scholarly journals CRM Implementation in Lebanese SMEs: Descriptive Analysis

2019 ◽  
Vol 11 (1) ◽  
pp. 76
Author(s):  
Lena Saleh ◽  
Laura El Saheli
Keyword(s):  
Statistical Analysis ◽  
Service Industry ◽  
Descriptive Analysis ◽  
Economic Value ◽  
Men And Women ◽  
Long Run ◽  
Study Results ◽  
Small Medium Enterprises ◽  
Medium Enterprises ◽  
Wealth Generation

SMEs and entrepreneurship are the foundational drivers for the creation of economic value, source of innovation, employment and wealth generation across the globe (Inventis, 2014). The beauty service industry is one of the most flourishing industries in contemporary Beirut, the capital of Lebanon, as versatile demands from men and women have catered to this uplifting growth. A national scandal, however, lead to the suspension of several beauty centers, and conveyed a challenge for competitive small-medium enterprises (SME) to sustain relationships with customers over the long-run. The aim of this study was to discover the extent to which CRM is implemented in SMEs, using the case of beauty centers in Beirut, Lebanon. The study employed a quantitative approach where data was collected by means of a questionnaire, from a sample of 103 customers. Four variables, as components of CRM, were measured in this study. Results of the statistical analysis found that SMEs in Lebanon implement CRM strategy to a good extent. This research provides recommendations for strategically improving relationship-oriented practices in Lebanese SMEs, particularly in the beauty sector.

scholarly journals The Impact of CRM Strategy on Customer Loyalty in SMEs

2018 ◽  
Vol 11 (11) ◽  
pp. 37 ◽  
Author(s):  
Lena Saleh ◽  
Laura El Saheli
Keyword(s):  
Customer Relationship Management ◽  
Customer Loyalty ◽  
Service Industry ◽  
Positive Impact ◽  
Customer Relationship ◽  
Long Run ◽  
Study Results ◽  
Small Medium Enterprises ◽  
Medium Enterprises ◽  
The Impact

The beauty service industry is one of the most flourishing industries in contemporary Beirut, the capital of Lebanon, as versatile demands from men and women have catered to this uplifting growth. A national scandal, however, lead to the suspension of several beauty centers, and conveyed a challenge for competitive small-medium enterprises (SME) to sustain relationships with customers over the long-run. The aim of this study was to understand the impact of customer relationship management (CRM) strategy on customer loyalty using the case of beauty centers in Beirut, Lebanon. The study employed a quantitative approach where data was collected by means of a questionnaire, from a sample of 103 customers. Four variables, as components of CRM, were measured in this study. Results of the statistical analysis verified that customer experience, employee behaviour, and value proposition have a positive impact on customer loyalty. This research provides recommendations for strategically improving relationship-oriented practices in Lebanese SMEs, particularly in the beauty sector.

scholarly journals Space Utilization Change from Residential Into Commercial in Mojosongo, Surakarta

2019 ◽  
Vol 8 (3) ◽  
pp. 279-289
Author(s):  
Nadya Astin Saraswati ◽  
Ragil Haryanto ◽  
Amin Pujiati ◽  
Mada Sophianingrum
Keyword(s):  
Urban Areas ◽  
Descriptive Analysis ◽  
Analytical Techniques ◽  
Space Utilization ◽  
Analysis Techniques ◽  
Commercial Activities ◽  
Commercial Area ◽  
Growth Center ◽  
Small Medium Enterprises ◽  
Medium Enterprises

The area of Mojosongo is a Perumnas which rapidly growing new growth center in Surakarta City. Existing commercial activities have expanded to enter the residential area. The emergence of this commercial area to facilitate trade activities and services between communities requires (demand) and people who sell services (supply) that can absorb labor in urban areas so that they can contribute to the Gross Regional Domestic Product (GRDP). The purpose of this study is to find out space utilization changes from residential into commercial fin Mojosongo in 2004-2019 and to know what factors influence it. The method used in this study is a quantitative and and the analytical techniques used are descriptive analysis techniques, spatial analysis and factor analysis. The subjects of this study is small-medium enterprises in the area of Mojosongo. The results of this study are  69% space utilization change from residential into commercial area in Mojosongo which is influenced by 4 factors: economic factors, the existence of housing, location, and accessibility.

scholarly journals Agricultural and Food Industries in Malaysia

2020 ◽  
Vol 1 (1) ◽  
Author(s):  
Rosnah Shamsudin ◽  
Christine Jamie Vincent
Keyword(s):  
Food Processing ◽  
Food Products ◽  
Global Market ◽  
Long Run ◽  
Food And Beverage ◽  
Value Propositions ◽  
Halal Food ◽  
Small Medium Enterprises ◽  
Medium Enterprises ◽  
Cottage Industries

Recent studies on the export of processed food in Malaysia have shown obvious increments in the acceptance of its food products in the overseas market. Malaysia consists of a very diverse population which contributes to the wide selection of unique food products produced locally. This opens a window for Malaysia to become a major exporter in the Association of Southeast Asian Nations (ASEAN) region where it is reported to have a population of over 600 million. Furthermore, with the country’s major population being Muslims, it also provides the opportunity for the country to be positioned as an international-ready domestic market for halal food in the global market. Developments in the agricultural and agro-food processing sector in Malaysia have placed Malaysia among the leading ASEAN countries for the food and beverage industry, but to-date only big key players are able to benefit from these strong value propositions as currently, most business establishments in Malaysia are Small Medium Enterprises (SME) and there is still a huge lack in locally produced agricultural and agro-food processing machinery that could be of great help to the SMEs. To cater to the bulk production for the global market, there is a great need for new machines to be invented so that the cottage industries and SMEs could expand and sustain their business in the long run. Universities and research centres in Malaysia play important roles in the development of these machines that are able to complement the small-medium enterprises especially the cottage industries that are currently producing food and agricultural products in a smaller scale due to the lack of modernization involved. It is also crucial to sustain its position as one of the top countries for the exports of Halal food products. It is hoped that with these inventions, the small-medium enterprises involved in the cottage industry that are producing food products would not only benefit from the inventions but also increase the socio-economy of these business owners.

scholarly journals The Benefits of e-Commerce before and during the Covid-19 Pandemic for Small Enterprises in Indonesia

2022 ◽  
Vol 18 ◽  
pp. 69-79
Author(s):  
Sukisno Selamet Riadi ◽  
Ariesta Heksarini ◽  
Dirga Lestari ◽  
Siti Maria ◽  
Saida Zainurossalamia ◽  
...  
Keyword(s):  
Small Businesses ◽  
Descriptive Analysis ◽  
Policy Implications ◽  
Small Enterprises ◽  
Working Capital ◽  
Online Questionnaire ◽  
Community Activities ◽  
Small Medium Enterprises ◽  
Medium Enterprises ◽  
Analyze Data

This study aims to analyze the benefits of e-commerce for small enterprises and its consequences before and during the COVID-19 pandemic. Furthermore, it examines the effects on the decrease in income of small enterprises and their response to a regulation restricting community activities. It also provides an outline of the support needed by small businesses. Meanwhile, a descriptive analysis and a paired t-test were used to analyze data (525 small enterprises in Indonesia) from an online questionnaire survey between May and June 2021. The results showed several significant discoveries, including the following: first, the COVID-19 pandemic resulted in a decline in revenue. Second, limits on community activities exacerbate the plight of small enterprises. Third, small enterprises sought several forms of assistance, with working capital accounting for the lion`s share of requests. Finally, substantial variations exist in respondents` perceptions of the benefits of e-commerce before and during the COVID-19 pandemic. Furthermore, these results contribute to the small medium enterprises literature and have significant policy implications for developing countries.

scholarly journals Perception Level of Small Medium Enterprises Employees and Their Environmental Corporate Social Responsibility Practices

2021 ◽  
Vol 2 (4) ◽  
pp. 40-54
Author(s):  
Arunmozhi M ◽  
Sumandiran C.S.P
Keyword(s):  
Structural Equation ◽  
Tamil Nadu ◽  
Statistical Tests ◽  
Descriptive Analysis ◽  
Sampling Technique ◽  
Equation Modeling ◽  
Cross Sectional ◽  
Coimbatore District ◽  
Small Medium Enterprises ◽  
Medium Enterprises

Purpose: The current study examines the perception level of environmental-oriented CSR practices among the employees of small-medium enterprises in the Coimbatore district of Tamil Nadu, India. Approach/Methodology/Design: It is a cross-sectional field study of environment CSR practices among SMEs employees of Coimbatore district, the western part of Tamil Nadu, India. A multistage random sampling technique is adopted. Sixty-one firms were approached to study the employees’ perception of CSR and environmental impact on CSR. The sample included 369 participants out of the total population of 9027 employees. This study follows the research methodology based on the Eco-labeling principles, designed by the European Commission 2005 Descriptive analysis, Chi-square test, Bartlett sphericity statistical tests, and Structural Equation Modeling in AMOS version 23 were used.. Findings: The results indicate the significance of SMEs employees’ perception level according to their age, gender and experience. The results reveal that CSR practices towards environments are related to employee perception level. CSR practices play a very predominant role in changing the mindset of the employees working in small-medium enterprises. Practical Implications: This study also paves a way to diverse thoughts in the exploration of the multimodal dimensions of the internal aspects and external CSR practices. Originality/value: The analysis presents the main directions of pro-environmental initiatives undertaken by enterprises and the perception of employees to understand environmental CSR. The results also indicate the differences in the most frequent pro-environmental activities of enterprises operating in the Coimbatore district of Tamil Nadu, India.

scholarly journals Manajemen Mutu dan Kesiapan UMKM Alas Kaki/Kulit dan Konveksi Bogor Menghadapi Masyarakat Ekonomi ASEAN 2015

2017 ◽  
Vol 7 (2) ◽  
pp. 111
Author(s):  
Siti Nazlifah ◽  
Eko Ruddy Cahyadi ◽  
M Syaefudin Andrianto
Keyword(s):  
Quality Management ◽  
Management System ◽  
Quality Management System ◽  
Descriptive Analysis ◽  
Production Operation ◽  
Snowball Sampling ◽  
Perception Of Quality ◽  
Asean Economic Community ◽  
Small Medium Enterprises ◽  
Medium Enterprises

The implementation of the ASEAN Economic Community (AEC) requires Bogor footwear/leather and convection Small Medium Enterprises (SMEs) meet the market’s standards and needs. The research aims to identify the characteristics of SMEs and the quality perception of quality management system, analyze the readiness of SMEs to face the AEC and the influence of the quality management system on the readiness of SMEs to face the AEC. The data from Bogor SMEs sevices used, then followed by snowball sampling method. The data analyses used are descriptive analysis, T-test and logistic regression analysis. The result showed that convection SMEs compare to  footwear/leather SMEs is more prepared in general, marketing and production/operation aspects. Educational level of business owner and the legal entity significantly affect the SMEs readiness facing AEC. The business owners have not implemented the quality management well, especially on the principle of system approach to management and the facts-based decision making, although these two principles are significantly affect the readiness of SMEs to face AEC 2015.

scholarly journals ANALISIS KELAYAKAN EKONOMI PADA INDUSTRI VIRGIN COCONUT OIL (VCO) DI SUKOREJO KECAMATAN SUMBERSARI KABUPATEN JEMBER

2020 ◽  
Vol 14 (02) ◽  
pp. 137
Author(s):  
Andrew Setiawan Rusdianto ◽  
Winda Amilia ◽  
Doni Adi Nugroho
Keyword(s):  
Raw Materials ◽  
Economic Value ◽  
Coconut Oil ◽  
Economic Feasibility ◽  
Added Value ◽  
Virgin Coconut Oil ◽  
Time Period ◽  
Small Medium Enterprises ◽  
Break Even Point ◽  
Medium Enterprises

Agroindustry is an industry that processes agricultural products from raw materials. Agroindustry increase the added value of agricultural commodities. Virgin coconut oil (VCO) product have high economic value because it has many benefits for health and beauty care as well. One of the industries processing coconut into a VCO product in Jember on an SME (Small Medium Enterprises) scale is located in Sukorejo, Jember Regency. The economic feasibility showed that its VCO industry business had a positive NPV. The BC Ratio value less than 1, which means that cash in flow was bigger than cash out flow, in the present value called Break Even Point (BEP), that is, total cost equals total revenue. IRR value that is generated is greater > 6% loan interest, and the last payback period (PBP), which is produced shows the value (less than) <10 years. In accordance with the specified time period of 5 years and 4 months. From the results of the analysis, it can be said that the VCO industry in Sukorejo, Sumbersari District was feasible to do. Keywords: economic feasibility, virgin coconut oil

scholarly journals An Analysis of Key Aspects of the Illiterate Ecuadorian Population Aged 15 Years and Older

2017 ◽  
Vol 9 (3) ◽  
pp. 89
Author(s):  
Efstathios Stefos ◽  
Diego P. Ortega ◽  
Gina Valdivieso
Keyword(s):  
Statistical Analysis ◽  
Research Study ◽  
Descriptive Analysis ◽  
Hierarchical Analysis ◽  
Know How ◽  
Study Results ◽  
Special Programs ◽  
The Moment ◽  
Key Aspects ◽  
Source Of Information

This article aims to provide an analysis of several aspects that comprise the profile of the Ecuadorian population aged 15 years old and over who do not know how to read and write. The approach, employed in this research study, focuses on a descriptive analysis and a multidimensional statistical analysis. Available data from the National Survey of Employment, Unemployment and Underemployment of Ecuador (ENEMDU), conducted by the National Institute of Statistics and Censuses (INEC) in 2016, was utilized as the main source of information in the study. One of the previous surveys, conducted in the country in 2006, suggested that the equivalent percentage of the illiterate population was 8.63%; therefore, these data indicate that the population under examination has decreased considerably in the last ten years. This means that a highly important enhancement in terms of literacy has occurred over this period of time in Ecuador. The study results, drawn from the descriptive analysis and the hierarchical analysis carried out as part of this research, may be key at the moment of creating policies, educational campaings and nationwide, special programs focused on helping reduce and eliminate illiteracy across the nation in the upcoming years.

Mobility and Competitive Action on Competitive Advantage of Indonesian Small Medium Enterprises in the Clothing Industries

2019 ◽  
Vol 10 (4) ◽  
pp. 1148
Author(s):  
Zeis ZULTAQAWA ◽  
Mohammad Benny ALEXANDRI ◽  
Muhammad RIZAL ◽  
Nenden KOSTINI ◽  
Muhammad Donie AULIA
Keyword(s):  
Competitive Advantage ◽  
Random Sampling ◽  
Descriptive Analysis ◽  
High Impact ◽  
Sampling Techniques ◽  
Business Sector ◽  
Competitive Action ◽  
Small Medium Enterprises ◽  
Medium Enterprises ◽  
Positive Effect

The purpose of this study is to find out how mobility and competitive action affect the competitive advantage of SMEs business sector in the clothing industries in Indonesia. This research is based on a quantitative approach using a population of clothing industries in Bandung Regency. Samples are taken with random sampling techniques. Samples are 110 SMEs producing clothing. Data is processed using Descriptive Analysis and Path Analysis. The findings show that mobility has no impact on competitive advantaged but has high impact on competitive action also has a positive effect on competitive advantage in SMEs in Bandung Regency. This research shows that mobility and competitive action can create a competitive advantage in the clothing industries in Bandung Regency although in small impact.

scholarly journals KAJIAN PERILAKU PAJAK UMKM DARI PERSPEKTIF THEORY OF PLANNED BEHAVIOR

2021 ◽  
Vol 14 (2) ◽  
Author(s):  
Maharriffyan Maharriffyan ◽  
Rachmawati Meita Oktaviani
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Behavioral Control ◽  
Subjective Norm ◽  
Perceived Behavioral Control ◽  
Study Results ◽  
Small Medium Enterprises ◽  
Medium Enterprises ◽  
Linear Regressions

<p><strong><em>ABSTRACT</em></strong><strong><em> : </em></strong><em>This study aims to test and analyze factors that affect taxpayer intentions with variable attitudes, subjective norms, behavioral control, and the perspective of the Theory of Planned Behavior, which will all be tested either partially or simultaneously against taxpayer intentions. The population in the study was all Micro, Small, Medium Enterprises (MSMEs) registered with the Office of Cooperatives and Micro, Small, Medium Enterprises (MSMEs) in Pati Regency. The number of samples conducted in this study was 150 samples. Determination of the number of samples in this study using the Slovin formula. The data collection techniques in this study were used by sharing the questionnaire sheets and data analysis methods using multiple linear regressions with analysis tools using SPSS version 22. The study results show that variable attitudes affect taxpayers' intentions, with evidence of a significant value of  &lt;0.1. Subjective norm variables affect taxpayers' intentions, as evidenced by a significant value of 0.000 &lt; 0.05. Perceived behavioral control variables did not affect taxpayers, evidenced by a significantly higher value of 0.948 &gt; 0.05.</em></p><p><strong><em>Keywords</em></strong><strong><em>: </em></strong><em> </em><em>Attitudes, Subjective Norm, </em><em>Perceived Behavioral Control</em><em>,  Taxpayer Intentions.</em></p><p><em> </em></p><p><strong>ABSTRAK : </strong><em>Penelitian ini bertujuan untuk menguji dan menganalisis faktor-faktor yang mempengaruhi  niat wajib pajak dengan variabel sikap, norma subjektif, kontrol perilaku atau perspektif Theory of Planned Behavior yang keseluruhannya akan diuji baik secara parsial maupun secara simultan terhadap niat wajib pajak. Populasi pada penelitian adalah seluruh Usaha Mikro, Kecil, Menengah (UMKM) yang terdaftar pada Dinas Koperasi dan Usaha Mikro, Kecil, Menengah (UMKM) di Kabupaten Pati. Jumlah sampel yang dilakukan pada penelitian ini sebanyak 150 sampel. Penentuan jumlah sampel pada penelitian ini menggunakan rumus Slovin. Teknik pengumpulan data pada penelitian ini menggunakan cara membagikan lembar kuesioner dan metode analisis data menggunakan regresi linier berganda dengan alat analisis menggunakan SPSS versi 22. Berdasarkan hasil penelitian, yang pertama menunjukkan bahwa variabel sikap berpengaruh terhadap niat wajib pajak, dengan dibuktikan hasil dari nilai signifikan &lt; 0,1. Variabel norma subjektif berpengaruh terhadap niat wajib pajak, dibuktikan dengan nilai signifikan 0,000 &lt; 0,05. Variabel kontrol perilaku tidak berpengaruh terhadap wajib pajak, dibuktikan dengan nilai signifikan yang lebih tinggi</em><em>, </em><em>yaitu 0,948 &gt; 0,05.</em></p><p><strong><em>Kata Kunci:</em></strong><em> Sikap, Norma Subjektif, Kontrol Perilaku, Niat Wajib Pajak</em></p>

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