Leading Trends in Innovative Development – Identification using Marketing Research

Access to information has become extremely easy these days. Hence the common belief that we have established an information society in which knowledge is treated as the greatest wealth and which at the same time constitutes the basis for innovative development of enterprises, countries, regions. The paper presents identification of the leading areas of innovative technological development using marketing research. This allows the main objective to be fulfilled, which is to help choose the directions of research. . The source of data was the international exhibition of inventions held annually in Geneva, treated here as a case study. The research covered exhibitions held in 2017 and 2019, for which over 500 presented new solutions were classified each time. The results were confronted with a national event gathering inventors – the Polish National Student-Inventor Competition. Every year, approximately 100 solutions are submitted to the competition and then evaluated.

The Effect of Exhibition on Urban Economic Development

Along with the process of economic globalization, international exhibition concentrates the flow of people, logistics and information, which is in line with the trend of economic globalization. Exhibition economy is an important part of the global economy, and the study of exhibition will play a decisive role in regional economic development. This paper analyzes the influence of the number of exhibition activities, exhibition area, number of meeting activities and the number of meeting participants on direct economic benefits, induced economic benefits and total economic benefits on Xiamen City using multiple regression analysis. The results demonstrate the importance and difference of exhibitions and meetings to the economic development of Xiamen City.

The ‘Tree of Life’ or Pohon-Budi: An International Exhibition Celebrates a Global Heritage

This article by a team of scholars, activists and a designer describes an effort to understand a heritage shared across many cultures—the Tree of Life is a symbol that appears in the myths, crafts and arts of civilizations on every continent—and to bring that heritage alive through exhibits featuring present-day artisans and artists. After overcoming major administrative barriers, an exhibition on this sacred theme premiered in Kuala Lumpur in 2015, curated by a Malaysian–Indian team. Expressions brought together from 35 countries blended natural and cultural ecologies with the sensitivity of each creator, working with a range of materials. After Malaysia, the exhibition travelled to India, the USA, Canada, Taiwan and Thailand. It is expected to move to Bhutan, China, the UK and elsewhere once the pandemic condition allows. Meanwhile, documentation and publication have helped share a breathtaking resource of knowledge and design. Described as ‘a thread that links the world’, this Tree of Life celebration demonstrates the importance of investing in research to build a foundation of scholarship upon which heritage can be brought to life for new generations. Here, the creativity and innovation of those who are repositories of ancient wisdom make tradition relevant to new times, revealing heritage as a timeless process that can be managed and shared by bringing old and contemporary disciplines together in new and uniting partnerships that extend far beyond political borders. New opportunities have opened for participants, inspiring other efforts. Here, heritage not only identifies the identity of each participating culture. These identities also combine as a shared heritage of all humankind, with the Tree of Life as a symbol of caring for the earth and for each other.

THE GREAT “AUTO DE FE” AT SANTIAGO DE LOS CABALLEROS, OR HOW TO ACHIEVE HISTORICAL EMPATHY WITH CULTURAL HERITAGE THROUGH VIRTUAL REALITY

The project “The Great Auto de Fe in Santiago de los Caballeros” consisted of an interactive virtual recreation of this historical event that occurred on March 11, 1554 in the city today known as Antigua, Guatemala. A binational research team from Mexico and the U.S. made up of historians, architects and animation engineers, in the space of five weeks, created the historical settings, characters and interactivity necessary to offer the public this immersive experience. The project was presented within the framework of an international exhibition "The images of the Maya gods in the 16th century: The meeting of two worlds,” located at the Centro de Formación para la Cooperación Española in Antigua, the site of a former 17th century Jesuit College. This article presents the details of the workflow used, the social and cultural implications observed, as well as the results of the satisfaction surveys applied to approximately 80% of the users who had access to this experience.

ENTREVISTA COM SÉRGIO MONTEIRO DE ALMEIDA

Em seu volume 10, a Revista Muitas Vozes apresenta uma conversa com o artista visual e poeta experimental Sérgio Monteiro de Almeida. Artista intermídia, Sérgio participa desde 1984, do movimento artístico do Paraná e do circuito internacional de arte postal. Como poeta visual, publicou em inúmeras antologias e revistas especializadas, tanto no Brasil como no exterior, por exemplo CULT (Brasil) e Rampike Magazine (Canadá). O artista participou de importantes exposições de poesia visual como Bienal Internacional de Poesia Visual e Alternativa no México (1987, 1990, 1992, 1996 e 2010); Post-Art International Exhibition of Visual/Experimental Poetry (San Diego State University - USA, 1988); Bienal de Veneza (2005 e 2009, curadoria de Caterina Davinio); Harvard’s Visual Poetry exhibition (Harvard University, USA, 2004, 2005); Biennale Internationale de Poesie Visuelle (França, 2015, 2017, 2019, 2021). Recentemente, teve poemas publicados nos livros Davinio C. Virtual Mercury House, Planetary & Interplanetary Events (Itália, 2012); Zúñiga A, Espinosa C. La mirada transgressora - literatura expandida(México, 2017); Dencker KP. ÜberViele/S- Begegnungen 1960–2020 (Alemanha, 2021).

METALWORKING – 2021

The article summarizes the main results of the large-scale international exhibition "Metalworking 2021". Machine tool construction and metalworking technologies have reached a new modern level, based on the automation of production and the use of measurement technologies in the process of manufacturing parts of complex geometric shapes. Brief information about companies specializing in measurement technologies and non-destructive testing of finished products is provided.

Viennese vase painted in Dresden (architectural, artistic, stylistic, morphological and structural features)

The article examines the architectural, artistic, stylistic, morphological and structural features of an old porcelain vase from a private Odessa collection. The unpainted vase was made in 1860s at Vienna Porcelain Manufactory. This vase was painted in Helena Wolfsohn’s studio in Dresden between 1864 and 1878 (?). Helena Wolfsohn lived and worked in a significant center of European civilization, culture and arts of her time. The images are painted on the vase using the technique of manual overglaze painting. Amazingly arranged bouquets of flowers are painted on the turquoise background of the oval-shaped body of the vase, and gallant scenes in the Watteau style are depicted on the white parts of the body. On the bottom of the vase base an underglaze blue mark is applied: a shield. The painting of the vase is notable for a vivid pictorial effect, a successful composition, harmony and restraint of color shades. Similar vases painted at Helena Wolfsohn’s studio were exhibited at the International Exhibition in Sydney (1879) and at the World Exhibition in Melbourne (1880). Decorative porcelain vases play an important role in creating the architectural and artistic ensemble of the interior, whose main compositional principle is architectonics.

IVAN PULUJ AND THE DISCOVERY OF X-RAYS

On January 5, 1896, the Austrian newspaper Die Presse published an article entitled “A Sensational Discovery”. It was dedicated to the discovery of X-rays made on November 8, 1895 by the German physicist Wilhelm Conrad Röntgen. Having taken into account the contribution of other scientists, the precondition of the given epochal, yet unexpected, discovery was, first and foremost, the work of the Ukrainian scientist Ivan Puluj. It was Puluj who laid the foundation for X-ray science. He explained the nature of X-rays, discovered that they can ionize atoms and molecules, and defined the place of X-ray emergence and their distribution in space. In 1881, Puluj constructed a cathode lamp (“Puluj’s tube”) which was fundamentally a new type of light source. In the same year, in recognition of this discovery, Puluj received an award at the International Exhibition in Paris. Investigating the processes in cathode-ray tubes, Ivan Puluj set the stage for two ground-breaking discoveries in physics, namely X-rays and electrons. Puluj used his cathode lamp in medicine as a source of intense X-rays which proved to be highly efficient. The exact date of the first X-ray images received by Puluj remains unknown. High-quality photographs of the hand of an eleven-year-old girl, taken on January 18, 1896, are preserved. Multiple X-ray images clearly visualized pathological changes in the examined structures (fractures, calluses, tuberculous bone lesions). High-quality images were obtained by means of the anticathode in the design of Puluj’s lamp, which was the first in the world. The image of the whole skeleton of a stillborn child (published on April 3, 1896 in The Photogram) is considered to be the starting point of using X-rays in anatomy.