scholarly journals Innovation in Sports Media Content Production

2021 ◽  
Vol 17 (3) ◽  
pp. 680-705
Author(s):  
Renata Soares Netto ◽  
Egle Müller Spinelli
Keyword(s):  
Qualitative Research ◽  
Business Models ◽  
Digital Technologies ◽  
Media Content ◽  
Media Industry ◽  
Structured Interviews ◽  
Sports Media ◽  
Media Ecosystem ◽  
The Media ◽  
Medios De Comunicacion

ABSTRACT – This article investigates the innovation in sports content production by ESPN Brasil over the last decade as it makes changes to its media ecosystem. Qualitative research is the chosen methodology for this paper. Three criteria were established based on theoretical-conceptual perspectives on innovation in journalism: contextualization, engagement, and digital technologies. The data was collected from semi-structured interviews with professionals related to the case under study. It appears that experiments in content production are not separate from other issues in the media industry, such as the crisis in business models and the need for strategic leadership for innovation. The uncontainable pursuit of innovation is just as risky as remaining stagnant, and innovation must be in line with the media company’s main goal. RESUMO – Este artigo investiga a implementação de inovações na produção de conteúdo esportivo feitas pela ESPN do Brasil, durante a última década, realizadas como reflexo das mudanças em seu ecossistema midiático. A abordagem metodológica é qualitativa e, com base em perspectivas teórico-conceituais sobre inovação no jornalismo, foram estabelecidos três critérios de análise: contextualização, engajamento e tecnologias digitais. Os dados foram coletados por meio de entrevistas semiestruturadas com profissionais relacionados ao caso estudado. Constata-se que as experimentações na produção de conteúdo não se isolam de outras questões da indústria de mídia, como a crise nos modelos de negócios e a necessidade de uma liderança estratégica para a inovação. A busca desenfreada pela inovação é tão arriscada quanto se manter estagnado e a inovação tem de ser conectada com o propósito da empresa de mídia. RESUMEN – Este artículo investiga la implementación de innovaciones en la producción de contenido deportivo realizadas por ESPN do Brasil, durante la última década. El enfoque metodológico es cualitativo y, basado en perspectivas teóricas y conceptuales sobre la innovación en el periodismo, se establecieron tres criterios de análisis: contextualización, engagement y tecnologías digitales. Los datos fueron recolectados a través de entrevistas semiestructuradas con profesionales relacionados con el caso estudiado. Parece que los experimentos en la producción de contenidos no están aislados de otros temas de la industria de los medios, como la crisis de los modelos de negocio y la necesidad de liderazgo estratégico para la innovación. La principal conclusión es que la búsqueda desesperada de innovación es a menudo tan arriesgada como permanecer estancada y que la innovación tiene que estar conectada con el propósito de los medios de comunicación.

scholarly journals Adapting to context: Creative strategies of video streaming services in Nigeria

2021 ◽  
pp. 135485652110173
Author(s):  
Godwin Iretomiwa Simon
Keyword(s):  
Video On Demand ◽  
Business Environment ◽  
Media Industry ◽  
Operational Environment ◽  
Structured Interviews ◽  
African Countries ◽  
Innovative Strategies ◽  
African Context ◽  
The Media ◽  
Streaming Services

This article examines the contextual challenges that characterize the video on demand (VOD) market in Africa. It provides critical analysis of the creative strategies employed by Nigeria-based streaming services to navigate the peculiar business environment on the continent. This research is on the background of the poor Internet infrastructure and economic divides in many African countries including Nigeria. Streaming services operating in these markets must understand a context where Internet access is complicated on the levels of availability and/or affordability, including significant lack of confidence in e-payment facilities. All these, together with epileptic power supply and poor standard of living, indicate that streaming services must innovate to capture subscribers within the continent. Despite the harsh operational environment, streaming services in Nigeria have continued to increase in number within the past 5 years. This is attributed to the transnational reach of the streaming services as they are patronized by Africans in diaspora across the globe, while they also enjoy popularity within African countries. This article specifically focuses on the innovative strategies employed by Nigerian streaming services to operate within their African markets in the context of their peculiar challenges. In so doing, it extends extant scholarship about Internet-distributed video using the African context. This article is situated within the Media Industry Studies framework and draws from semi-structured interviews with 7 streaming executives in Nigeria and 10 creative professionals in the Nigerian Video Film Industry (Nollywood). It also relies on desk research of press reports, industry publications, as well as the interfaces of streaming portals. This article underscores the necessity of contextualized research with the digital turn in video distribution. Through contextualized analysis of VOD market realities in a less studied terrain like Africa, it aligns with scholarly call to expand theories of Internet-distributed video to marginal contexts.

scholarly journals Media economically oriented tecnologies in mass media activity

2020 ◽  
Author(s):  
Olga Nikolaevna Kasperovich-Rynkevich
Keyword(s):  
Content Analysis ◽  
Mass Media ◽  
Effective Mass ◽  
Cost Effective ◽  
Media Content ◽  
Media Industry ◽  
Global Media ◽  
Media Technologies ◽  
The Media ◽  
Industry Trends

This article explores cost-effective mass media technologies. The experience of the use of paid access to the media content of Belarus was studied, the author also made the forecast on its future functioning. The paper provides global media industry trends and focuses on the use of messagers to promote content and increase the target audience of mass media. The research used the methods of content analysis and a written survey. During the study the author revealed that the media economically oriented technologies help to make a profit through distribution of content and formation of a loyal mass media audience.

The Media Gatekeeping Model Updated by R and I in ICTs

2011 ◽  
Vol 3 (4) ◽  
pp. 49-74 ◽  
Author(s):  
Vassiliki Cossiavelou ◽  
Philemon Bantimaroudis ◽  
Evangelia Kavakli ◽  
Laura Illia
Keyword(s):  
Wireless Communications ◽  
Olympic Games ◽  
Research Question ◽  
Digital Technologies ◽  
Creative Industries ◽  
Media Industry ◽  
Global Media ◽  
Research And Innovation ◽  
The Media ◽  
The Impact

This paper explores the influence of digital technologies on media networks, in particular how they affect the traditional gatekeeping model. Wireless communications are the hot point of all digital technologies, and their application to the transmission of the Olympic Games is a milestone for the global creative industries every two/four years. The authors argue that the research and innovation (R&I) industries’ involvement with the media industries needs to be reconsidered within the framework of an updated media gatekeeping model. To investigate this research question, results are reported from a case study examining the gatekeeping processes in the 2008 Olympic Games in Beijing, and the subsequent Olympics up to 2016. Results show the need for a new gatekeeping model that takes into consideration the impact of digital technologies, especially wireless communications. Additionally, new decision models regarding innovation investment in the global media industry are suggested by the impact of R&I on the media gatekeeping model itself.

Beyond Digital

2020 ◽  
Keyword(s):  
Business Models ◽  
Economic Research ◽  
Media Industry ◽  
Media Economics ◽  
Academic Field ◽  
Technological Developments ◽  
The Media ◽  
Block Chain ◽  
Almost All ◽  
Further Development

In recent years, digitisation has significantly changed the media industry. Today, digital business models are at home in almost all forms of the media. But what will come next? Will new technological developments in the field of AI or block chain, for example, have an impact? And above all: Where does media economic research go from the debate about business models? Are these developments happening so fast that we hardly have time to develop real (new) theories? This volume seeks answers to these pressing questions. The further development of media economics as an academic field will depend on whether and how this is achieved. With contributions by Harald Rau; Daniela Marzavan & Anke Trommershausen; Henriette Heidbrink; Tassilo Pellegrini & Michael Litschka; Britta M. Gossel, Andreas Will & Julian Windscheid, Christian Zabel, Sven Pagel, Verena Telkmann & Alexander Rossner; Sibylle Kunz, Sven Pagel & Svenja Hagenhoff; Jonas D. Bodenhöfer, Christopher Buschow & Carsten Winter and Jörg Müller-Lietzkow.

scholarly journals Media ecosystem in the projection of technological innovations

2019 ◽  
Vol 24 (3) ◽  
pp. 477-485
Author(s):  
Svetlana L. Urazova
Keyword(s):  
Social Institution ◽  
Modern Concept ◽  
Technological Innovations ◽  
Media Industry ◽  
Media System ◽  
Economic Transformations ◽  
Media Component ◽  
Media Ecosystem ◽  
The Media ◽  
Knowledge Competencies

Accelerated adoption of technological innovations and the transition to a digital economy raise many debatable issues, and they affect the media industry. At the same time, the national media industry in the era of technological, sociocultural and economic transformations has the role of an information integrator of innovations. Transformations in the media sphere, the reform stage, raise a number of issues requiring substantiation. The article is aimed at posing a multidimensional problem, namely, the problem of the media component of digital reforms. This aspect of the study allows us to reveal both the positive factors of improving the media sphere during its transition to a new level, and to reveal the gaps of the media system developing in the digital paradigm. The article offers an analysis of the modern concept of the media industry. In the 21st century, media appear as a multifunctional system, where priority is given to the interdisciplinarity of knowledge, competencies and skills, this also updates the criteria for media education. The justification of the term “ecosystem” in this article as applied to media helps to trace the relationship between the fundamental vectors of development of this most important social institution - it is these vectors that underpin the media structure as a market entity.

scholarly journals Media Ecosystem in Malaysia: From Natural Mind to Digital Mind

2017 ◽  
Vol 19 (2) ◽  
pp. 1-30
Author(s):  
Azizah Hamzah ◽  
Rosmani Omar
Keyword(s):  
South Korea ◽  
Business Models ◽  
Creative Economy ◽  
Creative Industry ◽  
Cultural Industries ◽  
The World ◽  
Media Ecosystem ◽  
The Media

This article describes the latest developments in the creative industry in South Korea and Malaysia. This article begins with the facts and figures of the global creative economy, followed by a specific discussion of experiences and stories in an effort to develop the creative industry between Malaysia and South Korea. To achieve that goal, this article discusses various business models that have been used that can serve as a guideline in managing the media and cultural industries around the world.

scholarly journals Innovative Business Models In The Media Industry

2010 ◽  
Vol 2 (12) ◽  
pp. 692-697 ◽  
Author(s):  
Vladimir I. Soloviev ◽  
Pavel A. Kurochkin ◽  
Anton V. Rendiuk
Keyword(s):  
Business Models ◽  
Media Industry ◽  
The Media

scholarly journals How journalists innovate in the newsroom. Proposing a model of the diffusion of innovations in media outlets

2018 ◽  
Vol 5 (1) ◽  
pp. 1-16 ◽  
Author(s):  
Jose Alberto García-Avilés ◽  
Miguel Carvajal-Prieto ◽  
Félix Arias ◽  
Alicia De Lara-González
Keyword(s):  
Diffusion Of Innovations ◽  
Media Industry ◽  
Drivers Of Change ◽  
Structured Interviews ◽  
Internal Organization ◽  
The Media ◽  
Implementation Of Innovations

This paper explores how innovation emerges in the media through the views of journalists who are leading the process of newsroom change in Spain. Data were collected from semi-structured interviews with 20 journalists working in some of the most innovative outlets, according to the 2014 Index of Journalism Innovation in Spain (García-Avilés, Carvajal-Prieto, De Lara-González, & Arias-Robles, 2018). The results highlight the importance of innovations in content production, internal organization, distribution, and commercialization as the drivers of change in the media industry. Our study also reveals several factors that shape both the practice and implementation of innovations in newsrooms. We draw on these factors to outline a model of diffusion of media innovation.

ACTA as Media Gatekeeping Factor

2017 ◽  
Vol 9 (1) ◽  
pp. 26-37 ◽  
Author(s):  
Vassiliki Cossiavelou
Keyword(s):  
Business Models ◽  
Trade Agreement ◽  
Online Media ◽  
Media Content ◽  
Security Issues ◽  
Internet Users ◽  
Regulatory Instruments ◽  
The Media ◽  
The Impact

This paper explores the influence of regulatory instruments in media content gatekeeping model and especially, the impact of ACTA (Anti-Counterfeiting Trade Agreement) in online media industries. The author argues that both developments in the regulatory field worldwide as well as the emerging role of international agreements' negotiators on internet access and security issues are going to influence also the media gatekeeping model. The analysis shows that even an updated by the ICTs' evolutions media gatekeeping model should follow the developments on regulations' global debate related to online media and on their impact to the electronic and mobile (e/m) business models. The actions taken by EU institutions indicate the establishment of EU as a global negotiator in cultural industries as well as the global internet users' communities as an informal negotiator for online media issues.

Post-socialist producer

2018 ◽  
Vol 13 (2) ◽  
pp. 207-226 ◽  
Author(s):  
Petr Szczepanik
Keyword(s):  
Professional Identity ◽  
Eastern Europe ◽  
Public Service ◽  
Public Support ◽  
Media Industry ◽  
Structured Interviews ◽  
Production Studies ◽  
Central Eastern Europe ◽  
The Media ◽  
Critical Production

This article focuses on a profession of key importance for understanding today’s screen industries in Central-Eastern Europe: the independent producer. Using the approach of critical production studies, the article focuses on producers’ ‘reflexivity’ to reveal how their professional identity is being constructed and how they are positioning themselves within the broader ecology of the media industry. By analysing a set of semi-structured interviews with Czech producers of all kinds, this article identifies five recurrent tropes related to their ‘self-conceptions’. The tropes demonstrate how the producers perform their identities differently from their UK or US counterparts: as largely disempowered, dependent on public support and on the powerful public service broadcaster, desperately looking for more stability, autonomy and recognition.

Sign in / Sign up

Export Citation Format

Share Document