scholarly journals PENGARUH LOYALITAS KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN RUMAH PADA PT.PANGRIPTA CONS MEDAN

2018 ◽  
Author(s):  
STIM Sukma
Keyword(s):  
Data Analysis ◽  
Real Estate ◽  
Data Processing ◽  
Multiple Regression ◽  
Hypothesis Test ◽  
Coefficient Of Determination ◽  
Consumer Loyalty ◽  
Model Accuracy ◽  
Regression Test

The research aim is to know whether there is influence of consumer loyalty to decision of house purchase at PT.Pangripta Cons Medan.Sampel Company of this research is all property company registered in REI (Real Estate Indonesia) for year 2015 until 2016, Sampling using appliance sampling is the determination of the sample based on the wishes of researchers. Data analysis using Multiple Regression test with model accuracy (classic assumption test), hypothesis test using coefficient of determination test (R2), pasrial test (t test), while data processing using SPSS

scholarly journals PENGARUH PEMBANGUNAN PRASARANA PARIWISATA TERHADAP PENINGKATAN KUNJUNGAN WISATAWAN PADA OBYEK WISATA DANAU LINTING KABUPATEN DELI SERDANG

2018 ◽  
Author(s):  
STIM Sukma
Keyword(s):  
Data Analysis ◽  
Significant Influence ◽  
Random Sampling ◽  
Equal Opportunity ◽  
Hypothesis Test ◽  
Coefficient Of Determination ◽  
Sampled Data ◽  
Model Accuracy ◽  
Regression Test ◽  
Simple Regression

The purpose of this study is to determine whether there is influence of the development of tourism infrastructure to increase tourist visits on the attractions of Lake Linting Deli Serdang District. The sample of this research is 133 visitor of Lake Linting, sampling using random sampling is sample determination giving equal opportunity to every member of population to be sampled. Data analysis using Simple Regression test with model accuracy (classic assumption test), hypothesis test using coefficient of determination test (R2) and partial test (t test), while data processing using SPSS 20. The result showed that the development of tourism infrastructure able to explain its existence to Variable of tourist visit, have positive and significant influence to tourist visit. Keywords: Tourism infrastructure, tourist visit, and Linting Lake

scholarly journals PENGARUH IKLAN SEPEDA MOTOR YAMAHA TERHADAP CITRA MEREK (STUDI PADA MAHASISWA POLITEKNIK LP3I MEDAN)

2018 ◽  
Author(s):  
STIM Sukma
Keyword(s):  
Data Analysis ◽  
Brand Image ◽  
Hypothesis Test ◽  
Coefficient Of Determination ◽  
Model Accuracy ◽  
Image Study ◽  
Sample Data ◽  
Regression Test ◽  
Saturated Sample ◽  
Simple Regression

The aim of this research is to know the influence of yamaha motorcycle advertisement on brand image (study on Police student of LP3I Medan). The sample of this study is all members of the population used as a sample, sampling using a saturated sample is a sample determination technique when all members of the population used as a sample. Data analysis using simple regression test with model accuracy (classical assumption test), hypothesis test using coefficient of determination test (R²), partial test (t test), while data processing using SPSS 15. The result of research indicate that advertisement variable can not explain its existence to Brand image, in addition to the partial advertising variable does not affect the brand image.

scholarly journals PENGARUH FASILITAS TERHADAP KEPUASAN PENGUNJUNG PADA HAIROS WATER PARK MEDAN

2018 ◽  
Author(s):  
STIM Sukma
Keyword(s):  
Data Analysis ◽  
Data Processing ◽  
Test Data ◽  
Random Sampling ◽  
Equal Opportunity ◽  
Coefficient Of Determination ◽  
Visitor Satisfaction ◽  
Sample Data ◽  
Regression Test ◽  
Simple Regression

The purpose of this research is to how much facility effect to satisfaction at Hairos Water Park Medan. The sample are 99 people, using random sampling is that provides an equal opportunity for every member of the population to be sample. Data analysis using simple regression test, hypotesis testing the coefficient of determination (R2), and partial test (t test). Data processing using SPSS 20. The rulest showed that the partial facilities have no effect and not significant to visitor satisfaction at Hairos Water park.

scholarly journals PENGARUH CITRA MEREK DAN KUALITAS PRODUK TERHADAP VOLUME PENJUALANPADA PT. ASTRA INTERNATIONAL,Tbk

2018 ◽  
Author(s):  
STIM Sukma
Keyword(s):  
Product Quality ◽  
Brand Image ◽  
Hypothesis Test ◽  
Coefficient Of Determination ◽  
Sales Volume ◽  
Sampled Data ◽  
Simultaneous Test ◽  
Periodic Maintenance ◽  
Regression Test

The purpose of this study is to determine whether there is influence of brand image and product quality on sales volume at PT. Astra International Tbk- Isuzu Medan Branch. Sample This study was 129 customers who came to perform periodic maintenance from May to June 2017, sampling using random sampling that is all get the same opportunity on every member of the population to be sampled. Data analysis using multiple linear regression test with model determination (classic assumption test), hypothesis test using coefficient determination test, partial test (t test) and simultaneous test (F test), while data processing using SPSS 20, Coefficient of determination of variable of brand image and product quality able to explain its existence to sales volume variable, beside that partially brand image has no effect and not significant to sales volume while product quality have positive and significant effect to sales volume. Simultaneously the brand image and product quality are positive and insignificant to sales volume.

scholarly journals PENGARUH MOTIVASI TERHADAP KINERJA KARYAWAN PADA KSPPS BMT AMANAH RAY MEDAN

2018 ◽  
Author(s):  
STIM Sukma
Keyword(s):  
Data Processing ◽  
Hypothesis Testing ◽  
Multiple Regression ◽  
Random Sampling ◽  
Equal Opportunity ◽  
Employee Performance ◽  
T Test ◽  
Coefficient Of Determination ◽  
Regression Test

The purpose of this study was to determine whether there is influence of motivation on employee performance on KSPPS BMT Amanah Ray Medan. The sample was 87 Employees BMT Amanah Ray Medan, sampling using random sampling is sampling that provides an equal opportunity for every member of the population to be sampled. Analysis of data using multiple regression test the accuracy of the model (the classical assumption), hypothesis testing using the coefficient of determination (R2), Persia test (t test), while the data processing using SPSS 20. The results showed that the motivation explain the existence of the variable employee performance , besides partially effect motivation positive and significant impact on employee performance.

ANTASEDEN OF INTEREST IN BUYING ANDROID IN STUDENTS

2021 ◽  
Vol 1 (2) ◽  
pp. 1-8
Author(s):  
Muhammad Arif
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Data Collection ◽  
Data Processing ◽  
Multiple Linear Regression ◽  
Brand Image ◽  
Coefficient Of Determination ◽  
Analysis Technique ◽  
Regression Test ◽  
North Sumatra

The purpose of this study was to determine and analyze the effect of price and brand image on interest in buying Iphone 12 in students of the Faculty of Economics and Business, University of Muhammadiyah North Sumatra. The approach used in this study is an associative approach. The population in this study were 4,175 students from the Faculty of Economics and Business, Muhammadiyah University of North Sumatra, while the sample in this study used the slovin formula as many as 98 people. Data collection techniques in this study used interview techniques, documentation studies, observation, and questionnaires. The data analysis technique in this study uses Multiple Linear Regression Test, Hypothesis Testing (T Test and F Test), and Coefficient of Determination. Data processing in this study used the IBM SPSS Statistic 23 software program.

scholarly journals PENGARUH TURNOVER KARYAWAN TERHADAP KINERJA KARYAWAN DI RAZ HOTEL MEDAN

2018 ◽  
Author(s):  
STIM Sukma
Keyword(s):  
Data Processing ◽  
Hypothesis Testing ◽  
Multiple Regression ◽  
Employee Turnover ◽  
Employee Performance ◽  
Coefficient Of Determination ◽  
Sample Analysis ◽  
Simultaneous Test ◽  
Regression Test ◽  
Negative Effect

The purpose of this study was to determine whether there is influence of employee turnover in the Employee Performance Raz Hotel Medan. Samples were all employees Hotel, sampling using saturated samples that the population of the whole sample. Analysis of data using multiple regression test the accuracy of the model (the classical assumption), hypothesis testing using the coefficient of determination (R2), simultaneous test (F test) and partial test (t test), while the data processing using SPSS. The results showed that of the coefficient determination Turnover variables affect the performance of employees, in addition to the partial and simultaneous employee turnover and no significant negative effect on employee performance.

scholarly journals Pengaruh Bauran Pemasaran terhadap Keputusan Pembelian Makanan Cepat Saji di KFC Cabang Bukittinggi pada Mahasiswa STIE HAS Bukittinggi

2020 ◽  
Vol 5 (02) ◽  
pp. 162-168
Author(s):  
Nurfitriyenni Nurfitriyenni
Keyword(s):  
Data Analysis ◽  
Fast Food ◽  
Hypothesis Test ◽  
Descriptive Analysis ◽  
Coefficient Of Determination ◽  
Purchasing Decisions ◽  
Product Price ◽  
Food Purchasing ◽  
Normality Test

This study aims to determine the effect of product, price, location and promotion on fast food purchasing decisions at KFC Bukittingi Branch. The population of this study were 194 students of STIE HAS Bukittinggi in 2016 and obtained a sample of 66 respondents. This data processing used SPSS 16.0 assistance. The data analysis method used in this research is the Instrument Test, namely the Validity Test and the Reliability Test, and the Variable Descriptive Analysis. The analytical tool used is the classical assumption test consisting of multicollinearity test, normality test and heteroscedasticity test. Multiple Linear Analysis, and Hypothesis Test, namely T test, F test and coefficient D. The results of data analysis show that: (X1) Product, (X2) Price, (X3) Location, (X4) Promotion has a positive and significant effect on fast food purchasing decisions at KFC Bukittinggi Branch both partially and simultaneously. , In the test the coefficient of determination of the independent variable has a strong contribution to the influence of the Bukittinggi Branch. Then the rest is influenced by other variables on the decision to buy fast food at KFC which is not included in this study. 

scholarly journals EFFECT OF WORK ENVIRONMENT TO EMPLOYEE PERFORMANCE IN PT DWIGUNATAMA BEKASI, INDONESIA

2020 ◽  
Vol 6 (10) ◽  
pp. 37-45
Author(s):  
Nahason Sitohang
Keyword(s):  
Linear Regression ◽  
Work Environment ◽  
Direct Observation ◽  
Employee Performance ◽  
Hypothesis Test ◽  
Coefficient Of Determination ◽  
Correlation Test ◽  
Regression Test ◽  
Correlational Approach

This research was conducted at PT Dwigunatama Bekasi, Indonesia, with the title "Theinfluence of the work environment on employee performance at PT Dwigunatama Bekasi,Indonesia". The purpose of this study was to determine the effect of the work environment onemployee performance at PT Gunatama Bekasi, and how big its influence. The research methodused is the field reserch and librarary reserch method with a correlational approach where inthe process of collecting data a direct observation is conducted on the company in the form ofobservation and questionnaire distribution. work environment is anything that is aroundemployees and that can affect employees. Employee Performance is the spirit of work that is thedesire and sincerity of someone doing a good job and being disciplined to achieve maximumwork performance. The linear regression test is y = 2.55 + 0.93 X and the correlation test is 0.90which means that the effect is quite strong. Test the coefficient of determination of 81% and theremaining 79.03% is influenced by other factors. The hypothesis test is t arithmetic 14.51 and ttable 2.010 means t arithmetic> from t table then Ho is rejected and Ha is accepted which meansthere is a strong enough influence between the work environment on Employee Performance.

scholarly journals PENGARUH PROMOSI PENJUALAN TERHADAP KEPUTUSAN PEMBELIAN ORIFLAME (STUDY PADA POLITEKNIK LP3I MEDAN)

2018 ◽  
Author(s):  
STIM Sukma
Keyword(s):  
Equal Opportunity ◽  
Hypothesis Test ◽  
Sales Promotion ◽  
Coefficient Of Determination ◽  
Purchase Decision ◽  
Sampled Data ◽  
Simple Linear Regression ◽  
Purchasing Decisions ◽  
Regression Test

The purpose of this study is to determine whether there is influence sales promotion of purchasing decisions Oriflame (Study On Polytechnic LP3I Medan). The sample of this study was 123 people, sampling using random sampling is the determination of samples that provide equal opportunity to every member of the population to be sampled. Data analysis using Simple Linear Regression test, hypothesis test using coefficient determination test (R2), partial test (t test), while data processing using SPSS 20. The results showed that from the test coefficient of determination (R2) sales promotion variable able to explain its existence against Variable purchase decision, besides partially sales promotion variables have a positive and significant impact on purchasing decisions.

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