scholarly journals Gandharva and Their Livelihood in Baglung District, Nepal

2021 ◽  
Vol 15 ◽  
pp. 95-100
Author(s):  
Saroj Raj Panta

This paper focuses on the changing livelihood of the Gandharva, a minority people of Baglung District, Nepal. This research adopts qualitative data based on observations, case studies, in-depth-interview, and a literature review. The data have been thematically analyzed and interpreted. Gandharva usually follow their traditional methods of singing and storytelling (Gainegeet), playing sarangi. Sarangi is a traditional musical instrument. Today many of them have adopted agriculture, carpentry, mason, driving, and labor jobs for their livelihood. They are forced to change their livelihood due to limited income insufficient to fulfill their basic needs. Switching to other occupations is not easy. They face lots of difficulty. Due to globalization and modernization, modern songs, radio, television, you tube, social media are getting popular than songs of Gandharva. People today rarely listen to Gandharva's songs and Sarangi, which is on the verge of extinction. This paper explores their lives closely to understand their difficulties and struggle for survival.

2021 ◽  
Author(s):  
Ashley Regimbal-Kung

This paper explored strategies of digital self-promotion for authors online through the investigation of emerging, independent self-published writers. This research provides best practices through those strategies to assist self-published writers in furthering their public profile in digital marketing. The literature review provides context in the online self-publishing environment, connecting with the audience; encouraging collaboration (produsage); adapting to the shifting publishing marketplace through self-presentation strategies (branding), and; bolstering two-way communication (market sensing). It also provides the basis for coding self-presentation themes in self-presentation. This research suggests that best practices can optimize the time that writers spend on marketing, not only to attract initial attention from publishers but at any stage in their career. This research gathers data and develops case studies of four self-published authors that use Wattpad, a social media platform for writers. It analyzes these authors’ strategies for self-promotion and measures their effectiveness through the level of engagement elicited from their fans. It develops best practices from these strategies. This research finds that digital self-promotional activities are successful if they are creative, unique and develop a community of fan followers. It is especially effective when authors reflect the interests of their target audience. It was also found these strategies helped develop the author’s branding for long-term effectiveness


2018 ◽  
Vol 6 (1) ◽  
pp. 13-21
Author(s):  
Andrej Jerman ◽  
Maja Meško

Fatigue represents a major problem in aviation. Therefore, it is important to identify fatigue among pilots early enough before an incident or an accident occurs. The aim of our study has been to conduct a literature review on measurements of fatigue among pilots; to find out which measurements are used to recognize fatigue and what the results of conducted studies are with the focus on the usefulness of tests for measuring fatigue. The findings are based on meta-analysis. For the purpose of our study, we have used electronic databases Google Scholar, Emerald, MedLit and Academic Search Complete. The content analysis of the articles has been used to summarize and compare qualitative data. The results obtained show that tests for measuring fatigue can be divided into two groups, objective tests and subjective tests. Pilots’ subjective fatigue is mostly evaluated using Samn-Perelli fatigue scale, which is widely used in the aviation industry and it provides data for comparison. The contribution of our study is the widened understanding of fatigue measuring and usefulness of these measurements among pilots. The findings of our research are descriptive in nature. Further studies should be focused on deeper investigation of this topic and could include case studies of fatigue among pilots with qualitative data.


2020 ◽  
Vol 38 (3) ◽  
pp. 400-414
Author(s):  
Calvin KC Lee ◽  
Bo-Wah Leung

In this study, we investigated the factors affecting the motivation of studio-based instrumental learners in Hong Kong. We interviewed a total of 13 participants who learnt the violin and/or the piano. We analyzed the interview data by selective coding accordingly to the three basic needs in the conceptual framework of Basic Psychology Needs Theory, which is one of the mini-theories from Self-Determination Theory. The thematization of basic needs are (1) autonomy, (2) relatedness, and (3) competency. We found relatedness and competence were more related to our participants. This study contributes to the understanding of studio-based, learning-environment characteristics as well as specific motivation factors attributed to the distinctions between the violin and the piano learning environments in Hong Kong. We also discussed the issues of music learning in school and teacher's style of teaching practice.


2021 ◽  
Vol 5 (2) ◽  
pp. 39-48
Author(s):  
Andhika Febi Hardina ◽  
Irwansyah Irwansyah

This research discusses the social media Twitter, which is the first platform to search for the latest information or news. This is backed up by the large amount of news or information circulating on online news portals, often sourced from the social media Twitter. The purpose of this literature review is to see how Twitter was chosen by social media users as a place to fulfill their information needs. The scope of this research is in the mass media communication circle using Uses & Gratifications Theory (UGT) to explain why users choose their media to complement their needs. This study uses an in-depth interview exploratory description method. Data collection from journals or previous research is carried out based on the context and cases where the data and information are needed in this study. In addition, this study uses an exploratory description method of in-depth interviews with four respondents who use social media Twitter. Questions are given in a structured manner. The result of this research is that there is a new motivation for people to use Twitter.  


2021 ◽  
Author(s):  
Ashley Regimbal-Kung

This paper explored strategies of digital self-promotion for authors online through the investigation of emerging, independent self-published writers. This research provides best practices through those strategies to assist self-published writers in furthering their public profile in digital marketing. The literature review provides context in the online self-publishing environment, connecting with the audience; encouraging collaboration (produsage); adapting to the shifting publishing marketplace through self-presentation strategies (branding), and; bolstering two-way communication (market sensing). It also provides the basis for coding self-presentation themes in self-presentation. This research suggests that best practices can optimize the time that writers spend on marketing, not only to attract initial attention from publishers but at any stage in their career. This research gathers data and develops case studies of four self-published authors that use Wattpad, a social media platform for writers. It analyzes these authors’ strategies for self-promotion and measures their effectiveness through the level of engagement elicited from their fans. It develops best practices from these strategies. This research finds that digital self-promotional activities are successful if they are creative, unique and develop a community of fan followers. It is especially effective when authors reflect the interests of their target audience. It was also found these strategies helped develop the author’s branding for long-term effectiveness


2015 ◽  
pp. 1136-1152
Author(s):  
Jari Salo ◽  
Tuula Lehtimäki ◽  
Henri Simula ◽  
Matti Mäntymäki

Limited attention is paid in the academic literature to how business markets and marketers have harnessed social media. The purpose of this study is to depict how companies in business markets have been using social media and what kinds of future strategic actions they have planned for it. The research is based on a literature review, six case studies and eight interviews with industry experts. The research shows that managers are hesitant to adopt and use social media mainly due to the challenges of creating compelling content and because open interaction within social media is perceived as a threat, although companies have run trial campaigns with limited success. For academics, this study illustrates areas for further research and theory development.


ICCD ◽  
2018 ◽  
Vol 1 (1) ◽  
pp. 15-21
Author(s):  
Angelia Loreta ◽  
Abhirama S Perdana

A campaign called #TumpukDiTengah Movement is an encouragement for people to stack their plates and cutleries after they have done eating their meals. It went viral when Ceritera, a storytelling agency based in Jakarta, posted a video entitled Memperkenalkan “GerakanTumpuk Di Tengah” on their YouTube channel, Ceriteranya, on November 10, 2017. The video was shared through social media platforms such as YouTube, Instagram, and Twitter; The methodology used in this research are literature review, video analysis, and an in-depth interview. This research seeks answers on how #TumpukDiTengah Movement campaign was created, distributed, and accepted by the audience discussed by using the framework of Circuit of Culture. Interestingly, this research found the campaign was initiated and promoted by the creative director himself, Edward Suhadi as he was taught by his mother to do so. Edward Suhadi and team aimedto influence and change the public's behavior by one simple act. The video itself was distributed through several platforms mentioned before, accepted by the audience in three different responses: preferred readings audience, negotiated readings audience, and oppositionalreadings audience. The gap of this research is there is no research about #TumpukDiTengah Movement using Circuit of Culture framework was found and few people relate the theory with campaign process.


2018 ◽  
Vol 3 (2) ◽  
Author(s):  
Natela DOGHONADZE ◽  
Ekaterine PIPIA ◽  
Nikoloz PARJANADZE

The article deals with various aspects of plagiarism: definition (discriminating it from cheating and copyright violation), types (intended / unintended), involved people, causes, prevention, detection and punishment of plagiarism. A survey (questionnaire containing 42 items to be assessed in a 5-point Likert scale and one open- ended item) was conducted in Georgia. The questionnaire developed based on the literature review was uploaded on social media in three variants (to analyze the results separately and compare them): for students, for researchers and for assessors. The obtained results revealed that the opinions of the three groups of respondents differed to a certain degree, but were quite similar, eventually. The survey disclosed the existing problems, such as: lack of academic writing (in the native and especially foreign language) and research skills, lack of training in avoiding plagiarism, insufficiently clear university policies in the area, the emphasis on punishment instead of prevention, etc. Based on the obtained results recommendations for universities are given concerning plagiarism policies. 


2018 ◽  
Vol 6 (1) ◽  
pp. 60
Author(s):  
Ranny Rastati

In 2017 the majority of internet users are 19-34 years old or 49.52% (APJI, 2017). Almost half of the internet users in Indonesia are digital natives who were born after 1980: Generation Y (1980-1995) and Generation Z (1996-2009). This research will be focused on Generation Z as the true generation of the internet. Generation Z was born when the internet is available, a contrast to Generation Y who is still experiencing the transition of the internet. The purpose of this research is to find an effective way of providing information about media literacy to Generation Z. Through descriptive qualitative, the study was conducted with in-depth interview and observation toward 12 university students in Jakarta. The results showed that there are four effective ways of providing information about media literacy which is i) videos distributed to social media such as Youtube and Instagram, ii) interesting memes in communicative style, iii) through selebgram or micro-celebrity in Instagram who is consider as a role model and have a positive image, and iv) roadside billboards. Another interesting finding is that male informants tend to like media literacy information through videos and memes, while female informants prefer campaigns conducted by positive image selebgram and billboard. AbstrakPada tahun 2017 pengguna internet di Indonesia mayoritas berusia 19-34 tahun yaitu sebanyak 49,52% (APJI, 2017). Dari data tersebut terlihat bahwa hampir sebagian pengguna internet di Indonesia adalah digital natives atau penutur asli teknologi digital yaitu orang-orang yang lahir setelah tahun 1980: Generasi Y (1980-1995) dan Generasi Z (1996-2009). Penelitian ini akan difokuskan kepada Generasi Z karena mereka dianggap sebagai sebenar-benarnya generasi internet. Generasi Z lahir saat teknologi tersebut sudah tersedia, berbeda dengan Generasi Y yang masih mengalami transisi teknologi hingga menuju internet. Tujuan penelitian ini adalah mencari tahu cara yang efektif dalam memberikan informasi mengenai media literasi kepada generasi Z. Metode yang digunakan adalah deskriptif kualitatif dengan observasi dan wawancara mendalam. Informan berjumlah 12 orang mahasiswa di Jakarta. Hasil penelitian menunjukkan bahwa ada empat cara yang efektif dalam memberikan informasi mengenai media literasi yaitu i) video yang disebarkan ke media sosial seperti Youtube dan Instagram, ii) meme menarik dengan bahasa yang mudah dimengerti, iii) melalui selebgram yang menjadi panutan dan berimage positif, dan iv) papan iklan di pinggir jalan. Temuan menarik lainnya adalah informan laki-laki cenderung menyukai informasi media literasi melalui video dan meme yang disebarkan ke media sosial, sementara perempuan lebih menyukai kampanye yang dilakukan oleh selebgram berimage positif dan papan iklan.


Author(s):  
Mohammad Yaghi

In this chapter, Yaghi offers detailed suggestions on how to code qualitative data after they have been gathered. Based on his doctoral dissertation, this chapter explains that the logic behind coding qualitative data is to turn a significant amount of information into categories that can be used to explain a phenomenon, reveal a concept, or render the data comparable across different case studies. It also elaborates through examples from author’s fieldwork in Tunisia, Egypt, and Jordan on four potential problems that may face researchers in coding qualitative data. These are the questions of preparation, categorization, consistency, and saturation. The chapter concludes by asking researchers to be flexible, and open to the process of trial and error in coding, to confront the data with questions before categorization, and to gather sufficient data on their topics before running their qualitative surveys.


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