations/implications To those companies that live long, age becomes a valuable resource in itself. Consumers see a continuous track record of a firm as a proxy for good quality, and long history can provide managers institutional memory to leverage toward further sustainability. “Long history” not only can provide anecdotes and stories to employees that exemplify the tacit core values of the firm but also, quite counter-intuitively, could be useful in transforming cultures and traditions. Practical implications Longevity challenge encompasses both continuity and change, but the experience filtered from many long-lived firms across the globe provides companies with insights that could inspire many more to live long and prosper.


Author(s):  
Punyaslok Sarkar ◽  
Debasish Dutta

This is a study of information technology within a company and how it works and its structure. In this case, it’s a airlines company called Air India and how IT helps in running the different flights around the world.


Author(s):  
Benedetta Zavatta

Based on an analysis of the marginal markings and annotations Nietzsche made to the works of Emerson in his personal library, the book offers a philosophical interpretation of the impact on Nietzsche’s thought of his reading of these works, a reading that began when he was a schoolboy and extended to the final years of his conscious life. The many ideas and sources of inspiration that Nietzsche drew from Emerson can be organized in terms of two main lines of thought. The first line leads in the direction of the development of the individual personality, that is, the achievement of critical thinking, moral autonomy, and original self-expression. The second line of thought is the overcoming of individuality: that is to say, the need to transcend one’s own individual—and thus by definition limited—view of the world by continually confronting and engaging with visions different from one’s own and by putting into question and debating one’s own values and certainties. The image of the strong personality that Nietzsche forms thanks to his reading of Emerson ultimately takes on the appearance of a nomadic subject who is continually passing out of themselves—that is to say, abandoning their own positions and convictions—so as to undergo a constant process of evolution. In other words, the formation of the individual personality takes on the form of a regulative ideal: a goal that can never be said to have been definitively and once and for all attained.


2020 ◽  
Vol 36 (8) ◽  
pp. 29-31

Purpose Reviews the latest management developments across the globe and pinpoints practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings The problem with developing a reputation of being something of an oracle in the business world is that all of a sudden, everyone expects you to pull off the trick of interpreting the future on a daily basis. Like a freak show circus act or one-hit wonder pop singer, people expect you to perform when they see you, and they expect you to perform the thing that made you famous, even if it is the one thing in the world you don’t want to do. And when you fail to deliver on these heightened expectations, you are dismissed as a one trick pony, however good that trick is in the first place. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


Author(s):  
Chandan Saini ◽  
Ashish Miglani ◽  
Pankaj Musyuni ◽  
Geeta Aggarwal

Regular inspections are carried out to ensure system conformity by the Food and Drugs Regulatory Authority (FDA) of the United States one of the most stringent regulatory authorities in the world. The inspectors send Form 483 to the management after the inspection, detailing the inappropriate conditions. Because the FDA guidelines are difficult to comply with, a company can contravene the regulations. If any significant infringements can affect the protection, quality, effectiveness, or public health of the drug is identified, the FDA issues advice to the company. Warning Letters (WL) shall be an official notification of non-compliance with federal law within a period to be issued by manufacturer, clinician, distributor, or responsible person in the company. The delivery of a letter has a considerable impact on the company's reputation and position in the market. Inadequate WL reactions could lead to a refusal, import denial, memorandum or even conviction and order. A brief study was conducted in this document of Form 483 and WL for four years (2017–2020) on an understanding the regulatory provisions.


2017 ◽  
Vol 21 (1) ◽  
pp. 12-17 ◽  
Author(s):  
David J. Pauleen

Purpose Dave Snowden has been an important voice in knowledge management over the years. As the founder and chief scientific officer of Cognitive Edge, a company focused on the development of the theory and practice of social complexity, he offers informative views on the relationship between big data/analytics and KM. Design/methodology/approach A face-to-face interview was held with Dave Snowden in May 2015 in Auckland, New Zealand. Findings According to Snowden, analytics in the form of algorithms are imperfect and can only to a small extent capture the reasoning and analytical capabilities of people. For this reason, while big data/analytics can be useful, they are limited and must be used in conjunction with human knowledge and reasoning. Practical implications Snowden offers his views on big data/analytics and how they can be used effectively in real world situations in combination with human reasoning and input, for example in fields from resource management to individual health care. Originality/value Snowden is an innovative thinker. He combines knowledge and experience from many fields and offers original views and understanding of big data/analytics, knowledge and management.


2020 ◽  
Vol 28 (1) ◽  
pp. 274-290
Author(s):  
Natalia Volkova ◽  
Vera Chiker

Purpose The purpose of this study to establish what demographic characteristics (gender, generations and organisational tenure) play a role in employee perceptions of organisational culture, commitment and identification in Russian public organisations. Design/methodology/approach The data were collected electronically from 248 employees of two public organisations. Three questionnaires were used. Findings Organisational tenure plays a central role in the way how employees perceive organisational culture; tenure also shapes the levels of both commitment and identification. The specific finding of Russian settings is that the longer employees work for a company, the lower the levels of psychological attachments they demonstrate, while it is not the case for some existing international results. The other findings correspond with those in international studies, in which women were more psychologically attached to the organisation and showed a higher level of identification and lower rates of negative forms of this concept than men did. The older the employees are, the higher the level of identification they express. Practical implications Managers working in Russian settings can struggle with engaging and retaining employees. Understanding the demographic effects can help alleviate these challenges. Originality/value Based on empirical findings, this paper contributes to the literature on organisational socialisation by providing evidence of the damaging effects of the length of organisational tenure on psychological attachment to the company (in the form of commitment and identification). Additionally, tenure is the shaping factor of employee perception of organisational culture.


2002 ◽  
Vol 83 (2) ◽  
pp. 129-141 ◽  
Author(s):  
Zeev Winstok ◽  
Zvi Eisikovits ◽  
Richard Gelles

Most theories dealing with the escalation of intimate violence have examined the components of escalation, rather than the dynamic processes involved. This paper develops a theoretical model addressing the structure and dynamics of escalation. To develop the model, we studied the transition between nonviolent and violent realities of cohabitant couples from the male partner's perspective. A sample of 25 interviews was selected from a database consisting of 120 in-depth qualitative interviews that were collected for a larger study dealing with the experience of violence among cohabiting couples that remained together in spite of the violence. Sampling, data collection, and data analysis followed the principles of grounded theory (Glaser & Strauss, 1967). Findings indicate that the men interviewed perceive themselves as entitled and obligated to defend their dyadic existential frameworks, while recognizing the costs and benefits involved in the use of violence to achieve this end. These men tend to create the rules, judge when the rules are being infringed upon, and take steps to enforce the rules. Their evaluation of the extent of their control over their own actions and the related cost–benefit considerations are highly influential in their attempts to reestablish the lost balance in their dyadic life. The process of constructing a reaction to their partner's behavior consists of two distinctive but interrelated phases: (a) identifying an action by the partner and constructing it into being worthy of reaction; (b) constructing an appropriate reaction. Men's construction of the escalation process is not random or situational, but rather constructed within a set of personal, interpersonal, and socially recognized scripts that delineate the boundaries of the entire process. Theoretical and practical implications for assessing the risk of violence and subsequent societal reaction are suggested, as well as directions for future research.


2017 ◽  
Vol 18 (3) ◽  
pp. 82-84
Author(s):  
Gareth Hughes ◽  
James Comber

Purpose To remind sponsors to adopt an attitude of “professional skepticism” in Hong Kong IPOs. Design/methodology/approach Explains the Securities and Futures Commission (“SFC”)'s sanction on BOCOM International (Asia) Limited (“BIAL”) as a sign of determination to hold sponsors to account as gatekeepers to the Hong Kong capital markets. Findings The SFC has reprimanded and fined BIAL HK$15 million for failing to discharge its duties as a sole sponsor in a listing application for China Huinong Capital Group Company Limited (“China Huinong”), a company established in the PRC. This substantial fine reinforces the need for sponsors to ensure that they fully and properly discharge all of their duties, and that they will be held responsible for any failure to do so, even if the listing is not ultimately approved. Practical implications If sponsors fail to fulfil the requirements required under the sponsors’ regulatory regime, the SFC will be proactive and impose tough sanctions, even if the listing application is eventually withdrawn or returned by the SEHK. Originality/value Practical guidance from experienced regulatory, financial and commercial dispute resolution lawyers.


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