scholarly journals Effect of Online Travel Bookings and Social Media on Tourism Destination Marketing in Nigeria

2019 ◽  
Vol 6 (1) ◽  
pp. 10-16
Author(s):  
Elizabeth Abiola-Oke ◽  
Christopher O Aina
Keyword(s):  
Social Media ◽  
Information And Communication Technologies ◽  
Secondary Data ◽  
Tourism Industry ◽  
Primary Data ◽  
Chi Square ◽  
Tourist Destinations ◽  
Information And Communication ◽  
Online Travel ◽  
The Impact

The impact of information and Communication Technologies (ICTs) is also felt in the field of tourism as it plays an essential role in the development and marketing of tourism. The study focused on the growth of Online Travel Booking in the tourism industry in terms of the internet, mobile and social media in a country like Nigeria where there are tons of tourist destinations across the country. Both primary and secondary data were used for this study. A questionnaire was designed to collect primary data. The survey was distributed to a sample of 222 students of Redeemer's University through the random selection of both genders. The Chi-square method was employed in analysing the data. Out of 222 questionnaires administered, only 200 were retrieved. Flights and Hotel reservations can be made online through e-mail, telephone calls and other internet services thereby helping to reduce if not remove the time-wasting processes of the old system entirely. It is, therefore, evident that its adoption is necessary for proper inclusion in these benefits and sustainable development of tourism.

scholarly journals The Impact of Dynamic Capabilities on Sustainable Competitive Advantage in the Pharmaceutical Sector in Egypt

2017 ◽  
Vol 6 (2) ◽  
pp. 1
Author(s):  
Albert Naiem Naguib ◽  
Eahab Elsaid ◽  
Abdel Moneim Elsaid
Keyword(s):  
Competitive Advantage ◽  
Dynamic Capabilities ◽  
Secondary Data ◽  
Primary Data ◽  
Sustainable Competitive Advantage ◽  
Firm Characteristics ◽  
Pharmaceutical Sector ◽  
Chi Square ◽  
Pharmaceutical Firms ◽  
The Impact

This study examines the relationship between dynamic capabilities (experience, routine, skills, firm characteristics, knowledge and technology) and competitive advantage sustainability in the Egyptian pharmaceutical sector. The data was collected using primary and secondary data sources. Primary data was collected from questionnaires distributed to 160 top managers in 20 pharmaceutical firms. The secondary data about pharmaceutical firms like rankings, revenues and market share was collected from external sources such as Intercontinental Marketing Service (IMS). The questionnaires examine six independent variables based on a five-scale Likert scale. The methodology used in the study is non-probability sampling (judgmental sampling), Cronbach’s alpha reliability coefficient and Chi-square tests. The results support the notion that there is a significant relationship between four of the six dynamic capabilities (experience, skills, firm characteristics and knowledge) and the competitive advantage sustainability for pharmaceutical firms in Egypt. Designing the questionnaire and formulating the questions to target the required field was challenging, given that the topic is dynamic and the business scene in Egypt has witnessed drastic political changes since January 2011. The study should assist pharmaceutical companies in Egypt in directing their investments properly and in determining the weaknesses in their dynamic capabilities that need to be addressed.

scholarly journals FIKIH MEDIA SOSIAL DI INDONESIA

2020 ◽  
Vol 5 (2) ◽  
pp. 202-225
Author(s):  
Nurul Istiani ◽  
Athoillah Islamy
Keyword(s):  
Social Media ◽  
Islamic Law ◽  
Code Of Ethics ◽  
Freedom Of Expression ◽  
Secondary Data ◽  
Codes Of Ethics ◽  
Primary Data ◽  
Information And Communication ◽  
Main Basis ◽  
Use Of Social Media

This study aims to reveal the philosophical values of Islamic law in the three ethical codes of NetizMu Muhammadiyah. This research is a literature review. The type of Islamic legal research in this study is a philosophical normative Islamic law research with an Islamic legal philosophy approach. The primary data source of this research, namely the NetizMU Muhammadiyah code of ethics), and secondary data using various relevant scientific researches. The theory used is a systems philosophy approach in Islamic law initiated by Jasser Auda.. This study concludes that there are values ​​of Islamic law philosophy in the three NetizMU codes of ethics. First, the value of religious protection (hifz al-din) in the context of making the prophetic social values ​​of religion the main basis for the code of ethics for the use of social media. Second, the value of public benefit (al-maslahat al-ammah) in the code of ethics for the use of social media as a medium for humanization (amar makruf) and liberation (nahi munkar). Third, the value of intellectual protection (hifz al-'aql) in the context of a code of ethics limiting freedom of expression, both in the form of information and communication on social media.

scholarly journals Strategi Penanganan Krisis Dampak Erupsi Gunung Agung oleh Pelaku Pariwisata Ubud

2020 ◽  
pp. 107
Author(s):  
Gusti Ayu Marcela Dewi ◽  
I Nyoman Sunarta ◽  
I Nyoman Sukma Arida
Keyword(s):  
Negative Impact ◽  
Case Study Research ◽  
Secondary Data ◽  
Tourism Industry ◽  
Primary Data ◽  
Government Organizations ◽  
Qualitative Descriptive ◽  
Response And Recovery ◽  
Stakeholder Needs ◽  
The Impact

The phenomenon of Mount Agung eruption has a negative impact on Ubud tourism. The impact of this event was greater than the 2002 Bali bombing. Generally, governments and tourism actors in Ubud have no yet a specific management to reduce the negative impact of Mount Agung eruptions. This research is qualitative descriptive method approach with case study research. Primary data in this study were obtained from interviews with informants namely; government, tourism institutions (NGOs) and tourism industry players in Ubud. Researchers also used online desk research to collect the secondary data that already exists on the internet from trusted sources in the form of public documents (images, e-news), or personal documents (e-mail, work reports and results of minute meetings). The result of this study, there were obtained four stages of crisis handling carried out by Ubud’s tourism actors namely 4R such as, reduction, readiness, response, and recovery. To minimize the negative impact of Mount Agung eruption, stakeholder needs synergetic all elements such government, non-government organizations (NGOs), industry actors, communities and other stakeholders to keep tourism sector remains conducive. Keywords: strategy of tourism actors, Mount Agung eruption, crisis

scholarly journals Social Media Applied to Tourism and Hospitality

2020 ◽  
pp. 270-294 ◽  
Author(s):  
Luís Pacheco ◽  
Fernando Moreira
Keyword(s):  
Social Media ◽  
Metropolitan Area ◽  
Secondary Data ◽  
Social Knowledge ◽  
Data Set ◽  
Consumer Reviews ◽  
Social Media Tools ◽  
Tourism And Hospitality ◽  
Online Travel ◽  
The Impact

Online hotel reviews, ratings, or opinions have gained importance with the growth of social media tools. The objective of this chapter is to study the impact of specific satisfaction attributes on overall satisfaction. It is used a secondary data set obtained from three of the most influential online travel platforms, being analyzed the guests' average ratings for around 130 hotel units, distributed by four quality segments, located in the Porto metropolitan area. The application of this methodology to a large sample of Portuguese hotels has not been done before, been that the main contribution of this study. It is evidenced that the different platforms, while all incorporating consumer reviews as primary social knowledge, are distinct from each other on some aspects. The three platforms present roughly the same supply of hotels, albeit presenting some differences in terms of volume of data. In terms of specific attributes, with the exception of “service,” the three platforms present significant differences that may reflect the different user bases on these platforms.

Consumer attitude towards Eco-friendly products

2019 ◽  
Vol 118 (6) ◽  
pp. 163-170
Author(s):  
M. Amarnath ◽  
PS. Nagarajan
Keyword(s):  
Social Media ◽  
Social Networking ◽  
Electronic Communication ◽  
Secondary Data ◽  
Primary Data ◽  
Consumer Attitude ◽  
Purchase Decisions ◽  
Market Place ◽  
The Right ◽  
The Impact

The purchaser mindfulness and inspiration kept on driving change in the market place, strikingly through the presentation of more eco- friendly products.  This study deals with eco-friendly products and its impact on social media.  In this scenario social media had emerged as a platform of electronic communication through sharing of knowledge, ideas and user generated contents through networking and blogging. It tries to assess how different level of perceived feeling from usage influence the impact of advertisements through social media, blogs, peer opinion via social networking and products update towards making green purchase decisions of the consumers.  With respect to this, buyers are assuming liability and doing the right things. Customer frame of mind and inspiration keep on driving change in market place, outstandingly through the presentation of more eco- friendly products.  This paper analyses the consumer attitude towards eco-friendly products both directly and indirectly.  In this paper both primary and secondary data were collected. Structured questionnaires were used to collect primary data from the consumers through questionnaires.  The secondary data was collected from website and reports.  For statistical analyses, SPSS used and Statistical tools like (i.e.) percentage analysis, ANOVA, Correlation and ‘z’ test were applied.  The findings were based on the Research hypothesis, demographic profile and various dimensions of consumer attitude towards eco-friendly products.  Suggestions and Conclusion are based on these findings.   

Emirati Millennials: A Catalyst for Innovation in the Tourism Industry

2019 ◽  
Vol 7 (2) ◽  
pp. 131-160 ◽  
Author(s):  
Samia Youssry Warda
Keyword(s):  
Social Media ◽  
United Arab Emirates ◽  
Travel Behaviour ◽  
Tourism Industry ◽  
Travel Patterns ◽  
Leisure Travel ◽  
Travel Planning ◽  
Tourist Behaviour ◽  
Online Travel ◽  
The Impact

It is evident that generational shifts in tourist behaviour facilitate the anticipation and accommodation of future trends in the industry. Although a unique and influential tourist segment, the millennial generation of the United Arab Emirates (UAE) has not been adequately researched. This paper aims to explore the travel patterns of Emirati millennials; particularly their preferences, their online travel behaviour and the impact of social media on their choices. After reviewing the academic and trade literature on millennial travelers and some cases of existing innovative practices of tourism businesses targeting millennials, the paper will present the results of a survey conducted to investigate the travel patterns of young Emirati travelers, contributing to the literature on this emerging segment which is almost nonexistent. The research offers useful insights into what Emiratis value the most, their preference for leisure travel to new destinations and the influence of travel apps and social media on their travel planning. The research led to the development of suggestions for businesses aiming to attract millennials.

scholarly journals The Impact of Information and Communication Technologies (ICT) on Energy Poverty and Unemployment in Selected European Union Countries

Energies ◽  
2021 ◽  
Vol 14 (19) ◽  
pp. 6110
Author(s):  
Marta Postuła ◽  
Wojciech Chmielewski ◽  
Piotr Puczyński ◽  
Rafał Cieślik
Keyword(s):  
Labour Market ◽  
Information And Communication Technologies ◽  
Secondary Data ◽  
Communication Technologies ◽  
Point Of View ◽  
Energy Poverty ◽  
Eu Member States ◽  
Information And Communication ◽  
The Impact

The accelerated development of information and communication technologies (ICT) over the last three decades has encouraged researchers to analyse the impact of this phenomenon on the labour market. The potential decline in employment resulting from the proliferation of ICT may reduce access to basic energy services and even lead to energy poverty in the form of inability to heat the apartment as needed, allocating a significant part of revenues to expenses related to heating or problems with the timely payment of energy bills. Because access to energy is of fundamental importance for improving the quality of life and is crucial from the point of view of economic development, it is justified to verify the hypothesis that the accelerated development of ICT in EU countries may contribute to an increase in unemployment and, consequently, translate into a higher level of energy poverty. The described research results were obtained thanks to a comparative factor analysis based on secondary data. The analysis showed that in the period 2009–2019, the use of ICT had a limited impact on the unemployment rate in the EU and had a significant impact on reducing the level of energy poverty in EU Member States. As regards the impact of ICT factors on the level of energy poverty, only IP traffic showed a significant impact in this area. When it comes to the labour market, it was found that employment is chiefly influenced by economic factors such as labour costs.

scholarly journals Cómo las redes sociales están cambiando la comunicación hotelera / How Social Media are Changing Hospitality Communications

2016 ◽  
Vol 3 (2) ◽  
Author(s):  
Susana Wichels
Keyword(s):  
Social Media ◽  
Information And Communication Technologies ◽  
Communication Technologies ◽  
Communication Strategy ◽  
Long Beach ◽  
Redes Sociales ◽  
New Information ◽  
Nuevas Tecnologías ◽  
Information And Communication ◽  
The Impact

ABSTRACTThe new information and communication technologies (ICT),in particular Social Media like TripAdvisor, Face-book or Twitter are changing flows, processes and tools in Tourism Communication. Considering that traditional communi-cation tools and strategies are becoming less and less effective, ICT are encouraging new communication practices and influencing consumer behaviour. Several studies from the perspective of the reception have been published in recent years on the impact of Social Media in Tourism, therefore we thought to develop a study from the perspective of production. We approach the features and peculiarities of the impact of 2.0 platforms in Tourism Communication and we present as a case study the communication strategy of Long Beach Hotel, Sun Resorts in Mauritius Islands.RESUMENLas nuevas tecnologías de información y comunicación (TIC), en especial las redes sociales, como TripAdvisor, Facebook o Twitter están revolucionando los flujos, procesos, y herramientas de la comunicación turística. Las TIC influyen en los comportamientos del consumidor y obligan a nuevas prácticas en comunicación ya que las estrategias y herramientas tradicionales se tornan cada vez menos efectivas. Son varios los estudios que han sido publicados en los últimos años sobre el impacto de las redes sociales en el turismo desde la perspectiva de la recepción y por lo tanto, hemos querido aportar un estudio desde la perspectiva de la producción. Abordamos los rasgos y singularidades del impacto de las plataformas 2.0 en comunicación turística y presentamos como estudio de caso la estrategia de comunicación del Hotel Long Beach, Sun Resorts, en Islas Mauricius.

scholarly journals Dampak Covid-19 Terhadap Pengelolaan Agrowisata Perkebunan Teh Sirah Kencong Kabupaten Blitar sebagai Obyek Wisata Berkelanjutan

1970 ◽  
Vol 2 (02) ◽  
pp. 61-72
Author(s):  
Radite Wanudya Apsari ◽  
Egi Nursari Billah ◽  
Nailul Insan
Keyword(s):  
Data Collection ◽  
Sustainable Tourism ◽  
Secondary Data ◽  
Tourism Industry ◽  
Primary Data ◽  
Infrastructure Development ◽  
Tea Plantation ◽  
Tourism Management ◽  
Administrative Area ◽  
The Impact

The development of tourism in Indonesia must be supported by infrastructure development so that it can spur an increase in the number of tourists. The tourism industry plays a very important role in determining environmentally friendly tourism options. The spread of Covid-19 which continues to increase will have an impact on tourism management. This study aims to examine how the impact of COVID-19 on the management of Sirah Kencong Agro tourism as a sustainable tourism object. This research was conducted in the Sirah Kencong Tea Plantation, which is in the administrative area of Blitar Regency, East Java. The method used in this research is the descriptive method with qualitative analysis techniques. The data used in this study are primary data and secondary data. Primary data collection in this study used the method of observation and interviews based on Sapta Pesona Indonesia. Secondary data collection is obtained from literature studies and studying documents from related agencies. Tourism management at Sirah Kencong Agrotourism is carried out by following health protocols such as visitors having to wear masks, wash their hands when entering tourist areas, and maintain distance between visitors. Other natural potentials can be utilized and developed, of course, by looking at aspects related to promoting sustainable tourism.

How integration of information and communication technologies impact academic achievement? An empirical study on Sindh education foundation

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Amjad Ali Rind ◽  
Muhammad Mujtaba Asad ◽  
Shahmeer Ali Marri ◽  
Fahad Sherwani ◽  
Fazal Ur Rehman
Keyword(s):  
Information And Communication Technologies ◽  
Science Teachers ◽  
Teaching And Learning ◽  
Secondary Data ◽  
Communication Technologies ◽  
The Body ◽  
Content Type ◽  
Science Scores ◽  
Information And Communication ◽  
The Impact

PurposeThe purpose of the study was to evaluate the impact of Introduction of Smart Teaching and Learning (INSTAL) project on students' academic achievements in terms of students' science scores. Information and communication technologies (ICT)-based initiative was introduced in Sindh Education Foundation (SEF) schools at District Khairpur, Sindh, Pakistan. The aim of the study was to identify whether science test scores of students have been improved with the use of INSTAL facility at schools or remained the same at SEF-supported schools.Design/methodology/approachThe quantitative research approach has been used in the current study, and within it a quasi-experimental research design was employed. The descriptive (mean, standard deviation) and inferential statistics (independent sample t-test and paired sample t-test) were computed to find the pre- and post-difference in science scores of students. Both primary and secondary data were used. The primary data were gathered through questionnaire from 48 science teachers. Whereas, secondary data of 382 students who used ICT-based facility under INSATL project for two academic years were taken from quality assessment test (QAT) scores conducted by third party in SEF-assisted schools in District Khairpur.FindingsThe findings of the study revealed that the students' science scores improved by 10% in one year and 23% in two years with the use of ICT-based facilities under INSTAL project. Also, it can be concluded from the results that ICT has a positive as well as statistically significant impact on students' science learning by using INSTAL facility in schools. Results of the study show that students' level of interest toward learning science has been enhanced by the use of ICT.Practical implicationsAs the world is rapidly moving toward digitalization, the modes of teaching and learning have been changing. ICT plays a very significant role in the betterment of education. ICT helps to achieve socio-economic development of a country. However, Pakistan, being a developing country, has not that much resources, and ICT-based learning is not common in Pakistan. Therefore, it is very important to be aware people about the usage of technology in teaching and learning. The present study is an attempt to create such type of awareness. Moreover, the current study may be the first kind of study in the context of Pakistan which used TPACK as theoretical framework, and this study may contribute to the body of knowledge in the context of ICT.Originality/valueImplementing ICT-based software for teaching and learning in rural context of Pakistan was a challenging task, but it has brought positive results in terms of student's achievement. This may be the first study that has been conducted in the context of adopted schools of SEF.

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