scholarly journals Consumer Habits and Adoption of Multiple-Functions of Mobile Phones

2015 ◽  
Vol 3 (1) ◽  
pp. 1
Author(s):  
Purushottam Papatla
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Mobile Applications ◽  
Future Research ◽  
Multiple Functions ◽  
The Core ◽  
Mobile Phone Applications ◽  
Nationally Representative ◽  
Consumer Habits ◽  
Representative Samples

Mobile phone applications are rapidly becoming an important channel of interaction between brands and consumers. Recent findings, however, suggest that only few brands succeed in attracting consumers to their mobile applications. Based on findings in the literature, we suggest that consumers with high use-variety, i.e., those who use their mobile phones for multiple functions, are likely to be more interested in mobile applications than others. There are, however, few insights regarding high use-variety consumers. This is the issue that we address in this research by developing and testing a theory, based on habits, that heavy users of the core functions of calling and texting will exhibit high use-variety. We empirically test the theory on two nationally representative samples of mobile phone users. Our results on both samples support the theory. We also discuss the managerial and future research implications of our findings.

Usability Heuristics for Mobile Phone Applications

2015 ◽  
pp. 143-157 ◽  
Author(s):  
Thaísa C. Lacerda ◽  
Juliane V. Nunes ◽  
Christiane Gresse von Wangenheim
Keyword(s):  
Literature Review ◽  
Mobile Phone ◽  
Mobile Phones ◽  
Systematic Literature Review ◽  
Mobile Applications ◽  
State Of The Art ◽  
The State ◽  
Computer Applications ◽  
Starting Point ◽  
Mobile Phone Applications

In this chapter, we discuss the importance of evaluating the usability of mobile applications using tools and technics that consider their specific characteristics. One common way to evaluate usability is using heuristics. However, since many assumptions regarding usability of computer applications are not true for mobile applications, a question arises: does there exist usability heuristics specific for this type of device? To answer this question, we conducted a systematic literature review. We mapped the encountered sets of heuristics to Nielsen's ten heuristics and identified additional ones specifically proposed for this kind of device. Our review indicates that research with respect to usability heuristics for mobile phones are still sparse. Nevertheless, this chapter provides an overview on the state of the art that can guide the design and evaluation of interfaces for mobile applications as well as provide a starting point for the evolution of such customized heuristics.

scholarly journals Disease Prediction Application based on Symptoms

2019 ◽  
pp. 641-646
Author(s):  
Ramandeep Singh Sethi ◽  
Aniket Thumar ◽  
Vaibhav Jain ◽  
Sachin Chavan
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Mobile Technology ◽  
Mobile Applications ◽  
Human Life ◽  
Medical Practitioner ◽  
Disease Prediction ◽  
Exponential Rate ◽  
Mobile Phone Applications ◽  
Digital Healthcare

The usage of mobile phones in today's world is more than ever. Mobile phones are everywhere and the mobile technology is growing at an exponential rate. The capabilities of a mobile phone have made it provide us services that make human life better. One such service that mobile phones can offer us is digital healthcare. Also, it is recognized that mobile phone applications that provide healthcare solutions are trending. Such applications provide a convenient and portable healthcare solutions to all the individuals. Such applications provide a rich experience to a user and in this way, the users will come to know more about their health and body. Digital healthcare mobile applications are capable of diagnosing a disease that a patient is suffering from using his/her symptoms. This information can be used further by a medical practitioner for later on consultation.

scholarly journals Comparing and Scoring Selected Four Train Ticketing Mobile Phone Applications

2016 ◽  
Vol 8 (4) ◽  
pp. 33-40
Author(s):  
Vaishnavi Venugopalan ◽  
Chaitanya Vyas
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Mobile Applications ◽  
Mobile Application ◽  
Mobile Phone Applications ◽  
Final Score ◽  
Break Up

To find the best train ticket booking mobile application on the bases of application features. Four widely used mobile phone applications (Ixigo, MakeMyTrip, ClearTrip, and IRCTC) for railway ticket booking are selected and application features related to ease of download and use, rating, number of installs, etc. are compared. A practical attempt is made to book a train ticket using all these applications one by one and comparing features such as coach locator, platform locator, route map, fare break-up, showing seat availability, save and pre-fill passenger details, sort search list by train name/number, sort search list by journey duration, sort search list by class, train running status, etc. 1 point is allotted to the applications if a particular feature is available in the applications and 0 is allotted if the feature is not available. Sum of all the points is calculated separately for each application and then ranks are given from 1 to 4 considering the final score. Ixigo mobile application scores the highest among other three train ticketing mobile applications – MakeMyTrip, ClearTrip, and IRCTC. Features such as downloading applications via a miss call or SMS; downloading application from websites of Ixigo, MakeMyTrip, ClearTrip, and IRCTC; and sorting train search list by class on applications are not found in any of these four applications. Furthermore, features are grouped into groups such as – the features only available in top ranking Ixigo and the features not available in top ranking Ixigo but available in any or all other three applications. This research will be of a good value for mobile railway ticket booking application providers as competition is becoming acute and the booking pattern is shifting from using desktop or laptop to mobile phones and tablets.

scholarly journals A METRIC-BASED EVALUATION MODEL FOR APPLICATIONS ON MOBILE PHONES

2013 ◽  
Author(s):  
Azham Hussain ◽  
Nor Laily Hashim ◽  
Nazib Nordin ◽  
Hatim Mohamad Tahir
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Mobile Applications ◽  
Evaluation Method ◽  
Evaluation Model ◽  
Usability Study ◽  
Mobile Phone Applications ◽  
Usability Metrics ◽  
Metrics Model

A number of methods and measures have been used by researchers in software evaluation. Usability metrics is one of the approaches that has been used as a guideline to evaluate the quality of the system in many mobile applications. However, the metrics used for evaluation method keep changing due to new inventions of mobile phones. Thus, there is a need to create a dynamic model for evaluation that can grow together with new inventions and technology. In this paper, a dynamic usability metrics model for evaluation of mobile applications was designed. The model comprises usability goals, questions and metrics for evaluation of applications on mobile phones. To ensure that the model is reliable and effective, a usability study was conducted on two applications installed in different mobile phones. This model proves to be applicable for evaluation of mobile phone applications whereby its questions and metrics can be dynamically changed accordingly to comply with the requirements of the evaluators.  

Mobile Phone Purchasing and Brand Presence on Facebook

2019 ◽  
pp. 643-660
Author(s):  
Barry Ardley ◽  
Jialin Hardwick ◽  
Lauriane Delarue ◽  
Nick Taylor
Keyword(s):  
Social Media ◽  
Mobile Phone ◽  
Mobile Phones ◽  
Online Advertising ◽  
Social Networking Site ◽  
Future Research ◽  
Consumer Decision Making ◽  
Consumer Decision ◽  
Decision Sequence ◽  
Group Interviews

Focusing on the mobile phones sector, this study explores how the social networking site ‘Facebook' is used by consumers in their purchasing. Although there is extensive work on the influences on the buying decision process relevant to mobile phone purchasing, it is mainly set outside of a social media context. This paper assists in filling a gap in contemporary research, revealing the presence of different behavioural segments on Facebook. The authors analyse the consumer decision sequence in response to the notion of ‘brand presence', manifested through online advertising, fan and group pages. The approach is interpretative. The study is based on young professional user's experiences, collected through semi-structured individual and focus group interviews. The findings show that Facebook fan pages are shown to have a degree of influence, particularly in the early stages of buying behaviour. In this context, five novel behavioural segments of consumer interactions with Smartphone brands on Facebook have been identified by the research. These are the Avoider, the Suspicious, the Passive, the Receptive, and the Active. Future research of cross comparative studies could be taken on the issues the authors examine and consider them in relation to not only Facebook, but additionally, to other social network sites. Companies could utilise the findings in the future development of social media strategy. The research highlights the socially networked and collective nature of much activity on Facebook, which impacts on the consumer decision-making process for mobile phones.

Threats and Vulnerabilities of Mobile Applications

2021 ◽  
pp. 473-492
Author(s):  
Thangavel M. ◽  
Divyaprabha M. ◽  
Abinaya C.
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Mobile Device ◽  
Mobile Applications ◽  
Smart Devices ◽  
Wireless Multimedia ◽  
Security Issues ◽  
Major Threat ◽  
Complete Set ◽  
Mobile Phone Security

Smart devices like mobile phones, tablets, and laptops have become necessities in our lives due to the services they provide. However, in recent days, mobile applications have become a major threat for an attack. One of the most attractive features of smartphones is the availability of a large number of apps for users to download and install. However, it also means hackers can easily distribute malware to smartphones, launching various attacks. Each day, a mobile device attack is changing dynamically, and it is very difficult to represent a complete set of threats and vulnerabilities. Mobile phone security has become an important aspect of security issues in wireless multimedia communications. The development of mobile applications has increased drastically; hence, it is our responsibility to protect our devices and the data within them. Being aware is the first step to protect data. Thus, to prevent the mobile from the threats, efforts are required to form the application developer, app market administrator, and user to defend against the malware. This article explores those threats and vulnerabilities of mobile applications.

Mobile Location Services

2005 ◽  
pp. 1973-1977 ◽  
Author(s):  
George M. Giaglis
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
21St Century ◽  
Mobile Applications ◽  
Location Services ◽  
Mobile Location ◽  
Critical Attribute ◽  
History Of ◽  
Location Identification

The term “mobile era” as a characterization of the 21st century can hardly be considered an exaggeration (Kalakota & Robinson, 2001). Mobile phones are the fastest penetrating technology in the history of mankind, and global mobile phone ownership has surpassed even the ownership of fixed phones. Mobile applications, despite potentially being very different in nature from each other, all share a common characteristic that distinguishes them from their wire-line counterparts: they allow their users to move around while remaining capable of accessing the network and its services. In the mobility era, location identification has naturally become a critical attribute, as it opens the door to a world of applications and services that were unthinkable only a few years ago (May, 2001).

Do Links Between Personality and Life Outcomes Generalize? Testing the Robustness of Trait–Outcome Associations Across Gender, Age, Ethnicity, and Analytic Approaches

2020 ◽  
Vol 12 (1) ◽  
pp. 118-130 ◽  
Author(s):  
Christopher J. Soto
Keyword(s):  
Personality Traits ◽  
Big Five ◽  
Big Five Personality Traits ◽  
Future Research ◽  
Big Five Personality ◽  
Life Outcomes ◽  
Nationally Representative ◽  
Representative Samples

The Big Five personality traits have been linked with a broad range of consequential life outcomes. The present research systematically tested whether such trait–outcome associations generalize across gender, age, ethnicity, and analytic approaches that control for demographic and personality covariates. Analyses of nationally representative samples from the Life Outcomes of Personality Replication project ( N = 6,126) indicated that (a) most trait–outcome associations do generalize across gender, age, and ethnicity; (b) controlling for overlap between personality traits substantially reduces the strength of many associations; and (c) several dozen trait–outcome associations proved highly generalizable across all analyses. These findings have important implications for evaluating the robustness of the personality–outcome literature, updating the canon of established trait–outcome associations, and conducting future research.

scholarly journals Compact Antenna for 4G/5G Metal Frame Mobile Phone Applications Using a Tuning Line

Electronics ◽  
2018 ◽  
Vol 7 (12) ◽  
pp. 439 ◽  
Author(s):  
Daiwei Huang ◽  
Zhengwei Du ◽  
Yan Wang
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Coupled Line ◽  
Compact Antenna ◽  
Ground Clearance ◽  
Lower Band ◽  
Mobile Phone Applications ◽  
Metal Frame

A compact antenna with a 6 mm ground clearance for 4G and 5G metal frame mobile phones is proposed in this paper. The proposed antenna consists of a coupled line, a ground branch, a monopole branch, and a tuning line. The ground branch and the coupled line are used to obtain the lower band (698–960 MHz), the monopole branch is used to improve the match at the lower band and obtain the higher band (1710–2690, 3400–3800 MHz), and the tuning line is used to improve the match at the higher band. The novelty of the proposed antenna is that more modes are excited and work together to obtain multiple working bands, by using the coupled line and the folded branches with the help of the tuning line, and then nine bands are obtained under the conditions of a 6 mm, only, ground clearance and a metal frame environment. A prototype has been fabricated and measured. The measured −6 dB impedance bandwidths are 345 MHz (0.685–1.03 GHz) and 2.16 GHz (1.67–3.83 GHz) at the lower and higher bands, respectively. The LTE700, GSM850, GSM900, DCS, PCS, UMTS, LTE2300, and LTE2500 bands for 2G, 3G, 4G, and the 3.5 GHz band that is possible for 5G are covered. The measured efficiencies and patterns are also presented.

scholarly journals Media students using mobile phones in the Arabian Gulf to improve English writing and video production skills

2021 ◽  
Vol 17 (1) ◽  
pp. 4-15
Author(s):  
Najat AlSaied ◽  
Fokiya Akhtar
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Teaching And Learning ◽  
Writing Skills ◽  
Arabian Gulf ◽  
Faculty Members ◽  
Video Production ◽  
Content Type ◽  
English Writing ◽  
Mobile Phone Applications

Purpose A variety of alternate technology-enhanced teaching approaches are now available to university students to broaden their learning experiences and complement conventional face-to-face teaching. This paper aims to outline a study conducted at an English Medium Instruction (EMI) University in the Arabian Gulf where students were studying media. The study explored an innovative teaching approach that sought to enhance the students’ interaction with mobile phone applications as part of their learning experiences during the course. Design/methodology/approach The focus of the study was on enhancing the students’ English writing skills such as vocabulary, spelling and grammar and on improving their technical skills such as in video production. The study collected both quantitative and qualitative data. Findings The results indicated that mobile phone applications were helpful in improving students’ journalistic writing skills where they had a good level of proficiency in English, more so than students with poor English who are more dependent on traditional learning methods. Students also benefitted from mobile phone video production workshops that were intensive and creative. Based on the results of this study, it is recommended that courses and labs in media courses have skilled technicians that can train students in creative mobile phone video production while faculty members need to be trained and proactively encouraged to use mobile phones for teaching and learning purposes. Originality/value wBased on the results of this study, it is recommended that courses and labs in media courses have skilled technicians that can train students in creative mobile phone video production while faculty members need to be trained and proactively encouraged to use mobile phones for teaching and learning purposes.

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