scholarly journals Social Distancing v. Physical Distancing – Why is the Term Social Distancing Globally Accepted in Times of the COVID-19 Pandemic?

2021 ◽  
Vol 7 (1) ◽  
pp. 13
Author(s):  
Manuela Svoboda
Keyword(s):  
Social Distance ◽  
Point Of View ◽  
Social Distancing ◽  
Psychological Point ◽  
The Media ◽  
Everyday Communication

Many measures are being taken during the worldwide COVID-19 pandemic in 2020. One of the primary concepts that appeared throughout the media was “social distancing”. Over the months, this term rose to become an omnipresent catchword, used over and over in the news on TV, the radio, in newspapers and journals as well as in everyday communication. In this article the term “social distancing” will be examined in relation to the term “physical distancing”. Is it “social distancing” or “physical distancing” that is preventing us from being infected with the virus? The term “social distancing” is analysed from a linguistic, socio-historical and psychological point of view and its use is questioned in the context of the dominant imperative. Furthermore, an attempt will be made to uncover when and in which context the term “social distance” was established and why it has been adopted worldwide during the COVID-19 pandemic, whereas the term “physical distancing”, which the author considers to be more appropriate within the context of the recommended measures, was neglected, even though this is the term the WHO is using in their instructions and guidelines.

scholarly journals Social Distancing with Older Adults: Comparing Pre- and Post-Pandemic Preferences in Children

2020 ◽  
Vol 4 (Supplement_1) ◽  
pp. 957-957
Author(s):  
Juliana Lapp ◽  
Jenny Bauer ◽  
Lea Scholz ◽  
Sonja Steltmann ◽  
Marit Lange ◽  
...  
Keyword(s):  
Older Adults ◽  
Data Collection ◽  
Older Adult ◽  
Social Distance ◽  
Social Preference ◽  
Behavioral Measure ◽  
Younger Adults ◽  
Social Distancing ◽  
The Media

Abstract The Covid-19 pandemic has made age more salient, and the media has included numerous ageist messages (Bronwen, 2020), included messages aimed at children (e.g., “stay home to protect grandma and grandpa!”). When the pandemic reached Germany in March, we halted data collection on a project assessing ageism in children ages 4 to 8. In July, the situation had improved and testing resumed following hygiene protocols. We report findings from a simulated-behavioral measure where 45 children were asked to plan a party. One task involved asking the children to place pictures of ten party guests, plus themselves, around two party tables. We then assessed how many seats away the younger and older adult guests were placed, on average, from the child (i.e., social distance). Although, we anticipated that the pandemic might lead children to further distance themselves from older adults, our results, thus far, indicate similarity between pre- and post-pandemic preferences. At both occasions older adult guests were seated, on average, one seat further away from the child then younger adult guests. The guest chosen to sit closest to the child was younger on 88% of occasions, whereas the guest chosen to sit farthest away from the child was older on 64% of occasions. Preference for younger adults was confirmed in a second task where children selected teammates for a game. On average, children’s teams consisted of 70% younger guests versus 30% older guests. Findings indicate a social preference for younger, versus older, adults in children irrespective of the pandemic.

МАРКЕТИНГОВІ АСПЕКТИ ФУНКЦІОНУВАННЯ ЛІТЕРАТУРНИХ КОНКУРСІВ ТА ПРЕМІЙ

2020 ◽  
pp. 90
Author(s):  
O. Bondar
Keyword(s):  
Publishing House ◽  
Target Audience ◽  
Point Of View ◽  
Information Support ◽  
Literary Field ◽  
Non Profit ◽  
Functional Aspects ◽  
The Media ◽  
Literary Prizes ◽  
The Impact

<p><em>In this study, I have collected and summarized the functional aspects of a literary prize, contest, and rating, which indicate their affiliation with the marketing complex of the publishing house for the first time. For this purpose, I have analyzed and summarized the common concepts of the functioning of literary prizes and contests as advertising tools for publishing activity. Because the previous studies are only focused on the fact of the impact of the prize on the promotion of editions but do not explain it, these aspects have been considered and introduced by me from the book production’s point of view. I investigated that the prizes and the contests in the literary field are effective marketing tools, which meet many publisher’s needs at the same time and can be considered a non-profit form of capital. I have reviewed the works of other authors, who accept that the economic success of the book is rising if the author is a winner of the literary prize or contest. I have found out that the book prize activates the demand for the book, and the literary contest is a tool to track the reader’s reaction to a future publication. In this way, literary prizes and contests can be considered as a way of conducting a marketing dialogue with the target audience. I have focused on the information support of literary national and international prizes and contests by the media, which attracts attention to the book and forms the reader’s interest. The literary prizes and contests are also considered as a way of exploring trends and their changes, familiarization the popular genres among the target audience and fixation the current choice of modern readers. Literary prizes and contests motivate the authors to improve their literary excellence, are the source of new authors and works, and assist in increasing sales of books. However, further research is recommended.</em></p><strong><em>Key words:</em></strong><em> book prize, book rating, literary contest, literary prize, functions of the literary prizes.</em>

Ressentiment As Morally Disclosive Posture? Conceptual Issues from a Psychological Point of View

2021 ◽  
Author(s):  
Natalie Rodax ◽  
Markus Wrbouschek ◽  
Katharina Hametner ◽  
Sara Paloni ◽  
Nora Ruck ◽  
...  
Keyword(s):  
Point Of View ◽  
Psychological Point

Alcohol and the Media: A Review and Critique of the ‘Effects’ Model

1982 ◽  
Vol 3 (2) ◽  
pp. 183-194 ◽  
Author(s):  
Nicholas Dorn ◽  
Nigel South
Keyword(s):  
Point Of View ◽  
Economic Consequences ◽  
Future Research ◽  
General Level ◽  
Alcohol Advertising ◽  
Social Drinking ◽  
The Media ◽  
Quantitative Changes ◽  
And Shifts ◽  
Qualitative Changes

A review of the available empirical material bearing upon the question of alcohol advertising having ‘effects’ on the general level of consumption suggests that this question is insufficiently precise as a basis for research. Studies suggesting some relationship between advertising for particular brands or products and shifts in brand or product use are potentially more interesting, if considered from a point of view that recognises that such shifts may involve shifts in milieux, comparisons, styles and meanings associated with consumption. Future research should be attentive to such qualitative changes in drinking practices attendant upon advertising or preventive campaigns (as well as to quantitative changes). The authors suggest that such quantitative and qualitative changes in drinking practices of individuals and social groups need to be considered within the context of more general, ideological and economic, consequences of alcohol advertising. These consequences-including reinforcement of images about ‘social drinking,’ and shifting of consumers onto more profitable products-consolidate the profitability of the alcohol industry (a consideration more important to the industry than levels of consumption per se). A framework broader than that of ‘effects’ on individuals' levels of consumption is required if health educators are to learn anything from advertising.

scholarly journals Examining the interplay between face mask usage, asymptomatic transmission, and social distancing on the spread of COVID-19

2021 ◽  
Vol 11 (1) ◽  
Author(s):  
Adam Catching ◽  
Sara Capponi ◽  
Ming Te Yeh ◽  
Simone Bianco ◽  
Raul Andino
Keyword(s):  
Social Distance ◽  
Large Fraction ◽  
Real Life ◽  
Virus Transmission ◽  
Face Mask ◽  
Social Distancing ◽  
Viral Spread ◽  
The Face ◽  
Asymptomatic Individuals ◽  
High Virus

AbstractCOVID-19’s high virus transmission rates have caused a pandemic that is exacerbated by the high rates of asymptomatic and presymptomatic infections. These factors suggest that face masks and social distance could be paramount in containing the pandemic. We examined the efficacy of each measure and the combination of both measures using an agent-based model within a closed space that approximated real-life interactions. By explicitly considering different fractions of asymptomatic individuals, as well as a realistic hypothesis of face masks protection during inhaling and exhaling, our simulations demonstrate that a synergistic use of face masks and social distancing is the most effective intervention to curb the infection spread. To control the pandemic, our models suggest that high adherence to social distance is necessary to curb the spread of the disease, and that wearing face masks provides optimal protection even if only a small portion of the population comply with social distance. Finally, the face mask effectiveness in curbing the viral spread is not reduced if a large fraction of population is asymptomatic. Our findings have important implications for policies that dictate the reopening of social gatherings.

Die Macht der Bilder und Bilder der Macht: die sprachliche Konstruktion von Nationalismus und Konservatismus in der strategischen politischen Kommunikation von Vox España

2020 ◽  
Vol 136 (2) ◽  
pp. 538-566
Author(s):  
Sandra Issel-Dombert
Keyword(s):  
Language Use ◽  
Point Of View ◽  
Right Wing ◽  
Multimodal Discourse ◽  
The Social ◽  
Core Elements ◽  
The Media ◽  
Right Wing Populism ◽  
The One ◽  
The Relationship

AbstractFrom a theoretical and empirical linguistic point of view, this paper emphasizes the importance of the relationship between populism and the media. The aim of this article is to explore the language use of the Spanish right wing populism party Vox on the basis of its multimodal postings on the social network Instagram. For the analysis of their Instagram account, a suitable multimodal discourse analysis (MDA) provides a variety of methods and allows a theoretical integration into constructivism. A hashtag-analysis reveals that Vox’s ideology consists of a nativist and ethnocentric nationalism on the one hand and conservatism on the other. With a topos analysis, the linguistic realisations of these core elements are illustrated with two case studies.

scholarly journals Remix in the age of ubiquitous remix

2021 ◽  
pp. 135485652199445
Author(s):  
Abby S. Waysdorf
Keyword(s):  
Point Of View ◽  
Archival Material ◽  
History Of ◽  
Accepted Part ◽  
The Media ◽  
Contemporary Media ◽  
The Aesthetic ◽  
The Way

What is remix today? No longer a controversy, no longer a buzzword, remix is both everywhere and nowhere in contemporary media. This article examines this situation, looking at what remix now means when it is, for the most part, just an accepted part of the media landscape. I argue that remix should be looked at from an ethnographic point of view, focused on how and why remixes are used. To that end, this article identifies three ways of conceptualizing remix, based on intention rather than content: the aesthetic, communicative, and conceptual forms. It explores the history of (talking about) remix, looking at the tension between seeing remix as a form of art and remix as a mode of ‘talking back’ to the media, and how those tensions can be resolved in looking at the different ways remix originated. Finally, it addresses what ubiquitous remix might mean for the way we think about archival material, and the challenges this brings for archives themselves. In this way, this article updates the study of remix for a time when remix is everywhere.

Untrustworthy News and the Media as “Enemy of the People?” How a Populist Worldview Shapes Recipients’ Attitudes toward the Media

2018 ◽  
Vol 24 (2) ◽  
pp. 146-164 ◽  
Author(s):  
Nayla Fawzi
Keyword(s):  
Media Coverage ◽  
Point Of View ◽  
Theoretical Point ◽  
Representative Survey ◽  
Negative Attitudes ◽  
Negatively Associated ◽  
Commercial Media ◽  
The People ◽  
Normative Expectations ◽  
The Media

A common feature among populist parties and movements is their negative perspective on the media’s role in society. This paper analyzes whether citizens with a populist worldview also hold negative attitudes toward the media. From a theoretical point of view, the paper shows that both the anti-elite, anti-outgroup and people centrism dimension of populism contradicts the normative expectations toward the media. For instance, the assumption of a homogeneous people and the exclusion of a societal outgroup is incompatible with a pluralistic media coverage. The results of a representative survey in Germany predominantly confirmed a relation between a populist worldview and negative media attitudes. However, the three populism dimensions influenced the evaluations not in a consistent way. A systematic relation could only be found for antielite populism, which is negatively associated with all analyzed media evaluations such as media trust or satisfaction with the media’s performance. This indicates that in a populist worldview, the media are perceived as part of a detached elite that neglects the citizens’ interests. However, the results confirm the assumption of a natural ally between populism and tabloid or commercial media. Individuals with people centrist and anti-outgroup attitudes have higher trust in these media outlets.

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