TO THE QUESTION OF ORGANIZING MEDIA TEXTS OF VARIOUS TONALITY

2020 ◽  
Vol 4 (97) ◽  
pp. 102-110
Author(s):  
ELENA V. DOLGOVA

The article describes the formation sequences related to arrays of media texts on a specific topic within the framework of a media discourse space. The author describes the existing parameters for selecting texts by tonality category and offers her own criteria for determining the tonality of a media text functioning in the Internet media. Special attention is paid to the author category which is directly characterized by an individual and collegial component. The results of the article can be used in solving practical problems of corpus linguistics, as well as in the development of automated programs, in particular for the analysis of materials in the English-language media discourse.

2016 ◽  
Vol 27 (1) ◽  
pp. 16-29
Author(s):  
Ksenia Nikitina

Abstract The following paper is devoted to the study of speech manipulation technologies in US political media discourse. A number of web-based articles have been taken under consideration for this study. They demonstrate the problem arising from the refugee flow in Europe and create a special “image” of the complicated European situation. It is helpful to see how the situation appears in the Internet media since this type of mass communication is most influential these days. While considering a large amount of media texts, a special speech manipulation technology has been revealed. This phenomenon demonstrates a distinct structure and close interrelations of purposefully selected elements. Going through a number of stages we can find out the technology of speech manipulation – a system of using the aggregate of speech manipulation instruments in order to purposefully guide the reality perception of the mass audience. The external level of the texts enables us to take a penetrating look at the internal intentions. This knowledge will help us not to confuse the migration crisis as it is and the migration crisis as it seems.


2019 ◽  
Vol 1 (4) ◽  
pp. 7-15
Author(s):  
M. A. Salkova ◽  
O. A. Machina

The article focuses on the construction N’s + N known as the genitive case structure. Analysis of the data retrieved from two English Language corpora (the BNC and COCA) has demonstrated that the N’s + N structure as a typical grammatical feature of modern mass media discourse realizes certain communicative and discursive properties that constitute the core of this mixed morphological-and-syntactic phenomenon. Thanks to its anthropocentric character, the structure also possesses some functional capacities that make a valuable and indispensable contribution to the organization of meaning in mass media texts.


Author(s):  
Юлія Молоткіна

The article deals with the analysis of the new borrowed lexemes which derive from the sport lexis of the English language, particularly from the football thematic. The problem of the emergence of anglicisms in the modern Ukrainian language is relevant to the contemporary Ukrainian linguistics. Due to the globalization processes, which influenced on Ukraine, lexical borrowing never stops and enriches Ukrainian vocabulary with new words and notions. One of the most important problems of the modern Ukrainian linguistics is the problem of the differentiation of the newest borrowed lexemes as there are being adopted not just specific words but whole units of a foreign lexis. Research of the lexical borrowings usage in the discourse of a modern Internet mass media is very important as it is mainly the Internet that provides new borrowed lexemes to the speakers. There are many sport terms derived from different kinds of sport in the discourse of the Ukrainian Internet mass media. A vast majority of them is the sports terms borrowed from the foreign languages. The reason for that lies in the fact that there is a lack of Ukrainian equivalents for the new borrowed lexemes. Moreover, a big amount of an international information about sport boosts the actualization of the borrowed terms. Furthermore, it is worth noting that borrowed sport terms derive from different kinds of sport. Thus, for instance, huge popularity of football among the Ukrainian people became the reason for the emergence of many football terms in the Internet mass media of Ukraine. The aim of this research is to analyze the borrowed lexemes of football thematic retrieved from the texts of a modern Ukrainian Internet media. It is proved that the discourse of a contemporary Ukrainian Internet mass media is filled with the football lexemes derived from the English language – there are not just some particular terms but whole lexical-semantic subgroups of them. Moreover, it is proved that borrowed football terms are used not only in a sport mass media but they are also widely spread in political and social thematic.


2019 ◽  
pp. 62-67
Author(s):  
V. Velivchenko

This article exposes manipulative technologies of the political media discourse of the Russian Internet resource sputniknews.com for September 2016, represented by English-language political media texts about events in Ukraine. Within the framework of the political media text, its producer implements manipulative technologies via two opposed in content communicative strategies – positive self-presentation and positioning of an ideological opponent, embodied in a number of communicative tactics. The covert (manipulative) distortion of reality exercised by the text producer makes it possible to exert a manipulative impact on the public consciousness with the aim to form or change the outlook.


Author(s):  
Valentina Tyrygina ◽  

The article examines a number of issues pertaining to how reality can be discursively presented in media texts. The modern era is characterized by the rapidly increasing influence of the media on the socio-political changes taking place in the world. The media frequently model events and phenomena around us, and this type of activity is associated with actively transforming reality and constructing a new reality, media reality. All this inevitably raises the question how authentically or accurately the world is represented or reflected in the media. In structuralist studies, the representation in the media is not a key problem and thus is only partially touched upon. In critical linguistics, however, where the concept of biased, distorted, prejudiced representation of reality in discourse is introduced, this problem becomes central. The linguistic approach to the analysis of media reality is based on the idea of discursive construal of the world, which derives from the concept of social design of the world. The purpose of the study presented in this article is to examine the names of subjects or attributes associated with the same facts and events but featured in different Internet media. Using the method of comparative analysis of alternative nominations, the author analyzes media texts from Russian, Belarusian, European, and American sites, and the results of the analysis confirm the fact of alternativeness in the reality representation in the media discourse. The theoretical significance of the results lies in confirming the idea that the choice of nomination is directly related to the creation of the “possible world” and thus contributing to the field of cognitive, discursive, and critical linguistics. The practical value of the results lies in their possible introduction into relevant university courses.


2021 ◽  
Vol 20 (6) ◽  
pp. 247-262
Author(s):  
E. N. Ermolaeva ◽  
N. V. Potapova

Nowadays the study of media text pragmatics is one of the research priorities in media linguistics. The pragmatic potential of a media text is actualized through the symbiosis of its verbal, nonverbal, and multimedia components, which are equally capable of having a powerful impact on mass consciousness. The article focuses on the linguovisual pragmatics of the so-called “pulled-out” elements in English-language Internet media texts, which have not been studied so far. A pulled-out element is a graphically emphasized construction within a media text, containing a very short summary of the topic covered in the article, or quotations with different references describing the position of the journalist, participants of the event or experts towards the topic, or containing additional information. Following their functional orientation and type of graphical display, the pulled-out elements are divided into three main types: callouts, pull quotes, block quotes. At the graphic level, all three types are represented by a font and font size different from the article itself; they are often located to the left or in the center of the article and can be highlighted with a colored background. The linguistic representation of the pulled-out elements is determined by their functional nature: a simple but pragmatically effective syntactic and semantic structure of the included sentences is used, in most cases implementing the “clickbait” principle. The type, content, and quantity of the pulled-out elements used depend on the genre specifics and linguistic properties of the media text. The pulled-out elements of the media text perform a number of functions, the main of which are informative, attractive, affective, integrative, and ideological. It is stated that the pulled-out elements, being an integral attribute of the modern media text and one of the ways of its creolization, effectively incorporate verbal and nonverbal (graphic) components to have a multi-layered pragmatic impact on the recipient. A comprehensive study of the nature of this phenomenon, regarding its actualization at the structural and semantic levels, is necessary and relevant for media linguistics at the present stage of its development. 


2021 ◽  
pp. 148-167
Author(s):  
O. A. Solopova ◽  
N. N. Koshkarova

The article studies the English-language media discourses of the World War II period from a retrospective point of view. The aim is to identify the patterns of modeling the images of war and peace in British, American and Australian media discourses. The definition of military media discourse as an institutional form of communication is proposed, its essential characteristics are highlighted. The source of the material was the authoritative digitized archives of the UK, the USA and Australia. The material was extracted using corpus linguistics tools. The qualitative analysis was carried out within the framework of the cognitive-discourse methodology using the method of metaphorical modeling. The object of the research is the dominant metaphor used when representing the images of war and peace in the three discourses. The authors show common and specific features of the use of the religious metaphor, conditioned by cultural and extra-linguistic factors, and conclude that the religious metaphor places war and peace at different poles of the scale of values and actualizes the binary axiological opposition “good — evil”, “light — darkness”.


2019 ◽  
Vol 15 (2) ◽  
pp. 01-19
Author(s):  
Márcio Issamu Yamamoto ◽  
Joel Victor Reis Lisboa

In this paper we aim to work on some phraseology concepts, including the ones proposed by Tagnin (2005), Barbosa (2012), Dobrovol’skij (2012), Muryn et al. (2013), as well as on metaphor concepts by Lakoff and Johnson (2003). Furthermore, we will discuss formal, semantic and pragmatic aspects of phraseologies and use the theoretical framework to classify the results of phraseological and terminographical studies from the Federal University of Uberlândia (UFU) Scientific Initiation and the Federal University of Jataí (UFJ) Prática como Componente Curricular. The English-Portuguese phraseologies were extracted from corpora of TV series subtitles, such as Bones, Game of Thrones and Star Trek, 30 being selected for this paper discussion. The methodology adopted was Corpus Linguistics (CL) and WordSmith Tools 6.0 was the lexical analysis program used. We started by selecting the TV series, then Portuguese and English subtitles were compiled from the internet. Afterwards, word lists were made; we chose terms and verbs that allowed the selection and analysis of phraseologies from TV series by using the Concord tool and most of the analyzed terms were registered on VoTec (FROMM, 2007), an online platform for terminological and terminographical research open to public access. The students that carried out these researches are English Language and Literature undergraduates, and the target audience are translators, language specialists, teachers, students and TV series fans. Some advantages of these researches were: (1) analysis of the real use of English language by native speakers in authentic communicative contexts; (2) access of undergraduates to CL and phraseological/terminographical studies; and (3) training to develop English language teaching material.


Author(s):  
Oleksandr Levko

The article analyses the evaluation of the concept HUMILITY in the Ukrainian political media discourse with the particular focus on comparative investigation of the "humility words" semantics, based on the religious and political publications of the internet portals "Dzerkalo tyzhnja", "Ukrajinskyj Tyzhden", "Ukrajinska Pravda", "Gazeta po-ukrajinsky" and "Viche". It is established that Christian value of humility acquires ambiguous evaluative semantics in the modern media discourse. It is demonstrated that the words of humility are mostly used with negative connotations in political media texts. Particularly, the word "humble" is shown to have the following meanings as "weak", "inactive", "passive", "compliant", "weak-willed", "powerless". It is noted that the words of humility may be used as one of the means of hierarchs' discrediting for their outward humility. It is also revealed that the word "humility" acquires positive evaluative semantics when used to convey the meanings "not overestimating one's accomplishments and abilities", "not exaggerating one's traits", "adequate self-assessment", "restrain of one's ambitions", "avoidance of arrogance and boastfulness".


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