scholarly journals Redesign of Product Packaging with Kansei Engineering: Empirical Study on Small-medium Enterprises in Indonesia

2020 ◽  
Vol 24 (2) ◽  
pp. 65
Author(s):  
Amalia Suzianti ◽  
A. Aldianto
Keyword(s):  
Empirical Study ◽  
Kansei Engineering ◽  
Product Packaging ◽  
Small Medium Enterprises ◽  
Medium Enterprises

scholarly journals The model of eco-friendly packaging center to increase the competitiveness of MSMEs’ local products

2021 ◽  
Vol 905 (1) ◽  
pp. 012072
Author(s):  
Y Suherlan ◽  
E Widiyanti
Keyword(s):  
Global Market ◽  
Processed Food ◽  
Product Packaging ◽  
Information Center ◽  
Material Procurement ◽  
Form Design ◽  
Small Medium Enterprises ◽  
Medium Enterprises ◽  
Internal And External Factors ◽  
Development Center

Abstract Packaging problem is still a weak point for Micro Small Medium Enterprises (MSMEs). This is due to the lack of understanding of MSME about the importance of image, quality, and packaging appearance. This research is a solution to increase the competitiveness of local MSME products in the global market with a focus on the study to identify the internal and external factors that affect eco-friendly packaging for MSMEs, formulate a strategy to develop a packaging center, and create a model for environmentally friendly packaging development center for processed food MSME products. The Model of Eco-Friendly Packaging Center is an effort to increase the competitiveness of local MSMEs that provide services as an information center for packaging activities, a packaging material procurement center, an eco-friendly product packaging service center, a graphic design mediator and packaging form design, and branding.

scholarly journals Redesain Kemasan Makanan Ringan Olahan pada UMKM Center Jawa Tengah dengan Metode Kansei Engineering

2017 ◽  
Vol 16 (1) ◽  
Author(s):  
Susatyo Nugroho ◽  
W, Darminto Pujotom ◽  
M. Mujiya Ulkhaq ◽  
Dedy Teguh Permadi
Keyword(s):  
Small And Medium Enterprises ◽  
Initial Study ◽  
Design Parameters ◽  
Kansei Engineering ◽  
Product Packaging ◽  
Design Elements ◽  
Packaging Design ◽  
Central Java ◽  
Medium Enterprises ◽  
Central Java Province

<span class="fontstyle0">UMKM (Micro, Small, and Medium Enterprises) Center in Central Java Province has 69 types of potential culinary products in the form of snacks. An initial study showed that from 47 MSMEs, there are 45 products which are packaged simply. The research was conducted to create a new packaging design which is appropriate for consumers' needs using Kansei Engineering. The method translates consumers' psychological feelings into new packaging design parameters as well as statistics analysis to elicit design elements in accordance with Kansei Word. Affective and psychological aspects that affect consumers on product packaging are "adorable" and "simplicity". Each component has different Kansei word variables. Adorable component has informative, modern, colorful, interesting, and distinctive variables; whereas Kansei word with the largest weight is colored with the value of 0.961 and the smallest weight is modern with the value of 0.819. Simplicity component has simple, easy-to-carry, and easy-to-open; whereas Kansei word with the largest weight is easy-to-open with the value of 0.927 and the smallest weight is simple with the value of -0.414.</span>

scholarly journals Empowerment of Micro, Small Medium Enterprises (MSMES) in Coconut Oil Development

2021 ◽  
Vol 15 (1) ◽  
pp. 52
Author(s):  
Kadek Wulandari Laksmi P ◽  
Ni Wayan Lasmi ◽  
Desak Made Sukarnasih ◽  
Wayan Sri Maitri
Keyword(s):  
Small And Medium Enterprises ◽  
Coconut Oil ◽  
Production Costs ◽  
Product Packaging ◽  
Household Level ◽  
Business Partners ◽  
Traditional Markets ◽  
Home Based ◽  
Small Medium Enterprises ◽  
Medium Enterprises

Entrepreneurship development at the household level is the forerunner to the growth of an MSME. In the village of Antiga, Manggis District, Karangasem Regency, there is a home-based business engaged in the production of coconut oil (kelentik oil). Currently the level of marketing is only limited to traditional markets while the target is to be able to market products in modern markets. Therefore, this study has the objective to know the level of efficiency of production costs incurred by the producers of coconut oil (kelentik oil) in Antiga village, Manggis district, Karangasem regency; to know how to empower Micro, Small and Medium Enterprises producing coconut oil (kelentik oil) and to analyze the factors that influence the intention of buyers or consumers to buy coconut oil (kelentik oil) in Bali. The research method is a qualitative method. The result is that the production process is still traditional so that production cost efficiency is achieved. Furthermore, the empowerment of MSMEs is not yet optimal as business partners in marketing their products. Several factors influence consumers&#39; intention to buy coconut oil (kelentik oil). So the input that can be given is to improve relationships or networks to be able to expand the market and improve product packaging.

scholarly journals Small-Medium Enterprises (SMEs) Batik Tulis in Jetis Village, District of Sidoarjo

2018 ◽  
Vol 1 (2) ◽  
pp. 29
Author(s):  
Ong Andre Wahyu Riyanto ◽  
Slamet Riyadi ◽  
Maya Ida Kusuma
Keyword(s):  
Local Government ◽  
Business Management ◽  
Business Climate ◽  
Product Packaging ◽  
Business Transactions ◽  
Logo Design ◽  
Activity Program ◽  
Foreign Countries ◽  
Small Medium Enterprises ◽  
Medium Enterprises

This activity program aims to increase the efficiency of marketing business management SMEs batik Tulis in Sidoklumpuk village, Jetis Lemahputro, Sidoarjo District. The targets to be achieved for this program, include: 1) creating online commercial sales system to expand access marketing batik product to foreign countries, as well as providing convenience for customers as well as SMEs in conducting business transactions. 2) Creating logo design for the product packaging common local wisdom of kampong batik Jetis to strengthen the brand. So that SMEs are expected to develop into business to meet customer demand and survive in a competitive business climate. The utilization of e-commerce web for SMEs batik around Jetis. Jetis Batik can be a characteristic of great micro business in Jetis Village. The local government is expected to provide support for the success of the SMEs independently initiated programs collectively.

scholarly journals How to Enhance MSMEs Readiness? an Empirical Study in Semarang Municipality

JEJAK ◽  
2018 ◽  
Vol 11 (1) ◽  
pp. 108-122
Author(s):  
Rusdarti Rusdarti ◽  
Nurjanah Rahayu Kistanti
Keyword(s):  
Empirical Study ◽  
Economic Community ◽  
Product Standardization ◽  
Standard Value ◽  
Asean Economic Community ◽  
Small Medium Enterprises ◽  
Medium Enterprises ◽  
Technology Upgrade ◽  
Product Standard ◽  
Swot Analyses

The absence of maximum readiness of the existing Micro Small Medium Enterprises or SMEs in Semarang City in facing the ASEAN Economic Community (AEC) requires an effort to improve the quality and competitiveness of SMEs. According to this problem, this research had several objectives to achieve, namely  1) evaluating the readiness of Semarang Municipality’s SMEs from various aspects in facing Asean Economic Community (AEC), 2) preparing the strategies to improve Semarang Municipality's SMEs  business quality and capacity. This research uses descriptive and SWOT analyses. The research results indicate that SMEs in Semarang Municipality has been ready in facing AEC. The obstacles standing in the way of SMEs include poorly arranged administration, the absence of product standardization, and marketing. The strategies practicable to improve SMEs’ businesses in Semarang Municipality include improving and extending marketing network and organizing training, assistance and technology upgrade for SMEs to improve their product standard, value and quality.

scholarly journals Financial Literacy: An Empirical Study from Small–Medium Enterprises in Sidoarjo, East Java

2019 ◽  
Vol 3 (11) ◽  
pp. 1
Author(s):  
J Nugraha ◽  
B Suratman ◽  
S Sriwulandari ◽  
T Pahlevi ◽  
M Gita Miranti
Keyword(s):  
Empirical Study ◽  
Financial Literacy ◽  
Small Medium Enterprises ◽  
Medium Enterprises

.

scholarly journals Strategies of Developing for Competitive Agribusiness Small Medium Enterprises (SMEs) in Rejang Lebong Regency

MAPETARI ◽  
2019 ◽  
Vol 4 (1) ◽  
pp. 21-32
Author(s):  
Hefri Oktoyoki ◽  
Febri Nur Pramudya ◽  
Tria Anti Sukmala Yulisa
Keyword(s):  
Small And Medium Enterprises ◽  
Sampling Technique ◽  
Influential Factors ◽  
Probability Method ◽  
Strategy Formulation ◽  
Product Packaging ◽  
Related Services ◽  
Quality Of Products ◽  
Small Medium Enterprises ◽  
Medium Enterprises

Small and Medium Enterprises (SMEs) has a large potential for economic progress in Indonesia, But lately, its development experienced fluctuations due to various factors. Among them is the absence of the best strategy formulation for the development of Agribusiness UMKM. one of the potential SMEs of Agribusiness in Indonesia is Rejang Lebong Regency, especially its superior MSME products. The purpose of the research were to identify the characteristic SMEs of Agribusiness in Rejang Lebong, to analyze the internal and external factors of SMEs of Agribusiness and to create competitive SMEs of Agribusiness, and to formulate a competitive SMEs strategy. The data was conducted by giving questioner to 30 SMEs of Agribusiness, and deep interview to 5 experts.. The selection of SMEs and experts in this research was conducted using non probability method. While, the collection of data was conducted by purposive sampling technique. Data processing method was using strategy formulation analysis that consist of IFE, EFE,IE, SWOT, and AHP using expert choice software. The results of the study show that the most influential factors in the development of Rejang Lebong's competitive agribusiness SMEs at the highest level of actors are related services, the goal with the highest weight is to improve the competitiveness of MSMEs and weighting alternative strategies is to improve the quality of products and create new variations. and create membership programs such as special discounts, and facilitate access for new customers with purchases through technology-based bookings such as the internet, social media. While product packaging innovation by changing the packaging appearance becomes more attractive, product quality assurance and halal certification, comprehensive partnership between elements such as trainings, seminars and procurement of production technology, institutional strengthening and assistance in the use of marketing technology in navigating the disruption era.

PENGARUH PENYELENGGARAAN HAJI TERHADAP PENINGKATAN AKTIVITAS EKONOMl DI WILAYAH PROPINSI DKI JAKARTA

ALQALAM ◽  
2013 ◽  
Vol 30 (2) ◽  
pp. 380
Author(s):  
Chairul Akmal
Keyword(s):  
Secondary Data ◽  
Travel Agency ◽  
Economic Activities ◽  
Factors Affecting ◽  
Regression Methods ◽  
The Social ◽  
Travel Agencies ◽  
Relationship Model ◽  
Small Medium Enterprises ◽  
Medium Enterprises

This research analyzes some factors affecting economic activities in relation with the conduct of pilgrimage. Those factors are the pilgrimage cost, the amount of pilgrims, and the amount of pilgrimage officers. The objective of this research is to acquire the information of how each factor and all factors together affect the economic activities. This research also analyzes the effect of foods and drinks expenses, the effect of nonfoods and drinks expenses, and the effect of miscellaneous expenses on UMKM - Micro, Small, Medium enterprises' economic activities.             This research is conducted in DKI Jakarta in 2007. The population of this research is the average economic activities in DKI Jakarta in 2007. There are 42 respondents (Banks), 157 respondents (travel agencies), and 50 respondents (UMKM - Micro, Small, Medium enterprises) which are taken as samples from the population using the purposive sampling method. The data is obtained by the researcher using questioners and secondary data which is taken from 1990-2007.             The methodology used in this research is based on. the causal relationship model In testing the hypothesis of this research, the researcher uses the simple and multiple regression methods, and path analysis method. The significant rate a = 0,05 used in determining the interpretation of the statistic result. The data is processed using SPSS (Statistical Packages for the Social Sciences) version 12.00.             The results of the analysis in the 1st equation -are (i) the effect of the pilgrimage cost on banks' revenues is quite strong, (ii) the effect of the pilgrimage cost on travel agencies' revenues is quite strong, (iii) the effect of the pilgrimage cost on UMKM - Micro, Small, Medium enterprises' revenues is weak.             The results of the analysis in the 2nd equation are (i) the effect, of the amount of pilgrims on Banks' revenues is very weak, (ii) the effect of the amount of pilgrims on travel agencies' revenues is very weak, (iii) the effect of the amount of pilgrims on UMKM - Micro, Smal4 Medium enterprises' revenues is very weak.             The results of the analysis in the 3rd equation are (i) the effect of the amount of pilgrimage officers on banks' revenues is very weak, (ii) the effect of the amount of pilgrimage officers on travel agencies' revenues is very weak, (iii) the effect of the amount officers on UMKM-Micro, Small Medium enterprises' revenues is very weak.   The results of the analysis in the 4th equation are (i) the effect of all three factors which are the pilgrimage cost, the amount of pilgrims, and the amount of pilgrimage officers simultaneously on banks' revenues is very strong, (ii) The effect of all three factors which are pilgrimage costs, the amount of pilgrims, and the amount of pilgrimage officers simultaneously on travel agencies' revenues is strong, (iii) The effect of all three factors which are pilgrimage costs, the amount of pilgrims, and the amount of pilgrimage officers simultaneously on UMKM-Micro, Small Medium enterprises' revenues is strong.             The result of the analysis in the 5th equation is the effect of foods and drinks expenses on UMKM-Micro, Small Medium enterprises' revenues is weak. In the 6th equation, the effect of nonfoods and drinks expenses on UMKM-Micro, small Medium enterprises' revenues is weak. In the 7th equation, the effect of miscellaneous expenses on UMKM - Micro, Small Medium enterprises' revenues is quite strong. In the 8th equation, the effect of all three factors which are the effect of foods and drinks expenses, the effect of nonfoods and drinks expenses, and the effect of miscellaneous expenses simultaneously on UMKM-Micro, Small Medium enterprises' revenues is quite strong.             The implication of the research results mentioned above is the factors in the conduct of pilgrimage do increase the economic activities (Banks, Travel Agencies, and UMKM - Micro, Smal4 Medium enterprises) in DKI Jakarta. Therefore, considering that matter, the General Director of the conduct of pilgrimage division of Department of Religion Republic of Indonesia should determine the pilgrimage cost which is affordable, increase the service, and provide a good information system which will result in a better conduct of the pilgrimage. Key word: The Costs of Hajj, Hajj Officer, Travel Agency, UMKM

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