scholarly journals Hubungan Kualitas Pelayanan dan Lokasi dengan Loyalitas Pelanggan di Raihan Bakery Cake & Shop Medan

2020 ◽  
Vol 2 (2) ◽  
pp. 91-118
Author(s):  
Fitri Dwi Setya ◽  
M. Rajab Lubis ◽  
Sjahril Effendy

This study aims to determine the relationship between service quality and location variables with customer loyalty at Raihan Bakery Cake Shop Medan. The population in this study was as much 2100 taken from customers who are truly loyal to Raihan Bakery Cake Shop Field. This research uses a quantitative approach and sampling in this study with purposive sampling technique amounted to 100 people. The instrument used was a valid and reliable questionnaire for service quality, location and customer loyalty. The research was analyzed using the Multiple Analysis test. The results showed that: (1) There is a positive relationship Rx1-y = 0.0446 of service quality with customer loyalty at Raihan Bakery Cake Shop Medan. This is indicated by tcount = 4,938 ttable = 1,985 and a significance value of 0,000 0.05. (2) There is a positive relationship Rx2-y = 0.172 from the location with customer loyalty at Raihan Bakery Cake Shop Medan. This is indicated by tcount = 1,731 ttable = 1.985 and a significance value of 0.043 0.05. (3) There is a positive relationship Rx1.x2-y = 0.0448 of service quality and location with customer loyalty at Raihan Bakery Cake Shop Medan. And from the output obtained a determinant coefficient (R2) of 0.200 with a significance value of 0.000 0.05.

Psibernetika ◽  
2019 ◽  
Vol 12 (1) ◽  
Author(s):  
Dion Nardo Julius ◽  
Devi Jatmika

<div class="WordSection1"><p><strong><em>ABSTRACT. </em></strong><em>As one of the peoples choice for traveling, "X" airline company </em><em>is </em><em>one of low cost carrier in Ind</em><em>o</em><em>nesia is considered to have poor service quality despite controlling nearly 60% of domestic market share. The purpose of this study was to determine whether there is influence of service quality on customer loyalty among "X" airline company. The method used is </em><em>causal comparative </em><em>quantitative research. Data were collected through a questionnaire with a sample size of 250 people aboard with "X" airline company. Purposive sampling technique</em><em> </em><em>was used in this research. The results of this study indicate that there is a positive influence between service quality on customer loyalty with regression value of 0.802 (p = 0.000). Reliability, </em><em>a</em><em>ssurance and empathy </em><em>dimensions are the</em><em> three dimension that have</em><em> </em><em>the most impact on customer loyalty (p&lt;0.</em><em>05).</em><em> </em><em>Based on the results, i</em><em>t is recommended that the "X" airline company continue to strive to improve the quality of services, especially in terms of safety and comfort to create a customer loyalty.</em></p><p><strong><em>Keywords:</em></strong><em> service quality, customer loyalty, low cost carrier, </em><em>passengers</em></p><p> </p><p><strong>ABSTRAK. </strong>Sebagai salah satu pilihan masyarakat untuk berpergian, perusahaan penerbangan “X” adalah salah satu maskapai berbiaya rendah di  Indonesia yang dianggap memiliki kualitas layanan yang buruk meskipun menguasai hampir 60%  pangsa pasar domestik. Tujuan dari penelitian ini adalah untuk mengetahui apakah ada pengaruh kualitas layanan terhadap loyalitas konsumen perusahaan penerbangan “X”. Metode yang digunakan adalah penelitian kuantitatif kausal komparatif. Data dikumpulkan melalui kuesioner kepada sampel berjumlah 250 orang yang pernah menggunakan penerbangan maskapai penerbangan “X”. Teknik sampling <em>purposive sampling</em> digunakan dalam penelitian ii. Hasil penelitian menunjukkan bahwa ada pengaruh positif antara kualitas layanan terhadap loyalitas pelanggan dengan nilai regresi 0.802 (p=0.000). Dimensi reliabilitas, jaminan, dan empati adalah tiga dimensi yang paling berdampak terhadap loyalitas konsumen (p&lt; 0.05).  Berdasarkan hasil, direkomendasikan agar perusahaan penerbangan “X” terus berusaha untuk meningkatkan kualitas layanan, terutama dalam hal keselamatan dan untuk menciptakan loyalitas konsumen.</p><p><strong>Kata kunci:</strong> kualitas layanan, loyalitas konsumen, <em>low cost carrier</em>, penumpang</p></div>


2017 ◽  
Vol 16 (2) ◽  
pp. 122
Author(s):  
Evina Krisnawati ◽  
Christiana Hari Soetjiningsih

This study aims to examine the relationship between loneliness and selfie-liking. The hypothesis of this research is that there is a positive relationship between loneliness and selfie-liking among college students. This research used correlational quantitative methods. Participants in this research was 64 students, which was taken by purposive sampling technique, with inclusive criteria: like to do selfie and in the last month post the selfie photos to social media as much as 4-6 times. Data were collected using the Loneliness Scale from UCLA Version 3 and selfie-liking measured by Selfie-Liking Scale.  The correlation was analyzed using the Spearman Correlation Test with SPSS 23 for Windows. The results showed there was a positive and significant relationship between loneliness and self-liking (r=.297; p=.009) which means the higher loneliness, the higher selfie-liking.


2016 ◽  
Vol 2 (2) ◽  
pp. 85
Author(s):  
Emma Rahmawati ◽  
Musa Hubeis

<p>fice were (1) To identify the relationship between service quality and customer loyalty; (2) To analyze the relationship strength between service quality and customer loyalty; (3) Assessing the service quality level by Depok City Post Office. The data collecting were primary and secondary data. Convenience sampling was chosen as sampling technique. The research analyze by descriptive analysis, Importance Performance Analysis (IPA), Range and Rank Spearman correlation test, and processed by Microsoft Excel 2007 and Software SPSS 17.0 version for Windows. The study by IPA showed the attribute spread out around all quadrant with the majority attributes placed on quadrant III, however the study will be focused on attributes placed Quadrant I: completly of information media, quick service and complaint service, which are the main important factors to improve. The research finding was proven the customer is categorize as loyal customer. The analysis of work attributes level showed reliability has no relation with loyality. The Relationship between Good Quality of Customer Service and Customer Packaging Delivery Service Loyalty in Depok City Post Office is strong showed by r = 0,277.</p>


2019 ◽  
Vol 2 (1) ◽  
Author(s):  
Eko Ruslamsyah ◽  
Agus Rahayu ◽  
Rida Rosida

Islamic Economics regulates development through instruments of Islamic development funds including zakat, infaq and alms. But the collection of ZIS funds is still low compared to its potential. This research is designed to analyze the influence of service quality, donor’s trust in donor’s loyalty. The population of this study was donors at the Sinergi Foundation institution. The sampling technique used was purposive sampling quota sampling with a total sample of 100 people. In addition, it also uses path analysis to determine the relationship or influence between these variables. The results of this study indicate that First, service quality has a positive and significant effect on donor’s trust. Second, service quality does not have a positive and significant effect on donor’s loyalty. Third, donor’s trust has a positive and significant effect on donor loyalty. Fourth, service quality affects the loyalty of donors through trust in donors as an intervening variable.


2021 ◽  
Vol 9 (4) ◽  
pp. 876
Author(s):  
Elvina Sihombing ◽  
Rina Rifayanti ◽  
Elda Trialisa Putri

Penelitian ini bertujuan untuk mengetahui hubungan kecerdasan emosional dengan penyesuaian pernikahan pada istri yang menikah berbeda suku dengan pasangan. Subjek penelitian ini adalah 100 orang istri yang menikah berbeda suku di Kota Samarinda yang dipilih menggunakan teknik purposive sampling. Alat ukur yang digunakan dalam penelitian ini skala penyesuaian pernikahan dan kecerdasan emosional. Kedua skala tersebut disusun dengan skala model likert dan diuji menggunakan analisis kolerasi person product moment dengan bantuan program komputer SPSS (Statistical Packages for Social Science) versi 23.0 for windows. Hasil dari penelitian ini menunjukkan nilai sebesar Rhitung=0.512, Rtabel= 0.197 dan P=0.000, nilai 0.512 merupakan nilai r hitung > r tabel, dimana angka ini menunjukkan kolerasi atau hubungan yang cukup kuat antara kecerdasan emosional dengan penyesuaian pernikahan pada istri yang menikah berbeda suku dengan pasangan di Kota Samarinda. Hubungan yang terjadi antara kecerdasan emosional dengan penyesuaian pernikahan adalah hubungan yang positif.This study aims to determine the relatioship between emotional intelligance and mariage adjusment in wives who are married to diffrent ethnic groups with their partners. The subjects of this study were 100 married wives of different ethnic groups in Samarinda City who were selected using purposive sampling technique. The measuring instrument used in this study is the marriage adjustment scale and emotional intelligence. The two scales were complied with the likert model scale and tested using person product moment correlation analysis with the help of the SPSS (Statistical Packges for Social Scieice) computer program version 23.0 for Windows. The results of this study indicate a value of Rcount= 0.512, Rtable= 0.197 and P= 0.000, the value of 0.512 is the value of r count > r table, where this number shows a fairly strong correlation or relationship between emotional intelligence and marriage adjustment in wives who are married differently tribes with partners in Samarinda City. The relationship between emotional intelligence and marital adjustment is a positive relationship.


2020 ◽  
Vol 11 (2) ◽  
pp. 128-145
Author(s):  
Sumi Lestari

ABSTRACTThe purpose of this study is to examine the relationship between self confidence with adversity quotient of post-drop out students at Universitas Trunojoyo Madura. The hypothesis is that there is a relationship between self confidence and adversity quotient in post-drop out students at Universitas Trunojoyo Madura. The research method is a quantitative approach. The number of participants was 130 people with a purposive sampling technique. The scale used is a scale of self confidence and adversity quotient. Data analysis using the Spearman Rank and analyzed using the SPSS 23.0 program. The results show the correlation is 0.844 (significance level 0.000 0.05) which means the level of relationship between variables is very strong. It illustrates that there is a positive relationship between self confidence and adversity quotient in post-drop out students at Universitas Trunojoyo Madura. In other words, the hypothesis is accepted. ABSTRAK Tujuan dari penelitian ini yaitu menguji hubungan self confidence dengan adversity quotient mahasiswa pasca drop out di Universitas Trunojoyo Madura. Adapun hipotesisnya adalah ada hubungan antara self confidence dengan adversity quotient pada mahasiswa pasca drop out di Universitas Trunojoyo Madura. Metode penelitiannya adalah dengan pendekatan kuantitatif. Jumlah partisipannya sejumlah 130 orang dengan teknik purposive sampling. Skala yang digunakan adalah skala self confidence dan adversity quotient. Analisis data memakai Spearman Rank serta dianalisis menggunakan program SPSS 23.0. Hasil menunjukkan korelasinya adalah sebesar 0,844 (taraf signifikansi 0.000 0,05) yang artinya tingkat hubungan antar variabel adalah sangat kuat. Hal itu menggambarkan ada hubungan positif antara self confidence dengan adversity quotient pada mahasiswa pasca drop out di Universitas Trunojoyo Madura. Dengan kata lain, hipotesis diterima.


Author(s):  
Jesika Sari Hasibuan

ABSTRACT  This study aims to determine the relationship between self-esteem and buying decision. The hypothesis proposed in this study stated that there was a positive relationship between self-esteem and buying decision, assuming the higher self-esteem and the higher buying decision,  and conversely the lower self-esteem, the lower the buying decision. Subjects used in this students of university area law faculty Workers consisting of 123 people who were selected by using purposive sampling technique. Data were obtained from a scale to measure self-esteem and buying decision. The calculation was performed by means of testing requirements analysis (assumption test) that consists of a test for normality and linearity. Analysis of the data used was performed by Product Moment Analysis through SPSS 17 for Windows. The results of data analysis showed that r = 0.211 and p = 0.010 (p < 0.05), indicating that there was a positive relationship between self-esteem and buying decision. The results of this study indicated that the contribution (R2) given to the buying dicision to variable of self-esteem was 4,4 %, the remaining 95,6 % were affected by other factors not examined. From these results it can be concluded that the hypothesis is acceptable.


Medikonis ◽  
2020 ◽  
Vol 11 (1) ◽  
pp. 1-15
Author(s):  
Lustono Lustono

ABSTRACT This study aims to determine the effect of service quality with price on customer loyalty through customer satisfaction as an intervening variable. STIE Tamansiswa Banjarnegara case study. In this study the independent variable consists of service quality and price, the intervening variable is customer satisfaction and the dependent variable is customer loyalty. The population of this study is 203 the total number of active students of STIE Tamansiswa Banjarnegara. While the sample of this study was 135 respondents. With accidental sampling technique. The type of research data is primer and data collection techniques using questionnaires. The results showed that partially the quality of service did not have a significant positive effect on customer loyalty. Price has a significant positive effect on customer loyalty. Service quality has a significant positive effect on customer satisfaction. Price has a significant positive effect on customer satisfaction. Customer satisfaction has a positive effect on customer loyalty. Customer satisfaction does not mediate the relationship between customer satisfaction and customer loyalty. Customer satisfaction can mediate a negative relationship between price and customer loyalty.


2018 ◽  
Vol 7 (1) ◽  
pp. 53-59
Author(s):  
Zarina Akbar ◽  
Oliver Tahoma

This study aimed to examined the relationship between social support and resilience among elementary school teacher. This study use a correlational quantitative approach to determined the relationship. A total of 100 teacher were participating in this study, and gathered using a purposive sampling technique. Data were collected using Multidimensional Scale of Perceived Social Support (MSPSS) and Resiliencce Quotient Test. Pearson Product Moment with SPSS version 16.0 was used to test the hypothesis of the study. The results show that, r=0,706; p = 0,000 < 0,05. This results suggested that there is a significant relationship with positive concentration between social support and resilience among elementary school teacher.  


2018 ◽  
Vol 4 (1) ◽  
pp. 39
Author(s):  
Oginni Babalola Oluwayemi ◽  
Erigbe Patience ◽  
Ogunlusi Femi Christopher ◽  
Laosebikan Sola J.

The paper examined the implication of employee’s placement in national development using federal ministries in Nigeria as focus of the study. It examined the competence of occupants of offices to implement national development plan; examined the relationship between employee’s placement and national development as well as challenges confronting employee’s placement and national development. This was with a view to providing information on whether employee’s placement enhances national development. Purposive sampling technique was used to select 6 ministries from 28 ministries available and proportional sampling technique was used to obtain 400 respondents from these ministries while random sampling technique was used to administer questionnaire to the respondents. Data collected were analysed using mean, percentages and correlation statistical analysis. The results showed that the choice of occupants into the offices were not based on KSAO; showed positive relationship between employee’s placement and national development at 5% sig. level while God fatherism and quota system were the major challenges confronting employee’s placement and national development. However, it was concluded that employee’s placement should be based on information provided in job analysis. Thus, recommended that objectivity and KSAO should be the yardstick for employee’s placement.


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