Ranganathan's Law of Library Science: A Guiding Principle for Marketing Library Services

Author(s):  
Adegoke Kudirat Abiola

Artikel ini mendiskusikan secara detil tentang penerapan Lima Hukum Dr. S. R. Ranganathan tentang Ilmu Perpustakaan dalam pemasaran sumber-sumber informasi dan layanan perpustakaan. Pemasaran ialah menyangkut perencanaan, pengorganisasian, diseminasi, dan pengawasan setiap layanan informasi yang diberikan secara proaktif dan berorientasi pada pengguna untuk memastikan kepuasan pengguna dalam mencapai visi utama organisasi. Lebih jauh, tulisan ini menekankan pada sisi pentingnya menggunakan kelima hukum ini sebagai pedoman prinsip memberikan layanan yang terbaik kepada pengguna. Untuk maksimalnya pemanfaatan perpustakaan, pustakawan harus meningkatkan kemampuannya dalam mempromosikan layanan perpustakaan yang disediakan karena pemasaran atau promosi adalah hal yang penting untuk membangun dan mengembangkan perpustakaan.ABSTRACT:This paper discussed in detail the implication of Dr. S. R. Ranganathan’s Five Laws of Library Science in marketing library and information resources and services. Marketing in librarianship is an act of planning, organizing, dissemination and controlling of information services on a proactive and users’ oriented way that ensures the patron's satisfaction while achieving the objectives of the parent organization. The paper, therefore, emphasized more on the importance of using the laws as a guiding principle to provide adequate service delivery to the users. To achieve maximum utilization of library resources, librarians must improve the way they market their services because marketing is vital to the growth and development of any library irrespective of the parent organization.

Author(s):  
Anjaline C. ◽  
Sheba Priskkillal C.

Recent surveys on usage of library services reveal that nearly one third of the user population uses the library resources effectively to fulfill their information requirements. The remaining two thirds are either under-utilizing or using at minimal level. The reasons for non-usage of library resources include the anxiety towards the information system. Library anxiety is a kind of psychological fear experienced by the users while using information services or accessing the ICT-based information resources in a library. Library anxiety is characterized by negative emotions including tension, fear, feelings of uncertainty and helplessness, negative self-defeating thoughts, and mental disorganization that are experienced in the library setting. It is a kind of psychological barrier that hinders the effective usage of library-based information resources. It is more prevalent among the beginners than others. This chapter highlights anxiety, types of anxiety, different types of library users, causes of library anxiety, and the remedial measures to overcome library anxiety.


Author(s):  
C. A. Danbaki ◽  
G. S. Mohammed ◽  
D. S. M. Gado ◽  
P. U. Ikegwuiro

The study was carried out to review the use of social media in Nigeria libraries and information services. The review dealt extensively with the dynamics social media brought into library services in Nigerian tertiary institutions. The technological advancement of the 21st century brought by advent of social media has great impacts on library and information services in Nigeria just like any other place across the globe. There is need for the professionals in library science or services to change their service delivery to end users along the line of social media usage with emergence of social sites such as Facebook, Myspace, Flickr, YouTube, Library Thing, Ning in which information can be easily sourced from by users Libraries in Nigeria are therefore facing challenges regarding the ability to provide proactive and more value added services to meet the ever changing needs of the end users. The reviewed article therefore made an attempt to examine the present scenario in library services delivery in Nigeria tertiary institution with these new and emerging social media technologies as well as looking at challenges facing Nigerian tertiary institution libraries in the use of these social media and to identify possible solutions to these challenges. The study concluded that to some extent social media utilization  has been introduced by librarians in tertiary institutions libraries in Nigeria and that usage of social media by librarians in promoting library and information resources and services cannot be overemphasized. The study also discovered that lack or inadequate finance, poor power supply, lack of training of library staff on social media usage and limited bandwidth in the institution as the major challenges facing the usage of social media in Nigerian tertiary institution libraries. The study therefore, recommends that adequate finance should be promptly provided by the parent institutions to the libraries to enhances the use of social media to promote library and information resources and services in Nigerian tertiary institution libraries.


Biotechnology ◽  
2019 ◽  
pp. 1254-1267
Author(s):  
Shri Ram

Bioinformatics is an emerging data intensive discipline. The community and information resources and sources are heterogeneous. It is the role of library to provide a comprehensive platform to deliver effective information services to the community. The paper discusses the status of various bioinformatics information resources available for the community. It is essential to search, consolidate and made information resources available to the community. The paper also discusses the methodology for integration of information resources at a single platform. The integration platform is proposed shall highlight the role of the library in understanding the current best practices to deliver effective information to bioinformatics community. It will discuss the close relationship between data and information playing an extensive role in generation of bioinformatics knowledge. Further, a model has been proposed for the resource integration in the area of bioinformatics in order to provide a comprehensive platform for knowledge dissemination.


Author(s):  
Abiola Bukola Elaturoti

Libraries are coming to terms with the fact that their primary role is to provide information resources and services to all equally without any category of users being neglected or feeling left out. Those with disabilities need specialized services and attention, which libraries as public places must be ready to offer. How should patrons with disabilities be treated when they visit the library or need the assistance of librarians? Do they have access to library resources in the format that suits their form of disability and enhances their getting their information needs met? This chapter sheds light on how patrons with disabilities can be served adequately by libraries and librarians.


Author(s):  
S. Muthuvennila ◽  
P. Kannan

This chapter deals with the purpose of library resources and services stratification of users of Alagappa University. Users are the most vital component of libraries. Alagappa University Central Library provided the various types of services in RFID, Web OPAC, SMS and e-mail alerts, ETD, DLNET service, mobile-based digital services, etc. The study covers 76 scholars out of 82 questionnaires distributed. The questionnaires were distributed in 10 departments in the Faculty of Arts in Alagappa University. The statistical techniques used for the analysis of data are the frequency, cross tables, descriptive statistics. This chapter describes the use of resources and services, library services, services provided to the users, e-resources access at Alagappa University, scope and limitations of the study, and objectives for using the resources and services. Alagappa University research scholars mostly used the library resources and services.


IFLA Journal ◽  
2019 ◽  
Vol 45 (2) ◽  
pp. 140-156 ◽  
Author(s):  
Ahmadul Islam Howlader ◽  
Md Anwarul Islam

The purpose of this study is to investigate the information-seeking behaviour of the undergraduate students at Dhaka University, Bangladesh. Questionnaires were distributed to the students and data were collected over a period of 60 days between November and December 2017. Of the 450 questionnaires distributed, 339 were returned where the response rate was 75.33%. It was found that most undergraduates needed academic and job-related information. To meet those needs, they often went to the library to study and to prepare for competitive job exams. For doing academic work, they were heavily dependent on the class lectures and they were only slightly satisfied with the library services they get. This study brought out the findings that undergraduates’ information skills were poor and they were not aware of the library resources. The outcome of this research would help to develop information resources and services for the undergraduates in developing countries.


Author(s):  
Shri Ram

Bioinformatics is an emerging data intensive discipline. The community and information resources and sources are heterogeneous. It is the role of library to provide a comprehensive platform to deliver effective information services to the community. The paper discusses the status of various bioinformatics information resources available for the community. It is essential to search, consolidate and made information resources available to the community. The paper also discusses the methodology for integration of information resources at a single platform. The integration platform is proposed shall highlight the role of the library in understanding the current best practices to deliver effective information to bioinformatics community. It will discuss the close relationship between data and information playing an extensive role in generation of bioinformatics knowledge. Further, a model has been proposed for the resource integration in the area of bioinformatics in order to provide a comprehensive platform for knowledge dissemination.


Libri ◽  
2014 ◽  
Vol 64 (4) ◽  
Author(s):  
Jacintha Ukamaka Eze ◽  
Virginia W. Dike

AbstractConsidering the need for sound library and information services to be provided to all in the society of today, this research examined the status of prison library and information resources and facilities in Nigeria with a focus on the southeast geopolitical zone. Seven prison libraries in five States in the zone were used for the study. An observation checklist/ guide was used to collect the required data about the availability, adequacy and functionality of the human and material resources and facilities in these prison libraries. Data generated from the survey was quantitatively analyzed and interpreted in relation to the population of prisoners using the American Library Association’s ASCLA Standards for Adult Correctional Institution and Prison Libraries as a “bench mark”. Findings showed that although the different prisons had apartments for library and had some resources and facilities in place, these resources and facilities were grossly inadequate considering the population of prisoners being served. Facilities like library buildings in these prisons were not to standard, and reading tables and chairs, shelves and library collections (books, periodicals) were all very inadequate. Further findings showed gross inadequacy in number and qualifications of their human resources - librarians and other library workers. Recommendations were made towards enhancing the prison library resources and facilities.


Author(s):  
Yuri N. Stolyarov

The article is devoted to the anniversary of the prominent Russian scholar in library science Margarita Yakovlevna Dvorkina, born on April 1, 1936. The author highlights her main positive qualities as a person and scientist. Her exceptional scientific integrity is revealed by the example of M.Y. Dvorkinaʼs clarification over time of the attitude to revolutionary-democratic libraries (the theme of her PhD thesis) and especially to the status of the concept of “library service”. She successfully defended her doctoral dissertation on this topic in 1994. Initially, she confined to the named scope of the concept, then she deemed more correct to consider “information and library services”, and now she inclines to the term “library and information services”. The author assumes that the next round of the scientific spiral should be return on a new basis to the term and to the concept “library service” behind it. The article presents arguments to defend this position.


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