scholarly journals Analisis Daya Saing dan Strategi Ekspor Singkong Olahan Indonesia ke China

2019 ◽  
Vol 9 (2) ◽  
pp. 91-101
Author(s):  
Fu Jing Yi ◽  
Jono M Munandar ◽  
Abdul Kohar Irwanto

Cassava (Manihot esculenta Crantz) is one of the export commodities from food crops sector and has many potencies to be developed. Indonesia is one of the top-10 biggest countries that can produced cassava for the world. This research aimed to 1) identify the competitiveness rate of Indonesian processed cassava export to China as the destination country, 2) identify the internal and external factors of export of Indonesian processed cassava to China, and 3) identify the strategies that can be used to improve the export competitiveness of processed cassava to China. Revealed Comparative Advantage (RCA), was implemented to determinded the competitiveness rate of Indonesian processed cassava. Indonesian processed cassava in China’s export market for 5 years period from 2012 to 2016 has an average RCA index less than 1. This shows that during the whole year period, Indonesian processed cassava has weak comparative advantage, and also has a fairly low competitiveness in the China market. From that result, strategies to improve the competitiveness of cassava sales both from export and import can be done by using SWOT analysis. The results of the SWOT analysis can generate the alternative strategies through AHP analysis. The integration of internal and external factors needs to be done as a strategy of market penetration of processed cassava of Indonesia. Strategic alternatives that become the main priority in the effort to increase the export competitiveness of Indonesian processed cassava are farmers with starch products and technology adoption to increase the fulfillment of export quantity of processed cassava.

2019 ◽  
Vol 4 (1) ◽  
pp. 49-62
Author(s):  
Janu Riyanto

Abstrak Penelitian Pengembangan Strategi Pengelolaan Sanggar Srengenge Mas, Bantul, DIY bertujuan mengidentifikasi strategi yang digunakan selama ini dalam mencapai tujuan yang telah ditetapkan. Di samping untuk menganalisis faktor internal dan eksternal serta memformulasikan pengembangan strategi yang digunakan Sanggar Srengenge Mas. Metode penelitian yang digunakan meliputi empat tahap. Tahap pertama menentukan lingkup penelitian yang terdiri dari objek penelitian dan subjek penelitian. Langkah kedua, melakukan teknik pengumpulan data. Langkah ketiga menentukan variabel yang mencakup faktor internal (kekuatan dan kelemahan) dan faktor eksternal (peluang dan ancaman). Langkah keempat atau terakhir, melakukan analisis data dengan menggunakan metode kualitatif dengan menggunakan analisis SWOT. Hasil penelitian berdasarkan matrik IE, Sanggar Srengenge Mas berada di posisi V, yakni Hold and Maintain (pertahankan dan pelihara). Strategi umum yang dipakai adalah penetrasi pasar dan pengembangan produk. Hasil penelitian kedua, berdasarkan kuadran analisis SWOT Sanggar Srengenge Mas berada di kuadran I sehingga diperlukan pemilihan strategi berupa penggunaan setiap kekuatan untuk menghadapi setiap ancaman dengan mendukung strategi ofensif guna menciptakan peluang. Hasil penelitian ketiga, berdasarkan hasil Kuadran Analisis SWOT Sanggar Srengenge Mas menunjukkan posisinya berada pada kuadran I yaitu Ekspansion mendukung strategi ofensif. Abstract Research on the Management Strategy Development of the Srengenge Mas Studio, Bantul, DIY aims to identify the strategies that have been used so far in achieving the stated objectives. Besides analyzing internal and external factors and formulating the development of strategies used by Srengenge Mas Studio. The research method used includes four steps. The first step determines the scope of the study which consists of the object of research and research subjects. The second step is to carry out data collection techniques. The third step determines variables that include internal factors (strengths and weaknesses) and external factors (opportunities and threats). The fourth or final step is to analyze the data using qualitative methods using SWOT analysis. The results of the study are based on the IE matrix, Sanggar Srengenge Mas is in position V, namely Hold and Maintain (keep up and maintain). The general strategies used are market penetration and product development. The results of the second study, based on the SWOT analysis quadrant Srengenge Mas Studio, were in quadrant I, so a strategy was needed in the form of using each force to deal with each threat by supporting an offensive strategy to create opportunities. The results of the third study, based on the results of the Srengenge Mas SWOT Analysis Quadrant, show that their position is in quadrant I, namely expansion, supporting offensive strategies.


2016 ◽  
Vol 1 (3) ◽  
pp. 46
Author(s):  
Aldiansyah Pratama ◽  
Ma’mun Sutisna

In running business poultry broiler, Rancamaya Farm faces many obstacles. Especially is not being able to meet all demand that there are (excess demand). The demand for chicken broiler currently reached 400.783, can be met by Rancamaya Farm is a 288.194. Along with the high education and people's income, then the demand for chicken broiler will progressively increase. This led to opportunities developed farms will increase anyway. The purpose of this research is to analyze the internal and external factors Rancamaya Farm as well as formulate strategies in developing his business. This research uses the qualitative method, as for the quantitative of with regard to internal factors (IFE) matrix, external factors (EFE) Matrix and internal-external (IE). After that, it was back in the analysis using the matrix Strength, Weakness, Opportunity and Threat (SWOT) and architecture strategy. Respondents used in these studies amounted to 7 persons, with consideration of the respondents understand the external and internal condition of the company. The results of this research indicate that the position is located in Rancamaya Farm II which gives recommendations to grow and develop. The strategy that best suits your Rancamaya Farm is a strategy of intensive (market penetration, market development, and product development) or integrative (integration, integration of the back, and the horizontal integration). The results of the SWOT analysis produces 8 business strategic alternatives for Rancamaya Farm which is then poured into 18 work program needs to be done within a period of five years.


BISMA ◽  
2017 ◽  
Vol 11 (2) ◽  
pp. 124
Author(s):  
Aulia Fajar Naufal ◽  
Fuad Achmadi

Abstract:The cement industry is facing a new business era as more cement producers joining the domestic market competition that causesthe shift on the existing cement consumption map. This research aims to identify the company’s internal and external factors and to formulate best alternative strategy for the company “A” in facing the market competition in East Java Province. The strategy is formulated by using Strengths Weaknesess Opportunities andThreats(SWOT) analysis, Strategic Position and Action Evaluation (SPACE) and Grand Strategy (GS)matrix continuedby Quantitative Strategic PlanningMatrix (QSPM). Results show thatthe company should use aggressive strategy focusing on market penetration, aggressive promotion, increased selling power, and product development in order to expand the market in East Java Province. Keywords: Strategy Formulation, SWOT Analysis, SPACE, GS Matrix, QSPM.


2017 ◽  
Vol 5 (1) ◽  
pp. 82
Author(s):  
Riszky Ramadhan Nourlette ◽  
Shinta Wahyu Hati

Abstract :This study aimed to determine the external and internal condition of Nongsa Point Marina & Resort Hotel as the basis of defining a strategy to face the competition. The method used in this study is qualitative descriptive approach.   Primary and secondary data is processed to gather information about  the  strengths  and  weaknesses  and  the  opportunities  and  threats  of Nongsa  Point  Marina  &  Resort  Hotel.  The  result  of  this  study  is  the competitive strategy which must be applied is market penetration. This result is obtained through a series of processes from SWOT Analysis which is started from analyzing the internal and external factors until defining a strategy with QSPM matrix. Keywords: Hotel, SWOT Analysis, QSPM Matrix


2018 ◽  
Vol 25 (2) ◽  
pp. 105-116
Author(s):  
Ratnawati Nurkhoiry

Indonesia is the biggest palm oil exporter, however how much Indonesia's competitiveness compared to other exporting countries still need to study. This study measures competitiveness using 10 indicators of trade from the World Bank divided into 3 major groups, namely; export share, market penetration and comparative advantage. Using trade data from UN Comtrade of palm oil in HS code, 2004-2016. Referring to the results of 10 indicators, Indonesia; share exports are increasing, stronger market penetration, more diversified exports, and increased comparative advantage. Malaysia as exporter, although the share of exports is declining but still has strong market penetration, diversified exports and comparative advantage.


2017 ◽  
Vol 25 (2) ◽  
pp. 105-116
Author(s):  
Ratnawati Nurkhoiry

Indonesia is the biggest palm oil exporter, however how much Indonesia's competitiveness compared to other exporting countries still need to study. This study measures competitiveness using 10 indicators of trade from the World Bank divided into 3 major groups, namely; export share, market penetration and comparative advantage. Using trade data from UN Comtrade of palm oil in HS code, 2004-2016. Referring to the results of 10 indicators, Indonesia; share exports are increasing, stronger market penetration, more diversified exports, and increased comparative advantage. Malaysia as exporter, although the share of exports is declining but still has strong market penetration, diversified exports and comparative advantage.


2019 ◽  
Vol 2 (4) ◽  
pp. 151
Author(s):  
Bashir Hadi Abdul Razak

The Arab-Israeli conflict is among the longest and most complex conflicts in the world today, a conflict that transcends borders or a difference of influence. It is a struggle for existence in every sense. Since the establishment of Israel in 1948, one of the regional forces whose political movement is determined by the Arab world has become the result of the internal and external factors and changes that affect it. This entity is hostile to the Arabs, Which would have a negative impact on the regional strategic situation.


2019 ◽  
Author(s):  
Onsardi Onsardi

The title of this study is the Strategy of Increasing Consumer Food Loyalty in CurupCity, Rejang Lebong Regency (Case Study in "Henvian" Typical Food Industry). Thisresearch is based on the importance of strategies in increasing business and consumerloyalty to products sold.Strategies to increase business and consumer loyalty can bedone with a SWOT analysis. Place of this research is the "Henvian" shop that sellstypical Rejang lebong food. The method used in this study is descriptive qualitative.Informants in this study were people who were considered to know for certain about theHENVIAN Specialty Food Store in Curup City, Rejang Lebong Regency. The dataanalysis technique used in this study is a SWOT analysis to determine the strengths,weaknesses, opportunities and threats in a typical Rejang Lebong food business.By using SWOT analysis techniques that consist of strengths (weakness), weaknesses(weakness), opportunities (opportnity) and threats (threath). The results of this studycan be concluded that the internal factors that are the strength of the marketing strategyare the quality of the product that is good at a price affordable to the public andtourists, service that is friendly and responsive to consumer needs, as well astechnological advancements that facilitate the promotion of business. Internal factorsthat are a weakness are often lack of stock, there are some products that do not meet thestandard packaging, the product shelf life is short, employees do not use uniforms.External factors that become opportunities are a fairly high economic community,abundant raw materials while external factors that are a threat are the manycompetitors, an unstable economy, the price of basic needs increases. Based on theresults of the SWOT analysis of internal and external factors, the strategy used is toimprove product quality by improving the appearance of packaging and quality ofcontent and quality of service by providing uniforms to employees and providingstandards of service to consumers. .Keywords: Strategy, Consumer Loyalty, SWOT


2019 ◽  
Vol 1 (1) ◽  
Author(s):  
Herwin Mopangga ◽  
Fitriaty Puhi

Tourism shows a significant contribution to foreign exchange and regional income in Indonesia. Defined as a priority and leading sector in the RPJMD, tourism development in the Regencies and the Province of Gorontalo must measure the results, benefits and impacts for all stakeholders. Contribution to regional income (PAD) and the composition of internal and external factors in each of the leading destinations is needed for the purpose of determining the strategy and policy of sustainable tourism development. The study concluded that tourism sector was relatively small in its contribution to each PAD total by Regencies in Gorontalo Province. The low of PADsp is relevant to the low occupancy rate (TPK) of the hotel and the length of stay (LoS). The lack of retribution income from recreation and sports spot is relevant to the lack of activities to support the attractiveness such as art and cultural attractions and local products that can be souvenirs for tourists. Infrastructure facilities at leading tourism objects are relatively incomplete or do not meet tourism standards. The low of PAD, TPK LoS can also explain that the increase in tourists to Gorontalo is only a transit to the other tourist objects outside of Gorontalo Province.Keywords: Tourism, Leading Sector, Gorontalo, Income, Swot Analysis


2016 ◽  
Vol 8 (7) ◽  
pp. 140 ◽  
Author(s):  
Bilal Lotfi ◽  
Mohamed Karim

<p>The term competitiveness is a relative concept whose perception changes with the level of conducted analysis (nation, sector, company). Thus, a variety of internal and external factors can have deep effects on the competitiveness of a given entity. This paper aims to evaluate the competitiveness of Moroccan exports by identifying the main determinants that explain their performance. This is particularly dealing with the impact of customs’ tariff, the tariff of import, foreign demand, the share of the non-residents in the capital of domestic enterprises and the investment rate compared to the value of exporters.</p><p>Moreover, this paper presents a literature review on competitiveness and examines the main results of our econometric analysis regarding the determinants of export competitiveness applied to the top ten branches most exporters in Morocco. The gained results allow confirming the sensitivity of exports by branch to the situation of Morocco’s main trading partner namely the European Union while emphasizing, quantitatively, on the role played by the investment effort undertaken by Moroccan exporting companies in improving the competitiveness of national exports.</p>


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