Corporate Communication in Social Media with the Use of Linkedin

2018 ◽  
Vol 4 (s1) ◽  
pp. 23-29
Author(s):  
Monika Lipińska

Abstract The article presents the use of social media in the corporate communication processes between the company and the internal and external environment and the role that the relatively new social network LinkedIn plays in this act of communication. Secondary data analysis, with the subject literature and available research as the source of information, allowed to draw conclusions about the growing importance of social media in corporate communication and the significant role that LinkedIn fulfills in the act of communication with the stakeholders. It seems that along with the growth of communication needs, companies are constantly looking for new, integrated channels of communication with stakeholders, and recently their activities have moved to social media, where Facebook is the leader. Other social media, mainly LinkedIn, are overlooked, which may result in less effective corporate communication in social media by the companies.

2021 ◽  
pp. 31-44
Author(s):  
Hyunjin Seo

This chapter applies the agent-affordance framework introduced in Chapter 2 to the ever-changing information ecosystem in South Korea by identifying changes in key agents and affordances in the country over the past three decades. This is accomplished in the context of co-adapting technological, cultural, political, and legal environments in the country. The chapter provides the background information necessary to explicating the dynamics of information generation and dissemination by and between different agents in South Korea. In particular, it contributes to enhancing understandings of technological, social, political, and legal affordances in South Korea that lay the groundwork for analyses in the subsequent chapters. South Korea’s news media environment, citizens’ use of social media, concerns of misinformation, and issues related to the division of the Korean Peninsula are discussed in the context of agent-affordance interactions. Secondary data analysis is used to document changes in the media environment and ecology in South Korea.


2021 ◽  
Vol 5 (S1) ◽  
pp. 496-505
Author(s):  
Ibegbulem Obioma Hilary ◽  
Olannye-Okonofua Dumebi

In recent years, the subject of fake news, as well as its consequences, has gained a lot of attention. Even though fake news is not a new occurrence, technological advancements have created an ideal atmosphere for it to spread quickly. Platforms like Facebook, Twitter, and YouTube provide fertile ground for the creation and dissemination of misinformation and disinformation. As a result, it is critical to research how social media works, how fake news is created and distributed through social media, and what role users play. The study examines social media as a tool for misinformation and disinformation. Been qualitative, the paper relies on secondary data such as published materials and personal observations to make deductions and inferences about the use of social media for fake news. This study examines misinformation and disinformation as a kind of fake news, as well as the many sorts of misinformation that may be found on social media. It adds to the idea of fake news by addressing the problem of users' interactions with news and cooperation in the information age. To add credibility to the study, the idea of misinformation and disinformation was investigated.


2015 ◽  
Vol 24 (4) ◽  
pp. 680-695 ◽  
Author(s):  
Jessica Caron ◽  
Janice Light

PurposeThis study aimed to expand the current understanding of how persons with amyotrophic lateral sclerosis (pALS) use augmentative and alternative communication and social media to address their communication needs.MethodAn online focus group was used to investigate the experiences of 9 pALS who use augmentative and alternative communication and social media. Questions posed to the group related to (a) current use of social media, (b) advantages of social media, (c) barriers to independent use, (d) supports to independent use, and (e) recommendations for developers, policy makers, and other pALS.ResultsParticipants primarily reported that use of social media was a beneficial tool that provided increased communication opportunities, connections to communication partners, and networks of support. Specific results are discussed with reference to the research as well as implications for practice and recommendations for future research.ConclusionsAs individuals with ALS experience loss of function, some communication modes may no longer be viable. Providing access to different modes of communication, including social media, can allow independence, participation and better quality of life.


2017 ◽  
Vol 30 (1) ◽  
pp. 31-47 ◽  
Author(s):  
J. Ignacio Criado ◽  
Francisco Rojas-Martín ◽  
J. Ramon Gil-Garcia

Purpose The diffusion of social media among public administrations has significantly grown in the last years. This phenomenon has created a field of research that seeks to understand the adoption and impact of social media in the public sector. The purpose of this paper is to identify the factors that make social media successful in Spanish local governments. Design/methodology/approach The paper is based on an adapted version of a neo-institutional model: Enacting Electronic Government Success (EEGS). The data have been collected through three main sources: primary data from a questionnaire designed and conducted by the authors, secondary data of statistical sources, and tertiary data collected through Klout Score. Findings The results from a survey and statistical analysis provide preliminary validation of the model and show a direct relationship between organizational, institutional, and environmental factors with the successful use of social media in local public administrations. The data analysis shows that ten variables jointly explain 54.6 percent (adjusted R2=0.546) of the variability observed in the dependent variable. Research limitations/implications First, the analysis model used represents a limited sample size to carry out a complex quantitative analysis. Second, the use of Klout Scores can offer some bias. Finally, certain variables complicate the comparative potential of the study. Originality/value This study provides original primary data and contributes to the growing field of study related to social technologies in public administrations. This research also confirms in an exploratory way the validity of the EEGS model.


2019 ◽  
Vol 4 (2) ◽  
pp. 277
Author(s):  
Ratih Komala Dewi

 The study aims to determine the effect of Mudharabah Financing and Musyarakah Financing on Return of Assets (RoA) in Bank Mandiri Syariah in 2014-2018. The method of data collection in the subject of research was obtained by tabulating secondary data in the form of financial statements at Bank Mandiri Syariah in 2014 - 2018. The quantitative method of data analysis was done by processing SPSS software data in the form of classic assumption testing, testing F test statistics and testing t test to draw interesting conclusion. The results of this study indicate Mudharabah Financing and Musyarakah Financing have a positive influence on Return of Assets (RoA) in Bank Mandiri Syariah in 2014-2018 both partially and simultaneously.


2021 ◽  
Vol 8 (2) ◽  
pp. 89
Author(s):  
Eka Nunik Suharjanti ◽  
Ipah Budi Minarti ◽  
Lussana Rossita Dewi

<p class="Default"><em><span lang="IN">Assessment is part of a teacher's pedagogic competence and curriculum-13 must carry out cognitive, psychomotor and affective assessments. Online learning causes the implementation of psychomotor and affective assessments to be hampered. This study aims to determine the readiness and understanding of Biology teachers on psychomotor and affective assessments during online learning. The method used is qualitative with descriptive analysis. The sampling technique is a saturated sampling technique. The subject of the study, namely the Biology teacher of the SMA in Comal District, opened 5 teachers through filling out questionnaires distributed online on google forms and RPP documentation as well as evidence of the implementation of the assessment, while the student questionnaires were used as secondary data. Data analysis using descriptive analysis consists of reduction, data display, and verification. This study resulted in the finding that the teacher's assessment readiness profile during online learning can be declared ready to carry out psychomotor and affective assessments. Meanwhile, the profile of teachers' understanding of psychomotor and affective assessments can generally be obtained at a low level. An understanding profile that has an impact on misconceptions in the realm of assessment and the development of an assessment rubric that is not yet good so that human application cannot run optimally. In addition, the application of psychomotor and affective assessments during online learning is influenced by the factors of the teacher's IT ability and the facilities owned by the students.</span></em></p>


2017 ◽  
Vol 1 (01) ◽  
pp. 25-32
Author(s):  
Deru R Indika ◽  
Cindy Jovita

The speed of internet access and the rapid growth of the smartphone industrymakes it easier for people to get information. In the field of marketing, this affectshow the promotion is done. The use of social media which is actually meansfor social interaction between online individuals becomes commonly used bycompanies as a tool for promotion including in the tourism industry. One of thesocial media that is often used is Instagram, an application that allows users toshare photos and pictures along with short messages with other users. This studydiscussed how Instagram as a social media can affect consumer purchase intentiontoward a tourist destination. The subject of research is Floating Market located inLembang, Bandung, West Java. The results showed that information deliveredthrough Instagram was effective in increasing consumer purchase intention upto 50.2%


2020 ◽  
Vol 5 (2) ◽  
pp. 202-225
Author(s):  
Nurul Istiani ◽  
Athoillah Islamy

This study aims to reveal the philosophical values of Islamic law in the three ethical codes of NetizMu Muhammadiyah. This research is a literature review. The type of Islamic legal research in this study is a philosophical normative Islamic law research with an Islamic legal philosophy approach. The primary data source of this research, namely the NetizMU Muhammadiyah code of ethics), and secondary data using various relevant scientific researches. The theory used is a systems philosophy approach in Islamic law initiated by Jasser Auda.. This study concludes that there are values ​​of Islamic law philosophy in the three NetizMU codes of ethics. First, the value of religious protection (hifz al-din) in the context of making the prophetic social values ​​of religion the main basis for the code of ethics for the use of social media. Second, the value of public benefit (al-maslahat al-ammah) in the code of ethics for the use of social media as a medium for humanization (amar makruf) and liberation (nahi munkar). Third, the value of intellectual protection (hifz al-'aql) in the context of a code of ethics limiting freedom of expression, both in the form of information and communication on social media.


Author(s):  
Kuhu Sharma ◽  
Aniruddh Verma ◽  
Pranav Sangwan ◽  
Siya Kohli ◽  
Tanvi Chakravarty

The present study draws insights from primary research, examines the existing literature on the subject and uses case studies, with a prime objective to understand the use of social media by youth for digital activism. Thereafter, the paper provides recommendations for effectively leveraging digital platforms to encourage youth participation and activism. This research paper looks at the forms of Digital activism and the ways in which the youth have leveraged digital activism to voice their issues, highlighting their motivations and challenges. To get better insight into the barriers and motivations of youth participation in digital activism, multiple stakeholder conversations and survey of Indian youth within the age group 15-25 years (93 respondents) was conducted to gauge their perception on digital activism. Primary data was collected using an online survey from 93 respondents through a structured questionnaire. Results of this study showed that close to 76.09% of the sample does not engage in digital activism, despite 93.5% of them having a social media presence.


Sign in / Sign up

Export Citation Format

Share Document