Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism)
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Published By Universitas Udayana

2685-3809, 2301-6523

Author(s):  
IDA BAGUS SAHADEWA ◽  
RATNA KOMALA DEWI ◽  
IDA AYU LISTIA DEWI

Analysis of Oyster Mushroom (pleurotusostreatus)(The Case of Oyster Mushroom Farmers in Peguyangan KajaVillage,North Denpasar Sub-District)The development of oyster mushrooms (pleurotusostreatus) is enough to encouragemushroom farming in Indonesia. The same thing was done by the farmers ofPeguyanganKaja Village, North Denpasar Sub-District, who were involved in oystermushroom farming. This research was conducted in August 2017 through December2017. The purpose of this study was to determine the feasibility of oyster mushroombusiness, analyzed using Net Present Value (NPV) investment criteria, Net benefit costratio (Net B / C), Internal rate of return (IRR), Payback Period (PBP), and Sensitivityanalysis and knowing the constraints experienced by farmers in cultivating oystermushrooms.Based on the research and the results of the analysis that has been done, the followingconclusion can be arrived at. Oyster Mushroom Farming with a capacity of 1.000,2.500, 3.000, 5.000 and 6.000 baglogs worthy of being farmed with an interest rate of12%, this is aimed at NPV> 0 (positive), Net B / C> 0 (positive), IRR> i that is 12%,and PP <Economic age of mushroom media (5 years) and, sensitivity analysis based onthe three sensitivity analyses, oyster mushroom farming at media mushroom capacity5,000 baglogs is not sensitive to, increases in operational costs, decreases in productionquantity and decreases the selling price of 10%. Constraints faced in the cultivation ofoyster mushrooms in the village of PeguyanganKaja, which is lowland, are that it isdifficult to obtain a level of humidity between 80% and 100%, which of course is easierto do if it is in the highland.


Author(s):  
LATIEF IKHSAN ◽  
I WAYAN WINDIA ◽  
NI WAYAN SRI ASTITI

Strategy for Controlling the Transfer of Agricultural Land Functions inSubakKerdung, Sub-District of South Denpasar, Denpasar CityControl over the conversion of agricultural land is very necessary in order to maintainthe existence and sustainability of subak in the City of Denpasar, especially inSubakKerdung. There needs to be appropriate strategies as a solution so that controlover the conversion of agricultural land in SubakKerdung can be done. The purpose ofthis study was to determine internal and external factors and to find out the mostappropriate strategy in controlling the conversion of agricultural land in SubakKerdung.The results of the analysis of internal factors in SubakKerdung were: a) strength (theapplication of Tri Hita Karana in subak), b) weakness (low interest of subak members todefend their land). External factors were: a) opportunities (the development ofecotourism as a tourist attraction), b) threats (over the function of agriculturalland).Based on the SWOT analysis, the development strategies found were: (a) S-OStrategy - Optimizing the empowerment of farmer communities as the main actors inecotourism development by directly selling their agricultural products to tourists. (b) WOStrategy - Conducting education and training through counseling in adopting newinnovations so that agricultural products can be marketed to tourists. (c) S-T Strategy -Planting vegetables that have high economic value and can be processed into snacks anddrinks (d) The W-T Strategy -Implementing and increasing the intensity of educationand training on tour guides, i.e. English training for young people and farmingcommunities.


Author(s):  
NI WAYAN VIVI OVITA ◽  
I G A OKA SURYAWARDANI ◽  
I DEWA GEDE AGUNG

Perception of Marketing Mix on Consumer Satisfaction and The Relations withIntention to Revisit in Mangsi CoffeeMangsi Coffee is one coffee shop in Denpasar area, as one of the tourism facilities inBali. Rapid market competition resulted in Mangsi needing to pay attention to customersatisfaction. Consumer satisfaction is measured through consumer perceptions byassessing the marketing strategies that have been applied. The purpose of this study is toidentify indicators forming marketing mix variables that affect customer satisfaction andits relationship with intention to revisit in Mangsi Coffee. This research was conductedat Mangsi Coffee Sanur and Merdeka with 100 respondents. The analysis used isStructural Equation Model (SEM). The results showed that the product variable wasformed by 5 brand indicators, taste, presentation, aroma, and product variation. Pricevariables are formed by 3 indicators, namely affordability, price suitability, and pricecompetitiveness. Promotion variables are formed by 4 indicators of service, media,quality, and quantity of promotion. Place variables are formed by 4 indicators ofcomfort, decoration, cleanliness and service. The results of the direct influence ofexogenous variables on endogenous variables with a significant level is 5% (0.05)indicate that all direct relationships have a significant and positive effect. The influenceof the most significant marketing mix variables on customer satisfaction is thepromotion variable is 21.7% (0.217) with p-Value is 0.065. The effect of variablecustomer satisfaction on intention to revisit is 77.3% (0.773) with a p-Value is 0.000.The results showed that consumer satisfaction at Mangsi Coffee was good but anevaluation of marketing strategy was needed if a marketing strategy was changed.


Author(s):  
NI LUH GEDE NIRMALA DEVI ◽  
I DEWA GEDE RAKA SARJANA ◽  
WAYAN SUDARTA

Correlation of Farmers Motivation to Cultivate Vegetables with TheirInvolvement atPeken Carik Activity in Subak Sembung, Peguyangan Village,North Denpasar Sub-districtVegetables are one of the horticultural sub-sector plants which is amount cultivatedbylots of farmers, one of them is farmers in Subak Sembung, Peguyangan Village,North Denpasar Sub-district. Subak Sembung developed into an ecotourism and has asupporting program known as peken carik activity. All of farmers in Subak Sembungare involved at peken carik activity and make it as an shopping tour media to sellvegetables to people which is in line with their motivation to cultivate vegetables. Thisresearch aims to determine the level of farmers motivation to cultivate vegetables, thelevel of farmers involvement at peken carik activity, and correlation between thefarmers motivation to cultivate vegetables with their involvement at peken carik activityin Subak Sembung, Peguyangan Village, North Denpasar Sub-district. Sampling are 60respondent using incidental method. The data were analyzed used qualitative analysisand quantitative analysis of Spearman rank correlation test.The result of qualitativeanalysis to describe the level of farmers motivation to cultivate vegetables was in highcategory, however the level of farmers involvement at peken carik activity was in verylow category. The result of Spearman rank correlation test showed the correlation offarmer motivation to cultivate vegetables with their involvement at peken carik activityin Subak Sembung, Peguyangan Village, North Denpasar Sub-districtwas in lowcategory.


Author(s):  
NI MADE SRI WEGA YANTI ◽  
KETUT BUDI SUSRUSA ◽  
IDA AYU LISTIADEWI

Factors Affecting Consumer Demand for Cayenne Pepper in Denpasar City,Bali ProvinceCayenne pepper is one of the national leading commodities that is needed by thecommunity. Denpasar City, which has a high population density and per capita foodexpenditure, is a potential market for cayenne pepper production centers in BaliProvince. Consumer demand for cayenne pepper is sometimes uncertain due to theinfluence of various factors. This study aims to analyze the factors that influenceconsumer demand for cayenne pepper and analyze its demand elasticity in DenpasarCity, Bali Province.This research was carried out in Badung Market, Kreneng Market,Ketapian Market, and Sanglah Marketwhich were determined intentionally. Samplingused accidental sampling technique. The number of samples was determined by quotasampling as many as 50 respondents. This study used the Cobb-Douglas requestfunction which is transformed into multiple linear forms of natural logarithms (ln).Theresults showed that the factors that influence consumer demand for cayenne pepper inDenpasar City, Bali Province were the number of family members and tastes. Priceelasticity at D = 0 (not interested in cayenne pepper) and D = 1 (interested in cayennepepper) shows that the demand for cayenne pepper is perfectly inelastic. Cross elasticityat D = 0 (not interested in cayenne pepper) and D = 1 (interested in cayenne pepper)showed that large red chilies, tomatoes, and shallots are items that were not related tocayenne pepper. Income elasticity at D = 0 (not interested in cayenne pepper) and D = 1(interested in cayenne pepper) indicates that the demand for cayenne pepper wasinelastic to income.


Author(s):  
I MADE ADI DWIRANA PUTRA ◽  
KETUT BUDI SUSRUSA ◽  
NI WAYAN PUTU ARTINI

Analysis Of Household Consumer Demand On Bulk Cooking Oil in Denpasar CityNowadays cooking oil is sold in two forms; one is referred to as bulk cooking oil‘minyak goreng curah’ and the other is referred to as packaged cooking oil ‘minyakdalam kemasan’ with a particular trademark. However, the consumers in Denpasar stillprefer the bulk cooking oil to the packaged cooking oil. This present study was intendedto identify the factors contributing to the demand for the bulk cooking oil and theelasticity of the demand in Denpasar City. The study was conducted at Satrya Market,Sanglah Market, Kreneng Market, and Badung Market, which were all purposivelydetermined. The samples were taken using the accidental sampling technique, totaling40 and were purposively determined. This research uses Cobb-Douglas function withtransformed data. The independent variables were X1 (the price of the bulk cooking oil),X2 (the price of the packaged cooking oil), X3 (the price of chicken), X4 (the number offamily members), and X5 (the family income). The result of the model was as followslnY = -5,876 – 2.184lnX1* + 3.588lnX2* - 0.332lnX3 + 0.311lnX4* + 0.244lnX5*. Thefactors which contributed to the demand for the bulk cooking oil were its price, the priceof the packaged cooking oil, the price of chicken, the number of family members, andthe family income. The price of the bulk cooking oil showed elasticity. The crosselasticity showed that the packaged cooking oil was a substitution commodity and thatchicken was a complementary commodity. The income elasticity showed that the bulkcooking oil was an inferior commodity.


Author(s):  
DEWA AYU INDAH YULANDARI ◽  
I WAYAN BUDIASA ◽  
I DEWA GEDE RAKA SARJANA

Analysis of Preference and Satisfaction of Non-Cash Food Aid Recipients (BPNT)Against Rice in Denpasar City.Income differences are one indicator of differences in social classes. The role ofgovernment is very influential in the lower middle class. The government assistanceprogram in the form of Rastra, is channeled in non-cash by transforming from assistanceto subsidy patterns to social assistance (food). The purpose of this study to determinethe characteristics, preferences and customer satisfaction of rice recipients of Non-CashFood Aid (BPNT) was assessed from the level of importance and level of performanceof the attributes of rice provided by rice suppliers in Denpasar City. Data collectionmethod with survey technique and indepth interview. Data analysis used is descriptiveanalysis, Customer Satisfaction Index and Importance Performance Analysis. Based onthis study the characteristics of the dominating respondents, namely the owner of anelectronic account are women as the couple's head of the family. The high and loweducation does not affect the income they have. Most respondents are from the lowerclass who are registered as KPM and are entitled to rice assistance from the BPNTprogram. Rice endurance is the highest value attribute that is an assessment of consumerpreferences. The satisfaction index of rice BPNT recipients with a total of 80.46% is inthe range of 81% - 100% in the category of very satisfied with some improvementsfrom the results of the IPA method. The results of the Cartesius diagram attribute of riceresistance are the main priority to be improved because it is in quadrant I.


Author(s):  
NI KETUT PURANI WIYANTI ◽  
I WAYAN BUDIASA ◽  
I NYOMAN GEDE USTRIYANA

Analysis of Business Feasibility Study in Bottled Drinking Water of PT.Amiro in Uma Jero Village, Busungbiu District, Buleleng Regency.Water is a major component in the human body, without which creatures cannotgrow and develop. Drinking water is a major component of the body; on averageeach person has 70-80 percent of water from his body weight. The community hasnow switched from consuming ordinary drinking water which is cooked intobottled water. Companies engaged in the BDW sector keep increasing andcontinue to expand their product networks. The purpose of this study was todetermine the bottled drinking water business at PT. Amirowhether it isfinancially feasible in terms of investment criteria, namely NPV, IRR, Net B / C,Payback Period and Sensitivity Analysis and the goal of the study was also toidentify the constraints faced by PT. Amiro in running a business. Based on thisresearch, it could be seen that the NPV value wasRp. 12,640,670,205, IRR35.79%, Net B / C 3.64, and the Payback Period was 8 years 3 months, thereforeit means that BDW business of PT. Amirois financially feasible to be carried out.Constraints in the feasibility study of PT. Amiro, in developing the businessprocess were that the licensing process took a lot of time to meet the requirementsneeded to obtain a business license such as the Agency of Food and Drug Control,Indonesian National Standard, Halal Certificate from MUI and ISO 9001. Amirois a new player in the BDW business and is not yet known by the public so itneeds a strategy to get market share from a very dense market.


Author(s):  
ROSDIANA BARANSANO ◽  
I WAYAN WINDIA ◽  
I DEWA PUTU OKA SUARDI

The Impact of Changes in Local Food Consumptionof Sweet Potato and Sago into Rice Food,in Kampung Makimi, Makimi District,Nabire Regency, Papua ProvinceThe impact of rice policy is a change in the pattern of local food consumption of thecommunity. This study aims to determine the impact of changes in the pattern ofconsumption of sweet potato and sago local food into rice food consumption. Thesampling method uses simple random sampling as many as 40 household headsfrom402 populations, theanalysis method used in this study is qualitative descriptive. Theresults showedthe impact of changes in the pattern of consumption of local food ofsweet potatoes and sago into rice consumption was a massive shift in publicconsumption resulted in a decrease in the level of preference for local sweet potato andsago food consumption. Most households prefer to consume rice food, because it tastesgood and is easily accessible. This can be seen by the amount of rice consumption asmuch as 1,443.8 kg / year, while the amount of sweet potato consumption is 182.4 kg /year, and sago is 728 kg / year. The negative impact of government policies andprograms on rice food availability has resulted in reduced production of local sweetpotatoes and sago. So the price of sweet potatoes and sago became expensive. Changesin the pattern of consumption of local foods of sweet potatoes and sago into riceresulted in an increase of 18.75% in Diabetes Meliatus in Makimi Makimi Village.Suggestion that can be submitted as input is that necessary to process local food intovalue-added commodities that can attract households to consume local food. Thegovernment is expected to formulate regulations related to the food sovereigntyprogram, especially local sweet potatoes and sago. Government policies for theassistance of raskin should be reduced by quota, and replaced by a food subsidiesprogram based on local food. There needs to be a tithe regarding the diversification ofconsumption of nutritiousbalanced food, especially in utilizing local food potential.


Author(s):  
MADE WAHYU LESTARI ◽  
KETUT BUDI SUSRUSA ◽  
NI WAYAN PUTU ARTINI

The Contribution Made by the Employed Housewives Living at Agricultural andNon-agricultural Villages to Their Family Income(A Case Study Conducted at Beraban Village, Kediri District and Wongaya GedeVillage, Penebel District, Tabanan Regency)The faster economic growth leads to multiple effect and inspires different economicactivities which can absorb and cause housewives to have access to job opportunities.However, the job opportunities available at the agricultural village are different fromthose available at the non-agricultural village. As a consequence, the contribution madeby the housewives living at the agricultural village to the family income is differentfrom that made by those living in the non-agricultural village. This current study wasintended to (1) identify the extent to which the housewives living at the agriculturalvillage and non-agricultural village can contribute to the family income; (2) whatmotivated the housewives to work; and (3) what obstructed the housewives in theiremployment. This present study was conducted from July to August 2017 at BerabanVillage, Kediri District, and at Wongaya Gede Village, Penebel District. The sampleswere taken using the Multistage Random Sampling, and totaled 77. The data wereanalyzed using the quantitative descriptive analysis, different test, and descriptivequalitative analysis. The result of the study shows that (1) the contribution made by thehousewives living at the non-agricultural village was smaller than that made by thoseliving at the agricultural village; (2) spare time inspired most of the housewives living atthe non-agricultural village to work; (3) the household chores such as looking after theirhouses, taking care of their children, and the family members who were sick, and soforth obstructed them in their employment. Therefore, it is suggested to the housewivesboth living at the agricultural village and non-agricultural village to collaborate with therelated institutions as an attempt to improve their productivity and efficiency inorganizing their time.


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