Ultimate transformation: How will automation technologies disrupt the travel, tourism and hospitality industries?

2019 ◽  
Vol 11 (1) ◽  
pp. 25-43 ◽  
Author(s):  
Stanislav Ivanov

Abstract Companies from the travel, tourism and hospitality industry have started adopting robots, artificial intelligence and service automation technologies (RAISA) in their operations. Self-check-in kiosks, robotic pool cleaners, delivery robots, robot concierges, chatbots, etc., are used increasingly by tourism companies and transform the ways they create and deliver services. This paper investigates the impact of RAISA technologies on travel, tourism and hospitality companies – their operations, facilities design, marketing, supply chain management, human resource management, and financial management. The paper emphasises that in the future companies will divide into two large segments – high-tech tourism companies offering standardized cheap robot-delivered services, and high-touch companies, which rely on human employees.

2021 ◽  
pp. 98-113
Author(s):  
Natalia Aleksandrovna Zaitseva

The article presents the results of a study of the impact of the coronavirus pandemic on the development of the tourism and hospitality industry in the global and national aspects. The purpose of this article is to summarize and systematize the main changes and trends in tourism and hospitality as a result of the impact of the coronavirus pandemic. During the research, general scientific methods of the theory and practice of researching socio-economic phenomena and processes were used: logical, dialectical, systemic, process and situational approaches, and methods of analysis, synthesis, abstraction, and others. According to the results of the study, several main trends in changes in consumer behavior were summarized and formulated, as well as in what began to be offered by the enterprises of the tourism and hospitality industry in response to changes in consumer behavior. Examples of how the coronavirus pandemic affected the organization of the very process of providing services by hotels to ensure the safety of guests in hotels and other accommodation facilities, including in terms of increasing costs for all types of resources of these enterprises. Particular attention in the article is paid to assessing the effectiveness of government support measures and stimulating demand for tourist and hotel services in the Russian Federation. Also, based on the results of the study, the prospects for adapting the enterprise management system of the hospitality and tourism industry to work in the conditions of the coronavirus pandemic and after its completion were substantiated — the change in the forms of organization of work of personnel, monitoring and evaluation of the results of their activities was described, and the importance of forming and maintaining consumer confidence in enterprises was substantiated. tourism and hospitality industry.


Author(s):  
Tatyana Aleksandrovna Makarova ◽  
Ekaterina Valeryevna Abakumova ◽  
Olga Viktorovna Tkachenko

The article considers the problem of studying the influence of the marketing environment on the development of the hotel industry at the present stage. An overview of the global hotel market is given, the main indicators of collective accommodation facilities in the Russian Federation over 2010–2019 are illustrated. The influence of the marketing environment on the development of the hotel industry at the present stage is revealed. The marketing environment of the tourism and hospitality industry has been studied, the most optimal methods for forecasting demand for hotel services have been identified, and recommendations for creating business planning algorithms in the hotel business have been developed. Attention is drawn to the fact that the business is currently experiencing a crisis caused by the pandemic. The statistical data are provided to compare the state of the market before the pandemic and at the end of the first half of 2020. There have been considered the legislative innovations aimed at stimulating the demand for tourist services. The analysis of the marketing environment of hotels in Astrakhan is carried out. There has been studied the impact on the development of the hospitality industry of such marketing strategies as cost reduction strategy, survival strategy, strategy of maximum and minimum prices, strategy of winning the market or part of it, and innovation strategy. The results of implementing these strategies in business have been analyzed. The most of the existing marketing strategies are designed to maximize income and increase sales; in modern conditions the leading principle of the development of the hospitality industry is keeping the company in the market. For the successful operation and profitability of the hotel business it is necessary to apply combined marketing strategies that are individual for each enterprise in the tourism sector.


Author(s):  
Irina Anatolievna Morozova ◽  
Elena Gennadievna Gushchina ◽  
Yulia Olegovna Aleksikova ◽  
Anastasia Aleksandrovna Goncharova

The article examines the impact of the novel coronavirus infection (COVID-19) pandemic on the tourism and hospitality industry. Based on an assessment of the scale of losses incurred by enterprises in this sector of the economy in an unfavorable epidemiological situation, it was concluded that tourism was among the industries most affected by the COVID-19 pandemic. The identified problems faced by small and medium-sized businesses from among tour operators and travel agencies confirmed the correctness of the measures of state support provided by the state to this sector of the economy. A comparative analysis of the development of the tourism sector in 2019 and 2020 in terms of such parameters as the number of inbound and outbound trips of citizens, the volume of demand for tourism services, made it possible to assess the threats and opportunities for the functioning of the tourism sector during the pandemic for the Russian economy and suggest that the recovery of the tourism industry it may take at least three years. There have been illustrated the diagrams comparing the demand for outbound and inbound tourism in 2019 and 2020, the demand for tourist services among different strata of the population, and hotel occupancy in Russia. In addition to identifying general factors that hinder the balanced growth of the Russian market of tourist services, the problem of information asymmetry was stated, which hinders the realization of the tourist potential in the regions: lack/ insufficient data, or distorted data on the tourism potential in certain territories. The highlighted trends in the development of the Russian tourism industry in the current conditions and promising trends in the tourism and hospitality industry include greening, digitalization, individualization of both demand and supply, an orientation towards domestic tourism.


2021 ◽  
Vol 8 (1) ◽  
pp. 38-42
Author(s):  
Tung Soon Theam ◽  
Puvaneswari Veloo ◽  
Nor Haliza Binti Che Hussain ◽  
Yap Kim Luu

Artificial intelligence (AI) is perceived as being able to transform tourism and hospitality industry’s operations into a greater efficiency and cost-effectiveness while offering travellers unique experiences. This study examines travellers’ satisfaction of AI applications, specifically through e-Hailing, e-Wallet, e-Gate and e-Visa in the tourism and hospitality industry in Malaysia. Quantitative research approach was adopted in the current study. Data was gathered from 200 respondents using self-administrative questionnaires. Local and foreign travellers of age 18 and above who had past travel experience were chosen as samples. The findings indicated that e-Hailing, e-Gate and e-Wallet significantly influence travellers’ satisfaction. However, the outcome shows that e-Visa application has no relationship with travellers’ satisfaction. This study helps to strengthen the tourism ministry’s current initiatives in boosting the tourism and hospitality industry in Malaysia. The outcome of the study might be of interest to the policy makers and regulators to improve on the applications of AI in tourism and hospitality in Malaysia.


2020 ◽  
Vol 24 (4) ◽  
pp. 431-440
Author(s):  
Onkar Nath Mishra ◽  
Saurabh Gupta

Newly created ventures face many challenges, of which, successfully competing with rivals is a daunting task. In order to grow, and turn profitable, start-up firms must extensively search for strategies that create and sustain competitive advantage. Adoption of e-commerce is considered as a very potent strategy to beat competitors and generate profits. Taking tourism and hospitality, an information-intensive industry, this study set two primary objectives regarding e-commerce adoption. First, to investigate the antecedents of e-commerce adoption and second, to gather empirical evidences about the impact of e-commerce adoption on such firms. The study was motivated by the paucity of literature on adoption of e-commerce by start-up firms, especially in the tourism and hospitality industry. The empirical results showed that market- and organization-related factors were prime determinants of e-commerce adoption by start-up firms. The study also confirmed the improved performance of tourism and hospitality start-ups as a result of e-commerce adoption.


2011 ◽  
pp. 293-317
Author(s):  
Ashutosh Deshmukh

A dominant trend in information technology is the convergence of different software functionalities. Even after the dot-com bust or, perhaps because of it, the convergence has gathered steam. Different tools and techniques get concentrated in one solution or software in a short duration. Distinct techniques and technologies, such as accounting software, Web-based businesses, supply chain management, data warehouses and artificial intelligence, are converging as the organizations move from ERP to ERP II, integration of internal functions to integration across supply chain, and the Internet to Internet 2. Today’s ERP software packs all applications into one monster package and offers tremendous functionalities.


2020 ◽  
Vol 4 (2) ◽  
pp. 98-108 ◽  
Author(s):  
Ikrar Genidal Riadil

The recent outbreak of Novel Coronavirus COVID-19 caused a worldwide paranoia due to its fatal nature. The pandemic of COVID-19 affects globally and also in Indonesia itself, wherein Indonesia, one of the affected, is the tourism sector. Indonesia is currently conscious of this pandemic infection, and harms the company, someone’s job career, especially since this pandemic disease is getting worse, it also has an impact on the tourism and hospitality sectors. This study is to investigate the Indonesian tourism employee’s perspectives’ who are working in the realm of tourism and hospitality industry, to see the impact of their jobs career. The researcher will use a qualitative study for this research. The study's data is collected from tourism employees in Indonesia, and ten questions have given to the employees. There are fifty-two tourism employees from a different company in Indonesia have participated in filling the questionnaires. Moreover, results are also generally highlighted in Indonesia about negatively impact the Indonesian to negatively impact the Indonesian tourism and the hospitality industry as a consequence of a significant pandemic of disease spreading throughout the world. Some positive and negative perspectives that are also apparent in the result of questionnaires. The conclusion, the aim of the study will further help the authority to take precautions and relevant policies also to be incorporated in the future. Also, it is to investigate the tourism employees from a different company in Indonesia’s beliefs and perspectives toward the impact of their jobs career in the pandemic COVID-19 have a good impact or not for jobs career.


2022 ◽  
pp. 88-97
Author(s):  
Aarti Saini ◽  
Rohan Bhalla

Transformation is being observed in almost every sphere of life. Industries accept technological advancements by accepting artificial intelligence and automation to improve the quality of products and services and to have errorless processes. The industry has a large number of human resources, and it functions on the concept of human touch, also known as the essence of hospitality; however, with the advent of artificial intelligence, fear of losing the human resources and human touch in the industry is paramount. The authors of the chapter detail the significance of the human touch in the tourism and hospitality industry. The chapter also highlights the usage of artificial intelligence in tourism through predictive analysis, travel experiences through virtual assistance, and the digital transformation tourism and hospitality have observed mainly in the coronavirus pandemic. It ends with a discussion on artificial intelligence in tourism and hospitality as support system for human resources or enhanced service quality and customer experience.


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