scholarly journals ASSESSING THE USABILITY OF SITES IN TERMS OF DIGITALIZATION OF THE ECONOMY

2020 ◽  
Vol 1 (2) ◽  
pp. 115-123
Author(s):  
Yuliia Honcharenko ◽  
Dmytro Ocheretin

The purpose of the article is to study the degree of usability of sites from the point of view of their stakeholders. The usability indicator is responsible for how easy the site's interface is to use, that is, it means how easily the user without special training can interact with the information system of the website. The goal of usability is to have a product that is easy to understand, easy to learn, effective to use, and en-joyable to use. Methodology. The article proposes an approach for assessing the usability of sites of business entities, based on the results of an empirical study in the format of questionnaire, which allows us to take into account the subjective attitude of respondents to the usability of a particular site. When calculating the integral usa-bility indicator, the assessments of the weight of each variant of the answer to the question, the weight of the question within the boundaries of each of the criteria, the weight of each criterion in the final indicator are taken into account. The approbation was carried out on the websites of higher education institutions. Highlighted the most important criteria for the usability of the website of a higher education institution from the point of view of applicants and students as stakeholders who are potential buyers and consumers of educational services: loading speed, convenience, efficiency, relevance, accessibility, interactivity, cross-browser compatibility, lack of forced content, attractive design, satisfaction. To obtain the results, a survey of 1170 stakeholders was conducted in the form of a questionnaire regarding the compliance of the websites of higher education institutions with the usability criteria. Based on the results of scoring and taxonomic analysis, quantitative values of the integral indicator of the usability of the websites of higher education institutions were obtained: NTUU “Igor Sikorsky Kyiv Polytechnic Institute”– 8,01; Taras Shevchenko National University of Kyiv – 6,47; Sumy State University – 7,87; Lviv Polytechnic National University – 7,85; V.N. Karazin Kharkiv National University – 5,32; Interregional Academy of Personnel Management – 7,7; Kharkiv University – 6,97; Academy of Advocacy of Ukraine – 5,62. The obtained quantitative values indicate that, according to Harrington's scale of desirability, the NTUU “Igor Sikorsky Kyiv Polytechnic Institute” site has the highest level of usability, the Sumy State University, Lviv Polytechnic National University, Interregional Academy of Personnel Management, Kharkiv University and Taras Shevchenko National University of Kyiv sites have a sufficient level, the Academy of Advocacy of Ukraine and V.N. Karazin Kharkiv National University sites are at the middle level. Practical implications. The proposed approach can be applied to the site of any business entity, it makes it possible to quantify the level of usability of the site from the point of view of stakeholders and become the basis for making effective management decisions regarding the compliance of the website with the requirements and needs of users. Value/originality. The proposed methodology for assessing the site of higher education institutions makes it possible to assess the degree of convenience of sites, which is a tool for ensuring the quality of online presentation of educational services in the context of limited information transparency of higher education institutions.

10.12737/127 ◽  
2012 ◽  
Vol 1 (3) ◽  
pp. 0-0
Author(s):  
Сотникова ◽  
Svetlana Sotnikova

Novosibirsk State University of Economy and Management (NGUEU) represented by the Chair of labour economy and personnel management held the Vth Anniversary Siberian Personnel Forum which has assembled together representatives of business structures, public authorities, academic science and higher education institutions, students and graduate students.


Author(s):  
Amani Suleiman Ahmed Suleiman

   The objective of the study was to investigate the extent to which some of the TQM standards were applied in the faculties of Khartoum State University and Sudan International Private University from the point of view of the faculty and the effect of the variables (age, gender, academic qualifications, years of experience, On the answers of the sample, and used the descriptive statistical method. The study was carried out with the following results: The application of TQM in some of the faculties of Khartoum State University and Sudan University of the World (3.46) with a total average of (3.46 of 5) with (large) estimates. According to the fields, the field of quality requirements in education has a general average of (3.84) with a large estimate; followed by the follow- Thirdly, the field of human resources development was average (3.37), and lastly, Decision-making and community service an average of (3.03), all of which estimates (medium). The results of the study showed that there are no differences in the application of some TQM standards in Sudanese higher education institutions due to variables (years of experience, age, scientific qualification and gender). In light of the results of the study, a number of recommendations were made to increase awareness and activate the implementation of some of the TQM standards in Khartoum State University Colleges, Sudan Private International University and all Sudanese higher education institutions. And attention to the educational environment within the university and methods of communication and communication. And to spread the culture of quality to managers and deans first to convince them of the importance of change and improve the performance and the importance of quality standards in institutions of public and private higher education as well as higher institutes


2021 ◽  
Vol 4 (1) ◽  
pp. 18-25
Author(s):  
Olena Vitaliivna Bielikova ◽  
Svitlana Oleksiivna Dytiuk ◽  
Tetiana Vasylivna Krech ◽  
Zoia Adamia

Background: The relevance of the study lies in the need of studying lecturer’s language etiquette, his role in the formation of a professionally oriented personality in terms of improving the system of higher education, in the process of implementing new requirements and standards of education. Purpose: To identify the components of lecturer’s language etiquette, which are important for students of higher education, as well as to identify ways of their formation and development. Materials and Methods: A questionnaire was developed using Google Forms to implement the study. The questionnaire was distributed by e-mail among 70 students from Kharkiv National University of Civil Engineering and Architecture (Kharkiv, Ukraine) and 40 students from Sukhum State University (Tbilisi, Georgia). Results: The survey allowed to find that the main principles of language etiquette of the lecturer are: politeness, tact, kindness, tolerance, friendliness, ability to listen, others. Among the violations of the rules of language etiquette of the lecturer, which are most common, students noted the following: talking in “high tones”, excessive categorical statements, hostility, tactlessness, rudeness, bias, arrogance, others. Conclusions: The most popular in the process of pedagogical communication are the lecturer’s competencies, such as listening skills, managing their emotions and states, interaction with students based on understanding their values and needs, tact, politeness, tolerance, friendliness. Especially important are the skills of building effective speech, establishing and maintaining a communicative balance in the audience, creating an atmosphere of trust, psychological comfort, open and equal cooperation. These skills and abilities become especially relevant in the era of digitalization and the transition to blended learning.


2021 ◽  
pp. 82-86
Author(s):  
N.R. Khachaturyan ◽  

Presented is an algorithm for attracting consumers of educational services to higher education institutions based on benchmarking technologies, tracking the needs and trends in modern education in a specific market in a given period of time. The scientific novelty lies in development and formulation of the concept of “real and virtual criteria for choosing educational services”, that form preferences and needs of potential applicants, which should be based on the study and generalization of experience of career guidance available at the university. The study was conducted on the basis of Rostov state university of economics in the format of career guidance work in the process of questioning applicants and their parents, monitoring available information of the admissions committee. The relevance is confirmed by existing non-standard socio-economic, communication and technical conditions for obtaining educational services, as well as the specifics of activities of a particular university and a sharp reduction in potential applicants in certain areas of educational standard. The results reflected criteria of attractiveness of the university for applicants, as well as their view on motives, incentives and evaluation of the university, educational services, prospects for gaining experience and skills in the specialty. Generalized results of the study were discussed in August 2020 and used by the author in development of a career guidance project to attract consumers of educational services of the university in 2021.


Author(s):  
Maksym Sitnicki

The article systematizes the conceptual principles of formation and implementation of strategies of seven research universities of Ukraine, presented in the international QS ranking (Taras Shevchenko National University of Kyiv; V. N. Karazin Kharkiv National University; Igor Sikorsky Kyiv Polytechnic Institute; National Technical University "Kharkiv Polytechnic Institute"; Lviv Polytechnic National University; Sumy State University; Vasyl' Stus Donetsk National University). This sample is based on the fact that these research universities in Ukraine have sufficient potential for international competitiveness, which is emphasized by their recognition as a world-class rating system, which is formed from a number of key indicators measuring scientific and educational activities of these subjects. The study substantiates the differences between strategies and programs for the development of research universities in Ukraine and compares the results of their implementation. The necessity of using the method of global ranking as a tool of strategic development management of research universities of Ukraine is actualized. Prerequisites for the formation and systematic support of the implementation of the innovative potential of the strategies of research universities of Ukraine in order to strengthen the academic reputation and image at the global level are revealed. It is established that one of the seven research universities of Ukraine studied has a development strategy until 2020, which necessitates the urgent need to diagnose the results of this strategy and launch the process of updating strategic goals, in accordance with modern conditions of science and technology, to adopt a new program of development. This approach will ensure the continuity and systemic nature of the process of strategic management of research universities in Ukraine and lay the foundation for the development and adoption of the state doctrine of development of research universities in Ukraine in order to ensure their global recognition.


Author(s):  
Hanna Yu. Podakova ◽  
Iryna A. Nechayeva

Today, the market for educational services is quite congested and requires more detailed external and internal analysis of the activities of universities in order to understand the principles of attracting students. The majority of prospective enrollees to universities have certain selection criteria and the quality of education is one of the main ones. That is why such a competitive factor as a level of preparation of professors requires more detailed consideration from the point of view of personnel management. The level of preparation of the scientific and pedagogical staff includes not only the selection of certain qualifications, but also the motivation and interest in conducting quality classes. Due to the nature of the work, teachers are most susceptible to emotional burnout, so management should always keep in mind ideas aimed at preventing burnout in the collective. The aim of the work is to consider personnel management as a tool for building a competitive position of higher education institutions, to solve the problem of teachers’ burnouts and to provide recommendations for preventing this condition in order to improve the level of preparation of professors. The study carried out the following tasks: the concept of competitive position and its characteristics has been examined; the main factors influencing the competitive position of higher education institutions have been identified; the necessity for quality personnel management to improve the preparation of professors has been established; the issue of burnout as a key issue in the work of university staff has been addressed; the effectiveness of the wellbeing concept and the necessity to apply it as an integral part of the personnel management process to improve the competitive position of universities has been proven. The scientific novelty of the work consists in the analysis of individual factors of competitive position – the quality of education and the level of preparation of professors, the identification of the importance of personnel management in improving the performance of these factors, In addition, recommendations have been made to introduce the concept of wellbeing and to diagnose burnout among teachers in order to strengthen the competitive position of universities


Author(s):  
Inga Laizāne

The Latvian language as a foreign language (LATS) is learned both in Latvia and abroad. It can be done in higher education institutions, as well as in different courses and self-directed learning. Outside Latvia, there are many countries and higher education institutions where it is possible to acquire LATS. In some higher education institutions, the Latvian language has been taught since the beginning of the 20th century. The oldest LATS teaching traditions are in North America, Germany, Sweden, Lithuania and Australia. In some universities, such as Stockholm University, Masaryk University, Saint Petersburg State University, etc., academically strong study programs in Baltic Studies were established. Over time, study programs have been closed for various reasons, at most leaving the Latvian language as an optional course. At some universities, the Latvian language course has been discontinued. Although in some higher education institutions outside Latvia LATS could be acquired starting from the beginning of the 20th century, the most significant interest in the Latvian language was after the restoration of independence of the Republic of Latvia. Then many higher education institutions in Europe established Latvian language and culture study programs. This interest was related to the geopolitical situation. People tried to get to know the post-Soviet countries through the language. When Latvia joined the European Union, interest in the Latvian language decreased in Europe. Nowadays, interest in the Latvian language has increased in Asia, especially in China. In Asia, it is possible to acquire the Latvian language in China and Japan. There are established different Latvian language bachelor programs in universities of China while in Japan the Latvian language is taught for somebody interested in Latvian culture and traditions more than in the Latvian language.


2021 ◽  
Vol 4 (48) ◽  
pp. 5
Author(s):  
O. Vorobyova

The article presents the results of empirical research of the main theoretical approaches to the concept of efficiency of management services in the field of higher education. It is determined that the concept of efficiency management is a complex multifaceted indicator that includes certain performance indicators related to efficiency, profitability, effectiveness, etc., in economics and management there is no single general approach to determining the effectiveness of management. It is proved that the effectiveness of management is a complex indicator that determines the use of resource opportunities to achieve a certain goal, and these concepts are complementary and interrelated, this approach from the point of view of economics is integrated with all management functions.Ключові слова: higher education; management efficiency; management effectiveness; management efficiency in higher education; educational services.


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