scholarly journals PENGARUH EKUITAS MEREK (BRAND EQUITY) TERHADAP PROSES KEPUTUSAN PEMBELIAN SEPEDA MOTOR YAMAHA NMAX PADA DEALER YAMAHA TUGU MAS BIMA

2020 ◽  
Vol 4 (2) ◽  
pp. 90
Author(s):  
Zultilhansyah Zultilhansyah ◽  
Intisari Haryanti
Keyword(s):  
Linear Regression ◽  
Brand Equity ◽  
T Test ◽  
Simple Linear Regression ◽  
Purchasing Decisions ◽  
Regression Test

The lack of field salespeople has not achieved the desired target of thecompany. Increasing the level of competition between brands that makesthe main challenges that lead to decreased sales. The purpose of thisresearch is to study the valuation of Brand Equity on PurchasingDecisions. The sample in this study amounted to 96 people. Dataanalysis using a simple linear regression test and to test its significanceusing the T test. The results of this study indicate that the brand researchon Yamah NMAX motorcycle purchasing decisions at the Tugu MasDealer City of Bima. the magnitude of the effect of 65.3% is on strongrelationships, meaning that larger consumers who buy NMAXmotorcycles, decide to buy because this NMAX brand provides value andsatisfaction dedicated to consumers.Kata Kunci: Brand Equity, Purchasing Decisions

scholarly journals PENGARUH PENGEMBANGAN KARIER TERHADAP RETENSI APARATUR SIPIL NEGARA (ASN) PADA SEKRETARIAT DAERAH KABUPATEN KERINCI

2018 ◽  
Vol 1 (1) ◽  
pp. 91-103
Author(s):  
Ade Nurma jaya
Keyword(s):  
Career Development ◽  
Linear Regression ◽  
Significant Influence ◽  
Analytical Tool ◽  
The State ◽  
T Test ◽  
Simple Linear Regression ◽  
Regression Test

This study aims to determine the effect of career development on the Retention of the State Civil Apparatus (ASN) in the Kerinci Regency Regional Secretariat, while the population and sample in this study were 68 employees. The analytical tool used in this study is a simple linear regression by conducting a regression test, the results of this study indicate that Career Development has a significant influence on the Retention of State Civil Apparatus. This is evidenced by the results of t-test where tcount> ttable (17,992> 1,677), while the amount of Career Development that is proven by Rsquare is 0.831 or (83.1%), while the remaining 16.9 %% is influenced by other variables

scholarly journals Pengaruh Penerapan Sistem Control Valve Cooler 1 Berbasis Microcontroller ATmega 2560 Terhadap Moisture Pakan After Mixing dengan Bagging Off di PT. Japfa Comfeed Indonesia, Tbk. Unit Padang

2020 ◽  
Vol 6 (2) ◽  
pp. 80
Author(s):  
Eko Solihin ◽  
Sukardi Sukardi
Keyword(s):  
Regression Analysis ◽  
Linear Regression ◽  
Linear Regression Analysis ◽  
Control Valve ◽  
T Test ◽  
Test Results ◽  
Simple Linear Regression ◽  
Simple Linear Regression Analysis ◽  
Regression Test ◽  
The Difference

This research aims to know and analyze the effect of application of control valve Cooler 1 Based On atmega 2560 microcontroller for Moisture feed after mixing with bagging off at PT. JAPFA comfeed Indonesia, Tbk. Unit Padang. The type of research used is the study of surveys with the analysis of data used i.e. simple linear regression analysis. Based on the results of the study, testing of normality obtained the significance value of 0.200 with normal categories and R square test results worth 29.4%. The results of simple linear regression test partially with T test, Mempertlihatkan that the application of the control valve Cooler 1-Base atmega 2560 microcontroller system significantly affects the after-mixing Moisture feed with bagging off. The interpretation is that each temperature reduction of the resulting control valve cooler 1 Microcontroller-Based atmega 2560 in one unit affects the difference of moisture feed after mixing with a bagging off of 2.425.

scholarly journals Analysis of Consumer Purchasing Decisions through Product Quality and Promotion on Pam Pam Fried Chicken Products in the District of Pamulang, South Tangerang City

2020 ◽  
Vol 10 (1) ◽  
pp. 91
Author(s):  
Udin Ahidin
Keyword(s):  
Linear Regression ◽  
Product Quality ◽  
Regression Coefficient ◽  
Hypothesis Test ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Simple Linear Regression ◽  
Purchasing Decisions ◽  
Linear Regression Coefficient ◽  
Regression Test

This study is to determine the effect of product quality partially on consumer purchasing decisions on Pam Pam Fried Chicken in Pamulang Subdistrict Area, to determine the effect of partial promotion on consumer purchasing decisions on Pam Pam Fried Chicken in Pamulang Subdistrict Area, to determine the effect of product quality and promotion together with consumer purchasing decisions on Pam Pam Fried Chicken in the Pamulang District Area, and to find out the company's efforts to improve consumer purchasing decisions on Pam Pam Fried Chicken in the Pamulang District Region .Quantitative associative research methods with a verification approach. The population in this study Pam-Pam Fried Chicken consumers amounted to 7,108 consumers in the District of Pamulang, while the sample taken was 100 respondents using the slovin formula, then a proportional random sampling was done because the research object contained 4 (four) branches. Collecting observational data, questionnaires and literature studies. The data analysis method uses validity test, reliability test, classic assumption test, simple linear regression test, multiple linear regression test, correlation coefficient test (product moment), determination coefficient test, hypothesis test (t-test and f-test) . The results showed that there was a positive and significant effect between product quality partially on purchasing decisions. It can be seen from the simple linear regression coefficient of 0.65. The coefficient of determination is 0.6%, t count 2.719> t table 1.984. There is a positive and significant influence between promotion partially on purchasing decisions. It can be seen from the simple linear regression coefficient of 0.32. The coefficient value of determination is 0.2, t count 2.112> t table 1.984.

scholarly journals PENGARUH PENGELOLAAN PIUTANG TERHADAP EFEKTIVITAS ARUS KAS PADA PT. SATRIA LESTARI MULTI

2020 ◽  
Vol 15 (2) ◽  
Author(s):  
Muhammad Rivandi ◽  
Gina Septiana
Keyword(s):  
Linear Regression ◽  
Cash Flow ◽  
Cash Flows ◽  
Statistical Test ◽  
T Test ◽  
Debt Management ◽  
Cash Management ◽  
Simple Linear Regression ◽  
Regression Test

The effectiveness of cash flow is effective cash management requiring a control to protect cash from losses due to theft or fraud. The purpose of the study was to determine the effect of debt management on the effectiveness of cash flows at PT. Satria lestari Multi. The object in this study is PT. Satria lestari Multi. The number of samples in this study were 48 samples starting from January 2016 to December 2019. The statistical test used was using a simple linear regression test. Based on the partial t test with a significance value of 0,000 <alpha 0.05 it can be concluded that debt management has a positive and significant effect on the effectiveness of cash flows.  

scholarly journals The Effect of Employee Performance on Consumer Satisfaction at Setia Hotel, Puruk Cahu, Murung Raya

2021 ◽  
Vol 5 (3) ◽  
pp. 399
Author(s):  
Rinto Alexandro ◽  
Tonich Uda ◽  
Fendy Hariatama H. ◽  
Uci Lestari
Keyword(s):  
Linear Regression ◽  
Customer Satisfaction ◽  
Consumer Satisfaction ◽  
Quantitative Research ◽  
Employee Performance ◽  
Hypothesis Test ◽  
T Test ◽  
Research Approach ◽  
Simple Linear Regression ◽  
Regression Test

Employee performance basically has a big influence on the company's contribution in terms of the quality of service provided to consumers. Employee performance is one of the main assets that must be owned by the company, especially the hotel business where the aim is to measure customer satisfaction. Quality performance will create comfort and satisfaction for consumers. But the fact is that often the problem in the field is the opposite. This study aims to analyze the influence of employee performance on customer satisfaction at Hotel Setia Puruk Cahu Murung Raya. The type and research approach used is quantitative research, with data collection techniques through: Observation, Interview, and Questionnaire/Questionnaire. Data analysis techniques: Simple Linear Regression Test, Hypothesis Test (t test) and Determination Test (R Square test). From the results of the analysis that the researchers did, it can be concluded that the variable "Employee Performance (Y) has a positive influence on the variable "Consumer Satisfaction" (X) where in a simple linear regression test it is found that every additional unit of Employee Performance Variable will increase satisfaction. Consumers are 0.441 or 44.1%, and the t test shows that the influence of employee performance on customer satisfaction at Hotel Setia Puruk Cahu Murung Raya is very significant where the significant value is 0.001 which means Ho is rejected and Ha is accepted, then the influence of employee performance is also classified as high on consumer satisfaction, which is equal to 0.614 or 61.4%.

scholarly journals Empathy and Criminal Behaviour of Aggressors at Detention Centre of Kendari, Indonesia

2021 ◽  
Vol 58 (2) ◽  
pp. 918-923
Author(s):  
Faizah Binti Awad Et al.
Keyword(s):  
Linear Regression ◽  
Quantitative Study ◽  
Aggressive Behaviour ◽  
T Test ◽  
Reactivity Index ◽  
Criminal Behaviour ◽  
Simple Linear Regression ◽  
Detention Centre ◽  
Regression Test ◽  
Inferential Analysis

This study aims to examine the empathy in aggressors at the detention centre class two of Kendari. This quantitative study obtained data using a questionnaire referring to the Interpersonal Reactivity Index (IRI) scale. The close-ended questionnaire is used to measure the aggressors’ empathy and aggressive behaviour against the committed crimes. The obtained data were analysed in two ways, descriptive and inferential analysis. The data were tested using Anova for a simple linear regression test to examine whether empathy in aggressors affects their aggressive behaviour, followed by a t-test to investigate whether the empathy level is developed when committing certain crimes. The result of the study indicates that the empathy and behaviour of the aggressors have a significant correlation. In this line, most of the aggressors at the detention centre class II of Kendari have strong empathy when they are committing a crime. Besides, the aggressors tend to respond against empathy negatively.

scholarly journals KREADINESS OF TOURISM STUDENTS IN INDONESIA ON ONLINE LEARNING ACTIVITIES

Akademika ◽  
2021 ◽  
Vol 10 (01) ◽  
pp. 129-143
Author(s):  
Purwanti Dyah Pramanik ◽  
Santi Maudiarti ◽  
Michael Khrisna Aditya
Keyword(s):  
Online Learning ◽  
Linear Regression ◽  
Student Attitudes ◽  
T Test ◽  
Learning Activities ◽  
Simple Linear Regression ◽  
Validity And Reliability ◽  
Student Readiness ◽  
Regression Test ◽  
Readiness To Learn

Online learning is carried out in all higher education after the COVID-19 pandemic. The online learning causes forced online learning preparation. The research aimed to measure student attitudes about online learning, student readiness to learn online, and the influence of student attitudes about online learning on student readiness to learn online.  The research method was descriptive quantitative and the sample was chosen by simple random sampling. The data were obtained from 311 students of the hospitality management diploma 4 of academic year 2017 to 2020 at one of the tourism school in Indonesia who had to carry out online learning. The collected data were tested using validity and reliability test, descriptive test (frequency and mean),  correlation, simple linear regression test and t-test. The result of the mean test showed that students do not like online learning even though they have a perception of readiness to learn online. This result contradicted the results of the simple linear regression test and t-test which concluded that students 'attitudes of online learning positively and significantly affected students' readiness to learn online. The study implication that it is necessary to create efforts to change the attitude of being less accepting of online learning activities into an attitude of accepting online learning for students.

scholarly journals Pengaruh Terpaan Akun Instagram @bekasifood Terhadap Preferensi dalam Memilih Kuliner di Bekasi

2021 ◽  
Vol 3 (2) ◽  
pp. 140-149
Author(s):  
Muhamad Andi Wiryawan ◽  
Widyo Nugroho
Keyword(s):  
Linear Regression ◽  
Research Method ◽  
Quantitative Method ◽  
T Test ◽  
Coefficient Of Determination ◽  
Simple Linear Regression ◽  
Uses And Gratification ◽  
Regression Test ◽  
Exposure Variable

Instagram account @bekasifood is an account that often shares various culinary informations. This information can be used as a basis and reference for the tendency of the community or followers of the account in choosing the type of culinary. This study aims to determine the effect of exposure to the Instagram account @bekasifood on preferences in choosing culinary in Bekasi. The research method used is a quantitative method with the main theory of Uses and Gratification. Determination of the sample size in this study uses the Taro Yamane formula. Based on the result of hypothesis testing, namely the T test and F test, the result shows that preference in choosing culinary in Bekasi can be influenced by exposure to the Instagram account @bekasifood. Aimed at the simple linear regression test and t test that motives affect preference in choosing culinary in Bekasi. The hypothesis which states that “there is a significant effect of exposure to the @bekasifood Instagram account on preferences in choosing culinary in Bekasi for followers is accepted. In this study, it can be seen that the value of the coefficient of determination R Square is 0.733. These result explains the ability of the account exposure variable (X) to influence the preference variable in choosing culinary (Y) followers of the @bekasifood Instagram account, which is 73.3%, while the rest is explained by other factors not found in this study.

scholarly journals PENGARUH FASILITAS TERHADAP KEPUASAN WISATAWAN PADA OBJEK WISATA KONSERVASI GAJAH KABUPATEN ACEH JAYA

2018 ◽  
Author(s):  
STIM Sukma
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Data Management ◽  
Hypothesis Test ◽  
T Test ◽  
Coefficient Of Determination ◽  
Tourist Attraction ◽  
Simple Linear Regression ◽  
Validity Test ◽  
Regression Test

The purpose of this study is to determine whether there is influence of facilities on the satisfaction of tourists on CRU Sampoiniet tourism object. Samples of the study were 73 respondents who visited the CRU Sampoiniet tourist attraction in 2017. Using accidental sampling is the method of sampling by choosing who happens to exist or found. Data analysis using Simple Linear Regression test with hypothesis test using Partial Test (t test) and coefficient of determination (R2) while data management using SPSS 16. Where previously been through validity test and reliability of research instrument. The results showed that the facility is able to explain its existence to the variable satisfaction of tourists, besides the partial facilities have a positive and significant effect on the satisfaction of tourists.

scholarly journals Correlation Analysis Between Price and Product Completeness With Purchase Decision at Zami Mart

2021 ◽  
Vol 5 (2) ◽  
pp. 128-135
Author(s):  
Syamruddin Syamruddin ◽  
Rama Fitradana Kusuma
Keyword(s):  
Regression Analysis ◽  
Linear Regression ◽  
Hypothesis Test ◽  
Linear Regression Analysis ◽  
Multiple Linear Regression Analysis ◽  
T Test ◽  
Coefficient Of Determination ◽  
Simple Linear Regression ◽  
Purchasing Decisions ◽  
F Test

The purpose of this study was to determine the correlation between price and product completeness with purchasing decisions either partially or simultaneously at Zami Mart, Tangerang. The method used in this research is descriptive quantitative. While the data analysis techniques used in this study are Simple Linear Regression Analysis, Multiple Linear Regression Analysis, Coefficient of Determination Analysis, and Hypothesis Testing (t test and F test). The results showed a correlation between price and product completeness with purchasing decisions. Based on the analysis of the coefficient of determination obtained R Square (R2) = 0.426, where KD = R2 x 100% = 0.426 x 100% = 42.6%. Price and product completeness have a correlation of 42.6% on purchasing decisions, while the remaining 57.4% are influenced by other variables. Furthermore, according to the hypothesis test there is a correlation between price and purchasing decisions where according to the results of the t test, the value of t count > t table (3.999 > 1.98472). Then the completeness of the product has a correlation with purchasing decisions, where according to the results of the t test, the value of t count > t table (3.671 > 1.98472). Furthermore, the price and completeness of the product have a correlation with purchasing decisions. Based on the results of the F test, the calculated F value is greater than F table or 36,011 > 3,090.

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