scholarly journals Inovação Organizacional pela Adoção de Ambiente de Trabalho Flexível: Estudo de caso da P&G Brasil

2021 ◽  
Vol 11 ◽  
pp. 01-19
Author(s):  
Ana Carolina Corrêa de Souza ◽  
Amanda Dyna de Andrade Catelli ◽  
Silvia Novaes Zilber

The flexible workplace can be understood as an organizational innovation that allows flexibility both in the working day and in the physical space of companies. This type of arrangement brings several consequences and directly impacts the business model of companies. The objective of this article was to identify what factors lead a company to adopt a flexible workplace, and also to identify some results of its implementation. To meet this objective, a case study was carried out at Procter & Gamble (P&G) Brazil, a company that has adopted this model for about 5 years. The results showed that the main factor that led to this adoption was the need to adapt the organizational structure to the company's business model, as it is a multinational company. The main results achieved were better assertiveness and speed in making decisions and projects, greater employee satisfaction, greater attraction and retention of talents and reduced operating costs.

2019 ◽  
Vol 28 (2) ◽  
pp. 201-220 ◽  
Author(s):  
Angelo Cavallo ◽  
Antonio Ghezzi ◽  
Bertha Viviana Ruales Guzmán

Purpose This paper aims to investigate how a firm may innovate its business model to internationalize. Design/methodology/approach Owing to its novelty and to the depth of the investigation required to grasp the mechanisms and logics of business model innovation aiming at internationalization, a single case study has been performed related to a company located in North-Western Colombia. Findings The study provides detailed empirical evidences over the mutual connection and complementarities among value mechanisms of business models. Moreover, this study suggests that BMI fosters internationalization to scale, which, in turn, will require additional changes to match new customer needs as they emerge. Also, the study shows an extension of the action–space of lean startup approaches, intended as scientific approaches to international entrepreneurship. Originality/value This study connects business model innovation and internationalization as few studies have done before.


2019 ◽  
Vol 74 (6) ◽  
pp. 1179-1190 ◽  
Author(s):  
Alexia Franzidis

Purpose The purpose of this paper is to examine the business model of a successful social tourism business in Granada, Nicaragua. The study assesses how the business provides an avenue to combat the challenges that restrict certain stakeholders from participating in tourism. The case identifies specific mechanisms, such as investing in the local community’s education and favoring local vendors and merchants, as ways in which social tourism businesses can disseminate value among all stakeholders and create a more equitable form of tourism. Design/methodology/approach The case study method was chosen for collecting and analyzing data. Data include in-depth interviews with business founders, managers and employees, field observation notes, photographic documentation and additional written documents. Data were analyzed using content analysis. Findings The study found that the business was able to produce a high-quality tourism product that disseminated value among all stakeholders. The study also proved the value of the additional building blocks within the Business Model Canvas for Social Enterprise, and the clear distinction between “co-creators” and “beneficiaries.” Originality/value This study uses the Business Model Canvas for Social Enterprise, a model unverified since inception, to analyze a successful social tourism business. It confirms the usefulness of the additional building blocks within the model, and the additional delineations between “co-creators” and “beneficiaries.” Furthermore, the paper recommends these distinctions are extended to all blocks in the canvas, to illustrate the many ways a company can distribute value based on its business model.


2016 ◽  
Vol 12 (1) ◽  
pp. 45-59 ◽  
Author(s):  
Rodrigo Valio Dominguez Gonzalez

Currently, the challenge for researchers and managers in the area of knowledge management is to study methods and models that promote and facilitate the acquisition, retention, distribution and utilization of knowledge by individuals and groups of organizations. The main objective of this paper is to analyze how a company that operates in multi-site service sector is organized internally in order to retain the acquired knowledge. The research strategy used is the simple case study, applied in a large multinational company. The findings points out that the service providing organizations should focus their knowledge retention process in a specific department toward this goal. This department has the task of identifying and registering the best practices and learned lessons among all the employees working on different clients in databases, in addition, to promote the integration of these employees in order to promote the distribution of tacit knowledge.


Author(s):  
Hiroomi Onda ◽  
Toshiharu Miwa ◽  
Vincent R. Jackson ◽  
Dahwe Park ◽  
Kevin W. Reynolds ◽  
...  

This paper deals with a study on a method to support the decision on entering business areas in a business model consisting of manufacturing and service. This method divides the business model into business areas by the functions that support a company to decide whether it should enter business areas. This method prioritizes the areas from the aspects of profit opportunities, barriers to entry, and interactions between the areas. This method reduces the time to decide which business area to enter and reduces the number of examination objects to the number of business areas (n) or fewer from the total number of possible combinations (2 to the 2nd power n). To confirm the efficiency of this method, we demonstrated two case studies in the IT services industry. In the first case study, from the perspective of a UPS battery supplier, the number of examination objects is 3 when the number of business areas is 11. And the first case study indicates that a suitable strategy for a battery supplier is to concentrate on the strategy of supplying batteries. In the second case study, from the perspective of an IT service provider, the number of examination objects is 10 when the number of business areas is 11. The second case study indicates that a suitable strategy for an IT service provider is vertical integration from software development to data center operation and hardware manufacturing.


2012 ◽  
Vol 37 (1) ◽  
pp. 101-132 ◽  
Author(s):  
Martine Cardel Gertsen ◽  
Mette Zølner

The authors analyze the recontextualization of the corporate values of a multinational company (MNC) in one of its subsidiaries. The authors draw upon qualitative material from a case study of a company of Danish origin and its endeavors to implement its corporate values in an Indian subsidiary in Bangalore. The authors show how these values take on new meanings when interpreted by local employees. On the one hand, their understandings are shaped by the prevailing meaning system, including leadership ideals, and on the other hand, by their resources and strategies. To further their understanding of the recontextualization, the authors point to a need to go beyond the system of signification shared within a national culture and include social agency, of which they conceive in Bourdieusian terms.


Author(s):  
Irene Samanta

Nowadays one of the main effort of firms is to implement the concept of the business of business is the social contribution to the society. Corporate Social Responsibility (CSR) is an effort to achieve positive results for corporate performance. The present research examines the effect of CSR activities on the employees of a company. This research is a case study on a multinational company. A total of 30 supervisors and 176 employees were examined. CSR programmes have a strong influence on employees’ behaviour as regards their organizational commitment, intention to stay, positive word-of-mouth reports, job performance and CSR championing behaviour.


2016 ◽  
Vol 28 (4) ◽  
pp. 341-351 ◽  
Author(s):  
Zhongzhen Yang ◽  
Chunyu Gao ◽  
Yixuan Li

The paper analyzes the current state of the Chinese cruise market and presents the idea of building a business model of coastal cruising. The cruise demand of middle-income families, which includes the desired travel days, ports of call, is surveyed. The data of the previous non-cruise travels and the data of future cruises of middle-income families are used to develop a model designed to identify the maximum passenger volume with minimum operating costs while taking cruise itineraries and schedules into account. A matrix coding genetic algorithm was designed to solve the model. The case study found that a voyage of 4.79 days results in equilibrium, that the annual demand is 200,840 passengers, and that the daily voyage cost is 0.843 million Yuan.


1993 ◽  
pp. 95-111
Author(s):  
Rafael V. Bornás Huerta

Case study of a small company founded in 1987 by «amateur" entrepreneurs who entrusted their management to operational executives used to «command done» without considering the importance of a plan and without basic technical information. The objective is to apply operational research to a production process of a company seeking to establish a level of input-process-product combination that maximizes the company's income or profit and /or minimizes its operating costs. Simple and easily interpreted mathematical models are used. The case claims the importance of guiding the production manager towards basic analytical information that allows him to identify the current state of the company and its resources in order to make technically feasible and economically profitable decisions. It shows that the application of the operational investigation does not imply the modification of the installed capacity of the company; on the contrary, their solutions correct the greater or lesser use of that capacity, bringing the input-output relationship closer to the maximum usable, which implies greater profits.


Management ◽  
2017 ◽  
Vol 21 (2) ◽  
pp. 75-94
Author(s):  
Bogdan Nogalski ◽  
Przemysław Niewiadomski

Summary The main objective of this paper is to present a case of value interception as a result of restructuring the business model of a manufacturing company that operates in the agricultural machinery sector. A company that focuses on core activities in the value chain and commissions the manufacturing of most components to specialised suppliers – as a result of restructuring – becomes an integrator that controls all parts of the supply chain; from obtaining a raw material, through its own production of a possibly large number of components, to the distribution of a finished composite product. The framework of the conducted research featured the identification of the relationships occurring between own production of components comprising a given product, and an alternative solution, i.e. possibility of acquiring them by way of co-operation. The authors assumed that a derivative of the value intercepted in the finished product implementation process is the number of components manufactured using own production resources.


Author(s):  
José G. Vargas-Hernández

The following research is a literature and case review focused on the characteristics of the Millennial Generation and their importance as consumers, through a case study of the company Airbnb as an example of a disruptive business model that has been able to capitalize on this generation. The structure of the work is the following: Firstly, the authors contextualize the research by defining the key topics, such as collaborative economy, strategic advantages, the millennial generation. Then they discuss the history and strategies of the company Airbnb, as a disruptive and successful business model, explaining their general strategy and challenges they have faced, as well as their strategy specifically geared towards the Millennial niche. Finally, they conclude on the importance of disruptive business models and the challenges that companies like Airbnb are facing and will have to face in the future in order to continue in the market. The main contribution of this research is the analysis of Airbnb's strategies as they grow as a company and focus their efforts on the Millennial Generation in order to ensure their survival in an important and long-established market.


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