scholarly journals COVID-19's Impact on the Indian Tourism and Hospitality Industry

Chitrranjan Singh

The COVID-19 pandemic is the world's most serious human calamity in 2020, and it has wreaked havoc on India's economy. The COVID-19 pandemic has wreaked havoc on India's economy in a variety of ways. The impact of COVID-19 on one of the most vital sectors, tourism, has been exceedingly distressing and has resulted in significant losses. As a developing economy, India was already in a precarious position before COVID-19. India's sudden nationwide lockdown was the world's largest. The four stages of continuous countrywide lockdown, which lasted more than two months, had a tremendous impact on India's tourism economy. The Indian travel and tourism sector contributed 6.8% of India's GDP in 2019 and generated 39,821 million jobs, or about 8.0 percent of total employment. The Indian tourism and hospitality industry is now forecasting a job loss of 38 million people. The Indian government has taken significant steps to resurrect the tourism industry. The Indian travel and tourist industry has begun to set general safety and hygienic standards for hosting and serving clients, as well as attempting to restore people's faith in travelling again following the corona outbreak.

Irina Anatolievna Morozova ◽  
Elena Gennadievna Gushchina ◽  
Yulia Olegovna Aleksikova ◽  
Anastasia Aleksandrovna Goncharova

The article examines the impact of the novel coronavirus infection (COVID-19) pandemic on the tourism and hospitality industry. Based on an assessment of the scale of losses incurred by enterprises in this sector of the economy in an unfavorable epidemiological situation, it was concluded that tourism was among the industries most affected by the COVID-19 pandemic. The identified problems faced by small and medium-sized businesses from among tour operators and travel agencies confirmed the correctness of the measures of state support provided by the state to this sector of the economy. A comparative analysis of the development of the tourism sector in 2019 and 2020 in terms of such parameters as the number of inbound and outbound trips of citizens, the volume of demand for tourism services, made it possible to assess the threats and opportunities for the functioning of the tourism sector during the pandemic for the Russian economy and suggest that the recovery of the tourism industry it may take at least three years. There have been illustrated the diagrams comparing the demand for outbound and inbound tourism in 2019 and 2020, the demand for tourist services among different strata of the population, and hotel occupancy in Russia. In addition to identifying general factors that hinder the balanced growth of the Russian market of tourist services, the problem of information asymmetry was stated, which hinders the realization of the tourist potential in the regions: lack/ insufficient data, or distorted data on the tourism potential in certain territories. The highlighted trends in the development of the Russian tourism industry in the current conditions and promising trends in the tourism and hospitality industry include greening, digitalization, individualization of both demand and supply, an orientation towards domestic tourism.

2020 ◽  
Vol 4 (2) ◽  
pp. 98-108 ◽  
Ikrar Genidal Riadil

The recent outbreak of Novel Coronavirus COVID-19 caused a worldwide paranoia due to its fatal nature. The pandemic of COVID-19 affects globally and also in Indonesia itself, wherein Indonesia, one of the affected, is the tourism sector. Indonesia is currently conscious of this pandemic infection, and harms the company, someone’s job career, especially since this pandemic disease is getting worse, it also has an impact on the tourism and hospitality sectors. This study is to investigate the Indonesian tourism employee’s perspectives’ who are working in the realm of tourism and hospitality industry, to see the impact of their jobs career. The researcher will use a qualitative study for this research. The study's data is collected from tourism employees in Indonesia, and ten questions have given to the employees. There are fifty-two tourism employees from a different company in Indonesia have participated in filling the questionnaires. Moreover, results are also generally highlighted in Indonesia about negatively impact the Indonesian to negatively impact the Indonesian tourism and the hospitality industry as a consequence of a significant pandemic of disease spreading throughout the world. Some positive and negative perspectives that are also apparent in the result of questionnaires. The conclusion, the aim of the study will further help the authority to take precautions and relevant policies also to be incorporated in the future. Also, it is to investigate the tourism employees from a different company in Indonesia’s beliefs and perspectives toward the impact of their jobs career in the pandemic COVID-19 have a good impact or not for jobs career.

2021 ◽  
pp. 98-113
Natalia Aleksandrovna Zaitseva

The article presents the results of a study of the impact of the coronavirus pandemic on the development of the tourism and hospitality industry in the global and national aspects. The purpose of this article is to summarize and systematize the main changes and trends in tourism and hospitality as a result of the impact of the coronavirus pandemic. During the research, general scientific methods of the theory and practice of researching socio-economic phenomena and processes were used: logical, dialectical, systemic, process and situational approaches, and methods of analysis, synthesis, abstraction, and others. According to the results of the study, several main trends in changes in consumer behavior were summarized and formulated, as well as in what began to be offered by the enterprises of the tourism and hospitality industry in response to changes in consumer behavior. Examples of how the coronavirus pandemic affected the organization of the very process of providing services by hotels to ensure the safety of guests in hotels and other accommodation facilities, including in terms of increasing costs for all types of resources of these enterprises. Particular attention in the article is paid to assessing the effectiveness of government support measures and stimulating demand for tourist and hotel services in the Russian Federation. Also, based on the results of the study, the prospects for adapting the enterprise management system of the hospitality and tourism industry to work in the conditions of the coronavirus pandemic and after its completion were substantiated — the change in the forms of organization of work of personnel, monitoring and evaluation of the results of their activities was described, and the importance of forming and maintaining consumer confidence in enterprises was substantiated. tourism and hospitality industry.

Tatyana Aleksandrovna Makarova ◽  
Ekaterina Valeryevna Abakumova ◽  
Olga Viktorovna Tkachenko

The article considers the problem of studying the influence of the marketing environment on the development of the hotel industry at the present stage. An overview of the global hotel market is given, the main indicators of collective accommodation facilities in the Russian Federation over 2010–2019 are illustrated. The influence of the marketing environment on the development of the hotel industry at the present stage is revealed. The marketing environment of the tourism and hospitality industry has been studied, the most optimal methods for forecasting demand for hotel services have been identified, and recommendations for creating business planning algorithms in the hotel business have been developed. Attention is drawn to the fact that the business is currently experiencing a crisis caused by the pandemic. The statistical data are provided to compare the state of the market before the pandemic and at the end of the first half of 2020. There have been considered the legislative innovations aimed at stimulating the demand for tourist services. The analysis of the marketing environment of hotels in Astrakhan is carried out. There has been studied the impact on the development of the hospitality industry of such marketing strategies as cost reduction strategy, survival strategy, strategy of maximum and minimum prices, strategy of winning the market or part of it, and innovation strategy. The results of implementing these strategies in business have been analyzed. The most of the existing marketing strategies are designed to maximize income and increase sales; in modern conditions the leading principle of the development of the hospitality industry is keeping the company in the market. For the successful operation and profitability of the hotel business it is necessary to apply combined marketing strategies that are individual for each enterprise in the tourism sector.

2019 ◽  
Vol 4 (01) ◽  
pp. 101-105
Neha Jaiswal

It is a known fact that as the economy grows the demand for services increases. “The service sector is currently the fastest growing sector of the Indian economy”. Total contribution by travel and tourism sector to India’s GDP is expected to increase from Rs 15.24 trillion (US$ 234.03 billion) in 2017 to Rs 32.05 trillion (US$ 492.21 billion) in 2028. Hospitality and tourism is an important contributor to India’s service portfolio. The hospitality industry in India is changing at a very fast pace. Innovation is the buzzword in the industry. The Indian hospitality industry is witnessing a major shift wherein apart from traditional business or leisure travel, India’s hospitality sector has been witnessing interest from various segments like meetings, incentives, conferences and exhibitions (MICE), eco tourism, wellness tourism, spiritual and pilgrimage tourism. The Indian government has taken up various reforms to bring the pace in the industry growth with liberalization in the regulatory framework, investment friendly schemes, extensive support for creating a world class infrastructure, initiating better air and land connectivity, incentivizing regional set-up in tier III and IV cities, exploring the untapped geographical resources which has led to a comprehensive growth of the Indian hospitality industry. This paper focuses on impact of the hospitality industry in the development and growth of Indian economy which have transformed the scenario of the industry altogether. It also attempts to study the trends on the hospitality industry and the Indian economy at large.

Meral Büyükkuru ◽  
Neşe Yılmaz

The tourism sector is one of the main economic sectors of both developed and developing countries. It is one of the sectors that feels the most destructive effects of COVID-19 in terms of generating income, providing employment, and covering many sub-sectors. A number of practices, recommendations, and decisions have been put forward to minimize the devastating effects of the pandemic by the international bodies. Although the COVID-19 epidemic has been brought under control in some countries with various vaccination practices and a new normalization process has been entered into, the traces of its destructive effects are still visible in the tourism industry. Therefore, this chapter draws the attention of the reader to comprehensive and up to the present unconventional practices in the industry due to the impacts of COVID-19 on the tourism and hospitality industry.

2021 ◽  
Andrea Žerajić ◽  

The tourism industry is one of the sectors that have been hit the hardest by the Corona crisis worldwide. The pandemic has crippled domestic and international travel for the most part, resulting in significant revenue losses and liquidity problems for all tourism businesses. In the aftermath of the crisis, the industry will have to contend with people's increased need for security and trust. Tourism and hospitality industry are the most endangered industries across the globe. Tour guides represent the profession that may have been affected the most, precisely because of the seasonal nature of their work, as well as because of the way they are engaged. This paper aims to point out the problems faced by tour guides during the pandemic as well as to present, through interviews with tour guides in Serbia, the position and efforts of the professional association of tour guides of Serbia and their attempts to improve their status during this period.

Галина Максимовна Романова ◽  
Владимир Насибуллович Шарафутдинов ◽  
Елена Васильевна Онищенко ◽  

The purpose of the article is to substantiate the need for a new paradigm for managing the development of the domestic tourism sector due to time challenges. The proposed approach is based on the main provisions of the reports of the participants of the Recreation and Tourism section of the Russian Professorial Assembly, held on November 18, 2020. At the same time, the intensity of the discussions, differences in the positions of many speakers were due not only to significant damage to the development of tourism, the put COVID-19 the pandemic which designated, in fact, the initial stage new, apparently, a long-term cycle of development of the tourism sector, but also clearly demanded and very timely measures of the decree of the President of the Russian Federation on improving the system of management of tourism development, and the development of a new National Tourism and Hospitality Project. General scientific and specific economic methods of research are used. The article raises the issues of eliminating the sustainable deficit of the country’s balance of payments through tourism, due to the unresolved ratios of domestic, exit and entry tourist flows; More comprehensive coverage and synchronization of more than 50 industries and areas involved in satiating tourism demand; more complete and adequate statistical visibility in the tourism economy; monitoring the state and effective use of the huge volumes of tourist resources of the regions involved in the reproduction of tourist products, determining their optimal recreational loads, etc. The conclusions are drawn that in these conditions, the tasks of improving the technological level of the tourism development management system come to the fore. systematic and integrated digitalization and informatization of the tourism economy in all sectors and spheres, involved in the modern tourism sector of the economy, the introduction of a platform approach to the creation of large-format and large-scale tourist products in the tourist spaces of domestic regions, the development of their transport and cultural logistics. All this requires a serious improvement of the domestic legislative framework of the tourism sector in the direction of transforming tourism into a driver of the socio-economic development of the country’s economy, primarily due to the preservation and strengthening of human potential, the care of which, as shown by the experience of highly developed countries, is increasingly transferred to the free spatial and temporal coordinates of human activity, i.e. to the tourism sector.The practical significance of the proposed theoretical and practical recommendations will make it possible to fill the content of the first National Project «Tourism and Hospitality Industry» not only with strategic goals and objectives adequate to the challenges of the time, but also to develop the necessary list of flagship projects capable of practically implementing them.

Bezaleel Joy Murchante Danay ◽  
Zephaniah Dela Cruz Danay ◽  
Cherry Colesio Escarilla ◽  
Jimmy Bernabe Maming

The Covid-19 pandemic brought massive devastations to the different levels of society. The World Travel and Tourism Council had recently warned that Covid-19 pandemic could lead to a cut of 50 million jobs worldwide in the travel and tourism industry. A study conducted by Oxford reveals that Asia will be vilest to be affected by the pandemic and it would take time to recover its economy (Dogra, 2020). This means a wider and greater impacts to the different industries including the tourism sector. The study aims to explore the coping mechanisms of hospitality industry workers in Boracay Island during the Covid-19 pandemic particularly on their experiences during the Covid-19 pandemic and to determine the coping mechanisms of hospitality workers in Boracay Island being affected by the pandemic. The case study method through a qualitative analysis using Robert Yin's approach in the data analysis procedure to explore the data from the experiences of the key informants from the hospitality industry was used. Themes came out from the construct of the key informants like (1) hospitality industry workers experienced mental health, social, and economic issues, (2) The pandemic opens new opportunities and ways to cope with its effects. The output of this research is the proposed Danay, Danay, Escarilla, and Maming Model for Coping Mechanisms of Hospitality Industry workers during the Covid-19 Pandemic.

Quee-Ling Leong ◽  
Shahrim Karim

Malaysia offers a rich potpourri of delicious cuisines from diverse ethnicity. However, not much attention given to promote Malaysian food and the food seems to be ignored in the tourism industry. Furthermore, the concept of utilizing Malaysian food as a marketing means is tenuous. In this chapter, the image dimensions of Malaysian food and the effect of food images on tourists' satisfaction are discussed. Additionally, the influence of socio-demographic factors on tourists' perceived image is deliberated. Univariate and multivariate statistics are used to describe the obtained findings. The results of the study will significantly fill in the gap in the literature about Malaysian food's image and the potential of Malaysia being promoted as a food destination. Additionally, the results would indisputably provide better insight to the tourism and hospitality industry on the perceptions of international tourists towards Malaysian food and Malaysia as a food tourism destination.

Sign in / Sign up

Export Citation Format

Share Document