scholarly journals Formulation of chicken egg marketing strategy

Author(s):  
I Nyoman Padma Widyantara ◽  
I Gde Putu Sukaatmadja

The laying chicken farming sector is an important sector because from this sector some animal protein needs for humans are met. The success of a layer farm is largely determined by marketing. Judging from the footsteps of livestock farming, it appears that older farmers have experienced several problems in animal husbandry, such as the 1997 monetary crisis, the outbreak of bird flu in late 2003, the fluctuation of corn prices in 2015. These conditions, many businesses closed farms. Even though there have been several problems with livestock, it turns out that some farms can still survive today, so it is necessary to conduct research on how to formulate an egg marketing strategy? This study took place in Karangasem Regency, Bali Province. Research data obtained from questionnaires and observations. Data analysis uses SWOT analysis techniques (strength, weakness, opportunity, and threat).

2021 ◽  
Vol 13 (1) ◽  
pp. 60-72
Author(s):  
Ery Suryanti ◽  
Hendra Lesmana ◽  
Husni Mubarok

Marketing is an activity in which a business actor offers his product to consumers in order to receive the product with all ideas and ideas so that the product can be sought after by consumers. Marketing is an important element that must be considered so that it is in line with expectations, which is to get the expected consumers. Various types of MSMEs that stand and various types of products offered from all that exist are almost the same because MSME products are easy to make with materials that are not so expensive. Of the many types of products that exist MSMEs need more creative innovation so consumers can be interested because there are types of products that are almost every day the same so here it is necessary to have the courage to create products that cannot be competed. Using a SWOT analysis can find out how the marketing strategy is right on target. Includes internal factors, namely strengths and weaknesses and external factors, namely opportunities and threats that are owned by MSMEs. As well as knowing the objectives of the marketing strategy used so that it can increase revenue with many consumers interested in the product being sold. Data collection techniques through documentation, interviews and observations. Data analysis techniques used research documentation and descriptive analysis.


2020 ◽  
Vol 1 (2) ◽  
pp. 129-131
Author(s):  
Almanna Wassalwa ◽  
Agung Wijaksono

The research objective is to increase the wealth of mufrodat through hypnoteaching methods. The research subjects were all fifth grade students of MI Miftahun Najah Banyuputih Situbondo in the 2016/2017 Academic Year. Researchers used data collection instruments in the form of observation formats, question sheets, field notes, and interview guidelines. The research method is classroom action research. Data analysis techniques are planning, acting, observing and reflecting. The results of the study are: 1) The average memorization of students' mufrodat in the pre cycle before receiving hypnoteaching learning method treatment gets an average of 65.38. The smallest value is 55 and the highest value is 80. With the Minimal Completeness Criteria reference of 70, the number of students who get a score equal to or above the Minimal Completeness Criteria is 23% while students who have not reached the Minimal Completeness Criteria is 77%. 2) The average memorization of students' mufrodat in the first cycle after applying hypnoteaching learning method got an average of 72.3. The smallest value is 55 and the highest value is 80. With the Minimal Completeness Criteria reference of 70, the number of students who score equal to or above the Minimal Completeness Criteria is 61.5% while students who have not reached the Minimal Completeness Criteria is 38.5%. 3) The average memorization of students' mufrodat in the second cycle gets an average of 90. The smallest value is 75 and the highest score is 100. With a Minimal Completeness Criteria reference of 70, the number of students who score equal to or above the Minimal Completeness Criteria is 92.3% while students who have not yet reached Minimal Completeness Criteria is 7.7%. 4) The use of hypnoteaching method can increase the wealth of mufrodat of fifth grade students of MI Miftahun Najah Banyuputih Situbondo in 2016/2017 Academic Year.


2021 ◽  
Vol 4 (1) ◽  
pp. 49-59
Author(s):  
Erik Laorensyah ◽  
Sofino Sofino

The research objective was to describe the success of Mr. Yukari's palm oil trading business in Tanjung Tebat Village, Bunga Mas District, South Bengkulu Regency. There were three participants. This research is a qualitative research. Data collection techniques using interview techniques, observation and documentation. Data analysis techniques include data reduction, data presentation, and drawing conclusions. Checking the validity of the data used the triangulation technique. The results showed that the establishment of Mr. Yukari's business in 2014 with a capital of Rp. 150,000,000. The number of purchases of palm oil is currently 30 tonnes per day. Mr. Yukari's turnover is currently Rp. 6,000,000 per day. Mr. Yukari's current business profit is IDR 75,000,000 per month. Mr Yukari's assets are currently four transport cars, five trucks, and 13 hectares of oil palm land. The current number of employees is eleven employees. The external problem in Mr. Yukari's business is purchasing price competition. Mr. Yukari's solution is by considering price competition as a common thing and Mr. Yukari remains in his stance.


2019 ◽  
Vol 8 (2) ◽  
pp. 107-122
Author(s):  
Muhammad Shareza Hafiz ◽  
Radiman Radiman ◽  
Maya Sari ◽  
Jufrizen Jufrizen

This study aims to analyze the effect of Non-Performing Loans (NPLs), Capital Adequacy Ratio (CAR), and Loan to Deposit Ratio (LDR), simultaneously on Return on Assets (ROA) on BUMN Banks listed on the Indonesia Stock Exchange either partially and simultaneously. The research approach used in this study uses an associative approach. This research was conducted at the Indonesia Stock Exchange (IDX) specifically Bank BUMN listed on the Indonesia Stock Exchange (IDX). The population used in this study was state-owned Bank companies listed on the Indonesia Stock Exchange (IDX) which amounted to 4 companies. Based on the sample withdrawal criteria above, a research sample of 4 BUMN bank companies was obtained. The type of data used is documentary data, which are research data in the form of financial statements owned by state-owned banks listed on the Indonesia Stock Exchange. Data analysis techniques are used to test the effect of Non-Performing Loans (NPLs), Capital Adequacy Ratio (CAR), and Loan to Deposit Ratio (LDR) to Return on Assets (ROA) either partially or simultaneously is multiple linear regression. The results showed that partially Non Performing Loans (NPL) and Capital Adequacy Ratio (CAR) had a negative and not significant effect on Return on Assets. Partially, Loan to Deposit Ratio (LDR) has a negative and significant effect on Return on Assets. And simultaneously, Non Performing Loans, Capital Adequacy Ratio and Loan to Deposit Ratio have a significant effect on Return on Assets (ROA) at State-Owned Banks listed on the Indonesia Stock Exchange.  


2018 ◽  
Vol 6 (1) ◽  
pp. 31
Author(s):  
Rida Srihadiastuti ◽  
Deden Syarif Hidayatullah

Wirausaha Baru Jawa Barat Program (WUB Jabar Program) which organized by Badiklatkop Bandung, is an entrepreneurship training in 3 choices of business field, those are food-beverage, convection, and salon. Participants are divided into Ide Bisnis class, Start-up class, or Growth class. Ide Bisnis Class is for participants who do not have a business, or already have a business but not yet reached the age of 1 year. Through a survey of 237 Ide Bisnis class graduates, there were 21 people who failed in establishing their new business after participated in the program. This research aims to determine the factors that caused failure. The qualitative descriptive method used in this research. Data collection techniques with an observation of program WUB Jabar, and interviews with 7 graduates who experienced business failure, also to 5 graduates whose business is still continuing. Data analysis techniques with Miles and Huberman models. The results of this research explained that the main factor causing graduates’ new business failure is the barrier on capital because barriers on capital causing barriers on other factors. And capital factor is also the most difficult barrier to be solved by the graduates who do not experience the business failure


2008 ◽  
Author(s):  
M. Puvenesvary ◽  
Radziah Abdul Rahim ◽  
R. Sivabala Naidu ◽  
Mastura Badzis ◽  
Noor Fadhilah Mat Nayan ◽  
...  

Qualitative Research: Data Collection & Data Analysis Techniques is especially written for anyone who is interested in doing or learning more about qualitative research methods. The reader-friendly organisation and writing style of the book makes it accessible to everyone-academics,professionals, undergraduates, postgraduates, researchers, and even for those who are just beginning to explore the field of qualitative research. Each chapter provides a clear, contextualized and comprehensive coverage of the main qualitative research methods (interviews, focus groups, observations, diary studies, archival document, and content analysis) and will thus equip readers with a thorough understanding of the steps and skills to undertake qualitative research effectively. Bringing together qualitative research scholars from three different tertiary institutions in the country Associate Prof Dr. Puvensvary Muthiah, Dr. Radziah Abdul Rahim, Puan Noor Hashima Abd Aziz, and Noor Fadhilah Mat Nayan, from Universiti Utara Malaysia (UUM), Assoc. Prof. Dr. Mastura Badzis from Universiti Pendidikan Sultan Idris (UPSI) and R. Sivabala Naidu from Darulaman Teacher Training Institute, this book addresses some of the most important questions facing students and researchers in qualitative research


2022 ◽  
Vol 4 (3) ◽  
pp. 880-894
Author(s):  
Ana Marfuah ◽  
Kusuma Chandra Kirana ◽  
Didik Subiyanto

This research aims to determine the effect of competence and work ethic on work performance with motivation as a moderating variable. In this study using a population of all employees of PT. Sapta Sentosa Jaya Abadi Muko-Muko with a total of 70 respondents, the sampling technique used saturated sampling with questionnaires which were distributed to all employees of PT. Sapta Sentosa Jaya Abadi Muko-Muko. This research is a quantitative research. Data analysis techniques used in this research are descriptive analysis, multiple regression analysis, and Moderate Regression Analysis (MRA). The results of this study indicate that the competence variable has a positive and significant effect on work performance, the work ethic variable has a positive and significant effect on work performance, the motivation variable has a positive and significant effect on work performance, the motivation variable can moderate competence on work performance, The motivation variable cannot moderate work ethic on work performance Keywords: Motivation, Competence, Work Ethic, Work Performance


2018 ◽  
Vol 2 (1) ◽  
pp. 65-84
Author(s):  
Iman Amanda Permatasari ◽  
Junior Hendri Wijaya

ABSTRAK Penelitian ini bertujuan untuk mengetahui perbandingan kebijakan pangan pada masa kepemimpinan presiden Soeharto dan Susilo Bambang Yudhoyono. Unit analisa data yang diambil berupa kepemimpinan Soeharto dan Susilo Bambang Yudhoyono serta kebijakan pangan, dengan jenis penelitian yang digunakan adalah penelitian sejarah. Teknik pengumpulan data menggunakan Studi dokumentasi. Kemudian, teknik analisa datanya terdiri dari: Heuristik, Kritik dan Analisis Saran, Interpretasi, dan Historiografi. Hasil penelitian dalam penelitian ini menunjukkan bahwa posisi kebijakan pangan pada masa kepemimpinan Soeharto dan Susilo Bambang Yudhoyono baru berada bada posisi ketahanan pangan, tidak bisa mencapai kemandirian atau bahkan kedaulatan pangan. Soeharto memiliki kebijakan Swasembada beras dan Susilo Bambang Yudhoyono memiliki kebijakan Revitalisasi Pertanian. Keduanya menggunakan strategi masing-masing dalam menjalankan kebijakan tersebut. Selain itu, terdapat pengaruh positif dan juga negatif dari kepemimpinan keduanya terhadap berjalannya kebijakan pangan. Kata kunci: Kebijakan, Pangan, Kepemimpinan, Soeharto, Susilo Bambang Yudhoyono, Indonesia   ABSTRACT This study aims to identify comparative food policies during the presidency of President Soeharto and Susilo Bambang Yudhoyono. The data analysis unit obtained is the management of Soeharto and Susilo Bambang Yudhoyono and the nutritional guidelines taken. The type of research is historical research. Data collection techniques are the study documents. Then the data analysis techniques consist of heuristics, critique and analysis of suggestions, interpretation and historiography. The results of this study show that the position of food policy during the leadership of Soeharto and Susilo Bambang Yudhoyono is unable to achieve independence or even the sovereignty of food. Suharto has a policy of self-sufficiency in rice and Susilo Bambang Yudhoyono has a policy of reviving agriculture. Both have their own strategies in implementing the policy. In addition, it has a positive and negative impact on its leadership in food policy. Keywords: Policy, Food, Leadership, Soeharto, Susilo Bambang Yudhoyono, Indonesian


2020 ◽  
Vol 6 (2) ◽  
pp. 156-171
Author(s):  
Dian Febrianingsih ◽  
Putri Nur Indah Sari

  Abstract: This study aims to describe and analyze the role of fathers in family Islamic education. The purpose of the research is to increase the treasury of knowledge for educational researchers, especially the education of girls in the family. The research used is qualitative research with case studies aimed at obtaining a complete and in-depth description. Data collection is done by observation, interviews and documentation. Data analysis was performed with the concept of data triangulation. Qualitative research data analysis techniques through data triangulation are analyzing the results of interviews by checking the validity of the data which includes sources, methods, investigators, and theories. Data analysis shows that fathers as research subjects are willing to be directly involved in education and childcare. The willingness of subjects to provide Islamic education to their daughters is motivated by factors of psychological well-being, personality, attitudes and diversity (religiosity). Planting the faith, sharia and morals of fathers in daughters since their daughters are small. Even since the child is still in the womb of his wife. They use educational methods such as educating by example, habits, advice, attention, and punishment. Certainly the father established good cooperation with his wife in providing Islamic education to his daughter. So that girls will form Islamic individuals and are accustomed to carrying out daily activities according to Islamic teachings.


Jurnal IPTA ◽  
2021 ◽  
Vol 9 (1) ◽  
pp. 178
Author(s):  
Kadek Bagus Gede Jelantik ◽  
N.M.S. Wijaya ◽  
Putu Agus Wikanatha Sagita

Many travel agents facilitate the interest of tourists, especially Balinese people to do Tirtayatra to India. One of them is Melati Tours as a travel agent providing package tours of Tirtayatra to India. This study was conducted to find out the right marketing strategy of Tirtayatra tour packages to India at Melati Tours. The data analysis technique used are internal environment/IFAS using Marketing Mix 7P analysis as an internal factors and external environment/EFAS using market analysis, competitor analysis, government analysis, technology analysis, economic analysis, social-cultural analysis, environmental analysis and SWOT analysis. The type of data used is quantitative and qualitative data, primary and secondary data. Data collection techniques by observation, interviews, study of literature, documentation and distribution of external internal questionnaires to 100 tourist who bought Tirtayatra tour packages at Melati Tours and to Melati Tours owners and Tourism Academics. Data analysis technique used is mix methods. This study used 18 internal sub-indicators and 8 external sub-indicators and obtained 11 strength factors, 7 weakness factors, 5 opportunity factors and 3 threat factors. Based on the results of data processing on external internal factors/IFAS EFAS, the total value of IFAS is 2,65 and EFAS is 2,20, this indicating the position of the Tirtayatra tour package on Melati Tours in this study is in cell VIII, namely Growth Strategy and Conglomerate Diversification. Melati Tours in marketing Tirtayatra tour packages to India requires a growth strategy through more strategic pressure on financial synergy rather than product marketing strategy for products and prices balance.


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