scholarly journals ANALISIS RANTAI PASOK AGROINDUSTRI TEMPE DI KELURAHANGUNUNG SULAH KECAMATAN WAY HALIM KOTA BANDAR LAMPUN

2020 ◽  
Vol 8 (4) ◽  
pp. 633
Author(s):  
Zauvi Natasena Ajusa ◽  
Zainal Abidin ◽  
Eka Kasymir
Keyword(s):  
Supply Chain ◽  
Asset Management ◽  
Direct Marketing ◽  
Sampling Technique ◽  
Flow Patterns ◽  
Supply Chain Performance ◽  
Snowball Sampling ◽  
Supply Chain System ◽  
Street Vendors ◽  
Marketing Efficiency

This study aims to figure out the flow patterns and stakeholders of, supply chain performance of, and marketing efficiency of tempe agroindustry. Data collection was conducted in Gunung Sulah Subdistrict, Way Halim District, Bandar Lampung City from December 2018 to January 2019. This study uses a casestudy method. Determination of agroindustry sample uses purposive sampling technique and for supply chain sample uses snowball sampling technique. The data analysis method used for flow patterns and stakeholders are the supply chain system method, for the analysis of supply chain performance is SupplyChain Operation Reference (SCOR) 9.0 and for marketing efficiency analysis is the calculation of margin value, and the value of producer's share. The results of this study showed that supply chain of tempe agroindustry consisted of soybean importer, soybean agent, yeast and plastic wholesaler, soybean, yeast and plastic retailers, sub-agent of gas, producer of firewood, tempe’s agroindustries, tempe retailers, and street vendors. There is an inefficiency in cost management of Cost of Goods Sold (COGS) metric for tempe products of tempe’s agroindustry and asset management of Cash to Cash Cycle Time (CTCCT) metric for soybean, yeast, and fuel supply of tempe’s agroindustry. The most efficient marketing of tempe’s agroindustry is direct marketing to consumers with margin value of zero and producer’s share value of 100%.Key words: margin, marketing, producer’s share, supply chain, SCOR

Exclusive Melon Supply Chain Analysis of PT Kebun Bumi Lestari (The Farmhill) in The Semarang Region

2021 ◽  
Vol 10 (1) ◽  
pp. 1-12
Author(s):  
Yani Winda Sari Simanihuruk
Keyword(s):  
Supply Chain ◽  
Direct Marketing ◽  
Personal Selling ◽  
Sales Promotion ◽  
Production Costs ◽  
Supply Chain Performance ◽  
Snowball Sampling ◽  
Financial Flows ◽  
General Business ◽  
Supply Chain Analysis

This study aimed to analyze trends demand, supply chain performance, supply chain flows and S-C-P (structure-conduct-performance. Research was conducted in July - August 2020 at PT Kebun Bumi Lestari (The Farmhill). The research method used survey with a total of 30 respondents, i.e. 5 suppliers, 15 producers, 5 retailers, and 5 consumers. The samples were determined using accidental sampling for consumers and snowball sampling for other chains. Data was analyzed using time series analysis for forecasting, margins and marketing efficiency analysis for supply chain performance, supply chain flow with flow of goods, finance and information, and the S-C-P approach. The result of forecast was the demand will increase in 2021, while the land area will decrease in 2021. Efficiency and marketing margins at producers and retail were 11% and 8%, Rp 13,500 and Rp 7,600, -. The flow of goods moved from upstream to downstream certainty, delivery on time, quality and quantity were fulfilled. Financial flows moved from downstream to upstream, with payments running as expected, information flows from upstream to downstream and vice versa in a transparent manner. The S-C-P approach for Structure, it was classified as oligopoly market with 40% market share. Conduct, selling rare and hydroponically grown products as a part of their product startegy, price strategy with reference to competitive pricing, general business conditions, quality, production costs, purchasing power, and demand. Promotion strategies, i.e. direct marketing, sales promotion, personal selling. Performance, marketing margin was efficient and profit ratio more than 1. 

scholarly journals The Efficiency of Garlic Supply Chain Actors Measured using Data Envelopment Analysis (DEA) Method in Karanganyar, Indonesia

2020 ◽  
Vol 35 (2) ◽  
pp. 168
Author(s):  
Betha Wahyuningtyas ◽  
Kusnandar Kusnandar ◽  
Sutrisno Hadi Purnomo
Keyword(s):  
Supply Chain ◽  
Data Envelopment Analysis ◽  
Sampling Technique ◽  
Supply Chain Performance ◽  
Data Envelopment ◽  
Snowball Sampling ◽  
Method Performance ◽  
Decision Making Unit ◽  
Dea Method ◽  
Using Data

<p>One of the obstacles to the development of agribusiness is related to supply chain management. The availability of supply is the most important factor in influencing supply chain performance. Without a stable and routine supply, supply chain performance will be disrupted. Karanganyar Regency is one of the production centers of horticultural commodities, particularly garlic. This study aimed to analyze the efficiency of each garlic supply chain actor in Karanganyar Regency. The research was conducted from March to April 2019. The efficiency of each supply chain actor in this study was measured using Data Envelopment Analysis (DEA) method. Performance measurement was done through the DEA approach and the performance attributes were input and output variables. The respondents observed were 50 farmers and 13 supply chain actors working in institutions. The samples of farmers were taken using purposive sampling technique, while the samples of supply chain actors were obtained using snowball sampling. The results have shown that the most efficient supply chain actors were retailers with an efficiency value of 1 (100%), while inefficient supply chain actors were farmers with an average efficiency value of 0.709. From a total of 50 Decision Making Unit (DMU) of total farmers, 13 DMU (26%) were efficient, while 37 DMU (74%) were inefficient and further need improvements, like using certified seeds and suitable fertilizer recommendations, as well as reducing external labor during the process of maintenance, harvesting and post-harvest. Farmers are expected to have the desire to learn from referral farmers.</p>

scholarly journals Marketing analysis of “Siam” local rice in South Kalimantan during the pandemic of Covid-19

2021 ◽  
Vol 306 ◽  
pp. 02017
Author(s):  
Abdul Sabur ◽  
Retna Qomariah ◽  
Lira Mailena
Keyword(s):  
Descriptive Analysis ◽  
Direct Marketing ◽  
Sampling Technique ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Snowball Sampling ◽  
Marketing Performance ◽  
Marketing Efficiency ◽  
Marketing Analysis ◽  
Efficiency Rate

Social restrictions during the pandemic of Covid-19 caused serious disruptions to the food marketing including marketing of Siam local rice in South Kalimantan. The study aims to analyse the marketing performance and efficiency of Siam local rice in South Kalimantan during the pandemic of Covid-19. The research was conducted in March - June 2020. Respondents were farmers, local traders and wholesalers who were selected using snowball sampling technique. Descriptive analysis was carried out based on the framework of Food Supply Chain Network (FSCN). The data was analysed using quantitative analysis related to marketing efficiency, marketing margin and farmer’s share. The finding of this study revealed that marketing of Siam local rice during pandemic of Covid-19 was remains efficient with the efficiency rate at 10 marketing channels ranged from 6.48%-10.57%. The lowest marketing margin occurred in channel 4 with the largest B/C ratio (2.3) and largest farmer’s share (78.7%) as well since only farmers and wholesaler were actors in this channel. Group of farmers sold grain to wholesalers and wholesalers processed the grain and sold bulk rice to consumers outside the province Therefore, direct marketing channel between group of farmers and wholesaler need to be strengthened in the new normal.

scholarly journals Supermarket Supply Chains Marketing Models in India: The Novel Market Models

2013 ◽  
Vol 8 (4) ◽  
pp. 345-360
Author(s):  
Madiga Bala Dastagiri ◽  
T.K. Immanuelraj
Keyword(s):  
Supply Chain ◽  
Fruits And Vegetables ◽  
Direct Marketing ◽  
Supply Chain System ◽  
Market Models ◽  
Economic Agents ◽  
Public Markets ◽  
Marketing Models ◽  
Main Motive ◽  
Backward Linkages

The super market revolution has been underway in developing countries. Market research says that larger the numbers of economic agents involved in marketing and lesser their incomes’ share in consumer price’. The prospective solution to this problem may be consolidation of supply chain. The main motive of this paper is to explore the ways or super markets models that will integrate the small and marginal farmers with supply chain system in India. Information on marketing models and marketing institutions which deal fruits and vegetables in the country were analyzed. The fruits and vegetable commodities reach the final consumer through various channels. Among all the channels the direct market models are the best because the producer share in consumer rupee is 100 per cent and will eliminate middlemen completely. India opened up post – 1990, a number of new liberalized public markets operating direct marketing model with forward linkages for fruits and vegetables. The economic reforms also lead to the emergence a number of new private retail markets for fruits and vegetable with direct marketing models with backward linkages. The results reveal that private super markets will save farmers from transport, marketing cost and other charges and complete eliminate middlemen. Farmers who supply to private super markets have many advantages it includes technical guidance, market information on prices, perfect weights and spot payments etc. The opportunities include development of high value commodities market supply chain. The farmers are suggested for effective and efficient marketing of fruits and vegetables, the super markets have to purchase entire quantity brought by the farmer irrespective of grading, Export linkage is suggested, Government has to regulate prices, Government has to open and operate retail outlets, Government should assess the production and consumption level and announce the MSP accordingly. Even the farmers of the most of the states are adopting traditional marketing channels. The study suggests that modern direct marketing models to adopt.

scholarly journals SUPPLY CHAIN ANALYSIS IN THE DISTRIBUTION OF LEADING COMMODITY-BASED CATCHES IN PPN KEJAWANAN

2019 ◽  
Vol 11 (3) ◽  
pp. 809-816
Author(s):  
Andi Perdana Gumilang ◽  
Evi Susilawati
Keyword(s):  
Supply Chain ◽  
Descriptive Analysis ◽  
Survey Method ◽  
Supply Chain Performance ◽  
Location Quotient ◽  
Supply Chain System ◽  
Chain Analysis ◽  
Flying Fish ◽  
Business Function ◽  
Supply Chain Analysis

Indonesian Republic Law No.45 of 2009 concerning fisheries states that fishing ports have government and business function to support activities related to marketing distribution. In the activities of catch distribution, fishing ports are seen as one part of a single supply chain system. This study was aimed to determine the potential of primary caught fish that landed at PPN Kejawanan and review of supply chain performance in catch distribution activities. The research methods are survey method and in-depth interview with respondents who related to the supply chain. Data analysis was performed by analysis of Location Quotient (LQ) and descriptive analysis. The results showed that primary fish commodities had a 3 score positive growth values of LQ, which were Squid, Stringray, flying fish, and Tetengkek fish, respectively. The 3 score of LQ indicates those fish are relatively concentrated landed in PPN Kejawanan and can continue to be developed. The supply chain performance assessment showed that there was 80% of the criteria already in the supply chain. while 20% of the criteria did not yet exist. In general condition, the supply chain of fish caught by primary commodities, especially squid, is appropriate but still not optimal. 

scholarly journals Analisis Efisiensi Pemasaran Produk Spa yang Laris Terjual pada PT Bali Tangi

2018 ◽  
pp. 61
Author(s):  
NI KADEK WINDA YULIASARI ◽  
I GUSTI AGUNG AYU AMBARAWATI ◽  
I KETUT RANTAU
Keyword(s):  
Direct Marketing ◽  
Marketing Channel ◽  
High Volume ◽  
Efficiency Analysis ◽  
Marketing Channels ◽  
Snowball Sampling ◽  
High Demand ◽  
Price Efficiency ◽  
Marketing Efficiency ◽  
Marketing Agency

Marketing Efficiency Analysis of Best Seller Spa Products at PT Bali Tangi This research is aimed to find out the marketing channels, to calculate marketingmargin, producer’s share, and to analyze marketing efficiency of best seller spaproducts at PT Bali Tangi. This company produces three types of spa productsnamely scrub, masker and massage oil that are in high demand. Samples wereselected purposively for retailers from PT Bali and snowball sampling for retailersfrom the wholesaler. Total samples were 30 from Denpasar City and BadungRegency including wholesaler, retailers, hotels and villas. The results showed thatthere are three types of marketing channels of best seller spa products of PT BaliTangi. Channel I: producer – end consumers (for three spa products), channel II:producer – retailers and institutional consumers – end consumers (for three spaproducts), and channel III: producer - wholesaler - institutional consumers – endconsumers (for only two spa products). The channel II comprises 52.95% of the totalsales, whereas 8.97% and 38.07% respectively for channel I and III. The highestmarketing margin was seen from the channel III at amount of Rp 80,000/unit, whileno marketing margin coming from the channel I as it is direct marketing. Thechannel II has marketing margin Rp 25,000. The highest producer’s share is onchannel I by 100% and the lowest is on channel III by 57.89%. The channel II hasproducer’share of 86.49%. In terms of marketing efficiency, this research does notcompare to channel I because channel I does not have a marketing agency. ChannelII of the marketing channel is the most efficient based on three analysis of marketingmargins, producer’s share, and price efficiency. Channel III is only efficient atoperational efficiency of 2,944.57%. Meanwhile, channel III is inefficient. Despite ofinefficiency, channel III is the main supporting channel for the company to maintaindue to high volume of trading compared to channel I.

Supply chain performance measurement for third party logistics

2014 ◽  
Vol 21 (6) ◽  
pp. 944-963 ◽  
Author(s):  
Dhanya Jothimani ◽  
S.P. Sarmah
Keyword(s):  
Supply Chain ◽  
Performance Measurement ◽  
Asset Management ◽  
Real Life ◽  
Integrated Approach ◽  
Third Party ◽  
Supply Chain Performance ◽  
Third Party Logistics ◽  
Content Type ◽  
Scor Model

Purpose – The purpose of the paper is to explore the applicability of the Supply Chain Operations Reference (SCOR) model and to identify the key performance indicators (KPIs) for the service-oriented sector – namely a third-party logistics (3PL) service provider. Design/methodology/approach – The performance attributes of SCOR model (reliability, responsiveness, flexibility, cost measures and asset management efficiency) are used as the basis for defining the KPIs. A questionnaire was sent to relevant decision makers. Findings – This paper illustrates the use of the integrated approach of SCOR, fuzzy analytic hierarchy process (FAHP) and Technique for Order Preference by Similarity to Ideal Solution (TOPSIS) for measuring the supply chain performance (SCP) in the light of a real life case study company. Research limitations/implications – This method forms the basis for performance measurement using the SCOR model to evaluate strategy. In this work, the performance of the company has been compared with its own previous performance. The work can be extended to external benchmarking and also to other sectors. Practical implications – The paper attempts to overcome the conflict between the top-down strategy and bottom-up implementation process. The paper links the strategic objective with operations which would aid managers at different levels of an organization with decision making. The KPIs, when implemented in a business intelligence (BI) tool, would result in real time performance measurement. Originality/value – The paper focusses on 3PLs. It provides a base for measuring the SCP using SCOR model. The paper also identified KPIs for three domains of 3PL, namely freight forwarding, customs and warehousing.

scholarly journals RANTAI PASOK KOMODITAS KACANG TANAH DI KABUPATEN MUNA

2019 ◽  
Vol 4 (1) ◽  
Author(s):  
Abdul Rahman ◽  
Usman Rianse ◽  
Sitti Aida Adha Taridala
Keyword(s):  
Supply Chain ◽  
Random Sampling ◽  
Sampling Method ◽  
Simple Random Sampling ◽  
Supply Chain Performance ◽  
Good Position ◽  
Order Fulfillment ◽  
Snowball Sampling ◽  
Qualitative Descriptive ◽  
Model Approach

This research aims to analyze (1) supply chain path, and (2) the performance of a supply chain commodity peanut Muna Regency. Sampling method used in this research was simple random sampling and snowball sampling. Supply chain path analyzed in qualitative descriptive. Supply chain performance is analyzed with a model approach to Supply Chain Operations Reference (SCOR). The results showed that members of the supply chain consists of peanut farmers, village collector (PPD), Sub-district collector (PPK) and inter-insular traders (PAP). There are three pathways of a supply chain that is a path I: farmer → PPD → PAP; path II: farmer → PPK → PAP; and path III: farmer → PAP. Supply chain performance attributes based on shipping and order fulfillment cycle, farmers are in the position and traders are at a good position..Keywords: peanuts; supply chains; traders; SCOR

scholarly journals Study on Coffee Marketing and Farmer Organization in Pasuruan District

2018 ◽  
Vol 34 (2) ◽  
pp. 113-127
Author(s):  
Lya Aklimawati
Keyword(s):  
Supply Chain ◽  
Market Access ◽  
Secondary Data ◽  
Primary Data ◽  
Snowball Sampling ◽  
Green Beans ◽  
Supply Chain System ◽  
Farmer Organizations ◽  
Bargaining Position ◽  
Farmer Organization

Complexity of coffee supply chain system encourages business actors to optimize supply chain management as an effort to increase market transparencyamong them. Consolidating in farmer organization was required to strengthen bargaining position of farmer for facing the complexity of supply chain system.The aim of this research was to analyze supply chain and marketing margin on coffee marketing; and to analyze the characteristics of coffee farmer organization.This research was conducted in Pasuruan district as one of coffee producing area in East Java. Number of respondents were 18 that consisted of 16 farmersand 2 extension officers. The respondent was determined by snowball sampling method. The data was considered a primary data and secondary data was usedas supporting data. Data were analyzed by using descriptive method and marketing margin analysis. The result showed that coffee marketing chain in Pasuruan district would lead to a relatively long and complex which was dominated by collectors. The highest profit of Arabica coffee marketing received by collectors was gained by selling green beans. On the Robusta coffee marketing, the highest profit was derived by selling fresh cherries. Farmer organizations could not be able to improve their bargaining position and market access as a result of weakness on the role and function of them.

scholarly journals PENGEMBANGAN MODEL PENGUKURAN KINERJA RANTAI PASOK PADA INDUSTRI KONSTRUKSI PERUMAHAN SEDERHANA

2019 ◽  
Vol 9 (1) ◽  
pp. 48-53
Author(s):  
Putranesia ◽  
Taufika Ophiyandri ◽  
Yervi Hesna
Keyword(s):  
Supply Chain ◽  
Asset Management ◽  
Supply Chain Performance ◽  
Supply Chain Costs ◽  
Target Program

Kebutuhan akan tempat tinggal masyarakat yang semakin tinggi, mendorong dilaksanakannya program sejuta rumah oleh pemerintah yang dimulai tahun 2015. Pada tahun 2016 target program sejuta rumah terdiri dari 700.000 unit untuk masyarakat berpenghasilan rendah (MBR) dan 300.000 unit lainnya untuk non-MBR (Ditjen PUPR,2016). Kondisi ini mendorong munculnya para pengembang baru yang ikut aktif dalam mengembangkan perumahan sederhana. Konsumen sebagai pemilik akhir dari sebuah produk industri perumahan seringkali mendapatkan permasalahan dari para pengembang. Permasalahan yang timbul seperti: (a) kontruksi bangunan yang tidak memenuhi kaidah-kaidah konstruksi yang benar (tidak memenuhi SNI), (b) infrastruktur yang tidak memadai, (c) tenggang waktu penyelesaian bangunan yang tidak sesuai jadwal yang disepakati, (d) pemahaman konsumen yang kurang akan produk perumahan yang berkwalitas membuat rentan untuk di manipulasi pengembang. Dalam penelitian ini akan dilakukan sebuah pengukuran kinerja dengan menggunakan metoda SCOR® versi 11 pada industri konstruksi perumahan sederhana. responsiveness dan efficiency merupakan karakteristik yang dapat menggambarkan kinerja rantai pasok yang bersifat dinamis sehingga mampu menyesuaikan setiap perubahan yang terjadi pada pasokan dan permintaan. Harmonisasi  antara kinerja dan manajemen rantai pasok diawali dengan menghitung atribut dan metrik kinerja,menentukan bobot metric kinerja dengan pendekatan AHP,menentukan performansi atribut supply chain performance sehingga didapatkan nilai supply chain performance : reliability 0.205, responsiveness 0.107, Agility 0.130, Supply Chain Costs 0.040, dan Supply Chain Asset Management 0.015.

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