scholarly journals STRUCTURE, BEHAVIOR, AND MARKET PERFORMANCE ON MARKETING OF PATCHIE OIL IN BUKUT VILLAGE, TERANGUN DISTRICT GAYO LUES DISTRICT

Author(s):  
Muhammad Authar ND ◽  
Anwar Puteh

Patchouli (Pogostemon cablin Benth) is an essential oil-producing plant which is a source of foreign exchange for the country. Indonesia is currently the world's producer of patchouli oil with a contribution of 90%, for that it is necessary to maintain market opportunities by increasing production through appropriate cultivation techniques, improving the quality of patchouli oil and developing patchouli plantings in areas that have bright prospects seen from the level of suitability. land and climate.The purpose of this study was to determine market structure, market behavior (various forms of collusion) and market appearances that occurred in the marketing of nimal oil in Bukut Village, Terangun District, Gayo Lues Regency. The data used are primary data and secondary data, for market participants, snowball sampling is used. The method used to analyze the market structure is Concentration Ratio analysis tools (Market Share, Herfindal Index and Concentration Ratio for Biggest Four or ), Degree of Product Differentiation, Barriers to Market Entry and Level of Market Knowledge. To analyze Market Behavior, it is descriptively analyzed about collusion and strategies that occur. To analyze the Market Performance used the analysis tools of Marketing Margin, Share Price, and Cost and Profit Ratio.〖CR〗_4.Market share at the collector levelthere is an oligopoly marketing system for patchouli oil with loose concentration. The concentration of buyers in marketing patchouli oil in Bukut village, both collectors, village collectors, and representative warehouses/ wholesalers is oligopsony. The marketing structure of Patchouli Oil in Gayo Lues, at the level of collector traders is a loose oligopoly with a CR4 value of 0.5421, at the level of a village collector it is a tight oligopoly with a CR4 value of 0.8855, while at the warehouse representative/ wholesaler level it is a tight oligopoly with a CR value, reaching 1.00. should have a value of 1.00 is a monopoly, but because there are still three competing companies, it is categorized as a strict oligopoly.

2021 ◽  
Vol 21 (4) ◽  
pp. 325-332
Author(s):  
Hendra Kurniawan ◽  
Ratya Anindita ◽  
Silvana Maulidah

This study aims to find out and investigate how copra farmers receive in Parigi – Moutong Regency. In this study the data used is primary data and secondary data, primary data is taken using questionnaire list. This research uses IHH and CR4 analysis approach, with the aim to find out the market share and market formed in each copra marketing institution in Parigi – Moutong Regency. The results of the research showed from the results of the analysis conducted is the market formed in copra farmers institutions are a perfect competition market, in the institution of traders collectors (middlemen) market formed is a monopoly market, just as the market formed in large traders is also monopoly. The cr4 value obtained is farmers by 30.82%, collectors by 100%, large traders by 100%. From the results obtained the structure of the market is already affecting the market counduct copra, where the merchant become the determinant haraga copra is a collector to be the recipient of the price.in addition, traders do bond in terms of capital (dwon paymen).Copra market performance is inefficient, where copra farmers in Parigi – Moutong are more dominant in selling copra in three marketing lines that have many marketing agencies involved, with a margin of Rp 2,000. referring to the results, it is fair that the weak still of farmers reaching the market information, especially prices, as a result of the share received by farmers is low. Related to this, there needs to be strengthening in farmers institutions related to copra marketing system.


Media Ekonomi ◽  
2017 ◽  
Vol 18 (3) ◽  
pp. 1
Author(s):  
Biondi Mahesa

<p>This study purpose is to analyze the structure, behavior and performance of the Beverage Industry in Indonesia, concentration ratio and Nerfindahl index are used to see market structure of Beverage Industri condust their activity. Descriptive analysis is used to analyze the market behavior of firms in the beverage industry.The data used in this research is secondary data, and period of research is from2006 until 2009. These studies show that market structure of Softdrink Industry in Indonesia is tight oligopoly the average concentration ratio of the four largest firms (CR4) is 97.83 percent and thebehavior of firms in determining prices is influenced by the rival pricing. Themarket beverage industry in Indonesia tends to become less competitive orconcentrated, so need oversight by the government to supervise the business activities which indicated a dominant position is and too difficult for new entrants beverage industry market in Indonesia.<br />Keywords : PDB, CRn, IHH, Market Structure Oligopoly</p>


Media Ekonomi ◽  
2017 ◽  
Vol 20 (3) ◽  
pp. 99
Author(s):  
Lusiana .

<p>Development of the tire industry in Indonesia is influenced by developmentsin the automotive industry. This occurs because the demand in tire industry is thederived demand principle for a good or service that appears as a result of thedemand for other goods. The number of motor vehicles from previous years isincreased, if in a year 2013 there was no credit restrictions so the number of motorvehicles will be growing and demand for tires in domestic will increase. This research aims to find out market structure of the tire industry in Indonesia year 2007 until 2011, and describes the conduct as a result of the existingmarket structure. Some tire companies analyzed is a company incorporated inAssociation of Tire Companies Indonesia (APBI) that is PT Goodyear Indonesia Tbk,PT Bridgestone Tire Indonesia, PT Gajah Tunggal Tbk, PT Industrial Rubber Deli,PT Sumi Rubber Indonesia, PT Eagle Premium Tyre Industry, PT SuryarayaRubberindo Industries, PT Banteng Pratama Rubber Co, PT Hung­A Indonesia, PTUnited King­Land and PT Surabaya Kencana Tyre Industry. The data used in thisresearch is secondary data obtained from the Association of Tire Companies Indonesia (APBI). The method of analysis used in this study is a method of structureconductperformance. To determine the market structure of the tire industry is done by calculating the concentration ratio (CR4) and Herfindal Hirschman Index (IHH).Conduct of the tire industry can be analyzed descriptively derived from interviews. The results of this research is indicate that the tire industry in Indonesiaincluding the tight oligopoly structure. This is demonstrated by the level ofconcentration ratio (CR4) of the four largest companies ranged from 87,89 to 88,81percent. While the value Herfindal Hirschman Index (IHH) ranges from 0.2669 to0.3172 percent. Four companies with the largest market share among other PTGajah Tunggal Tbk, PT Bridgestone Tire Indonesia, PT Sumi Rubber Indonesia andPT Goodyear Indonesia.<br />Keyword: Market share, CR4, IHH, Indonesian tire industry and oligopoly.</p>


2020 ◽  
Vol 15 (1) ◽  
pp. 69
Author(s):  
Freshty Yulia Arthatiani ◽  
Siti Hajar Suryawati ◽  
Estu Sri Luhur ◽  
Tikkyrino Kurniawan

Tuna merupakan komoditas ekspor perikanan utama di Indonesia. Berdasarkan data Badan Pusat Statistik (BPS) ekspor tuna Indonesia mengalami tren pertumbuhan nilai ekspor yang melambatdari tahun 2012 hingga 2018. Oleh karena itu perlu dilakukan analisis mengenai struktur perilaku dan kinerja pemasaran industri tuna di Indonesia yang diharapkan dapat mendukung kinerja ekspor tunaIndonesia. Penelitian ini menggunakan data sekunder dari Kementerian Kelautan dan Perikanan dan BPS serta data primer bersumber dari pelaku usaha tuna. Metode penelitian yang digunakan adalah analisis struktur pasar dengan perhitungan konsentrasi pasar dan hambatan masuk pasar, serta perilaku pasar yang dianalisis secara deskriptif selain itu kinerja pasar dianalisis menggunakan perhitungan variabel price cost margin (PCM) dan efisiensi internal (Xeff). Hasil analisis struktur pasar menunjukkan bahwa komoditas tuna memiliki struktur pasar oligopoli, meskipun untuk komoditas tuna olahan dapat dikategorikan oligopoli ketat cenderung monopoli. Analisis perilaku pasar menunjukkan bahwa penentuan harga tuna ekspor dilakukan oleh buyer dan promosi dilakukan melalui ajang pameran perdagangan serta pengiriman sampel kepada calon buyer. Perhitungan indikator kinerja pasar menunjukkan bahwa kinerja pemasaran tuna beku lebih baik dibandingkan tuna olahan. Rekomendasi kebijakan yang disarankan adalah dengan kebijakan mempermudah investasi sehingga meningkatkan jumlah pelaku usaha dan menurunkan tingkat persaingan. Selain itu perlu pengawasan oleh komite persaingan usaha terutama pada komoditas tuna olahan untuk menghindari kecenderungan monopoli bahan baku. Peningkatandaya saing dari tuna Indonesia perlu juga dilakukan agar lebih berperan dalam menentukan harga di pasar ekspor. Kinerja pasar dapat ditingkatkan melalui penghematan biaya input atau peningkatanvolume output untuk meningkatkan nilai efisiensi internal.Title: Structure, Conduct and Performance Analysis of Tuna Industries in Indonesia Tuna is a major fishery export commodity in Indonesia, although based on data from the Central Bureau Statistics Indonesian tuna exports experience a slowing trend in the value of exports from 2012 to 2018. Therefore it is necessary to analyze the structure, conduct and performance from of the tuna industry . This study uses secondary data from the Ministry of Maritime Affairs and Fisheries and Central Bureau of Statistics while primary data sourced from tuna entrepreneurs. The research method used is the analysis of market structure by calculating market concentration and barriers to market entry, as well as market conducts analyzed descriptively. In addition, market performance is analyzed using the calculation of price cost margin (PCM) and internal efficiency (Xeff). The results of the market structure analysis show that tuna has an oligopoly market structure. Analysis of market conduct shows that the determination of the price of export tuna is carried out by the buyer and promotion is carried out through a trade exhibition and sending samples to prospective buyers. The calculation of market performance indicators shows that the marketing performance of frozen tuna is better than processed tuna. The recommended policy are to facilitate investment to reducing the level of competition. In addition itneeds supervision by the business competition committee, especially on processed tuna commodities. Increasing the competitiveness of Indonesian tuna also needs to be done to be more instrumental indetermining prices in the export market. Market performance can be improved through saving input costs or increasing output volume.


2021 ◽  
Vol 5 (2) ◽  
pp. 492
Author(s):  
Firmansyah Firmansyah ◽  
Fahroerrozi Hoesni ◽  
Maruli Pahantus ◽  
Afriani H

This study aims to analyze the market structure of cattle and buffalo in the livestock market based on the concentration of traders and buyers, barriers to market entry, market behavior and market performance of livestock, and their relationship to marketing efficiency. The sampling technique used is Stratified Random Sampling. Data analysis used Market Share analysis, Hirschman Herfindahl Index (IHH), CR4 (Concentration ratio for the biggest four), concentration ratio (Kr), market entry barriers with Minimum Efficient Scale (MES) analysis, and Price – Cost – Margin (PCM). The market structure of cattle and buffalo in the livestock market based on the concentration of traders is oligopsony with low concentration, based on the concentration of buyers it is an oligopsonistic market, and based on barriers to market entry it is categorized as high barriers to market entry. There is a relationship between market structure, market behavior and market performance on marketing efficiency in the livestock market.


2017 ◽  
Vol 5 (1) ◽  
Author(s):  
A A Sidebang ◽  
I Sembiring ◽  
E Mirwandhono ◽  
Hasnudi ◽  
M Tafsin

The purpose of this research is to know marketing institution, marketing channel, marketing function, market structure, market behavior, market performance, marketing cost, marketing margin, marketing profit and marketing efficiency of beef cattle in animal market Suka Village TigapanahSubdistrictKaro District. The research conducted in the animal market of Suka Village TigapanahSubdistrictKaro District from March until April 2017. This research used primary data obtained from observation and interview of respondents. Determination of respondents with snowball sampling method that has 30 respondents. Secondary data is obtained from related institutions such as the Central Agency of Statistics and the Karo District Agricultural Departement. The parameters studied were marketing institution, marketing channel, marketing function, market structure, market conduct, market performance, marketing margin, farmer's share and profit to cost ratio. The results is marketing institutions involved are farmers and agent. The marketing channels are the first two channels: the farmer - the consumer and the second channel: the farmer – the agent - the consumer. Marketing functions undertaken by marketing institutions are the functions of exchange, physical and facilities. The market structure is oligopoly and oligopsoni. Market conduct is the practice of pricing away from dishonesty and marketing costs are not uniform and the absence of intervention from the government. Market performance is that there is no technological progress and no improvement of product quality and service maximization. Marketing margin of cannel I is Rp.0 and channel II is Rp.815.384. Farmer's share of channel I is 100% and channel II is 95.59%. The profit to cost ratio of channel I is 105,86 and channel II is 2,55. The conclusion of this research is the marketing of beef cattle in the animal market of Suka Village TigapanahSubdistrictKaro District has been efficient.


IQTISHODUNA ◽  
2020 ◽  
Vol 16 (1) ◽  
pp. 83-100
Author(s):  
Olin Lintang Pribadi

This study aims to determine the cause of the low market share of general engineering products at PT PAL Indonesia. Market share analysis is considered important in winning business competition. The study uses qualitative descriptive methods and subject data in the form of opinions, attitudes, experiences or characteristics of a person or group of people who are the research subjects or informants. Source of data used are primary data derived from informant interviews and secondary data derived from supporting documents relevant to the study. To find out the root of the problem using the technique of root causes analysis with the fishbone method and find alternative solutions to the problem with the Delphi method in the form of a questionnaire to the experts. The results of the study explained that the low market share of general engineering products is found in every indicator of fishbone, namely: machine, method, material, manpower, measurement and mother nature. And in the opinion of the experts there is no significant difference of opinion in providing alternative solutions to every problem on the fishbone indicator. So the company can be used in making policies.


Author(s):  
Vingirayi Ishumael ◽  
Brighton Nyagadza ◽  
Mavhunga Charles ◽  
Nyasha Munjeri

The main objective of the study was to examine customer retention strategies at Cellmed Health, from the period 2012 to 2018. The focused was mainly on impact of customer retention strategies on market share, profit and sales turnover. A descriptive survey design was used with both qualitative and quantitative methods. Sixty participants from Cellmed Health were involved in the research. The study used both primary and secondary data where the primary data was collected using questionnaires and interviews while the secondary data was obtained from annual reports and magazines of the company. Descriptive statistics of mean, frequency and percentages were used to analyse demographic characteristics of the respondents. Regression analysis was used to measure and predict the relationship between the customer retention strategies and market share, profitability and sales turnover. Findings were that Cellmed used monitoring customer relationships strategies, market intelligence, loyalty programs and promotions to maintain its competitiveness. Furthermore, it also concludes that there was a significant relationship between customer retention strategies and profit as well as sales turnover that the company (Cellmed) was posting annually. In this light, the study recommendation was that customer retention strategies should be embrace in the decision making processes of the organisation covering products, price, services, responsiveness, tangibility and reliability of the brand name. The study also recommends that Cellmed Health should strengthen its customer bonds and moreover, in order to increase customer retention rates, Cellmed Health should provide extraordinary customer services.


2021 ◽  
Vol 15 (1) ◽  
pp. 10-19
Author(s):  
M Dana Prihadi

Abstrak - Penelitian ini dibuat dengan didasarkan pada sebuah permasalahan terhadap faktor secara fisik di rumah sakit. Termasuk hal mengenai peralatan dan sarana prasarana kerja yang belum tertata dengan baik, temperatur ruangan tempat bekerja terasa panas dan tidak dingin, tempat bekerja yang kurang nyaman dan kondusif, terjadi kepadatan di lingkungan kerja, polusi suara yang tinggi menyebabkan kebisingan pada lingkungan kerja, luas ruangan kurang memadai yang mengakibatkan area perekam medis tersebut bekerja termasuk dalam beraktivitas berdampak buruk terhadap tingkat fokus bekerja tenaga perekam medis secara langsung. Pada akhirnya kenyamanan kerja tenaga perekam medis terganggu. Penelitian ini menggunakan teknik sampling bola salju dalam penentuan sampel serta memakai metode penelitian deskriptif dan verifikatif dalam pembahasan dan pengolahan penelitian. Data primer merupakan teknik pengumpulan data yang dipakai dan juga teknik data sekunder. Penelitian ini menghasilkan informasi bahwa lingkungan bekerja, konsentrasi dan kenyamanan bekerja masuk dalam kategori cukup baik. Dari kegiatan wawancara dan kuesioner terhadap 9 sampel yang diuji melalui lembar study kasus, menghasilkan informasi bahwa secara bersama-sama lingkungan bekerja fisik mempunyai pengaruh yang positif serta signifikan terhadap kenyamanan kerja. Pengaruh lingkungan bekerja terhadap kepuasan bekerja diperoleh besaran nilai yaitu 66,7%, kemudian faktor lain yang juga mempengaruhi akan tetapi tidak dibahas dalam penelitian ini menunjukkan besaran nilai 33,3%.  Abstract - This research was made based on a problem with physical factors in the hospital. Including matters regarding work equipment and infrastructure that have not been properly organized, the room temperature is hot and not cold, the work place is less comfortable and conducive, there is density in the work environment, high noise pollution causes noise in the work environment, the area of ​​the room inadequate which resulted in the location of the medical recorder working including in activities having a negative impact on the level of focus of the medical recorders work directly. In the end, the work comfort of the medical recorders was disrupted. This study uses snowball sampling techniques in determining the sample and uses descriptive and verification research methods in the discussion and research processing. Primary data is a data collection technique used as well as secondary data techniques. This research produces information that the work environment, concentration and work comfort are in the good enough category. From interviews and questionnaires to 9 samples tested through the case study sheet, it provides information that together the physical work environment has a positive and significant effect on work comfort. The influence of the work environment on job satisfaction obtained a value of 66.7%, then other factors that also influence but are not discussed in this study show a value of 33.3%..


Author(s):  
Stephen E. Armah

This chapter investigates the possibility of anti-competitive behavior in the Ghana telecommunication sector and determines exploratorily if there is a need for the enactment of anti-trust laws to protect social welfare. The chapter first evaluates the available relevant literature on the subject, assesses the current situation, evaluates the current market structure, and identifies how market power is affecting consumer welfare. Reviews of available literature and secondary data were conducted to establish the relevant conditions for the applicability of such a law. Next, primary data was collected from stakeholders to solicit views on the impact of market structure on pricing and the need for anti-trust laws. Results suggest the Ghana telecommunication sector is open to “cartelization,” which can result in different forms of price collusion despite the existence of a state regulatory body (The National Communications Authority, NCA). The study highlights the Ghanaian consumers' susceptibility to unfair marketing practices due to the possible absence of pertinent anti-trust legislation.


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