scholarly journals THE ELEMENTS OF PACKAGING THAT FORM A BRAND PERSONALITY. A CASE STUDY ON AROMA PREMIUM SEKOTENG PRODUCTS

2019 ◽  
Vol 9 (2) ◽  
pp. 382
Author(s):  
Timotius FCW Sutrisno

A trend to a heatlhier lifestyle triggers a shift in consumer’s behavior to consume healthy foods and to avoids any preservatives. Several companies in Indonesia began to contribute to this trend including UD Maju Jaya who also contributing onto this trend by producing products called premium sekoteng AROMA. The problem occured when the company experienced a sales decline as 93,4% in traditional market distribution channel and 39,4% in modern distribution channel because the product itself did not show the element of a packaging that could attract consumers to purchase since a brand personality from a packaging itself should form a bond on consumer’s thoughts and feelings unto the brand. Therefore, the purpose of this study is to determine the effect of packaging elements through brand personality on premium sekoteng AROMA. This study uses a quantitative approach. In this study, data collection was done by distributing questionnaires using a purposive sampling technique with the conditions as the population must be B2B consumers who had purchased and consumed premium sekoteng AROMA. The results showed that functionality packaging and packaging saleability significantly have a tendency to influence brand personality

2018 ◽  
Vol 33 (3) ◽  
Author(s):  
Franciscus Adi Prasetyo ◽  
Jajang Gunawijaya

Self-stigma experienced by people who experience schizophrenia has influence on reduced self-esteem, on powerlessness, the weakening of hope, and a motivation towards recovery. The aim of this study is to explain the efforts of people suffering schizophrenia to manage their self-stigma through self-control, using a case study approach. Based on the purposive sampling technique, five people with schizophrenia were selected as the cases to be studied. Data collection techniques utilized in-depth interviews, observation, and documentary studies. The analysis of the study data employed the stages of data reduction, data display, and data verification. Improvement in study quality employed the triangulation of data sources by checking the data to determine its consistency. The results of this study indicate that people with schizophrenia who have the ability to self-control can overcome self-stigma through changes in the manner of viewing themselves, self-training through activities, having endurance, having an honest approach, being able to explain schizophrenia from a positive viewpoint, having initiative, and having a positive attitude and the courage to face challenges.


2018 ◽  
Vol 24 (3) ◽  
pp. 342
Author(s):  
Sri Haryati

ABSTRACTThisi study was aimed at to constructed the actual issues of national resilience ini thei developmenti of educational content of civici educationi as a description of knowledge about the actual issue of citizenship in the national resilience studies asi thei content of civici educationi in school.The research used qualitative descriptive approach. Source of informant data with purposive sampling technique, relevant document and literature study. Data collection was done throughi in-depthi interviewsi, FGD, iobservation, and documenti studyi. The validity of data was done by triangulation process of source and method. iData analysisi was done byireduction, data ipresentation, and iconclusion.Thei resultsi showedi thati the description of the content of civic education was based on the actual issues of national resilience concerning ideological, political, economic, socio-cultural and security issues in the form of basic competence study which translated into indicators to achieved the objectives of basic competence. Based on idataianalysis, it wasiinecessary to studiedi theiactual issue of national resilience to supported the content of civic education education in schoolABSTRAKPenelitian ini bertujuan untuk mengkonstruksi isu aktual bidang ketahanan nasional dalam pengembangan isi pendidikan kewarganegaraan persekolahan berupa deskripsi pengetahuan tentang isu aktual kewarganegaraan bidang ketahanan nasional sebagai isi pendidikan kewarganegaraan persekolahan.Penelitian menggunakan pendekatan deskriptif kualitatif. Sumber data informan dengan teknik purposive sampling, dokumen dan kepustakaan yang relevan. Data dikumpulkan dan diolah dengan cara wawancara mendalam, FGD, observasi, dan studi dokumen. Validitas data dilakukan melalui proses trianggulasi sumber dan metode. Data dianalisis melalui reduksi data, pemyajian data, dan penarikan kesimpulan.Penelitian ini menemukan rumusan tentang deskripsi isi pendidikan kewarganegaraan berdasarkan isu aktual bidang ketahanan nasional yaitu tentang isu-isu ipoleksosbudhankam berupa kajian kompetensi dasar yang diterjemahkan menjadi indikator-indikator untuk mencapai tujuan dari kompetensi dasar tersebut. Berdasarkan analisis data, diperlukan kajian isu aktual ketahanan nasional untuk mendukung isi pendidikan kewarganegaraan persekolahan


2020 ◽  
Vol 5 (2) ◽  
pp. 90
Author(s):  
Nihayatu Aslamatis Sholihah ◽  
A'rasy Fahrullah

The aim of this research is to test the effect of customer relationship management (data and information, human resources, process, and technology) towards muzakki loyalty case study Yatim Mandiri Surabaya. this research was conducted with an associative quantitative approach. Number of samples that used in this research is 100 peoples who is active muzakki ini Yatim mandiri Surbaya and use purposive sampling technique. This research use a questionnare that calculates with Likert scale and analyzed with SPSS 23 version. The result of this research indicated that customer relationship management varible has significant effect and positive of muzakki loyalty. Based on the partial test result indicated that customer relationship management has partial effect of muzakki loyalty, and �based on the coefficient of determination test result, indicated that customer relationship management variable has a big impact as 33,7% of muzakki loyalty.


2020 ◽  
Vol 6 (7) ◽  
pp. 1450
Author(s):  
Dias Rizqi Wardani ◽  
Siti Inayatul Faizah

Muzara’ah is the contract between farm workers and farm owners in which, cost of cultivations, seeds, and fertilizers are provided by the farm owners, meanwhile the farm workers have responsibility in giving their best efforts on cultivating the farmland. Later then, the harvest will be shared according to the contract that has been agreed. The purpose of this research is to describe farmer’s welfare in the village of Sodo after implementing Muzara’ah Contract with the Maqashid Sharia approach. This research approach is qualitative descriptive and uses case study as its strategy. Informants in this research are administrator from Krido Tani Farmers Association, The farm workers, and the farm owners. These informants determined by using purposive sampling technique. The data collection techniques are carried out through interview and direct observation. According to the research, it was shown that agricultural cooperation with Muzara’ah Contract has a role in improving farm workers’ welfare, viewed from the indicators of Maqasid Sharia.Keywords : Muzara’ah, Welfare, Farmer, Agricultural Cooperation


2020 ◽  
Vol 7 (8) ◽  
pp. 1439
Author(s):  
Basyasyatul Hanafiyah ◽  
Noven Suprayogi

The purpose of this study was to determine the differences of Internet Financial Reporting (IFR) index between Lembaga Amil Zakat Nasional (LAZNAS)  and Badan Amil Zakat Nasional Provinsi (BAZNASPROV) in Indonesia. This research uses a quantitative approach with an independent sample t-test. The population in this study is the official website of LAZNAS and BAZNASPROV in Indonesia. Sample selection using purposive sampling technique with two criteria. The website have to be can accessed properly, furthermore LAZNAS and BAZNASPROV have been inaugurated for more than 2 years. The data used is secondary data. Data collection was obtained from the official websites of LAZNAS and BAZNASPROV in Indonesia. The results of this study indicate that there is no significant difference in the IFR index between LAZNAS and BAZNASPROV. Based on the four IFR components used, one and only component showed significant difference is technology used. However, the results obtained that between LAZNAS and BAZNASPROV still do not provide maximum on internet financial reporting yet.Keywords: Internet Financial Reporting, LAZNAS, BAZNASPROV


2021 ◽  
Vol 1 (1) ◽  
pp. 30-42
Author(s):  
Irsalina Almashuri ◽  
Bambang Subandi

This research aim to answer question. The question is regarding the implementation of zakat distribution to one-family-one-bachelor scholarship program at National Amil Zakat of East Java. The researcher used qualitative approach, spesifically case study type. This research used interview, observation, and documentation as data collection techniques. The finding of this research indicates that the distribution process at National Amil Zakat Institution of East Java is through transferring the zakat to Mustahik of one-family-one-bachelor scholarship program. BAZNAS that based in regency in East Java is a distribution channel to reach Mustahik outside Surabaya and Sidoarjo. Baznas that based in regency also distributes zakat to the mustahik through transfer as well. At this point, the distribution process in Baznas of East Java is directly distributed to mustahik.


KWALON ◽  
2015 ◽  
Vol 20 (3) ◽  
Author(s):  
Valérie Pattyn ◽  
Lasse Gerrits ◽  
Stefan Verweij

Qualitative Comparative Analysis: more associated with the qualitative research tradition than with the quantitative approach Qualitative Comparative Analysis: more associated with the qualitative research tradition than with the quantitative approach Qualitative Comparative Analysis (QCA) is an approach that enables systematically comparing qualitative case study data. The fact that QCA borrows certain elements from quantitative methods (such as the use of Boolean algebra and the quantification of conditions and outcomes) may raise questions about the qualitative character of QCA. Based on a discussion of four criteria relating to causal analysis, we argue that QCA belongs to the qualitative research tradition. Where QCA borrows characteristics from the quantitative approach, this is only for the sake of a qualitative objective: to better understand the conditions underlying a particular outcome or phenomenon.


2016 ◽  
Vol 4 (2) ◽  
pp. 134 ◽  
Author(s):  
I Made Jodi Artawan ◽  
I Nyoman Sunarta

The research titled "strategy of subak community in reducing land alternation of ricefields due to tourism (Case Study Subak Umadesa Lodtunduh Village, Ubud)", aims to understand subak strategy in reducing land alternation of ricefields due to tourism in Subak Umadesa, Lodtuduh Village, Ubud, Gianyar-Bali. This research uses SWOT analysis techniques, with data collection techniques of observation, in-depht interviews, literature study, and documentation. Moreover the technique of determining informants using purposive sampling technique, which determines the sample with a certain consideration which is deemed enable to provide the data to the maximum results in accordance with the criteria of the research objectives. The result of this research after conducting interviews and observations based on SWOT analysis matrix is creating agro-ecotourism activities. Forms and types of activities of agro-ecotourism that can be implemend in the territory of Subak Umadesa include: trekking, directly agricultural activities such as plowing, planting, harvesting, interaction with local people directly, etc. Hence the agricultural sector is not being marginalized by the development of activities in tourism sector.


2019 ◽  
Vol 15 (2) ◽  
pp. 189-208
Author(s):  
Annisa Rizkaninghadi Imansari ◽  
Roekhudin Roekhudin ◽  
Yeney Widya Prihaningtias

Abstract: This research aims to study the implementation of green accounting on the hospitality industry in Malang based on internal and external perspectives. This type of research is a multi-case study. Data collection was conducted in 2018 through interviews with internal parties of Harris Hotel (five stars), The Balava Hotel (four stars), and ubud Hotel and Cottages (three stars); guests and people around the hotels and environmental Services in Malang; observation and documentation. The results of this research show that three, four, and five stars hotels in Malang have implemented green accounting very well. All of those hotels also spent some expenses on the environment to reduce the risk of pollution and environmental damage. From the external perspective, no one is feeling disadvantaged from the activities of hotel operational. In the future, the hotels are expected to improve their awareness on the environment. Keywords: Green Accounting, Environmental CostAkuntansi Hijau dan Industri Perhotelan: Sebuah KeniscayaanAbstrak: Penelitian ini bertujuan untuk mengetahui penerapan akuntansi hijau pada industri perhotelan di Kota Malang dari perspektif internal dan eksternal. Jenis penelitian ini adalah multi studi kasus. Pengumpulan data dilakukan pada tahun 2018, melalui wawancara dari pihak internal Hotel Harris (bintang lima), The Balava Hotel (bintang empat), dan Ubud Hotel & Cottages (bintang tiga); tamu dan masyarakat sekitar dari ketiga hotel, pihak Dinas Lingkungan Hidup Kota Malang; observasi dan dokumentasi. Hasil penelitian ini menunjukkan bahwa hotel bintang tiga, empat dan lima di Kota Malang telah menerapkan beberapa aktivitas akuntansi hijau. Ketiga hotel juga telah mengeluarkan beberapa biaya lingkungan dalam rangka mengurangi risiko pencemaran dan kerusakan lingkungan. Dari sisi eksternal, tidak ada pihak yang merasa dirugikan dari aktivitas operasional hotel, ke depannya diharapkan hotel dapat lebih peka terhadap lingkungan. Kata Kunci: Akuntansi Hijau, Biaya Lingkungan


Sign in / Sign up

Export Citation Format

Share Document