Antecedents and Impact of E-commerce Adoption among New Venture Firms: Evidence from Tourism and Hospitality Industry

2020 ◽  
Vol 24 (4) ◽  
pp. 431-440
Author(s):  
Onkar Nath Mishra ◽  
Saurabh Gupta
Keyword(s):  
Hospitality Industry ◽  
Related Factors ◽  
Start Up ◽  
Daunting Task ◽  
Improved Performance ◽  
Tourism And Hospitality Industry ◽  
Tourism And Hospitality ◽  
Venture Firms ◽  
Start Ups ◽  
The Impact

Newly created ventures face many challenges, of which, successfully competing with rivals is a daunting task. In order to grow, and turn profitable, start-up firms must extensively search for strategies that create and sustain competitive advantage. Adoption of e-commerce is considered as a very potent strategy to beat competitors and generate profits. Taking tourism and hospitality, an information-intensive industry, this study set two primary objectives regarding e-commerce adoption. First, to investigate the antecedents of e-commerce adoption and second, to gather empirical evidences about the impact of e-commerce adoption on such firms. The study was motivated by the paucity of literature on adoption of e-commerce by start-up firms, especially in the tourism and hospitality industry. The empirical results showed that market- and organization-related factors were prime determinants of e-commerce adoption by start-up firms. The study also confirmed the improved performance of tourism and hospitality start-ups as a result of e-commerce adoption.

Impact of the coronavirus pandemic on the development of tourism and hospitality industry: global and national aspects

2021 ◽  
pp. 98-113
Author(s):  
Natalia Aleksandrovna Zaitseva
Keyword(s):  
Consumer Behavior ◽  
Hospitality Industry ◽  
Monitoring And Evaluation ◽  
Tourism Industry ◽  
Theory And Practice ◽  
Government Support ◽  
Enterprise Management ◽  
Tourism And Hospitality Industry ◽  
Tourism And Hospitality ◽  
The Impact

The article presents the results of a study of the impact of the coronavirus pandemic on the development of the tourism and hospitality industry in the global and national aspects. The purpose of this article is to summarize and systematize the main changes and trends in tourism and hospitality as a result of the impact of the coronavirus pandemic. During the research, general scientific methods of the theory and practice of researching socio-economic phenomena and processes were used: logical, dialectical, systemic, process and situational approaches, and methods of analysis, synthesis, abstraction, and others. According to the results of the study, several main trends in changes in consumer behavior were summarized and formulated, as well as in what began to be offered by the enterprises of the tourism and hospitality industry in response to changes in consumer behavior. Examples of how the coronavirus pandemic affected the organization of the very process of providing services by hotels to ensure the safety of guests in hotels and other accommodation facilities, including in terms of increasing costs for all types of resources of these enterprises. Particular attention in the article is paid to assessing the effectiveness of government support measures and stimulating demand for tourist and hotel services in the Russian Federation. Also, based on the results of the study, the prospects for adapting the enterprise management system of the hospitality and tourism industry to work in the conditions of the coronavirus pandemic and after its completion were substantiated — the change in the forms of organization of work of personnel, monitoring and evaluation of the results of their activities was described, and the importance of forming and maintaining consumer confidence in enterprises was substantiated. tourism and hospitality industry.

scholarly journals Impact of marketing environment on development of hotel industry at present stage

2020 ◽  
Vol 2020 (4) ◽  
pp. 113-122
Author(s):  
Tatyana Aleksandrovna Makarova ◽  
Ekaterina Valeryevna Abakumova ◽  
Olga Viktorovna Tkachenko
Keyword(s):  
Hospitality Industry ◽  
Hotel Industry ◽  
Marketing Strategies ◽  
Present Stage ◽  
Successful Operation ◽  
Marketing Environment ◽  
Tourism Sector ◽  
Tourism And Hospitality Industry ◽  
Tourism And Hospitality ◽  
The Impact

The article considers the problem of studying the influence of the marketing environment on the development of the hotel industry at the present stage. An overview of the global hotel market is given, the main indicators of collective accommodation facilities in the Russian Federation over 2010–2019 are illustrated. The influence of the marketing environment on the development of the hotel industry at the present stage is revealed. The marketing environment of the tourism and hospitality industry has been studied, the most optimal methods for forecasting demand for hotel services have been identified, and recommendations for creating business planning algorithms in the hotel business have been developed. Attention is drawn to the fact that the business is currently experiencing a crisis caused by the pandemic. The statistical data are provided to compare the state of the market before the pandemic and at the end of the first half of 2020. There have been considered the legislative innovations aimed at stimulating the demand for tourist services. The analysis of the marketing environment of hotels in Astrakhan is carried out. There has been studied the impact on the development of the hospitality industry of such marketing strategies as cost reduction strategy, survival strategy, strategy of maximum and minimum prices, strategy of winning the market or part of it, and innovation strategy. The results of implementing these strategies in business have been analyzed. The most of the existing marketing strategies are designed to maximize income and increase sales; in modern conditions the leading principle of the development of the hospitality industry is keeping the company in the market. For the successful operation and profitability of the hotel business it is necessary to apply combined marketing strategies that are individual for each enterprise in the tourism sector.

scholarly journals Assessment of status, problems and trends in development of tourist service market in Russian regions in terms of COVID-19 pandemic

2021 ◽  
Vol 2021 (2) ◽  
pp. 119-128
Author(s):  
Irina Anatolievna Morozova ◽  
Elena Gennadievna Gushchina ◽  
Yulia Olegovna Aleksikova ◽  
Anastasia Aleksandrovna Goncharova
Keyword(s):  
Hospitality Industry ◽  
Tourism Industry ◽  
Service Market ◽  
Russian Economy ◽  
Tourism Sector ◽  
Tourism Potential ◽  
Tourism And Hospitality Industry ◽  
Tourism And Hospitality ◽  
Novel Coronavirus ◽  
The Impact

The article examines the impact of the novel coronavirus infection (COVID-19) pandemic on the tourism and hospitality industry. Based on an assessment of the scale of losses incurred by enterprises in this sector of the economy in an unfavorable epidemiological situation, it was concluded that tourism was among the industries most affected by the COVID-19 pandemic. The identified problems faced by small and medium-sized businesses from among tour operators and travel agencies confirmed the correctness of the measures of state support provided by the state to this sector of the economy. A comparative analysis of the development of the tourism sector in 2019 and 2020 in terms of such parameters as the number of inbound and outbound trips of citizens, the volume of demand for tourism services, made it possible to assess the threats and opportunities for the functioning of the tourism sector during the pandemic for the Russian economy and suggest that the recovery of the tourism industry it may take at least three years. There have been illustrated the diagrams comparing the demand for outbound and inbound tourism in 2019 and 2020, the demand for tourist services among different strata of the population, and hotel occupancy in Russia. In addition to identifying general factors that hinder the balanced growth of the Russian market of tourist services, the problem of information asymmetry was stated, which hinders the realization of the tourist potential in the regions: lack/ insufficient data, or distorted data on the tourism potential in certain territories. The highlighted trends in the development of the Russian tourism industry in the current conditions and promising trends in the tourism and hospitality industry include greening, digitalization, individualization of both demand and supply, an orientation towards domestic tourism.

Ultimate transformation: How will automation technologies disrupt the travel, tourism and hospitality industries?

2019 ◽  
Vol 11 (1) ◽  
pp. 25-43 ◽  
Author(s):  
Stanislav Ivanov
Keyword(s):  
Artificial Intelligence ◽  
Supply Chain ◽  
Financial Management ◽  
Hospitality Industry ◽  
High Tech ◽  
Chain Management ◽  
Facilities Design ◽  
Tourism And Hospitality Industry ◽  
Tourism And Hospitality ◽  
The Impact

Abstract Companies from the travel, tourism and hospitality industry have started adopting robots, artificial intelligence and service automation technologies (RAISA) in their operations. Self-check-in kiosks, robotic pool cleaners, delivery robots, robot concierges, chatbots, etc., are used increasingly by tourism companies and transform the ways they create and deliver services. This paper investigates the impact of RAISA technologies on travel, tourism and hospitality companies – their operations, facilities design, marketing, supply chain management, human resource management, and financial management. The paper emphasises that in the future companies will divide into two large segments – high-tech tourism companies offering standardized cheap robot-delivered services, and high-touch companies, which rely on human employees.

scholarly journals Tourism Industry Crisis and its Impacts: Investigating the Indonesian Tourism Employees Perspectives’ in the Pandemic of COVID-19

2020 ◽  
Vol 4 (2) ◽  
pp. 98-108 ◽  
Author(s):  
Ikrar Genidal Riadil
Keyword(s):  
Hospitality Industry ◽  
Tourism Industry ◽  
Tourism Sector ◽  
The World ◽  
Recent Outbreak ◽  
Disease Spreading ◽  
Tourism And Hospitality Industry ◽  
Tourism And Hospitality ◽  
Novel Coronavirus ◽  
The Impact

The recent outbreak of Novel Coronavirus COVID-19 caused a worldwide paranoia due to its fatal nature. The pandemic of COVID-19 affects globally and also in Indonesia itself, wherein Indonesia, one of the affected, is the tourism sector. Indonesia is currently conscious of this pandemic infection, and harms the company, someone’s job career, especially since this pandemic disease is getting worse, it also has an impact on the tourism and hospitality sectors. This study is to investigate the Indonesian tourism employee’s perspectives’ who are working in the realm of tourism and hospitality industry, to see the impact of their jobs career. The researcher will use a qualitative study for this research. The study's data is collected from tourism employees in Indonesia, and ten questions have given to the employees. There are fifty-two tourism employees from a different company in Indonesia have participated in filling the questionnaires. Moreover, results are also generally highlighted in Indonesia about negatively impact the Indonesian to negatively impact the Indonesian tourism and the hospitality industry as a consequence of a significant pandemic of disease spreading throughout the world. Some positive and negative perspectives that are also apparent in the result of questionnaires. The conclusion, the aim of the study will further help the authority to take precautions and relevant policies also to be incorporated in the future. Also, it is to investigate the tourism employees from a different company in Indonesia’s beliefs and perspectives toward the impact of their jobs career in the pandemic COVID-19 have a good impact or not for jobs career.

scholarly journals COVID-19's Impact on the Indian Tourism and Hospitality Industry

2021 ◽  
Vol 11 (6) ◽  
Author(s):  
Chitrranjan Singh
Keyword(s):  
Hospitality Industry ◽  
Tourism Industry ◽  
Indian Government ◽  
Total Employment ◽  
Travel And Tourism ◽  
Tourism Sector ◽  
Tourism And Hospitality Industry ◽  
Tourism And Hospitality ◽  
Tourism Economy ◽  
The Impact

The COVID-19 pandemic is the world's most serious human calamity in 2020, and it has wreaked havoc on India's economy. The COVID-19 pandemic has wreaked havoc on India's economy in a variety of ways. The impact of COVID-19 on one of the most vital sectors, tourism, has been exceedingly distressing and has resulted in significant losses. As a developing economy, India was already in a precarious position before COVID-19. India's sudden nationwide lockdown was the world's largest. The four stages of continuous countrywide lockdown, which lasted more than two months, had a tremendous impact on India's tourism economy. The Indian travel and tourism sector contributed 6.8% of India's GDP in 2019 and generated 39,821 million jobs, or about 8.0 percent of total employment. The Indian tourism and hospitality industry is now forecasting a job loss of 38 million people. The Indian government has taken significant steps to resurrect the tourism industry. The Indian travel and tourist industry has begun to set general safety and hygienic standards for hosting and serving clients, as well as attempting to restore people's faith in travelling again following the corona outbreak.

scholarly journals Assessment of the impact of external factors on the development of entrepreneurship in the tourism and hospitality industry in Ukraine

2019 ◽  
pp. 100-112
Author(s):  
Olha Nikolaichuk
Keyword(s):  
Hospitality Industry ◽  
Research Problem ◽  
External Factors ◽  
Transport Infrastructure ◽  
Factors Affecting ◽  
Business Entities ◽  
Tourism And Hospitality Industry ◽  
Tourism And Hospitality ◽  
Major Factors ◽  
The Impact

Purpose. The research problem for the study is to examine key development parameters in the tourism and hospitality industry in Ukraine. The subject of the article is to identify factors affecting the growth in the tourism and hospitality in Ukraine. Methods. The methods used in the study include: systematizing and grouping (for identifying the major factors and dividing them into groups); methods of economic and mathematical statistics and modeling (for building correlation and regression models of the impact of factors on the development of entrepreneurship in the tourism and hospitality industry); abstract and logical method (for formulating conclusions). Results. The article presents analysis of key indicators showing the development of entrepreneurship in the tourism and hospitality industry in Ukraine: the dynamics and number of business entities, the number of employed personnel, and the gross output. A multifactor correlation and regression analysis is undertaken in order to outline prospects for the development of entrepreneurship in the tourism and hospitality industry in Ukraine and to determine key factors positively affecting the industry. The gross output of all business entities of the industry is chosen as an indicator of the development. Through building a correlation matrix the following external factors affecting the development of entrepreneurship in the industry are identified: social and economic welfare of people; effectiveness of state governance; political factors; transport infrastructure; investment and financial support of the industry; inflation processes; integration of Ukraine into the world economic system. A regression model is developed to analyze the impact of the gross output of the sector on investments into the tourism and hospitality industry. It is concluded that any increase of investments by $1 leads to a rise of returns in the tourism and hospitality industry by $1080.65.

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