scholarly journals The Meaning Construction of Public Relations Marketing of Islamic Private Higher Education PR

2018 ◽  
Vol 10 (2) ◽  
pp. 135
Author(s):  
Tresna Wiwitan ◽  
Neni Yulianita
Keyword(s):  
Public Relations ◽  
Private Universities ◽  
Meaning Construction ◽  
Private Higher Education ◽  
State Universities ◽  
Prospective Students ◽  
Academic Quality ◽  
Study Approach

<em>The reality that occurs today is that Private Universities is still unable to compete with State Universities. Unisba and Unissula are Islamic Private Universities working hard to gain public trust through improving the academic quality of the lecturers and the students. Research issue that will be studied is the dimension of the meaning construction of PR Marketing in Unisba and Unissula. This research is qualitative research with case study approach. The theory used to examine and to analyze the results of the research is the Theory of Social Construction (Berger and Luckman). The results of research stated that the meaning construction of PR Marketing are: 1) the art of persuading the stakeholders in the framework of human relations, 2) the intention of worshipping because of Allah SWT (Lillahi Ta'ala) based on patience, honesty, and exemplary, 3) the motive to increase the number of prospective students and to build positive image, and 4) PR Marketing puts forward the values of Islam that contains the values of Islamic da'wah and syi'ar.</em>

scholarly journals Strategi Hubungan Masyarakat Lembaga Penyiaran Publik Televisi Republik Indonesia Jambi dalam Mempromosikan Program Acara

2019 ◽  
Vol 4 (2) ◽  
pp. 189-216
Author(s):  
Nopita Sari ◽  
Mila Wahyuni ◽  
Eka M. Taufani
Keyword(s):  
New Media ◽  
Public Relations ◽  
Sales Promotion ◽  
Communication Strategy ◽  
The Public ◽  
Study Approach ◽  
The Republic ◽  
Public Relations Strategy

This research is motivated by a phenomenon that occurs in the field of Public Relations (HUMAS) of the Republic of Indonesia Television Public Broadcasting Institution (LPP TVRI) Jambi. A strategy is needed by TVRI Jambi as times change where the interest of television viewers is decreasing due to competition from both private television and new media. The audience follows a style that has value. Therefore it is necessary to have a Public Relations in order to expand public knowledge about what programs exist at TVRI in order to increase the existence of TVRI Jambi. This study uses a qualitative method with a case study approach. Data collection methods used in the form of observation, documentation, and interviews with data analysis techniques, namely data reduction, data presentation, and data verification. The results of this study the authors found that the Public Relations Strategy in promoting TVRI Jambi programs to improve the quality of TVRI programs in the eyes of the public to better understand and know broadcasts on TVRI Jambi therefore Public Relations itself uses a communication strategy Public relations strategy, communication, advertising , sales promotion, publicity , corporate design The problems of Public Relations in promoting LPP TVRI programs in Jambi, weak human resources, PR efforts in promoting LPP TVRI Jambi programs in collaborating with other agencies.

scholarly journals Between Cost Cheap Prices And Increasing High Quality Educational University In Pekanbaru City

2018 ◽  
Vol 4 (1) ◽  
pp. 67 ◽  
Author(s):  
Prama Widayat
Keyword(s):  
Higher Education ◽  
Private Universities ◽  
State Universities ◽  
State University ◽  
Prospective Students ◽  
Tuition Fees ◽  
High Quality ◽  
Private Companies ◽  
Main Thing

<p><em>The need of higher education in the community has become the main thing for the future, not all can study at State Universities (PTN) but some must enter in Private Universities (PTS). But the problem that arises is the problem of tuition fees in the PTS course higher than the state university, the tendency of prospective students in choosing Higher Education (PT) based on cost and quality. While the problems from the PT side lies in the budget constraints in improving quality because of talk about the quality of course comprehensive from the means of lectures to the specialization of universities. Limitations of costs can at least be overcome by the synergy of universities, private companies and governments so it is not always </em><em>student.</em></p>

Prinsip Kearifan Lokal dalam Pengembangan Strategi Kehumasan pada Pemerintah Daerah Kabupaten Bandung

2020 ◽  
Vol 4 (2) ◽  
pp. 229-248
Author(s):  
Betty Tresnawaty
Keyword(s):  
Public Relations ◽  
Local Knowledge ◽  
Case Study Approach ◽  
West Java ◽  
Study Approach ◽  
Positive Image ◽  
The Government ◽  
The Impact ◽  
Public Relations Strategy

Public Relations of the Bandung Regency Government realizes that its area has a lot of potential for various local wisdom and has a heterogeneous society. This study aims to explore and analyze the values of local knowledge in developing public relations strategies in the government of Bandung Regency, West Java province. This study uses a constructivist interpretive (subjective) paradigm through a case study approach. The results showed that the Bandung Regency Government runs its government based on local wisdom. Bandung Regency Public Relations utilizes local insight and the region's potential to develop a public relations strategy to build and maintain a positive image of Bandung Regency. The impact of this research is expected to become a source of new scientific references in the development of public relations strategies in every region of Indonesia, which is very rich with various philosophies.Humas Pemerintah Kabupaten Bandung menyadari wilayahnya memiliki banyak potensi kearifan lokal yang beragam, serta memiliki masyarakatnya yang heterogen. Penelitian ini bertujuan menggali dan menganalisis nilai-nilai kearifan lokal dalam pengembangan strategi kehumasan di pemerintahan Kabupaten Bandung provinsi Jawa Barat.  Penelitian ini menggunakan paradigma interpretif (subjektif) konstruktivis melalui pendekatan studi kasus. Hasil penelitian menunjukkan bahwa Pemerintah Kabupaten (Pemkab) Bandung menjalankan pemerintahannya berlandaskan pada kearifal lokal. Humas Pemkab Bandung memanfaatkan kearifan lokal dan potensi wilayahnya untuk mengembangkan strategi humas dalam membangun dan mempertahankan citra positif Kabupaten Bandung.Dampak penelitian ini diharapkan menjadi sumber rujukan ilmiah baru dalam pengembangan strategi kehumasan di setiap daerah Indonesia yang sangat kaya dengan beragam filosofi. 

KURIKULUM DAN TANTANGANNYA Studi Kasus Jurusan Perbankan Syariah di SMK Ibnu Sina

2020 ◽  
Author(s):  
Eny Puspita Ningrum
Keyword(s):  
Curriculum Reform ◽  
Face To Face ◽  
Educational Curriculum ◽  
Study Approach ◽  
Technological Advances ◽  
Life Education ◽  
Real Picture ◽  
In The Beginning

Education is an important thing that has become a necessity for every human being in order to achieve a better quality of life. Education cannot be separated from the educational curriculum, which is where the curriculum continues to develop following every development of society and technological advances. The curriculum is the heart of education and is dynamic in nature where the curriculum must always be updated or changed. From this curriculum reform and change, it is a challenge for teachers to continue to innovate to improve the quality of education. By using a qualitative research method a case study approach, it is hoped that it can explain the real picture that is being experienced by the teacher at SMK Ibnu Sina. which focuses on the Sharia Banking major due to changes in the adjusted curriculum because the world is being faced by COVID-19. In the era of COVID-19, the educational curriculum must be adjusted, which in the beginning learning can be face-to-face now has turned into a distance learning online learning model.

A Mixed Method Approach to Quality of Life Research: A Case Study Approach

2007 ◽  
Vol 85 (1) ◽  
pp. 145-158 ◽  
Author(s):  
Heather Dunning ◽  
Allison Williams ◽  
Sylvia Abonyi ◽  
Valorie Crooks
Keyword(s):  
Quality Of Life ◽  
Mixed Method ◽  
Case Study Approach ◽  
Mixed Method Approach ◽  
Study Approach ◽  
Quality Of Life Research ◽  
Method Approach

Pengelolaan website sebagai Media Informasi Publik

2020 ◽  
Vol 2 (2) ◽  
pp. 201-220
Author(s):  
Rina Himaturipa ◽  
Abdul Azis Maarif ◽  
Yusuf Zaenal Abidin
Keyword(s):  
Public Relations ◽  
Management Process ◽  
City Governments ◽  
Regional Office ◽  
The Public ◽  
Study Approach ◽  
Fact Finding ◽  
Or Organization ◽  
Application Programs

Tujuan dari penelitian ini adalah untuk mengetahui proses pengelolaan dimulai dari pencarian data dan fakta, perencanaan, pengaplikasian program, serta tahap evaluasi. Proses ini merupakan rangkaian dari pengaplikasian konsep four step public relations yang dijalankan oleh humas Kantor Wilayah Kementrian Agama Provinsi Jawa Barat, yaitu tahap fact finding, planning and programming, taking actions and communications, and evaluations. Penelitian ini menggunakan paradigma konstruktivisme , pendekatan kualitatif dan metode studi kasus, mengenai suatu lembaga atau organisasi dengan berupa fenomena yang ada dan terjadi nyata disuatu lembaga atau organisasi. Hasil dari penelitian ini menerangkan bahwa proses pengelolaan website menghasilkan data yang terbagi kedalam dua bagian yaitu fakta primer dan sekunder , setelah data didapatkan selanjutnya perencanaan program aplikasi yang memudahkan publik, lalu pengaplikasian program aplikasi seperti halnya E-MTQ, SIMKAH, dan lain-lain, tahap akhir yaitu evaluasi yang dilakukan seperti Rapat Koordinasi dengan Pemerintah Provinsi dan Kab/Kota. Kata Kunci :  Pengelolaan; Humas; Website       The purpose of this research is to find out the management process, Fact Finding, Planning and programming, Taking Actions and communications, and evaluation stages. This process is a series of applications of the four-step public relations concept run by the PR of the Regional Office of the Ministry of Religion of West Java Province. Researchers also use a case study approach that is about an institution or organization in the form of phenomena that exist and occur real in an institution or organization. The results of this study explain that the website management process produces data which is divided into two parts, namely primary and secondary facts, after the data is obtained then the planning of application programs that facilitate the public, then application of application programs such as E-MTQ, SIMKAH, and others, the final stage is an evaluation conducted such as a Coordination Meeting with the Provincial and District / City Governments. Keywords: Management; PR; Website

scholarly journals Deliberative Debates in Investors Penetration Area: A Case Study of Village Deliberation by Village Consultative Board (BPD) in Caturtunggal Village, Yogyakarta

2018 ◽  
Vol 3 (1) ◽  
pp. 49
Author(s):  
Husen Wijaya Abd. Hamid
Keyword(s):  
Deliberative Democracy ◽  
Data Gathering ◽  
Elite Capture ◽  
Study Approach ◽  
Depth Interview ◽  
Qualitative Descriptive ◽  
Democracy Theory ◽  
Descriptive Method

<div class="page" title="Page 1"><div class="layoutArea"><div class="column"><p>This study focuses on deliberative democracy practices in Caturtunggal village, specifically in the sub-village (<em>dusun</em>) of Seturan, Karangwuni, and Ambarukmo. The study assesses the quality of deliberation in these dusun by applying the three out of  five indicators of deliberative democracy theory by Fishkin (2009), namely information, subtantantive balance, and equal consideration. This study deploys qualitative descriptive method and case-study approach with in-depth interview as the main data gathering technique. This deliberation has put Village Consultative Board (BPD) period of 2013-2019 as a mediator and to consider arguments and deliberative results. Based on the indicators which proposed by Fishkin, Seturan and Ambarukmo are categorized for having semi-ideal deliberation, meanwhile Karangwuni is categorized as not ideal. The study also finds elite capture practices in Seturan and Karangwuni, but they do not impact significantly. </p></div></div></div>

scholarly journals Manajemen Public Relations dan Reputasi Organisasi Lembaga Amil Zakat Dompet Dhuafa

2018 ◽  
Vol 2 (2) ◽  
Author(s):  
Ahmad Dimyati
Keyword(s):  
Public Relations ◽  
Single Case ◽  
Program Planning ◽  
Secondary Data ◽  
Evaluation Process ◽  
Primary Data ◽  
Study Approach ◽  
Programming Process ◽  
Main Message

ABSTRAKPenelitian ini bertujuan untuk mengetahui (1) metode identifikasi masalah Public Relations pada LAZ Dompet Dhuafa; (2) proses perencanaan dan pemrograman LAZ Dompet Dhuafa; (3) strategi aksi dan komunikasi LAZ Dompet Dhuafa; dan (4) proses evaluasi program LAZ Dompet Dhuafa. Penelitian ini menggunakan metode kualitatif dengan pendekatan studi kasus eksploratif jenis single case holistic. Data primer dalam penelitian ini diperoleh melalui wawancara mendalam, sementara data sekunder bersumber dari studi pustaka dan dokumentasi. Hasil penelitian menunjukkan bahwa LAZ Dompet Dhuafa tidak melakukan riset khusus terkait perencanaan program; riset yang dilakukan hanya melalui fakta-fakta baru di lapangan melalui program-program yang sudah ada sebelumnya. Perencanaan program tematik dan nontematik LAZ Dompet Dhuafa dilakukan melalui rapat kerja tahunan, sementara pesan utama yang ingin disampaikan kepada pihak eksternal disampaikan melalui website resmi dan media sosial. Adapun evalusi program yang dilakukan tidak melibatkan publik eksternal. Kata Kunci: Manajemen Public Relations, zakat, Dompet Dhuafa ABSTRACTThis study aims to determine (1) the method of identifying problems of Public Relations at LAZ Dompet Dhuafa; (2) the planning and programming process of LAZ Dompet Dhuafa; (3) the strategy of action and communication of LAZ Dompet Dhuafa; and (4) the evaluation process of the LAZ Dompet Dhuafa program. This study uses a qualitative method with an explorative case study approach and single case holistic. The primary data in this study were obtained through in-depth interviews, while the secondary data were obtained from literature and documentation. The results of the study show that LAZ Dompet Dhuafa does not conduct specific research related to program planning; the research only carried out through new facts in the field through the pre-existing programs. The planning of thematic and non-thematic program is carried out through annual work meetings, while the main message to be conveyed to public (external) is delivered through the official website and social media. Meanwhile, the evaluation of the program did not involve the external public. Keywords: Public Relations management, zakat, Dompet Dhuafa

scholarly journals ENHANCEMENT OF THE QUALITY OF HUMAN RESOURCES THROUGH TRAINING AND DEVELOPMENT PROGRAMS IN SCHOOLS

2021 ◽  
Vol 5 (2) ◽  
pp. 145-153
Author(s):  
Charlita Trihapsari ◽  
Fadhilah Mujahidah ◽  
Neneng Humairoh
Keyword(s):  
Human Resources ◽  
Development Program ◽  
Training And Development ◽  
Educational Goals ◽  
Development Programs ◽  
Study Approach ◽  
The Subject ◽  
Data Collection Technique

This study aims to analyze and understand the training and development program carried out by SMP YAMIS Jakarta in improving the quality of its human resources. This research uses a qualitative case study approach. The data collection technique is done through interviews, observation, and documentation. Data analysis is done through data presentation, data reduction, and concluding. The results showed that the training and development program carried out by SMP YAMIS Jakarta in improving the quality of its human resources was through the Subject Teacher Consultation (MGMP) activities which were carried out periodically by the existing schedule, involving teachers in seminars on learning methods that creative, innovative and fun, holding independent training in schools by inviting resource persons who are experts in the field, and programmed supervision carried out by school principals to employees regarding the achievement of planned educational goals. 

scholarly journals Kontribusi Muhasabah dalam Mengembangkan Resiliensi Pada Orang Tua Anak Berkebutuhan Khusus

2021 ◽  
Vol 6 (2) ◽  
pp. 244-262
Author(s):  
Fatma Laili Khoirun Nida
Keyword(s):  
Special Needs ◽  
Poor Quality ◽  
Children With Special Needs ◽  
Case Study Approach ◽  
Study Approach ◽  
Study Results ◽  
Resilience Factors ◽  
Depth Interviews

The phenomenon of the poor quality of parental care for children with disabilities makes resilience one of the psychological capital that contributes to improving the quality of care. This study describes how through a muhasabah intervention in Blimbingrejo Village, Nalumsari District, Jepara Regency. The purpose of this study was to provide information for parents of children with special needs about muhasabah interventions in developing the resilience abilities of parents when carrying out their care. The urgency of this research is to reduce parenting stress experienced by parents because of the developmental barriers of their children. This research is qualitative with a case study approach through in-depth interviews and observation techniques. The study results explain that the condition of children with special needs is often a stressor for their parents. However, parents can live with complete steadfastness as a form of their resilience. The pattern of resilience formed is supported mainly by thinking about what they are trying to do. There are indications of the meaning of resilience factors in the practice of muhasabah in the form of the ability to regulate emotions, develop optimism and empathy, control impulses and causal analysis, good self-efficacy and take wisdom as an indication of aspects of the reaching out process. The results of this study are helpful information in developing the concept and practice of caring for children with special needs.

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