Consumer Decision-making Style of Gen Z: A Generational Cohort Analysis

2019 ◽  
pp. 097215091988012
Author(s):  
Packiaraj Thangavel ◽  
Pramod Pathak ◽  
Bibhas Chandra
Keyword(s):  
Online Shopping ◽  
Demographic Data ◽  
Cohort Analysis ◽  
Factor Loading ◽  
Consumer Decision Making ◽  
Generational Cohort ◽  
Chi Square ◽  
Wide Range ◽  
Shopping Orientation ◽  
Chi Square Analysis

The media and consumer research groups have been keeping the Millennials in spotlight for many years now; perhaps it is time to turn some of the attention on Gen Z, which began its foray into mainstream consumption. This exploratory study examines the shopping orientation of Gen Z online shoppers using the generational cohort theory (GCT) as a framework and provides insights to e-retailers to understand how this generation approaches the online shopping. The penetration of Internet and accelerated growth of online shopping have enthused the e-retailers to offer a wide range of goods at greater efficiency than the traditional players. By cluster analysis (K-means) of nine online shopping orientation factors (two were eliminated prior due to low factor loading scores), four segments were identified: (a) ‘Economic-quality seekers’, (b) ‘Convenience shoppers’, (c) ‘Deal hunting-convenience seekers’ and (d) ‘Brand and quality conscious shoppers’, and the study profiled each segment based on the demographic data through chi-square analysis. Finally, implications for online retailers and marketing practitioners are enumerated towards the end of the article.

scholarly journals 264 Effects of Water Quality on Nursery Pig Performance and Health

2020 ◽  
Vol 98 (Supplement_3) ◽  
pp. 89-89
Author(s):  
Brigit Lozinski ◽  
Brent Frederick ◽  
Adrienne Hilbrands ◽  
Yuzhi Li ◽  
Milena Saqui-Salces ◽  
...  
Keyword(s):  
Water Quality ◽  
Experimental Unit ◽  
Respiratory Syndrome Virus ◽  
Chi Square ◽  
Wide Range ◽  
Mycoplasma Pneumonia ◽  
Quality Water ◽  
Pig Performance ◽  
Chi Square Analysis ◽  
Water Treatments

Abstract Newly-weaned pigs (n = 450; age = 20 d) were used in a 40-d experiment to determine the effects of water quality on pig performance and health. Pigs were sourced from a single commercial sow farm that was negative for both Porcine Reproductive and Respiratory Syndrome virus and Mycoplasma Pneumonia. Pigs were allotted randomly to 45 pens (10 pigs/pen) and pens were assigned to 1 of 3 water treatments that provided water of differing quality. Waters were selected to represent a wide range of perceived water quality. Water quality was determined based on concentration of analytes including sulfates (1,120; 617; 2 ppm), iron (5.4; 5.2; 1.3 ppm), Total Dissolved Solids (TDS; 1,500; 1,050; 348 ppm), hardness (1,410; 909; 235 mg Eq CaCO3/L), magnesium (171; 91; 21 ppm) and sodium (64; 37; 29 ppm) for waters A, B, and C, respectively. Pigs were housed in an environmentally controlled, power ventilated, confinement nursery barn and were allowed ad libitum access to a common three-phase diet and water across all water treatments. Weekly ADG, ADFI, and G:F were measured and subjective scour score (1=solid feces to 4=liquid feces) was recorded daily through day 7. Data for pig growth performance were analyzed using PROC GLIMMIX with water quality as a fixed effect and pen served as the experimental unit. There were no differences among treatments in ADG, ADFI, and G:F (Table 1). Number of pigs treated with antibiotics throughout the experiment did not differ among treatments as determined by Chi-Square analysis. Average subjective scour score on day 7 of the experiment also did not differ among treatments. In conclusion, performance and health of nursery pigs as measured in this experiment were not influenced by the differing water qualities studied.

scholarly journals Analisis Tingkat Penerapan Manajemen Pengetahuan Dalam Membangun Organisasi Berbasis Pengetahuan (Studi Kasus PT Trubus Mitra Swadaya SE-JABODETABEK)

2016 ◽  
Vol 2 (2) ◽  
pp. 134
Author(s):  
Raniasari Bimanti Esthi ◽  
Anggraini Sukmawati
Keyword(s):  
Knowledge Management ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Sampling Technique ◽  
Primary Data ◽  
Chi Square ◽  
Average Value ◽  
Wide Range ◽  
Chi Square Analysis ◽  
Calculation Analysis

<p>PT Trubus Mitra Swadaya is a company engaged in the agribusiness industry that sells a wide range of agricultural goods. The development of the agribusiness industry, particularly agricultural stores are now increasing to fiercer competition. The objectives of this research were (1) Identify the level of knowledge management at PT Trubus Mitra Swadaya, (2) Identify the level of the activities associated with knowledge management at PT Trubus Mitra Swadaya, and (3) Analyzing the perceptions of employees regarding the application of knowledge management at PT Trubus Mitra Swadaya. The data that used in this research were primary data and secondary data. Collecting the respondences was done by quota sampling technique, database examine was done by descriptive analysis, average value calculation analysis, and chi-square analysis.<br />The result of average value calculation analysis showed level implementation of knowledge management was excellent (67,01%), represented from strongly agree answered 20,75% and agree answered 46,26%. Moreover, employees said bad, represented from less agree answered 19,97% and disagree 13,02%. In this research, found at least two components which employees feel valued and still yet to be repaired, that was 1) knowledge and 2) work time. The result average value calculation showed level of activity associated with knowledge management was less good (42,78%), represented five to ten times answered 22,78% and more than ten times 20%. Moreover, employees answered never 30% and less than five times 20%. The result chi-square showed employees’ perception about knowledge management based on employee characteristics where the majority of employees agreeing with the implementation of knowledge management.</p>

Occupational Therapy Theory Development: Knowledge and Values Held by Recent Graduates

1981 ◽  
Vol 1 (1) ◽  
pp. 79-93 ◽  
Author(s):  
Julia Van Deusen Fox
Keyword(s):  
Occupational Therapy ◽  
Professional Education ◽  
Personal Development ◽  
Theory Development ◽  
Occupational Therapists ◽  
Chi Square ◽  
Certificate Programs ◽  
Wide Range ◽  
Recent Graduates ◽  
Chi Square Analysis

A random sample of recently certified occupational therapists was surveyed regarding their value positions. Results indicated that personal development of occupational therapy theory held low priority relative to other aspects of occupational therapy. Chi square analysis showed that those therapists who obtained their basic professional education in masters' or certificate programs valued theory development significantly more than their baccalaureate educated peers. Results also showed that newly certified occupational therapists did not have knowledge of a wide range of occupational therapy theorists and that such knowledge was unrelated to value position toward theory development.

Millennials and Generation Z: a generational cohort analysis of Indian consumers

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Packiaraj Thangavel ◽  
Pramod Pathak ◽  
Bibhas Chandra
Keyword(s):  
Decision Making ◽  
Factor Analysis ◽  
Generational Differences ◽  
Online Shopping ◽  
Cohort Analysis ◽  
Empirical Work ◽  
Generational Cohort ◽  
Content Type ◽  
Generation Z ◽  
Decision Styles

PurposeYoung consumers are recognized as an important and lucrative segment for the businesses across the globe. While initial steps have been taken to understand them, majority of the existing works consider both Millennials and Generation Z as a single and homogeneous market segment. The purpose of this study is to explore the consumer decision-making styles which are prevalent among Indian Millennials and Generation Z e-shoppers, and how significantly they differ from one another on each of those decision-making attributes.Design/methodology/approachThis exploratory study used the generational cohort theory (GCT) as a framework. The psychographic statements (Questionnaire items) employed were adopted from several past researches on store orientation and catalog orientation, and they were rephrased to suit to the context of Indian online shopping. The principal components factor analysis with promax rotation has been used to unearth the underlying decision-styles among 503 survey participants. Subsequently, the ANOVA model was run to examine the mean differences between the cohorts.FindingsThe factor analysis has revealed that frugality (Price), convenience (Home) and social desirableness are the most dominant shopping orientations (decision-styles) that prevail among Indian (Millennials and Generation Z) online shoppers though in varying degrees. The probing of ANOVA results suggested that, though both the cohorts favor e-shopping, Generation Z are more enthusiastic about online shopping than their Millennial counterparts do.Practical implicationsThough Generation Z and Millennials share few characteristics between them, they exhibit different consumer behaviors. Marketers need to customize their value offerings and marketing communications that resonate well with each generational cohort.Originality/valueAlmost all the existing research works that have been conducted so far on generational cohorts are from Western and European countries and one could confidently say that those findings cannot be applied for the developing nations such as India which is a complex and diverse country in terms of its language, custom, religion and practices with troublesome pasts. Moreover, this is the first empirical work to be conducted to unearth the generational differences that exist between Generation Z and Millennials to the best of authors' knowledge.

scholarly journals Soil Transmitted Helminth Infection among Children Admitted to Hospital Tengku Ampuan Afzan, Kuantan, Pahang

2020 ◽  
Vol 18 (2) ◽  
Author(s):  
Asady Asady ◽  
Soraya Ismail ◽  
Marsitah Abdul Jalil ◽  
Oothuman Pakeer
Keyword(s):  
Urban Areas ◽  
Demographic Data ◽  
Weather Condition ◽  
Hygiene Practice ◽  
Chi Square ◽  
Rural And Urban Areas ◽  
Garbage Disposal ◽  
Rural And Urban ◽  
Associated Risk Factors ◽  
Chi Square Analysis

Soil-transmitted helminth (STH) infections by Ascaris lumbricoides, Trichuris trichiura and hookworms still persist in rural and urban areas of developing communities. Recent studies in Malaysia focused on Orang Asli communities and none in the hospital settings. This study aimed to investigate the prevalence and associated risk factors for STH among children admitted to Paediatric ward of the Hospital Tengku Ampuan Afzan (HTAA). This study was conducted among 135 (78 males, 57 females) patients in HTAA from December 2017 to May 2018. Faecal samples were examined using wet smear, Kato-Katz, Harada-Mori and sedimentation techniques. Demographic data and hygiene practice information were collected using a pre-tested questionnaire. The overall prevalence of STH was 5.9% (A.lumbricoides 5.2%, T.trichiura 0.7%, and hookworms 0.7%). Prevalence among males was 3.8% and females 8.8%. Majority (95.6%) were Malays. Chi square analysis showed that factors significantly associated with STH infections are household monthly income (p<0.05), education level of mother (p><0.05) and father (p><0.05), the source of drinking water (p><0.05), the method of garbage disposal (p><0.05). Logistic regression analysis confirmed garbage disposal via burning as a risk factor of STH infections (p= 0.021, OR=23.8, 95% CI=1.6- 350.06). Conclusion: This study shows that the prevalence of STH infections is low in children probably due to the effective implementation of control programs and good hygiene practice. Differences in individual lifestyles and the humid weather condition are probable reasons for sporadic infection to still exist.>

FACTORS INFLUENCING CUSTOMER SATISFACTION OF ONLINE SHOPPING IN OMAN – YOUTH PERSPECTIVE

2018 ◽  
Vol 6 (2) ◽  
pp. 64-73 ◽  
Author(s):  
Noura Said Al-Jahwari ◽  
M. Firdouse Rahman Khan ◽  
Ghanya Khamies Al Kalbani ◽  
Shima Said Al Khansouri
Keyword(s):  
Customer Satisfaction ◽  
Product Quality ◽  
Online Shopping ◽  
Chi Square ◽  
Safety Assurance ◽  
Factors Influencing ◽  
Kolmogorov Smirnov ◽  
Chi Square Analysis ◽  
The Impact ◽  
Youth Perspective

Purpose: The objective of the study was to analyze the impact of online customer satisfaction through the product quality, application safety, delivery guarantee, and the offers through online shopping. Design/methodology/approach: For this research, the purposive sampling method was used to collect 120 samples through a questionnaire– from those who are performing online shopping in Oman especially the youth. SPSS was used to analyze the collected data. Chi-square analysis, ANOVA and Kolmogorov-Smirnov ranking analyses were carried out to conclude. Findings: The results of the empirical study reveal that the perceptions of the youth confirming the product quality & service guarantee influenced comfort and satisfaction to the online customers. The study also revealed that the service tangibility concerning the guaranteed package and delivery process along with the lowest price motivated them to go for online shopping repeatedly. Research Implications: The study illustrates through Quality Safety Assurance (QSA) model, the factors viz. Product Quality, Application Safety, Delivery Guarantee, and Offers should be focused to improve the online customer satisfaction, and the best-buy offers are the factors which need more attention to increase the Omani clientele. Social implications: The study throws light on the factors and their important role towards improving customer satisfaction during online shopping and the ways and means to augment the same. Originality/Value: Only a very few have examined the factors influencing thecustomers’ satisfaction of online shopping in Oman, and it is a first-hand study of its kind, and the results will be useful to the online marketers.

Abstract MP23: Clinical and Demographic Factors Influence Clinical Trial Enrollment

Stroke ◽  
2021 ◽  
Vol 52 (Suppl_1) ◽  
Author(s):  
Daniel Suto ◽  
Emily Perrinez ◽  
Karen Rapp ◽  
Mohammed Nabulsi ◽  
Thomas M Hemmen
Keyword(s):  
Clinical Trial ◽  
Clinical Trials ◽  
Demographic Data ◽  
Clinical Trial Design ◽  
Stroke Severity ◽  
Chi Square ◽  
Stroke Risk Factor ◽  
Stroke Population ◽  
Hospital Administrative ◽  
Chi Square Analysis

Introduction: Inclusion of diverse patients in clinical trials is essential to represent patient populations and to ensure that results are generalizable. Analysis of this topic is motivated by prior reports of clinical trials underrepresenting historically disadvantaged groups. We aimed to understand if the clinical trial population is representative of the overall stroke population in our community. Methods: We obtained clinical and demographic data from hospital administrative records including all acute ischemic stroke patients between March 2019 and February 2020. Consent was counted when a signed consent for study participation was documented in the inpatient record. Enrollment in studies with a primary inpatient population at the time of consent (MOST, TIMELESS, ARCADIA, SleepSMART, and STRONG) were included. Patients with consent (CP) and without consent (NCP) were compared using chi-square analysis and t-test probability with SPSS. Results: During the study period, 504 patients met the above criteria; 55 were consented to participate in clinical trials. Overall CP did not differ from NCP in % women (45.5% vs 41.2%, not significant), Hispanic ethnicity, discharge medications, hypertension, diabetes, heart failure, drug and alcohol abuse, atrial fibrillation, and payer (Medicare versus non-Medicare). Median age was lower in CP compared to NCP (63 ± 12.8 vs. 67 ± 13.9, p=.046). The mean NIHSS was lower in CP (6.37 ± 5.95 vs. 8.21 ± 8.91, p=.048). The CP group had lower incidence of prior stroke (9.1% vs. 20.9%, p=.037), less dyslipidemia (12.7% vs. 30.1%, p=.007), fewer comorbidities on average (1.9 ± 1.1 vs. 2.2 ± 1.5, p=.044), was less likely to identify as Asian (0% vs. 8.4%, p=.015) and more likely to identify as white (59.3% vs. 45.7%, p=.045). The CP group was more likely to have migraine (12.7% vs. 1.8% p<.001) and were discharged on more stroke risk-factor modifying medications (2.2 ± .558 vs. 1.9 ± .902, p=.001). Conclusions: While the study population is largely representative, they are more likely to be White, with lower stroke severity, fewer medical comorbidities and less likely to be Asian. We plan to expand this analysis to include more study centers and to guide future clinical trial design.

scholarly journals KNOWLEDGE AND RISK PERCEPTION OF NIGERIANS TOWARDS THE CORONAVIRUS DISEASE (COVID-19)

2021 ◽  
Author(s):  
Bolaji Felicia Udomah ◽  
Uriel Oludare Ashaolu ◽  
Charles Oluwatemitope Olomofe ◽  
Olufunke Folasade Dada ◽  
Victor Kehinde Soyemi ◽  
...  
Keyword(s):  
Risk Perception ◽  
Preventive Measures ◽  
Demographic Data ◽  
Good Knowledge ◽  
Chi Square ◽  
Cross Sectional ◽  
Adequate Knowledge ◽  
Level Of Significance ◽  
Chi Square Analysis ◽  
Structured Questionnaire

Background: The Coronavirus Disease 2019(COVID-19) is far from over, although appreciable progress have been made to limit the devastating effects of the pandemic across the globe. Adequate knowledge and risk perception is a critical assessment that is required to ensure proper preventive measures. This study assessed these among Nigerians. Methods: The study was a cross-sectional assessment of 776 consenting Nigerian adults that were distributed across the 6 geo-political zones and the Federal Capital Territory. Online pre-tested, semi-structured questionnaire were used to obtain the socio-demographic data and assessed the knowledge and risk perception of the participants to COVID-19. The knowledge of COVID-19 was assessed based on the number of accurate responses given in comparison to average scores. Chi-square analysis was computed to analysis the association between socio-demographic characteristics and knowledge of COVID-19 and risk perception. Data analysis was done using SPSS version 21, the level of significance was set at value p<0.05 at 95% confidence interval. Results: Majority of the participants were male 451 (58.1%), there was a good knowledge of COVID-19 among 90.3% of respondents with 57% having positive risk perception. There was a statistically significant relationship between good knowledge and positive risk perception of COVID-19 (p < 0.001). Annual income (p =0.012) and the perception that vaccines are good significantly predict positive risk perception of COVID-19 among the respondents. Conclusion: A good knowledge of COVID-19 and vaccination against the virus were the two most important factors that determined risk perception among the population. This may be because of the widespread advocacy, and it portends a good omen at combating COVID-19 menace. Key words: COVID-19, Risk perception, Nigerians

scholarly journals Clinical conditions and history of illness among terminal chronic kidney disease patients

2019 ◽  
Vol 8 (4) ◽  
pp. 385
Author(s):  
Titiek Hidayati ◽  
Arya Adiningrat ◽  
Akrom Akrom
Keyword(s):  
Kidney Disease ◽  
Demographic Data ◽  
Laboratory Data ◽  
Inform Consent ◽  
Chi Square ◽  
Exact Test ◽  
History Of ◽  
Stage Renal Disease ◽  
Chi Square Analysis ◽  
Clinical Conditions

<p>End-stage renal disease (ESRD) is one of the public health problems in Indonesia. This study aimed to determine the clinical condition of premorbid and the incidence of ESRD. The study design is a case-control. The number of volunteers involved in this study was 100 patients. The cases were ESRD patients who were determined by the criteria of Pernefri and the controls were patients from the same hospital who were not ESRD by the requirements of ESRD Pernefri. Inclusion criteria of the study sample were ESRD sufferers need routine hemodialysis and doctor's diagnosis supported by laboratory data, 15-75 years old and willing to fill out inform consent. Exclusion criteria for the study sample were patients with congenital kidney disease, Have a history of kidney transplants, and mental disorder. We collected demographic data, and patient’s clinical and drug history from medical records. Chi-square analysis with 2x2 tables and the Fisher's exact test were used to determine the relationship of clinical conditions and history of disease with the incidence of ESRD. The results showed that anemia, hyperglycemia, and hypertriglyceridemia were related to the prevalence of ESRD. History of hypertension, diabetes mellitus, dyslipidemia, and family history of ESRD are associated with an increased incidence of ESRD.</p>

scholarly journals The Perceptions of Patient Copayment on the Reported Adherence to Prescription Medication

2018 ◽  
Vol 10 (11) ◽  
pp. 105 ◽  
Author(s):  
Velisha A. Perumal-Pillay ◽  
Shiraz R. Alli ◽  
Fatima Suleman
Keyword(s):  
South Africa ◽  
Demographic Data ◽  
Prescription Medication ◽  
Publicly Funded ◽  
Chi Square ◽  
Private Funding ◽  
Prescription Cost ◽  
Out Of Pocket Payments ◽  
Prescription Costs ◽  
Chi Square Analysis

BACKGROUND: In South Africa, a large proportion of the population is dependent entirely on the publicly funded system for healthcare, while private funding covers only a small percentage of those who can afford to pay for health insurance or out-of-pocket payments. Non-compliance to medical treatment is a well-known problem and may lead to an increase in healthcare costs. OBJECTIVES: To investigate how the perception of prescription copayments influences medication use and the effect of this on safe and correct medicine usage METHODS: The study was conducted with a sample of patients from the Umbilo suburb of eThekwini, South Africa. Participants were members of a medical scheme and completed a questionnaire after informed consent. The questionnaire design included an eight-item scale to ascertain the degree of concern regarding prescription costs. Quantitative data were analysed using descriptive statistics; associations between household characteristics and outcomes were explored using odds ratios and chi square analysis. RESULTS: Overall 82% of the participants reported that prescription cost was a major factor that influenced medication collection. The association between demographic data and concern scale was assessed and revealed that participants had an increased concern with meeting prescription costs (OR 1.73, 95% CI 0.66-4.52). Most (93%) of the participants with a salary less than ZAR10 000 indicated a concern with prescription costs (chi square=21.7, df=2, p&lt;0.05). CONCLUSION: The study indicated that prescription cost posed as a barrier to medication adherence as the copayment affected patients&rsquo; decisions to continue optimal treatment.

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